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Ralph LaurenRalph Lauren1967-Present1967-Present
By: Keilani Fite
Who is Ralph Lauren?
Born Ralph Lifshitz Oct.14,1939 Bronx, New York Product Lines A. Rivets & Co. Never went to designer school
“I believe in clothes that last, that are not dated in a season. The people who wear my clothes don’t think of them as fashion.”
1967-1968
Wide Ties
Men’s wear, Polo (English classic and traditional American)
History & Fashion
The Hippie Movement– Braless ladies– Bell-bottom Jeans– Tie die– Headbands– Suede Mini-skirt
1971-1978
Women’s Line
Eyewear (1974)
Boys wear and fragrances
History
Economy Approved David Bowe & Roxy Music Man walking on the moon Disco became Popular
Fashion
High-Waisted Denims decorated with rhinestones Halter tops Astronaut-style outfits 3 piece suits Jumpsuit
1981-1983
Girl’s wear Footwear Extensive Home collection
History
Western economic Boom Ronald Reagan
became President
Berlin wall came down
Fashion
Brand names became status symbols Women: Full jacket sober suit Shoulder pads
1990
Scarves Hosiery
Sleepwear Luggage
Leather Goods
Jewelry
History
Pollution Prevention Act passed Official end of the Cold war World trade center bombed
Fashion
Grunge Preppy
Hip Hop Style
Designs
Fall 1983
Present
Notorious Love
Rugby
Significant to the History of Fashion
Polo brand All American Look & Lifestyle
“He wants people to sleep in his sheets, dry themselves with his towels, splash his paint on their walls, and then curl up in his furniture.”
Inspirational Influences
Creative bold ideas Worked twice has hard 40 years of business New brands of clothing Word of mouth
References
Ralph Lauren, Encyclopedia of World Biography,2005-2006 Thomas Gale,a part of the Thomas corporation.
http://www.infomat.com/whoswho/ralplauren.html Ralph Lauren,unknown,Market week,sep.4,2008. Pg.3 Fortune:It’s Ralph’s world. John Brodie, Fortune, New
York: sep.17,2007, vol.156. Iss.6. Pg.64 Trachtenberg, Jeffrey A. Ralph Lauren The Man Behind
the Mystique. Canada: Little, Brown & Company,1988 http://www.ralphlauren.com