RAYNER~SGUIDE

Selling BylRadioSimplifiedRates forNational andSectionalBroadcasting

Select List of Stations

RA YNER BROADCASTINGCORPORATIONE. C. RAYNER, President

Tribune Tower Superior 4850CHICAGO

WHO IS,RAYNER

First and last he's a Radio pioneer.

When Radio was a toy and receiving setswere mechanical experiments, E. C. Raynerfounded and published the Radio Digest-America's biggest and best. Radio weekly.

As a pioneer broadcast representative, E. C.Rayner showed stations the way to profit-ab-le operation.

As a pioneer in the electrical transcriptionfield, E. C. Rayner sponsored 16-inch discs,33 1/3 r.p.m., as producing best results withgreatest economy for broadcasting.

As a pioneer Radio advertising continuitydirector, planned' national Radio cam-paigns that testify to the soundness of hisconceptions.

To his numerous fri~nd" ;rstations of Alneril"Buck" Rayner.

I~roadcastingJ\dl simply as

As "Buck" he is admired for his pioneering,-respected for his thorough and exact knowl-edge of broadcasting, advertising and mer-chandising problems and for his successfulenergies in MAKING RADIO ADVER-TISING PAY.

LARGE OR SMALLAmerica's Most Astute Advertisers Are Using

Radio to Increase SalesSOJ!leuse lavish programs interspersed with g~ms ofopera, some use the quick wit of Will Rogers or theslow wit of Amos and Andy. Some Radio Advertisersuse the symphony orchestra and some the popular jazz,Then there are soloists, quartettes, quintettes or sex-tettes, of varying excellence or otherwise. But over along period of experimentation and experience; in asearch for RESULTS BY RADIO we proved that Radioannouncements intelligently presenting your offer willsell merchandise or service.To this end RAYNER'S GUIDE .is· published; toacquaint you with the simplicity of covering the UnitedStates by Radio, completely or sectionally, at a cost thatis almost insignificant, as national campaigns go.

IMMEDIATE SALESare most desirable. That's what Radio offers to you-aquick, certain transition from product to cash register.Simply jot down the salient sales points of your product,or better still, send us your printed matter. We willcreate a Radio sales program for you that will bringRESULTS, You cileck the markets you want covered,carefully selected for distribution and productiveness,from RAYNER'S GUIDE and we will do the rest.

OUR SERVICEI-Trained writers· will rewrite your sales message intobroadcast language that will get the attention of thelistener.

2-After copy is approved, we will multigraph and mailto scheduled stations with intelligent instructions forbest results,

3-Although i',. rf',1Sedsales usually prove the service,we will pi r" e, ill ddition, an affidavit of perform-ance fron <;tation,

4-Securc C_ c' " of the stations and yourlocal dealer "buc 3 ~a\:h locality, changing theannouncements in each city, if necessary, to includethe names of important retailers. .

5-Send you one invoice covering the entire transactioneach month.

NO EXTRA CHARGE TO YOUOUf rates are exactly the same as station rates, were youto deal direct with each station. Our commissions arepaid by the broadcasting stations,

RESPONSIBILITYWe refer you to any broadcasting station or the LakeShore Trust & Savings Bank, Chicago. Credit extendedto business firms with adequate commercial rating. Allprices are net and are subject to change without notice,Although we have used every effort to quote correct

prices herein we will not be responsible for any omis-sions or errors in the same.No order is too smaIl or too large to receive our per-sonal service. Every facility is offered to make yourRadio appropriation the best possible investment. WewiII be glad to furnish you with the names of the firmswhose successful Radio campaigns Mr. Rayner hassupervised.If the stations or character of rates given here do notmeet your requirements we will be pleased to furnishyou additional information and rates. We are equippedto handle any kind of Radio program, ir-c:.ldmg thefurnishing of talent and script, staging and dir~cting ofchain or electrical transcription, at a cost that challengescompetition.

ACTIONWhere immediate action is necessary we can wire, air /mail or special delivery your announcements to theRadio Stations. Wire us your sales message in emer-gencies and the same day it will be broadcast.

PROGRAMSA one minute announcement should comprise approxi-mately 100 words to allow for the proper rendition bythe announcer. More words can be used where nec-essary and where it will not affect the results of yourmessage.The "NIGHT" rates quoted, in but a few cases, are forthe hours from 6 p. m. to signing-off time; the "DAY"rates from 6 a. m. to 6 p. m. The exceptions sometimespermit announcements on the "DAY" rate until 7 p. m.and on the "NIGHT" rate only after 9 or 10 p. m. orbefore 7, 6, or 5 and less than a hundred words. Therates quoted and the discounts are for the number ofannouncements (times) or weeks (one a week).Many stations maintain special periods for co-opera-tive or participating advertising announcements withoutextra charge. Periods such as, "Morning Exercises,""Shopping Tour," "Cooking School," "Home Furnish-ings," "Farmers' Period," "Health Talks," "Financialand Markets," "Fashions," "Beauty Lectures," "MusicalPeriod," "Sporting News," "News Flashes," "WeatherAnnouncements," "Time Signals," etc. On other stationswe have the station spot your announcement nearest theperiod suitable to your message-thus on all stationsgiving you a complete Radio program without the costof the talent and time. Where the special periods do notfurnish the proper background we have many uniqueand new ideas for Radio trade mark identifying musicaland sounds .effects, merchandising prize contests, etc.Where entire sponsorship of a period, such as "Weather"or "Time," is wanted we will furnish complete informa-tion on request.You can increase your sales hnmediately by Radio.

2

10 CITIESONLY $129.25

BroadcastA nnoltncements

(One 'lime)

10 Cities .� .......... .$129.25 $272.00

15 �� 187.75 375.75....................

20 "' 236.75 485.75.� " " .......... " .�

25 " 267.25 539.25...... " .... " " ....

30 " 311.75 618.25" "" ..............

35 "' 361.05 699.35........ " " .... " .�

40 "' 400.05 771.85..................

50 " 477.05 896.35................ . .

75 "' 675.05 1197.35....................

.52 times per announce-ment .................... 546.61 987.75

(For other discounts see page 10)

For more detailed InformationASK RAYNER

NEW ENGLANDONLY $83.25 «

Announcement DAY NIGHT(One Time)

New England ...... $ 83.25 $145.0013 stations

Middle Atlantic 173.00 305.5032 stations

South Atlantic 222.75 341.7033 stations

East No. Central. ... 274.50 394:2547 stations

East So. Central .... 91.30 142.tJO17 stations

West No. Central. ... 296.00 435.5043 stations

West So. Central .... 183.25 275.7527 stations

Mountain .......... 89.33 .137.3324 stations

>Pacific ............ 115.38 214.25

23 stations

United States ...... $1528.76 $2391.88269 stations

For more detailed informationASK RAYNER

'..Tw~ hundred ~i,xty-nine' (269). stations, with

a potential possibility of II,GOO,OoO Radio sets

or 50,OOO,OCO buyers can be reached by a 1

minute RAYNER BROADCAST PROGRAM,

on a fiftyitwo time basis either hand ~1J.i1ningor. '/ --

weekly over a year, in the day time. "

Only $1,939.71 At NightYou~ announcement cleverly written and prop~

. t,;

erly merchandised will be broadcast fifty two '...~\~...~>\

times in 269 markets at only $1,939.71 per. Y..~ - -'

Sales and Profits - Last QuarterYou are offered a complete Radio program

either nationwide or sectional from $129.25 (oreven less) to $2,391.88 for a one time broadcaston a few stations or a 269 station hook-up-na-tion-wide. Immediate action by telephone, tele-graph or air mail will harness this great newmedium to increase your sales immediately forthe last quarter of the year.

