Public Expose MTDL 2015

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    METRODATAPublic Expose8 Juni 2015

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    AGENDA

    CORPORATE UPDATES

    Stock Dividend

    Changes of Article of Associations

    2014 FINANCIAL PERFORMANCE

    TARGET 2015 BUSINESS STRATEGY:

    Distribution

    Solution Consulting

    E - Commerce

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    CORPORATE UPDATES

    Stock Dividend: MTDL propose to AGMS to distribute stock

    dividend with ratio 35 :1 (35 old shares will obtain 1new share) or other ratio that will be decided in

     AGMS. In addition to that, MTDL propose for approval to

    commissioners to distribute 2015 interim dividendfor the payment of withholding tax of such stock

    dividends. Both Stock and Interim Dividend will have the

    same:

    Recording date: 2 July 2015

    Payment date: 22 July 2015

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    CORPORATE UPDATES

    Changes of Articles of Association: Approval of changes and restatement of AoA:

    (i) to comply with Indonesia Financial

    Services Authority Regulation.(ii) amendment of article 3 which adjustedwith Bapepam and LK Regulation No.IX.J.1

    (iii) to change in article 4 paragraph 2 of the AoA regarding the issued and paid upcapital in relation with stock dividend.

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    2014 Financial Performance

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    Dalam jutaan Rupiah 

    2014 Financial Performance

     -

     2.000.000

     4.000.000

     6.000.000

     8.000.000

    2012 2013 2014

    5.172.997

    SALES

    15,3%

    (Jutaan Rupiah)

    41,6 %8.444.570

    7.325.303

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    Dalam jutaan Rupiah 

    2014 Financial Performance

     -

     100.000

     200.000

     300.000

     400.000

     500.000

     600.000

     700.000

    2012 2013 2014

    427.631

    563.553

    654.618

    (Jutaan Rupiah)

    GROSS PROFIT

    16,2 %

    31,8 %

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    Dalam jutaan Rupiah 

    2014 Financial Performance

     -

     50.000

     100.000

     150.000

     200.000

     250.000

     300.000

     350.000

     400.000

    2012 2013 2014

    365.684

    199.507

    298.760

    OPERATING INCOME

    (Jutaan Rupiah)

    22,4%

    49,7%

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    Dalam jutaan Rupiah 

    2014 Financial Performance

     -

     40.000

     80.000

     120.000

     160.000

     200.000

    2012 2013 2014

    113.748

    79.671

    179.659

    EARNING AFTER TAX

    43 %

    58%

    (Jutaan Rupiah)

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    2014 Financial PerformanceDalam jutaan Rupiah 

     -

     200.000

     400.000

     600.000

     800.000

     1.000.000

     1.200.000

     1.400.000

     1.600.000

     1.800.000

    2012 2013 2014 May 2015

    368.344

    640.110

    1.381.290

    1.572.200

    MARKET CAPITALIZATION

    Rp 615 / share

    Rp 700 / share

    Rp 285 / share

    Rp 164 / share

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    2014 Financial Performance

    0,00%

    5,00%

    10,00%

    15,00%

    20,00%

    25,00%

    2012 2013 2014

    16,38%17,24%

    21,87%

    RETURN ON EQUITY

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    2014 Financial Performance

     -

     0,50

     1,00

     1,50

     2,00

    2012 2013 2014

    1,52

    1,621,70

    CURRENT RATIO

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    2014 Financial Performance

     -

     0,20

     0,40

     0,60

     0,80

    2012 2013 2014

    0,54

    0,37

    0,22

    DEBT TO EQUITY

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    TARGET 2015

    Target 2015:

    Sales target increase by 14.45 % to Rp 9.6 trillion

    Net profit increase by 11.32 % to Rp 200 billion

    Basic assumption:

    IT growth (addressable market) as per IDC is 10.7% (for year 2014) dan 11.7% (for year 2015)

    Investment on land to build warehouse in Jakarta andpurchase of shop houses in branches.

    Building dedicated Telco Teams for Products and Sales

    Compliance to pay the health insurance (BPJS)effectively in 2015.

