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Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: [email protected]

Psychology of influence - region10.org · Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: [email protected]!

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Page 1: Psychology of influence - region10.org · Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: CristalMcGill@gmail.com!

Psychology of Influence

Presented and Facilitated by: Cristal L. McGill , Ph.D. Email : CristalMcGill@gmail .com

Page 2: Psychology of influence - region10.org · Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: CristalMcGill@gmail.com!

 

Page 3: Psychology of influence - region10.org · Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: CristalMcGill@gmail.com!

Principles of Engagement - A Framework

 

 

 

Energy  Dynamics

 

 

 

Good  is  in  the  details  

Mechanics

Framing    

Theory,            &

   Elicit  Linguistics,  Curiosity

Active    Responding,    

Social  Em

otional

Flow,  State  Dependent  

Learning,  Music,  Directions  &

 Energizers

Relational  

Positioning  Statements  

Environment  Atmosphere  

CristalBlue32
Cross-Out
Page 4: Psychology of influence - region10.org · Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: CristalMcGill@gmail.com!

(All  Materials  Copyright    © Cristal  McGill,  Ph.D.,  2012)  

The Psychology of Influence And How To Use It  10  Powerful  Principles    Have An Incredibly Intense Belief:    Absolute  emotional  conviction.  Believe  in  your  message;  believe  that  students  want  to  hear  it,  and  believe  in  your  heart  of  hearts  that  you  cannot  fail.  Remember  that  you  are    teaching  for  a  higher  good.  Get  fully  associated  to  feeling  that  kind  of  confidence.  Have  a  definitive  sense  of  purpose.    Your  goal  is  to  teach  and  serve.    Make  sure  this  purpose  is  always  fresh  and  present  inside  you.    Have a Powerful Physiology: Put  yourself  (psyche)  at  a  level  12  before  you  teach  Fill  the  room  with  energy.  The  more  you  move  (with  purpose),  the  more  you  move  the  students  Create  variety  and  flow  in  your  movement  Use  power  moves,  breath,  movement,  incantations  before  you  get  in  front  of  a  particularly  difficult  group  of  youth  Have  all  your  energy  available,  but  only  use  as  much  as  you  need  Utilize  tension  and  pressure  Be  the  tip  of  the  iceberg    Know Your Outcome:      The  more  clear  and  specific,  the  more  powerful.  The  unconscious  mind  will  produce  appropriate  action  if  you  keep  reminding  yourself  of  your  outcome  Clarity  is  power    Create Massive Levels of Rapport: Rapport  is  magic  Sincerely  love  and  respect  your  students  Learn  how  to  love  a  mass  number  of  strangers  by  making  gross  generalizations  and  asking  yourself,    “What  do  I  respect  about  these  students?”  Make  them  feel  significant  We  don’t  get  rapport  by  being  nice.    Tell  the  truth  in  a  non-­‐judgmental  fashion  by  connecting  and  caring  Pace  your  students.    Start  where  they  are.         Get Students Excited Set  the  stage  and  let  them  know  you’re  going  to  do  it.      Give  a  reason  for  the  excitement  so  they  know,  expect  and  want  it.  Ask  questions  Break  their  patterns  Be  totally  associated  the  content  to  what  you  are  talking  about  and  your  students  will  get  associated  to  the  content  Build  pressure  internally  and  release  it  in  appropriate  doses  to  create  content  association.    You  want  to  create  pressure  and  tension  in  the  room.    Students  want  pressure  it  excites  them.  Refuse  to  settle  for  “OK”  or  “Good”    they’re  not  enough.  

 

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Page 5: Psychology of influence - region10.org · Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: CristalMcGill@gmail.com!

(All  Materials  Copyright    © Cristal  McGill,  Ph.D.,  2012)  

 Behavior Flexibility The  person  with  the  most  flexibility  will  always  dominate,  control  and  shape  the  situation.    Do  the  unexpected  Constantly  change  what  you’re  doing.  If  something  doesn’t  work,  try  something  else:  voice,  body,  tempo,  and/or  direction.    Challenge your students: Everyone  wants  to  grow.  Students  will  respond  if  you  are  congruent,  have  rapport,  and  are  doing  it  to  serve  your  students.  Put  yourself  in  a  position  where  you  get  the  students  raise  their  standards.  Up  there  efforts.  Ask  challenging  questions  –  students  respond  to  challenge.  Make  direct  challenges  to  individuals  –  use  gestures,  eye  contact,  and  questions.    Energy: 80%  of  charisma  is  energy  Pure  physical  energy  is  attractive  in  our  culture.  Use  power,  charisma,  and  magnetism.  Make  sure  you  have  enough  energy  in  your  body  before  you  even  start.    This  is  based  on  the  way  you  eat,  live  and  exercise.    Utilization: Use  whatever  happens  in  your  students.  Knowing  what  you’re  going  to  say  means  that  you  can  focus  on  the  impact  of  what’s  happening  in  the  moment.  Utilization  means  that  anything  happens  in  your  students  that  would  normally  be  a  disruption  becomes  an  asset  to  you.    