SELLING YOUR GOODSFor more detailed information ASK RAYNER

6J IMPORTANT MARKlns... DAY NIGHT

~ City Station Power Wave I Ti. 13 Ti. 26 Ti. 52 Ti. 1 Ti. 13 Ti. 26 Ti. 52 Ti.C $ 16.50 $ 13.75 $ 13.75 $ 13.75 $ :33.00 $ 27.50 $ 27.50 $ 27.50~ NEW YORK. 6.981.927 ....... WMCA. . . 500 570

CHICAGO. 3.375.329 .......... WCFL .... 1.500 970 12.50 11.25 10.71 10.00 25.00 22.50 21.42 20.00~ PHILADELPHIA. 1,964,430 ... WLIT. . . . 500 560 12.00 12.00 11.40 10.80 15.00 15.00 14.25 13.50i:l' DETROIT. 1.573.985 .......... WJR ..... 5,000 750 10.00 10.00 10.00 10.00 25.00 25.00 25.00 25.00:::: LOS ANGELES. 1.233.561 .... KNX ..... 5,000 1,050 10.00 10.00 10.00 10.00 50.00 50.00 50.00 50.00It CLEVELAND. 900.430 ........ WGAR.... 500 1.450 7.50 7.13 6.75 6.48 20.00 19.00 18.00 17.00

ST LOUIS 8 03 {KMOX .. 50,000 1.090 20.75 19.71 19.09 17.64S' . 22. 2 ........... WIL.... 100 1,200 ....... ....... ....... . ...... 24.00 24.00 22.80 22.20~ BALTIMORE. 801.741. ....... WCAO.... 250 600 15.00 13.00 13.00 13.00 25.00 20.00 20.00 20.00

'" S BOSTON. 787.271 ............ WNAC. 1.000 1,230 10.00 10.00 10.00 10.00 25.00 25.00 25.00 25.00l:l PITTSBURGH ............... WJAS .... 1.000 1.290 15.00 14.25 13.50 13.50 30.00 28.50 27.00 27.00..�. --- --- --- --- --- --- --- ---~. TOTAL FIRST TEN CITIES.,' .......................... $129.25 $121.09 $118.20 $115.17 $272.00 $256.50 $250.97 $247.20

::t. SAN FRANCISCO. 637.212 .... KYA ..... 1,000 1.230 $ 10.00 $ 10.00 $ 10.00 $ 10.00 $ 20.00 $ 20.00 $ 20.00 $ 20.00V) BUFFALO, 573,070 ........... WBEN .... 1,000 900 10.00 10.00 10.00 10.00 20.00 20.00 20.00 20.00?:: MILWAUKEE, 572,557 ........ WJMJ .... 1,000 620 22.50 18.00 15.75 15.75 33.75 27.00 23.63 23.63~ WASHINGTON. 486.869 ...... WJSV. .10.000 1.460 4.00 3.80 3.60 3.60 6.00 5.70 5.40 5.40::t. MINNEAPOLIS .............. KSTP .... 10,000 1,460 12.00 10.80 10.20 9.60 24.00 21.60 20.40 19.20~ --------- -- --- --- ---~ SUB TOTAL ........................�.................. $ 58.50 $ 52.60 $ 49.55 $ 48.95 $103.75 $ 94.30 $ 89.43 $ 88.23

~ TOTAL FIFTEEN CITIES ... ...................... 187.75 173.69 167.75 164.12 375.75 350.80 340.40 335.43

'.� �� ------- ------~- -.~- ~~

6J IMPORTANT MARKETS...DAY NIGHT

~ City Station Power Wave 1 Ti. 13 Tl. 26 Ti. 52 Tl. 1 Ti. 13 Ti. 26 TI. 52 Tl.

~ NEWORLEANS.455.792 ..... WDSU .... 1,000 1.250 $ 7.00 $ 6.65 $ 6.30 $ 5.95 $ 10.00 $ 9.50 $ 9.00 $ 8.50CINCINNATI, 449.331. ....... WKRC ... 1.000 550 5.00 4.75 4.25 4.00 10.00 9.50 8.50 8.00

~ NEWARK.442,842 .......... WAAM ... 1.000 1,250 10.00 4.00 2.75 2.50 20.00 8.'00 5.50 5.00i:l' KANSAS CITY. 392,761 ..... KMBC .... 1.000 950 15.00 12.00 11.25 11.25 45.00 '36.00 33.75 33.75:::: SEATTLE .................... KOMO .... 1.000 920 12.00 12.00 11.40 10.20 25.00 25.00 23.75 21.25(\)

I:l. SUB-TOTAL ..............................�............ $ 49.00 $ 39.40 $ 35.95 $ 33.90 $ 110.00 $ 88.00 $ 80.50 $ 76.50

S 213.09 203.70 485.75 438.80 420.90 411.93~ TOTAL TWENTY CITIES .............................. 236.75 198.02...= INDIANAPOLIS, 364.073 ..... WFBM ... 1.000 1.230 $ 5.00 $ 4.75 $ 4.50 $ 4.50 $ 10.00 $ 9.50 $ 9.00 $ 9.00a ROCHESTER. 325.019 ........ WHEC .�.. 500 1.430 5.00 4.75 4.50 4.25 8.50 8.08 7.65 7.23c' JERSEY CITY. 315,462 ....... WHOM ... 250 1,450 2.50 2.50 2.50 2.50 5.00 5.00 5.00 5.00;::l LOUISVILLE, 307.808 ........ WLAP .... 100 1,200 6.00 5.40 5.10 4.80 10.00 9.00 8.50 8.00::t. PORTLAND. ORE .� 301,890 ... KEX ..... 5.000 1,180 12.00 11.40 10.80 10.20 20.00 19.00 18.00 17.00V) -- --- -- -- --- --- --- ---?:: SUB-TOTAL ........................................... $ 30.50 $ 28.80 $ 27.40 $ 26.25 $ 53.50 $ 50.58 $ 48.15 $ 46.23s: TOTAL TWENTY-FIVE CITIES ....................... 267.25 241.89 231.10 224.27 539.25 489.38 469.05 458.16

~ HOUSTON. 292.349 ........... KPRC .... 1,000 920 $ 10.00 $ 9.00 1- 8.50 $ 6.50 $ 20.00 $ 18.00 $ 17.00 $ 13.00t>:I TOLEDO. 290.802 ........... WSPD .... 500 1.340 7.00 5.00 4.25 4.00 11.50 7.00 7.00 7.00~ COLUMBUS, 289.056 ......... WAID.... 500 640 7.50 6.75 6.38 5.63 12.50 11.25 10.63 9.28

6J IMPORTANT MARKETS...� DAY NIGHT;: City Station Power Wave 1 TI. 13 Tl. 26 TI. 52 TI. t TI. 13 TI. 26 TI. 52 Tl.

