Questionaire Excel

8/11/2019 Questionaire Excel

1/84

Sl No. Name of the Store Location of the Store Dettol Soap

1 Radhe Shayam General Store

2

34

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

2627

28

29

30

31

32

33

34

35

36

37

38

39

40

41

42

43

44

45


2/84

46

47

48

49

50

51

52

53

54

55

56

57

58

59

60

61

62

63

6465

66

67

68

69

70

71

72

73

74

75

76

77

78

79

80

81

82

83

84

85

86

8788

89

90

91

92

93

94

95


3/84

96

97

98

99

100

101

102

103

104

105

106

107

108

109

110

111

112

113

114115

116

117

118

119

120


4/84

Lifebuoy Dettol Liquid Lifebuoy liquid Harpic Domex Mortein

Number of units sold per week of the


5/84


6/84


7/84

Good knight Air Wick Odonil Veet Fem (Dettol/Lifebuoy)

Whiollowing items


8/84


9/84


10/84

(Harpic/Domex) (Mortein/Good Knight) (Air Wick/Odonil) (Veet/Fem)

h packaging of the company is better


11/84


12/84


13/84

Manufacturer's sales representative isn't well organised


14/84


15/84


16/84

Manufacture's sales representative doesn't know his product


17/84


18/84


19/84

Manufacturer's salespeople are helpful


20/84


21/84


22/84

Manufacturer's sales representatives have best interests


23/84


24/84


25/84

Manufacturer's sales representative is always willing to help


26/84


27/84


28/84

Manufacturer's products are asked for by customers


29/84


30/84


31/84

Manufacturer's products are a good growth opportunity


32/84


33/84


34/84

Manufacturer's products are not well known by customers


35/84


36/84


37/84

Customers are willing to pay more for manufacturer's products


38/84


39/84


40/84

Difficult time replacing manufacturer's products with similar products


41/84


42/84


43/84

Manufacturer's products perform much better

Respond to


44/84


45/84


46/84

Manufacturer's everyday margins are lower than industry margins

the following statements on a scale of


47/84


48/84


49/84

Manufacturer's provides very competitive margins on their products

1-5.


50/84


51/84


52/84

Their is poor return for the amount of space devoted to manufacturer's products


53/84


54/84


55/84

Manufacturer's products aren't worth carrying because their margins are too small


56/84


57/84


58/84

Satisfiedwith the margins receive on manufacturer's products


59/84


60/84


61/84

Manufacturer should have better cooperative advertising program


62/84


63/84


64/84

Manufacturer should provide better cooperative advertising allowances


65/84


66/84


67/84

Manufacturer conducts excellent consumer promotions


68/84


69/84


70/84

Manufacturer provides adequate promotional support for their products


71/84


72/84


73/84

Manufacturer provides excellent point-of-purchase displays


74/84


75/84


76/84

Retailer/Wholeseller Store Size(in ft.) Turnover (per month)


77/84


78/84


79/84

No. Of Employees Address Display (To be observed by the researcher)


80/84


81/84


82/84

Type of Store


83/84


84/84

Documents

Questionaire Excel