Have Fun: If  it’s  not  fun  for  you,  it’s  not  going  to  be  fun  for  them.  There  is  nothing  wrong  about  making  learning  enjoyable.  Youth  would  rather  be  use  ‘edutainment’  to  maximize  engagement  The  highest  paid  people  in  our  country  are  entertainers,  not  educators.

 

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Page 6: Psychology of influence - region10.org · Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: CristalMcGill@gmail.com!

(Copyright © Cristal McGill, Ph.D. 2012 [email protected])

Everything Speaks – Purposeful Comments, Behaviors & Signs Promotes a Successful and Responsive Environment!

Welcoming, Inviting Comments

Inviting Behaviors Inviting Environments Inviting Signs

Good  morning.  Let's  talk  it  over.  How  can  I  help?  Tell  me  about  it.  I  appreciate  your  help.      I  enjoy  having  you  here  I  understand.  We  missed  you.  I'm  glad  you  came  by.  I  like  that  idea!        Welcome.  That's  even  better.  I've  been  thinking  of  you.  How  are  things  going?  I'd  like  your  opinion.    What  do  you  think?  What  can  I  do  for  you?  Of  course  I  have  the  time.  You  made  me  feel  good.  Please  come  in.    I've  always  got  time  for  you.  I  think  you  can  do  it.  Please  tell  me  more.  May  I  help  you?  Let's  do  it  together.  Come  back  soon!  I  enjoy  our  time  together.  

A  relaxed  posture  Smiling  Listening  carefully  Opening  a  door  for  someone  Giving  a  friendly  wink    Sharing  lunch  together  Being  on  time  Sending  a  thoughtful  note  Bringing  a  gift  Sharing  an  experience      Giving  wait-­‐time  Yielding  interest  Learning  names  Offering  refreshments  Sharing  a  poem    Holding  a  door  Extending  a  hand  Remembering  important  occasions  Offering  someone  a  chair  Bringing  flowers    Expressing  regret  Waving  with  both  hands  Giving  a  thumbs-­‐up  sign  Overlooking  a  faux  pas  Extending  an  apology  (where  required)    

Fresh  Paint  Clean  aromas  Living  plant  Attractive,  up-­‐to-­‐date  bulletin  boards  Soft  lighting    Big  and  soft  pillows  Lots  of  books  Fresh  air  Fireplace  Comfortable  furniture        Rocking  chair  Flowers  on  the  desk  Open  doors  Candy  jar  with  candy  Soft  music    Attractive  pictures  Comfortable  temperature  Books  and  magazines  Stuffed  animals  Sunny  room    Matching  colors  Positive  worded  signs  Bright  hallways  Clean  windows  Clear  floors          

Please  Use  Sidewalks  Welcome  Visitor  Parking  Please  Leave  Message  Open,  Come  in      No  Appointment  Necessary  Please  Use  Other  Door  Thank  You  for  Not  Smoking  Come  Back  Soon  Open  House    We're  Glad  You're  Here  Sorry  I  Missed  You,  Please  Come  Back  Please  Put  Litter  Here  Come  As  You  Are  Have  Lunch  with  Us    Students  Welcome  Back  Please  Excuse  the  Inconvenience  Please  Touch  Come  on  In    May  We  Help  You?  Be  Back  at  ________  Please  Watch  Your  Step  Help  Us  Conserve  Energy  Directory  Assistance    

 

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Page 7: Psychology of influence - region10.org · Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: CristalMcGill@gmail.com!

(Copyright © Cristal McGill, Ph.D. 2012 [email protected])

Disinviting Environments    

Disinviting Signs

Dark  corridors  Bad  smells  Dingy  colors  Full  trash  cans  Hard  lighting    Dirty  coffee  cups  Bare  light  bulb  Stack  of  out-­‐of-­‐date  materials  Fluorescent  lights  that  buzz  A  full  pencil  sharpener    Dead  plant  Dingy  curtains  Burned-­‐out  light  bulb  Opaque  windows  Cold  room    Artificial  plants  and  flowers  Straight  rows  Peeling  paint  and  plaster  Nothing  to  read  Dusty,  cobwebby  shelves    Stuffy  room  Sticky  floors  Broken  windows  Signs  with  letters  missing    

Office  Closed  Do  Not  Disturb  No  Talking  No  Running  in  Halls  No  Admission  without  Pass    Visitors  Must  Report  to  No  Smoking  No  Admittance  Be  Seated  Keep  Out    Do  Not  Enter  No  Deposit,  No  Return  By  Appointment  Only  Out  of  Order  We  Do  Not  Give  Change    Take  a  Number  and  Wait  Shop  Lifters  Will  Be  Prosecuted:  Means  You!  Keep  This  Door  Shut!  Government  Property  -­‐  No  Admittance  Do  Not  Remove  under  any  circumstance!          

 

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Page 8: Psychology of influence - region10.org · Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: CristalMcGill@gmail.com!