~ DENVER. 287.644 ............ KLZ ...... 1.000 560 5.00 5.00 4.75 4.25 10.00 10.00 9.50 8.50lI:l ATLANTA ................... WGST .... 250 890 15.00 14.25 13.50 12.00 25.00 23.75 22.50 20.00

~ SUB-TOTAL .............................�..�......... $ 44.50 $ 40.00 $ 37.38 $ 32.38 $ 79.00 $ 70.00 $ 66.63 $ 57.78B' TOTAL THIRTY CITIES ... ........................ 311.75 281.89 268.48 256.65 618.25 559.38 535.68 515.94..,~ 500 1.280 $ 5.00 $ 3.75 $ 3.34 $ 3.00 $ 10.00 $ 7.50 $ 6.67 $ 6.00~ DALLAS. 260.397 .�........... WRR .....���� BIRMINGHAM. 257.657.: .... WBRC.... 500 930 8.80 8.00 7.50 7.00 17.60 16.00 15.00 14.00.;, SAN ANTONIO. 254.562 ...... KTSA. . .. 1.000 1.290 10.50 8.00 7.00 6.00 13.50 10.50 9.50 8.50

'" ~ AKRON. 253.653 ............. WADC ��.. 1.000 1.320 15.00 14.25 13.50 12.75 20.00 19.00 18.00 17.00E! MEMPHIS. '253.136 .......... WMC..... 500 780 10.00 10.00 9.50 8.50 20.00 20.00 19.00 17.00l::l --- --- --- --- --- --- --- ---5' SUB-TOTAL ..................�......�................. $ 49.30 $ 44.00 $ 40.84 $ 37.25 $ 81.10 $ 73.00 $ 68.17 $ 62.50;:: TOTAL THIRTY-FIVE CITIES ........................ 361.05 325.89 309.32 293.90 699.35 632.38 603.85 578.44

~ PROVIDENCE. 252,243 ....... WEAN �... { ~~~} 780 $ 7.50 $ 7.50 7.50 $ 7.50 $ 12.50 $ 12.50 $ 12.50 $ 12.50

~ OMAHA. 214,175 ............. WOW ..... 1.000 590 10.00 10.00 10.00 10.00 20.00 20.00 20.00 20.00~ SYRACUSE. 207.007 .......... WFBL .... 1.000 1.360 5.00 4.75 4.50 4.00 10.00 9.50 9.00 8.00~ DAYTON. 200.225 ............ WSMK... 200 1.380 6.50 6.18 6.18 5.85 10.00 9.50 9.50 9.00'~ WORCESTER. 196,837 ....... WORC.. . 100 1.200 10.00 7.50 6.50 6.00 20.00 18.00 16.00 14.00

~ SUB-TOTAL ........................................... $ 39.00 $ 35.93--- -- --

$ 34.68 $ 33.35 $ 72.50 $ 69.50 $ 67.00 $ 63.50~ TOTAL FORTY CITIES .............�........�........ 400.05 361.82 344.00 327.25 771.85 701.88 670.85 642.04

.~

6J IMPORTANT MARKETS...� DAY NIGHT;: City Station Power Wave (TI. 13 TI. 26 TI. 52 TI. 1 TI. 13 TI. 26 TI. 52 Ti.

~ OKLAHOMA CITY, 185.383 ... KFjF ..... 5.000 1.480 $ 14.00 $ 11.00 $ 10.00 $ 9.00 $ 16.00 $ 13.00 $ 12.00 $ 11.00RICHMOND. VA. 182.883 ..... WRVA .... 5.000 1.110 10.00 10.00 10.00 10.00 '20.00 20.00 20.00 20.00

~ YOUNGSTOWN. 170,004 ...... WKBN. 500 570 6.00 5.70 5.40 5.10 10.00 9.50 9.00 8.50B' GRAND RAPIDS. 168.650 .... WOOD .... 500 1.270 3.50 3.33 3.15 2.98 5.00 4.75 4.50 4.25:::: HARTFORD. 163.818 ......... WDRC ... 500 1,330 10.00 9.50 9.00 8.50 20.00 19.00 18.00 17.00It NEW HAVEN. 162.650 ........ WICC. ... 250 600 7.50 7.50 7.50 6.48 12.50 12·50 12.50 10.63

FORT WORTH. 160.892 ...... KTAT .... 1.000 1.240 12.50 9.50 8.50 7.50 16.00 13.00 12.00 11.00S FLINT. 156.422 .............. WFDF.... 100 1.310 3.50 3.32 3.15 2.97 7.00 6.65 6.30 5.95

'" ~ NASHVILLE. 153.153 ......... WLAC .... 5.000 1.470 5.00 5.00 5.00 5.00 10.00 10.00 10.00 10.003 SAN DIEGO. 147.897 ......... KFSD .... 500 600 ~ ~ ~ ~ 8.00 7.60 7.20 6'40--- --l::l SUB-TOTAL ........................................... $ 77.00 $ 69.60 $ 66.20 $ 61.53 $124.50 $116.00 $111.50 $104.735' TOTAL FIFTY IMPORTANT CITIES .................. 477.05 431.42 410.20 388.78 896.35 817.88 782.35 746.67;::~ SCRANTON. 143.428 ......... WGBI. ... 250 880 $ 6.00 $ 6.00 $ 5.75 $ 5.50 $ 9.00 $ 9.00 $ 8.00 $ 7.75VJ {WHO-')

5.000 1,000 25.00 22.50 21.25 20.00 25.00 22.50 21.25 20.00~ DES MOINES. 142.469 ........ WOC f~ TULSA, 141.289 .............. KVOO .... 5.000 1.140 10.00 9.50 9.00 8.50 20.00 19.00 18.00 17.00~ SALT LAKE CITY. 140.184 ... KDYL .... 1.000 1.290 7.50 6.20 5.95 5.95 15.00 11.95 11.50 11.50~ JACKSONVILLE. 129.682 ..... WjAX .... 1.000 900 7.50 7.50 7.13 6.38 15.00 15.00 14.26 12.76l":l NORFOLK. 127.808 �.......... WTAR .�.. 500 780 6.00 5.70 5.40 4.80 12.00 11.40 10.801 9.60~ ALBANY 127,35~ .......�..�� WOKO ��.. 500 1.430 7.50 7.13 6.75 6.38 15.00 14.25 13.50 12.75

6J IMPORTANT MARKETS..�DAY NIGHT

~ City Station Power Wave 1 Ti. 13 Tl. 26 Tl. 52 Tl. 1 Tl. 13 Tl. 26 Ti. 52TI.