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    2015  – Q1 Financial PerformanceDal am j u taan Rup iah 

    31 Mar 2013 31 Mar 2014 31 Mar 2015

    1.400.323

    1.785.299

    2.200.507

    SALES

    27,5 %

    23,3%

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    2015  – Q1 Financial PerformanceDal am j u taan Rup iah 

    31 Mar 2013 31 Mar 2014 31 Mar 2015

    25.256

    31.376

    34.465

    NET INCOME

    9,8%

    24,2%

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    Distribution Business

    Strategy

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    Highlight & Lowlight

    Highlight Y2014 Achievement

    Revenue = 22% growth

    PAT = 61% growth

    Number of Active Reseller increase to 1,309 (8% growth)

    Increase Products Portofolio and Brand Q1/2015 grow Revenue by 31% and Telco contributing 21%

    Lowlight

    The IDR has been depreciated more than 5% from last year(1US$= 12,440 to 13,200).

    Market Slowing Down in Q1 and Q2, 2015

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    SMI Major Brands

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    Keep Developing Active Channels

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    New Initiatives

    Building dedicated Telco Teams for Products and Sales

    Setting up Assembling Facility for Telco Products andReady for production in August

    Building Our Own Logistic Center in Jakarta

    Established our Own Branch Office and Logistic starting2015

    Enhance our Business Systems to support businessgrowth Operation Excellence; BI, CRM and Logistic

    Commercial Business : focus on Solution Business

    Keep Increasing Our Market Coverages in T2 Cities

     Adding more Products Portfolio and Brands

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    Full branch & GTM Logistic & Sales Force Sales Force

    Region

     Aceh

    Medan

    Pekanbaru

    PadangJambi

    Palembangi

    Lampung Jakarta

    Semarang

    Bandung

    Yogyakarta

    Surabaya

    Denpasar 

    Pontianak Samarinda

    Balikpapan

    Banjarmasin

    Manado

    Makassar 

    Telco channel

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    Solution Business

    Strategy

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    5 Pillars of Metrodata Strategy

    Cloud

    MobilityBusiness Discovery

    & Analytics

    Business Application Infrastructure

    & Networking

    Big Data

    Security

    5 Pillars of Metrodata Strategy

    CONSULTING | MANAGED SERVICES

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    ENETRATE CLOUD & ENTERPRISE MOBILITYSoftware as a Services

    Infrastructure as a Services

    Enterprise Mobility

    Work Light

    Cloud

    PENETRATE CLOUD & ENTERPRISE MOBILITY

    T f ti C t f E ll

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    Transformation : Center of Excellence

    From Product To Solution Expert Virtualization

    Security

    Cloud

    Mobility

    Storage

    Big Data

    Customer Experience :

    Sales, Service, Marketing and HCM

    Transformation : Center of Excellence

    A f St t i F

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    Areas of Strategic Focus

    Market Segmentation :

    Enterprise : Telco, FSI & Energy SME : Distribution & Manufacturing & Cross Industry

    SMB : Cross Industry

    Branches : Surabaya, Medan, Balikpapan

    Industry Solutions : Distribution & Manufacturing (ERP, Human Resources & SCM)

    Telco : Value Added Services (VAS)

    FSI : Electronics Banking Solution

    Mining/Mining Contractors

    Recurring Revenue :

    Infrastructure Managed Services

     Application Management Services (AMS)

    Software as a Services (SaaS)

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    Summary

    Transformation :Center Of Excellence : Product to Solution

    Engagement with key Business Users : Sales,

    Marketing, Finance, HR

    More focus on Industry Solution

    Mobility, Big Data and Cloud Solution

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    Consulting

    Business Strategy

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    2015 Business Goals & Directions

    Continue growth in our “traditional” ERP target markets

    Key Industries – manufacturing, distribution, retail, agribusiness,transportation & logistics

    Strategic Accounts - group companies & large conglomerates -> joint planning sessions, master service agreements, applicationmanagement services

    Small Medium Enterprises – trading, distribution, services andretail industries

    G &

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    2015 Business Goals & Directions

     Aggressively grow:

    Business Intelligence – Business Objects, HANA, BW, Lumira SAP Cloud Solutions – SuccessFactors (HCM), Ariba

    (eProcurement)

    Expand geographically – East Java

    SAP ecosystem solutions – OpenText, ReadSoft, Nakisa,CitiXsys

    Hardware bundling & referral programs

    Continue to grow our Recurring Revenue business:

    Software Annual Maintenance contracts

    Master Service Agreements with key accounts

     Application Management Services

    Partner Managed Cloud (PMC)

    2015 B i G l & Di ti

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    Increase

    Gross Profit

    ManageOPEX

    Grow

    Traditional

    ERP Services

    New Revenue

    Opportunities

    Build Recurring

    Revenue

    Streams

    Increase PSV

    GP%

    Optimize

    ResourceModel

    Improve

    Delivery

    Quality

    Increase

    EAT

    GrowRevenue

    Reduce Direct

    Costs

    Optimize Back

    office

    Efficiency

    Optimize Sales& Marketing

    Expenses

    •RDS Solutions•Industry templates &add-ons

    •SAP ECC, SAP B1

    •Open Text / Readsoft•BOBJ, BW, BPC•Mobility (SMP, Fiori)•Success Factors•BW on HANA•Hardware Bundling/Referrals

    •Improve AMC service levels•Build AMS into every deal•Master service agreements

    •Explore SAP Cloud

    •Value Based Selling•Industry Solutions & RDS•LOB Accelerators (e.g. F1 HCM)

    •Consultant Trainee Program•Remote Delivery model (ABAP, AMS)

    •Utilize Senior resources acrossprojects

    •Partner with low cost resourceproviders

    •Project Quality AssuranceProgram

    •Project Management Training•SAP Enablement Training

    Optimize

    Training &

    Travel Expenses

    2015 Business Goals & Directions

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    E - Commerce

    Business Strategy

    C t t

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    Contents

    Result 2014

    Strategy 2015

    Goals & Key Actions

    Update on www.metrodataonline.com

    www.metrodataonline.com

    R lt i 2014

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    Result in 2014

    Growth in Metrodata Store & Metrodata Online

    Increment on site traffic (Average No. of Visitors) 2013 : 11,163 visitors per month (start Sep ‘13)

    2014 : 30,950 (growth 277%)

    Pulled out from C4 (July 2014)

    St t 2015

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    Strategy 2015

    Optimize and synchronize 3 cores of business :

    www.metrodataonline.comMetrodata Store

    Direct Marketing / Corporate sales

    Bring www.metrodataonline.com, ecommerce ofMetrodata, as preferred online store to shop for IT,Gadgets and Accessories

    Make Metrodata Store as retail representation

    integrated with www.metrodataonline.comDevelop www.metrodataonline.com as ecommerce

    for corporate market (B2B, B2B2C)

    G l 2015

    http://www.metrodataonline.com/http://www.metrodataonline.com/http://www.metrodataonline.com/http://www.metrodataonline.com/http://www.metrodataonline.com/http://www.metrodataonline.com/http://www.metrodataonline.com/http://www.metrodataonline.com/http://www.metrodataonline.com/

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    Goals 2015

    www.metrodataonline.com

    1. Grow www.metrodataonline.com :

    a) Monthly traffic : hit 100k visit by end of 2015b) Exciting promotion for customer acquisition & retention

    2. Maximize Sales of Metrodata Store:a) Increase sales of mobile devices (smartphone &

    accessories)b) Setup MetrodataOnline kiosk at each store

    c) Sell online via marketplace

    3. Develop Direct Marketing activity:

    a) Direct selling to “koperasi karyawan”b) Grow sales in corporate market : Bank, Manufacturing,

    MNC, etc.

    c) Enter government sector via e-catalogue LKPP

    http://www.metrodataonline.com/http://www.metrodataonline.com/

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    Web Update : www.metrodataonline.com

    New Website

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    New Website

    • Using MAGENTO platform

    Brand Page

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    Brand Page

    •  Asus• D-Link (in progress)•  AEON (in progress)• Indosat (in progress)

    Future :•  Acer, Lenovo, Panasonic. Etc.

    Giving privillige to Brand Owner 

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    Metrodata Online e-

    Newsletter(180+)

    Launched in 3rd week of Oct. Weeklyblast to internal groups as well asexternal subscribers. Have blasted+180 e-newsletter so far.

    e-Newsletter marketing with 8000+database and still growing at 5-6%monthly.

    Prioritized to supportmetrodataonline.com and alsoMetrodata store and Direct Marketing

    activity.

    Closely monitor the effectiveness tomaintain expected result on the open,click rate up to the conversion rate

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    TANYA JAWAB