(All  Materials  Copyright    © Cristal  McGill,  Ph.D.,  2012)  

 

Positioning content through the use of Frames Frames  Are  The  ‘Why’  Power  of  All  That  We  Do  with  Our  Students  

“Frames  beg  the  question  ...  Why?”  Why  do  I  need  to  know  this  information  leading  to  perspective  &  relevance    

‘WIIFM’      W  ___________  I_____      I_____  F_______  M______?  

What’s  the  “Why”  of  your  lessons  –  The  Key  is  the  ‘Lead’  make  it  colorful  and  /  or  meaningful  enough  that  it  motivates  and  generates  interest.  

Focusing attention within a field of meaning using Frames  Framing  theory  suggests  that  how  something  is  presented  (the  “frame”)  influences  the      choices  people  make.  Frames  are  abstract  notions  that  serve  to  organize  or  structure  social  meanings.  Frames  influence  the  perception  of  the  news  to  the  students.  This  form  of  agenda  setting  not  only  tells  what  to  think  about  an  issue  (agenda-­‐setting  theory),  but  also  how  to  think  about  that  issue.                       Framing is a tool used to create an intentional bias      

   

 

     

   

How to use Frames:     Storytelling     R  _________________     C  ____________  Q  _____________     Logic     P___________  E____________     Framing  Lead  In  Statement  

Productive ‘Framing Statements’ lead to:

    Goal  Orientation                           Much  More  Positive  Climate           Engagement  of  Actions  

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Page 9: Psychology of influence - region10.org · Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: CristalMcGill@gmail.com!

(All  Materials  Copyright    © Cristal  McGill,  Ph.D.,  2012)  

References

  Allen, Richard, H. (2000). Impact Teaching, Needham, MA: Allyn and Bacon. Bruer, J.T. (2006) Points of View: On the Implications of Neuroscience Research for Science

Teaching and Learning: Are There Any? Pg. 104. CBE Life Sci Educ 5(2): 104-110 Borba, Michele, (2003) No more misbehavin’: 38 Difficult behaviors and how to stop them, San

Francisco, CA: Jossey Bass.   Bowman, Sharon L. (2005). The ten-minute trainer: 150 ways to teach it quick & make it stick! San

Francisco, CA: Pfeiffer. Diamond, Marian, (1998). Enriching heredity: The impact of the environment on the anatomy of the brain, New York, NY: Free Press. DePorter, Bobbie, Reardon Mark & Nourie Sarah Singer (1999). Quantum Teaching: Orchestrating

student success, Needham Heights, MA: Allyn and Bacon. Dweck, Carol (2006) Mindset: A New Psychology of Success, How We Can Learn To Fulfill Our

Potential, New York, New York, Ballantine Books. Fredrickson, Barbara L. (2009) Positivity: Groundbreaking Research Reveals How to Embrace the Hidden

strength of Positive Emotions, Overcome Negativity, and Thrive, New York, New York: Crown Publishing, Co. Goleman, Daniel, (1995). Emotional intelligence: Why it can matter more than IQ, New York, NY: Bantam Books. Goleman, Daniel, (2006). Social Intelligence, New York, New York: Bantam Books. Hüther, Gerald, (2006) The Compassionate Brain, Boston Massachusetts, Trumpeter Books – Shambhala Publications, Inc National Research Council. (1999). How People Learn: Brain, mind, experience, and school. Committee on Developments in the Science of Learning, Commission on Behavioral and Social Sciences and Education eds. , Daniel H. (2006). A whole mind: Why right-brainers, will rule the future, New York, NY: Riverhead Books. Pink, Daniel H. (2009). Drive, New York, NY: Riverhead Books. Willis, Judy, M.D. (2006). Research-Based Strategies To Ignite Student Learning, Alexandria, VA:

ASCD Purkey, William Watson, Novak, John M. (1996) Inviting School Success: A Self-Concept Approach To Teaching, Belmont, CA,Wadworth Publishing Co. Ramey, Craig T and Ramey, Sharon L., (1999). Right from birth: Building your child's foundation for life, New York, NY: Goddard Press. Rhodes RE. (2006) The built-in environment: the role of personality and physical activity. Exerc Sport Sci Rev. Apr;34(2):83-8. Siegel, – Daniel J., (2007). The Mindful Brain, New York, NY: Norton Vaynman S, Gomez-Pinilla F, 2006 Revenge of the "sit": how lifestyle impacts neuronal and cognitive health through molecular systems that interface energy metabolism with neuronal plasticity. J Neurosci Res. Sep;84(4):699-715. Wilson, Larry, Wilson Hersch (1998) Play To Win: Choosing Growth Over Fear in Work and Life, Marietta, GA. Bard Press.

 

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Page 10: Psychology of influence - region10.org · Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: CristalMcGill@gmail.com!

 

Notes

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Page 11: Psychology of influence - region10.org · Psychology of Influence Presented and Facilitated by: Cristal L. McGill, Ph.D. Email: CristalMcGill@gmail.com!

 

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