~ CHATTANOOGA,119,S39, .. .WDOD 1,000 1,280 05,00 3.34 2.050 2.050 10.00 05.00 4.38 4.38t::::l SPOKANE, lt6.010. .KFPY. 1.000 1,340 7.050 7.050 7.050 7.050 105.00 105.00 105.00 105.00~ FALL RIVER, 1105,301........ WSAR .. 2050 1,4050 10.00 9.50 9.00 8.50 13.050 12.83 12.15 11.48l:l FORT WAYNE, 115,121. .WGL. 100 1,370 7 SO 7 I" 6.75 6.38 10.00 9.50 9,00 8.50~ NEW BEDFORD, 1I2,836 ..... WNBH. 100 1,310 2.50 7.50 2.50 2.50 3.50 3.50 3,50 3.50Cl. WICHITA, 111,039 ........... KFH. 1,000 1,300 8.00 600 5.00 4.00 12.00 11.00 9.50 8.00���� MIAMI, 110,514 ... .. WQAM. 1000 560 9.00 8.55 8.10 7.20 15.00 14.25 13.50 12.00.;. READING, 110,289 ... ...... WRAW. 100 1,310 3.00 2.85 2.70 2.70 5.00 4.75 4.50 4.50

::; Sl TACOMA 106,885 ... ...... KVI ..... 1,000 760 7.50 7.13 675 6.38 10.00 9.50 9,00 8.50;:; KNOXVILLE, 105,797 ...... .WNOX. J,OOO 560 7.50 7,1" . 6.75 6.38 7.50 7.13 6,75 6.38a CANTON, 105,524 .. .. ,WI-lEC. 10 1,200 5.00 4.00 3.00 3.00 5.00 4.00 3.00 3.00C· WILMINGTON, 106,6"2 .. .WDEL .... 250 1,120 5.00 4.75 4.50 4.25 6.00 5.70 5,40 5.10;:l PEORIA, 104,788 ............. WMBD .. 500 1,440 7.50 7.50 7.50 7.50 7.50 7.50 7.50 7.50:A SOUTH BEND 104,179 ....... WSBT. 500 1,230 10.00 8.050 7.50 6.00 15.00 12.50 11.00 10.00V:l EVANSVILLE, 103 IS 1. ...... WGBF. 500 630 10.00 9.00 7.00 05.00 105.00 13.50 10.00 7.00~ UTICA. 102,633. . . . . . . .WIBX. 100 .1,200 5.00 4.705 4.50 4..50 7.050 7.10 6.705 6.75~ DULUTH 101,417 ............ WEBC. 1,000 1,290 12.50 11.88 11..25 10.63 22.50 21.38 20.205 19.13:A TAMPA, 100,910 ........ .. WDAE .. 1,000 1,220 6.00 6.00 5,40 5,40 10.00 10.00 9.00 9.00~ --- --- --- --- - -- --- --- ---~ SUB-TOTAL.. ............... ..... , ............. $198.00 $182,054 $169,43 $157.83 $301.00 $277.24 $257,49 $241.08

~ TOTAL SEVENTY-FIVE CITIES ....................... 675.005 613.96 579.63 546.61 1197.35 1095.12 1039.84 987.705

_.- -._---- .( -¥ - 7 --~ -6J ALABAMA DAY NIGHT..�

Station City Power Wave 1 Ti. 13 Tl. 26 TI. 52 Ti. 1 TI. 13 Ti. 26 TI. 52 TI.

~ WBRC .... Birmingham. . . . . . . . . . . . 500 930 $ 8.80 $ 8.00 $ 7.50 $ 7.00 $ 17.60 $ 16.00 $ 15.00 $ 14.00..� WODX .... Mobile. ............. 500 1.410 5.00 5.00 5.00 . 5.00 7.50 7.50 7.50 7.50""t::::l WFSA .... Montgomery ................ 500 1,410 7.00 4.50 4.00 3.50 10.00 9.00 8.00 8.00

""S' TOTAL ALABAMA .......... , .............�........... $ 20.80 $ 17.50 $ 16.,0 $ 15.50 $ 35.10 $ 32.50 $ 30.50 $ 29.50

~Cl. ARIZONA

~ KFXY .... Flagstaff ........�.......... 100 1,420 $ 5.00 $ 3.00 $ 2.50 $ 2,00 $ 5,00 $ 3.00 $ 2.50 $ 2.00- ~ KOY ...... Phoenix .................. , 500 1.390 6.00 5.50 5.00 4.50 4.00 3.50 3.00 2.50- ..�;:; KPJM .... Prescott. .......... WO 1.500 2.00 1.60 1.30 1.30 2.00 1.60 1.30 t..l0I:l KVOA .... Tucson ......... '.' ....... 500 1,260 2.50 2.25 2.00 1.75 5.00 4.50 4.00 3.50..�.C·;:l TOTAL ARIZONA ..................................... $ 15.50 $ 12.35 $ 10.80 $ 9.55 $ 16.00 $ 12.60 $ 10.80 $ 9.30:A~ ARKANSAS

~ KUOA .... Fayetteville .....�....... 1,000 1.390 $ 10.00 $ 9.00 $ 8.50 $ 8.00 $ 20.00 $ 18.00 $ 17.00 $ 16.00:A KTHS .... Hot Springs ............... 10,000 1,040 10.00 9.50 9.00 8.50 20.00 19.00 18.00 17.00~ KLRA .... Little Rock. . ........... 1,000 1,390 5.00 4.75 4.60 4.25 10.00 9.50 9.20 8.50tti~ TOTAL ARKANSAS .....................�..�...... , .. $ 25.00 $ 23.25 $ 22.10 $ 20.75 $ 50.00 $ 46.50 $ 44.20 $ 41.50

6l CALIFORNIA DAY NIGHT., Station City Power Wave 1 TI. 13 TI. 26 Ti. 52 TI. 1 TI. 13 TI. 26 TI. 52 TI.

~KMJ .... .Fresno ........... 100 1,210 $ 3.00 $ 2.70 $ 2.40 $ 2.25 $ 5.00 $ 4.50 $ 4.00 $ 3.75

., KFQU. ... Holy City ..... 100 1,420 15.00 13.50 12.75 12.00 15.00 13.50 12.75 12.00(t) KNX .. Los Angeles .. 5,000 1,050 10.00 10.00 10.00 10.00 50.00 50.00 50.00 50.00

0 KFBK. ·Sacramento. 100 1,310 3,00 2.70 2.40 2.25 6.00 5.40 4.80 4.50(t) KFSD .... .San Diego. 500 600 5.00 4.75 4.50 4.00 8.00 7.60 7.20 6.40~ KYA .. .... San Francisco. 1,000 1,230 7.50 7.14 6.75 6.50 15.00 14.25 13.50 13.00�..._.

KQW. .San Jose ...... 500 1,010 5.00 4.75 4.50 4.25 7.00 6.65 6.30 5.95(t)~ KREG. ... Santa Ana. 100 1,500 2.50 2.38 2.25 2.00 5.00 4.75 4.50 4.00

;; KDB ..... ·Santa Barbara. 100 1,500 2.50 2.38 2.25 2.00 5.00 4.75 4.50 4.00

~ KWG. .. Stockton. 100 1,200 3.00 3.00 2.40 2.40N ., ----~ TOTAL CALIFORNIA. . $ 56.50 $ 53.30 $ 50.20 $ 47.65 $116.00 $111.40 $10,7-55 $103.60I:l...�.g' COLORADO~ KFUM .... Colorado Springs 1,000 1,270 $ 6.00 $ 6.00 $ 5.70 $ 5.10 $ 12.00 12.00 $ 11.40 $ 10.20

~ KLZ ...... Denver .......... 1,000 560 5.00 5.00 4.75 4.25 10.00 10.00 9.50 8.50KFXJ ..... Grand Junction .... 100 1,310 1.00 1.00 1.00 1.00 1.50 1.50 1.50 1.50

::tl KFKA. ·Greeley ... 500 880 5.00 4.75 4.50 4.00 7.50 7.12 6.75 6.50~ KGHF. ·Pueblo. 250 1,320 2.00 1.90 1.80 1.60 4.00 3.80 3.60 3.20~ KGIW. ·Trinidad. 100 1,420 2.00 1.90 1.80 1.60 4.00 3.80 3.60 3.20

~::tl TOTAL COLORADO .. ... $ 21.00 $ 20.55 $ 19.55 $ 17.55 $ 39.00. $ 38.22 $ 36.35 $ 33.10

6l CONNECTICUT DAY NIGHT.,Station City Power Wave 1 TI. 13 TI. 26 TI. 52 TI. 1 TI. 13 TI. 26TI. 52 TI.

~ WICC ..... Bridgeport, New Haven ...... 500 600 $ 7.50 $ 7.50 $ 7.50 $ 6.48 $ 12.50 $ 12.50 $ 12.50 $ 10.63., WDRC .... Hartford ............ 500 1,330 10.00 9.50 9.00 8.50 20.00 19.00 18.00 17.00(t)

0 TOTAL CONNECTICUT .... ..... $ 17.50 $ 17.00 $ 16.50 $ 14.98 $ 32.50 $ 31.50 $ 30.50 $ 21.63(t)...�.I:l�...-a DELAWARE

���� WDEL .... Wilmington .. 250 1,120 $ 5.00 $ 4.75 $ 4.50 $ 4.25 $ 6.00 $ 5.70 $ 5.40 $ 5.10.;t ---- -- ----.---c:; S; TOTAL DELAWARE. .... $ 5.00 $ 4.75 $ 4.50 $ 4.25 $ 6.00 $ 5.70 $ 5.40 $ 5.10

~I:l...�.C· DISTRICT OF COLUMBIA;:l

WJSV ..... Washington. .. 10,000 1,460 $ 4.00 $ 3.80 $ 3.60 $ 3.60 $ 6.00 $ 5.70 $ 5.40 $ 5.40~~ TOTAL DISTRICT OF COLUMBIA. ............ .. $ 4.00 $ 3.80 $ 3.60 $ 3.60 $ . 6.00 $ 5.70 $ 5.40 $ 5.40

::tl~ FLORIDA

~tll WFLA. .Clearwater ... 1,000 620 $ 5.00 $ 4.75 $ 4.50 $ 4.25 $ 7.50 $ 7.13 $ 6.75 $ 6.47::tl WRUF ... .Gainesville .. 5,000 830 5.00 5.00 4.75 4.25 7.50 7.50 7.13 6.38

""J Station City Power Wave 1 Ti. 13 Ti. 26 Tl. 52 Tl. 1 Ti. 13 Ti. 26 Tl. 52 TI.C.., WJAX Jacksonville 1,000 9110 7.50 7.50 7.13 6.38 15.00 15.00 1<t.26 12.76;: WQM"i ·.Miami.. 1,000 560 9.00 8.55 8.10 7.20 15.00 14.25 13.50 1~.00S; WDBO Orlando... 500 1,120 7.50 7.13 6.75 6.00 15.00 14.25 13.50 12.00~ WCOA Pensacola.. 500 1.340 6.00 4.00 3.80 3.40 7.50 5.00 4.75 4.50tl WSUN. .St. Petersburg 1.000 620 5.00 4.75 4.50 4.25 7.50 7.13 6.75 6.47~ WDAE .... Tampa. . . . . . . . . . . . �... 1.000 1,220 6.00 6.00 5.40 5.40 10.00 10.00 9.00 9.00l:l --- --- --- --- --- --- --- ---~ TOTAL FLORIDA... . $ 51.00 $ 47.68 $ 44.93 $ 41.13 $ 85.00 $ 80.26 $ 75.64 $ 69.58l:l.

�.���GEORGIA_.;, WTFI. Athens......... 5001,450 $ 1.25 $ 1.19 $ 1.13 $ 1.06 $ 2.50 $ 2.38 $ 2.26 $ 2.12.�. S; WGST Atlanta. 250 890 15.00 14.25 13.50 12.00 25.00 23.75 22.50 20.00

~ WRDW Augusta. 100 1,500 3.50 3.35 3.15 2.80 5.50 5.25 5.00 4.25a WMAZ Macon . . . . . . . 500 1,180 4.00 3.80 3.60 3.40 5.20 4.94 4.68 4.42C· WTOC.·:: :Savann~i1.................. 500 1.260 6.00 5.70 5.40 5.40 6.00 5.70 5.40 5.40;:: --- --- --- --- -- -- -- --~ TOTAL GEORGIA.... . $ 29.75 $ 28.29 $ 26.78 $ 24.66 $ 44.20 $ 42.02 $ 39.84 $ 36.19~?:: IDAHO~ KIDO Boise 1,000 1,250 $ 2.00 $ 1.90 $ 1.80 $ 1.70 $ 3.50 $ 3.33 $ 3.15 $ 2.98~ KID Idaho Falls. . . . . . . .. 250 1,320 6.00 6.00 5.70 5.40 8.00 8.00 7.60 7.20~ KTFi' Twin Falls. . . . . . . . . . . . . . . . . 250 1,320 2.25 1.92 1.80 1.68 4.50 3.82 3.60 3.37<: -- -- -- -- -- -- -- --~ TOTAL IDAHO ·$ 10.25 $ 9.82 $ 9.30 $ 8.78 $ 16.00 $ 15.15 $ 14.35 $ 13.55

--+ .6'l ILLINOIS DAY NIGHT..;: Station City Power Wave 1 TI. 13 Ti. 26 TI. 52 TI. 1 Ti. 13 Ti. 26 Tl. 52 Ti.

S; WCFL Chicago. . 1,500 970 $ 12.50 $ 11.25 $ 10.71 $ 10.00 $ 25.00 $ 22.50 $ 21.42 $ 20.00~ WJBL Decatur.. .. .. .. 100 1,200 1.25 .73 .50 .38 1.50 .88 .75 .63tl WKBS Galesburg. . . . . . . . . . . . 100 1,310 1.00 1.00 1.00 1.00 1.00 1.00 1.00 1.00

" ~ WEBQ Harrisburg. . . . . . . . . . . 100 1.210 3.00 2.00 2.00 1.50 4.00 3.00 3.00 2.00S. WMBD Peoria...... 500 1,440 7.50 7.50 7.50 7.50 7.50 7.50 7.50 7.50I[ WTAD Quincy... 500 1,440 3.00 2.50 2.30 2.10 3.50 3.35 3.10 2.85

KFLV Rockford. . . .. 500 1,410 3.50 3.50 3.33 3.15 4.50 4.50 4.28 4.05;:r WHBF Rock Island.. .. .. .. .. .. .. .. 100 1,210 1.50 1.43 1.35 1.28 3.00 3.85 2.76 2.55_ 'i' WTAX Springfield 1001,210 2.50 2.40 2.25 2.00 3.00 2.85 2.76 2.55'" .. --- --- --- --- --- --- --- ---

~ TOTAL ILLINOIS $ 35.75 $ 32.31 $ 30.94 $ 28.91 $ 53.00 $ 49.43 $ 46.57$ 43.13..�.g'INDIANA~ WHBU Anders~n.................. 100 1,210 $ 2.00 $2.00 $ 1.75 $ 1.50 $ 2.25 $ 2.25 $ 2.00 $ 1.75~ WGBF Evansville. 500 630 10.00 9.00 7.00 5.00 15.00 13.50 10.00 7.00?:: WGL ,Fort Wayne. . . . . . . . . . .. 100 1,370 7.50 7.13 6.75 6.38 10.00 9.50 9.00 8.50~ WJKS Gary. . . . . . : 1,000 1,360 5.00 4.50 4.25 4.00 15.00 13.50 13.00 12.50~ WFBM Indianapolis 1,000 1,230 5.00 4.75 4.50 4.50 10.00 9.50 9.00 9.00~ WSBT... South Bend. . . . . . . . . . . . . . 500 1,230 10.00 8.50 7.50 6.00 15.00 12.50 11.00 10.00~ WBOW TerreHaute 100 1,310 6.00 ~ ~ ~ 10.00 ~ 7.00 6.00~ TOTAL INDIANA ............�........................ $ 45.50 $ 39.88 $ 35.25 $ 29.88 $ 77.25 $ 68.75 $ 61.00 $ 54.75

~ IOWA DAY NIGHT��� Station City Power Wave 1 Ti. 13 Ti. 26 TI. 52 TI. 1 'Ti. i3 TI. 26 Ti. 52 Ti.

~KWCR .. , .Cedar Rapids" ..... 100 1.310 $ 3.00 $ 2.75 $ 2.50 $ 2.50 $ 4.00 $ 3.75 $ 3.50 $ 3.50KSO ...... Clarinda �.�........�. :1000 1.380 5.00 4.00 3.50 3.15 6.00 4.50 4.25 3.80

~ KOIL ..... Council Bluffs .............. 1000 1.260 10.00 9.50 9.00 8.00 J5.00 14.75 13.50 12.00

\:lWOC ...... Davenport ............�.... 5000 1,000 12.50 11.25 10.63 10.00 12.50 11.25 10.63 10.00

(ll WHO ..... Des Moines .......... 5000 1,000 12.50 11.25 10.62 JO.OO 12.50 11.25 10.62 10.00

~ KFJY ..... Fort Dodge ........... 100 1,310 1.50 1.50 1.43 1.35 2.50 2.50 2.38 2.25...KFJB ..... Marshalltown .............. {

250- 1.200 4.00 3.80 3.60 3.40 4.00 3.80 3.60 3.40(ll100l:l.

SWIAS ..... Ottumwa .................. 100 1.420 4.00 3.50 3.25 3.00 5.00 4.50 4.25 4.00KICK ..... Red Oak ................... 100 1.420 3.50 3.33 3.15 2.98 5.00 4.75 4.50 4.25

;; ~ KFNF .... Shenandoah .......�........ 500 80 10.00 7.50 6.25 6.25 20.00 15.00 12.50 12.50..�;l KSCJ ..... Sioux City ................. 1.000 1.330 5.00 4.05 3.65 2.95 10.00 8.10 7.30 5.85I:l WMT. ' ... Waterloo .................. 500 600 12.50 12.50 11.88 11.25 25.00 25.00 23.76 22.50..�. --- --- -- --- --- --- ---O· TOTAL IOWA ....................�................... .$ 83.50 $ 74.93 $ 69.46 $ 64.83 $121.50 $109.15 $100.79 $ 94.05;:s KANSAS::. KGGF .... Coffeyville ................. 500 1.010 $ 3.00 $ 2.85 $ 2.70 $ 2.70 $ 4.00 $ 3.80 $ 3.60 $ 3.60

~KGNO .... Dodge City ................ 100 1.210 3.25 3.00 2.75 2.50 4.00 3.75 3.43 3.12WLBF .... Kansas City ............... 100 1.420 2.50 2.00 1.75 1.50 3.50 3.00 2.50 2.00

~. WREN .... Lawrence .......�..�....... 1.000 1.220 . 10.00 9.50 9.00 8.50 15.00 14.25 . 13.50 12.75::. KFBI. .... Milford ....�............. 5.000 1.050 10.00 8.00 7.00 6.00 10.00 8.00 7.00 6.00

~WIBW .... Topeka .................... 1.000 580 7.00 6.00 5.50 5.00 14.00 12.00 11.00 10.00KFH ...... Wichita .................... 1,000 1.300 8.00 6.00 5.00 4.00 12.00 11.00 9.50 8.00t:tJ

TOTAL KANSAS ..................�..................... $ 43.75--- ---

$ 55.80---

~ $ 37.35 $ 33.70 $ 30.20 $ 62.50 $ 50.53 $ 45.47

c.

~ KENTUCKY DAY ,..NiGHT..� S ta tlon CI ty Power Wave 1 Tl. 13 TI. 26 TI. 52 TI. 1 Tl. 13 TI. 26 Ti . 52 Ti..

~WCKY .... Covington .. '...... ,: .... 5.000 1.490 $ 4.00 $ 3.80 $ 3.60 $ 3.40 $ 6.00 $ 5.70 $ 5.40 $ 4.80WFIW .... Hopkinsville .... ; ... 1,000 940 5.00 4.75 4.50 4.25 5.00 4.75 4.50 4.25..� WLAP .... Louisville ............�..... 100 1.200 6.00 5.40 5.10 4.80 10.00 9.00 8.50 8.00(ll

~ TOTAL KENTUCKy ............�. ...�................ $ 15.00 $ 13.95 $ 13.20 $ 12.45 $ 21.00 $ 19.45 $ 18.40 $ 17.05..�.~ LOUISiANAIt WDSU, ... New Orleans. ........... 1.000 1.250 $ 7.00 $ 6.65 $ 6.30 $ 5.95 $ 10.00 $ 9.50 $ 9.00 $ 8.50

KWKH .... Shreveport. ....... : ....... ,10,000 850 25.00 20.00 18.00 14.00 37.50 30.00 27.00 21.00

S:::; ~ TOTAL LOUISIANA ..........�..�.... . ............... $ 32.00 $ 26.65 $ 24.30 $ 19.95 . $ 47.50 $ 39.50 $ 36.00 $ 29.50..�;l MAINE~ WLBZ .... Bangor ............. 500 620 $ 5.00 $ 4.75 $ 4.50 $ 4.25 $ 10.00. $ 9.50 $ 9.00 $ 8.50..�.C· WCSH �... Portland ............ 1.000 940 5.75 5.46 5.18 4.89 11.50 10.92 10.35 9.77;:s::. TOTAL MAINE ..�.......... ................�.�. $ 10.75 $ 10.21 $ 9.68 $ 9.14 $ 21.50 $ 20.42 $ 19.35 $ 18:27

~ MARYLAND

~ WCAO .... Baltimore ........ 250 600 $ 15.00 $ 13.00 $ 13.00 $ 13.00 $ 25.00 $ 20.00 $ 20.00 $ 20.00::.WTBO .... Cumberland .......... ...{250

1.420 5.00 5.00 5.00 5.00 10.00 10.00 10.00 10.00~ 100

t:tJ~ TOTAL MARyLAND ...�..�.....�.... ..........�.... $ 20.00 $ 18.00 $ 18.00 $ 18.00 $ 35.00 $ 30.00 $ 30.00 $ 30.00

6'J MASSACHUSETTS DAY. NIGHT�� Station City Power Wave 1 Ti. 13 Ti. 26 Tl. 52 Tl. 1 Ti. 13 Ti. 26 n. 52 Tl.

~ WNAC Boston.. .. 1.000 1.230 $ 10.00 $ 10.00 $ 10.00 $ 10.00 $ 25.00 $ 25.00 $ 25.00 $ 25.00s; WSAR FalI River. . . . 250 1.450 10.00 9.50 9.00 8.50 13.50 12.83 12.15 11.48/l) WNBH New Bedford.. . . . . . . 100 1.310 2.50 2.50 2.50 2.50 3.50 3.50 3.50 3.50I:::l WORC Worcester 100 1.200 .~O ~O ~~. ~O, 18.00 16.00 14.00a TOTAL MASSACHUSETTS $ 32.50 $ 29.50 $ 28.00 $ 27.00 $ 62.00 $ 59.33 $ 56,65 $ 53.98::,~ MICHIGANI:l. WELL Battle Creek............... 50 1.420 $ 5.00 $ 4.00 $ 4.00 $ 4.00 $ 5.00 $ 4.00 $ 4.00 $ 4.00���� WBCM Bay City. . . . . . . . . . . . . . . . . . 500 1,410 6.50 5.98 5.98 5.53 10.00 9.20 9.00 8.50.;, WHDF Calumet................... 100 1.370 2.50 2.25 2.10 1.85 2.50 2.25 2.10 1.85

;;;; S; WJR Detroit 5,000 750 10.00 10.00 10.00 10.00 25.00 25.00 25.00 25.00;:s WFDF Flint. 100 1.310 3.50 3.32 3.15 2.97 7.00 6.65 6.30 5.95~ WOOD Grand Rapids. . . .�......... 500 1,270 3.50 3.33 3.15 2.98 5.00 4.75 4.50 4.250' WIBM Jackson . . . . . . . . . . . . . . . . . 100 1,370 2.50 2.35 2.25 2.12 2.50 2.35 2.25 2.12;:s WKZO Kalamazoo 1,000 500 5.00 4.75 4.50 4.25 6.50 6.25 6.00 5.75~ WBEO Marquette 100 1,310 .~ ~ ~.~.~ 4.50 4.25 4.00~ TOTAL MICHIGAN ..............�.................... $ 42.50 $ 39.58 $ 38.53 $ 36.90 $ '68.50 $ 64.95 $ 63.40 $ 61.42

::l:lMINNESOTA� ~ WEBC Duluth 1,000 1.290 $ 12.50 $ 11.88 $ 11.25 $ 10.63 $ 22.50 $ 21.38 $ 20.25 $ 19.13~ KGDE Fergus FalIs..... . 100 1,200 2.00 1.90 1.80. 1.60 2.00 1.90 1.80 1.60i;i; KSTP Minneapolis-St. Paul 10,000 1,460 _~ ~ ~,~ 24.00 21.60 20,40 19.20::l:lTOTALMINNESOTA $ 26.50 $ 24.58 $ 23.25 $ 21.83 $ 48.50 $ 44.88 $ 42.45 $ 39.93

6'J MISSISSIPPI DAY NIGHT·..Station City Power Wave 1 Ti. 13 Tl. 26 Tl. 52 Tl. 1 Ti. 13 Tl. 26Ti. 5211.

~ WRBQ .... Greenville .................. 100 1,210 $ 1.50 $ 1.33 $ 1.15 $ 1.07 $ 1.50 $ 1.33 $ 1.15 $ 1.07.. WGCM .... Gulfport. ....... ...... 100 1,210 1.50 1.50 1.50 1.50 2.00 2.00 2.00 2.00/l)

WJDX .... JackSOll. ......�. .......... 1,000 1,270 10.00 10.00 10.00 10.00 20.00 20.00 20.00 20.00

~ WCOC .... Meridan ........... 500 880 4.00 3.80 3.60 3.40 8.00 7.60 7.20 6.80..�. WQBC .... Vicksburg .. · ..�.......... 300 1,360 5.00 4.00 3.00 2.50::,~,- --- --- --- ---It TOTAL MISSISSIPPI. .................................. $ 22.00 $ 20.63 $ 19.25 $ 18.47 $ 31.50 $ 30.93 $ 30.35 $ 29.87

S- ~ MISSOURI'0 .,

;:s KFVS ..... Cape Girardeau ......... 100 1,210 $ 1.00 $ 1.00 $ 1.00 $ 1.00 $ 3.00 $ 3.00 $ 3.00 $ 3.00::, KFRU ..... Columbia ................. 500 630 3.00 2.85 2.70 2.55 5.00 4.75 4.50 4.00..�.0' KGIZ ..... Grant City ........ ...... 100 1,500 3.50 3.33 3.15 2.80 3.50 3.33 3.15 2.80

;:s WMBI-l ... Joplin ............. 100 1,420 3.50 3.50 3.50 3.50 7.50 7.00 6.50 6.50

~ ·KM BC .... Kansas City ........... 1,000 950 15.00 12.00 11.25 11.25 45.00 36.00 33.75 33.75

i'.l KFEQ ..... St. Joseph ......... 2,500 680 15.00 10.00 5.00 5.00>: KGBX ... St.Joseph ....... . ,. 100 1,310 .... . ...... ....... 3.50 3.33 3.15 2.98. .....::l:l KMOX .... St; Louis ................ .. 50,000 1,090 20.75 19.71 19.09 17.64 ....... ....... . ...... . . . . . . .~ WIL ...... St. Louis. .. . . .. . .......... 100 1,200 ....... ..... ....... ....... 24.00 24.00 22.80 22.20

~ .--- --- --- --- --- --- --- ---

t>l TOTAL MISSOURI. ........ .... ............... $ 61.75 $ 52.39 $ 45.69 $ 43.74 $ 91.50 $ 81.41 $ 76.85 $ 75.23

::l:l

6'J MONTANA DAY NIGHT..� Station City Power Wave 1 Ti. 13 TI. 26 Ti. 52 Ti. 1 Ti. 13 TI. 26 Ti. 52Ti.

~ KGHL. . Billings .................... 1,000 950 $ 5.00 $ 5.00 $ 5.00 $ 5.00 $ 5.00 $ 5.00 $ 5.00 $ 5.00..� KGIR ..... Butte ..................... 500 1,360 4.66 4.66 4.66 4.66 7.00 7.00 7.00 7.00(\) KFBB ..... Great Falls ................. 1,000 1,280 3.00 3.00 3.00 3.00 4.00 4.00 4.00 4.000 KGEZ ..... Kalispell ................... 100 1.310 1.00 1.00 1.00 1.00 1.00 1.00 1.00 1.00(\) KGCX .... Wolf Point ................. 100 1,310 2.50 2.50 1.50 1.25 3.50 )3.50 2.25 1.75..�.l:l --- --- --- --- --- --- --- ---~.[ TOTAL MONTANA .................................... $ 16,16 $ 16.16 $ 15.16 $ 14.91 $ 20.50 $ 20.50 $ 19.25 $ 18.75

���� NEBRASKA;:l

N~ KMMJ .... Clay Center. ............... 1,000 750 $ 5.00 $ 5.00 $ 5.00 $ 5.00 $ 5.00 $ 5.00 $ 5.00 $ 5.00

0 ��� KFAB ..... Lincoln .................... 5,000 770 15.00 14.25 13.50 12.75 25.00 23.75 22.50 21.25~ WJAG .... Norfolk... . . . . . . . . . . . . . . 1,000 1,060 4.50 4.28 4.05 3.83 4.50 4.28 4.05 3.83�.� KGNF .... North Platte......... 500 1,430 4.00 3.60 3.50 3.40 4.00 3.60 3.50 3.40C· WOW ..... Omaha .................. 1,000 590 10.00 10.00 10.00 10.00 20.00 20.00 20.00 20.00;:l KGKY .... Scotsbluff. . .. . ............ 100 1,500 3.00 2~70 2.55 2.10 6.00 5.40 5.10 4.40~ KGBZ ..... York ...................... 500 930 2.50 2.50 2.25 2.00 2.50 2.50 2.25 2.00~ -------- --- --- --- ---

TOTAL NEBRASKA ................................... $ 44.00 1; 42.33 $ 40.85 $ 39.08 1; 67.00 $ 64.53 $ 62.40 $ 59.88

~ NEVADA~ KOH ...... Reno ... ................ 500 1,380 $ 4.50 $ 4.25 $ 3.60 $ 3.60 $ 4.50 $ 4.25 $ 3.60 $ 3.60~ --- --- --- --- --- --- --- ---::I:l TOTAL NEVADA ... ............................... $ 4.50 $ 4.25 $ 3.60 $' 3.60 $ 4.50 $ 4.25 $ 3.60 $ 3.60

~.~ ,,'-~' -.II ..�...

�6'J NEW HAMPSHIRE DAY NIGHT��� Station City Power Wave 1 TI. 13 TI. 26' TI. 52 Ti. 111. 13 Ti. 26 Ti. 52 Ti.

~WKA V .... Laconia ................. 100 1,3\0 '$ 4.00 $ 2.69 $ 2.50 $ 1.92 $ 4.00 $ 2.69 $ 2.50 $ .1.92

--- --- --- --- --- --- --- ---~ TOTAL NEW HAMPSHIRE ......................... . .$ 4.00 $ 2.69 $ 2.50 $ 1.92 $ 4.00 $ 2.69 $ 2.50 $ 1.92

o NEW JERSEY(\)

WCAP .... Asbury Park ............. 500 1,280 $ 5.00 $ 4.25 $ 3.75 $ 3.00 $ 5.00 $ 4.25 $ 3.75 $ 3.00..�.::. WPG ...... Atlantic City ....... : ...... S.OOO 1,100 S.SO S.50 4.33 4.68 11.00 11.00 10.45 9.35~ WBMS .... Hackensack . ........... 250 1,450 10.00 9.00 8.00 6.00 10.00 9.00 8.00 6.00l:l.

WPC l-l .... Hoboken .................. 500 810 5.00 5.00 5.00 5.00 10.00 10.00 10.00 10.00

~ WHOM ... Jersey City .............. 250 1,450 2.50 2.50 2.50 2.50 5.00 5.00 5.00 5.00

::: ~ WAAM .... Newark .......... ..... 1,000 1,250 10.00 4.00 2.15 2.50 20.00 8.00 5.50 5.00..� WPAP .... Palisade .......�.......... 250 1,010 6.00 6.00 6.00 6.00 12.00 12.00 12.00 12.00S WODA .... Paterson .......... ..... 1,000 1,250 3.50 3.50 3.50 3.50 7.00 7.00 7.00 7.00l:l..�. WJBI ..... Red Bank ..........�. 100 1,210 1.50 1.50 1.50 1.50 3.00 3.00 3.00 3.00C· WOAX .... Trenton ................... 500 1,280 2.50 2.38 2.31 2.13 5.00 4.76 4.62 4.26;:l --- --- --- --- --- --- --- ---~ TOTAL NEW JERSEY ........ ...........�.... $ 51.50 $ 43.63 $ 39.64 $ 36.81 $ 88.00 $ 74.01 $ 69.32 $ 64.6\

~ NEW MEXICO::I:l { 250} $ $ 3.00 $ 2.69 $ $ 4.83 $ 4.50 $ 4.03 $ 3.50~ KGGM .... Albuquerque ............... 5001,230 3.22 2.34

~ KOB ...... Las Cruces ................. 20,000 1,180 3.00 3.00 3.00 3.00 6.00 6.00 6.00 6.00ttl --- --- ---- --- --- --- --- ---::I:l TOTAL MEW MEXICO .................... ......... $ 6.22 $ 6.00 $ 5.69 $ 5.34 $ 10.83 $ 10.50 $ 10.03 $ 9.50

~ NEW YORK DAY NIGHT..,Station City Power Wave 11'1. 131'1. 261'1. 521'1. 11'1. 13 1'1. 261'1. 521'1.

~ WOKO .... Albany ........... ...... 500 1,430 $ 7.50 $ 7.13 $ 6.75 :$ 6.38 $ J5.00 $ 14.25 $ J3.50 $ 12.75.., WMBO .... Auburn ........ .......... 100 1,310 2.50 2.13 2.00 1.88 5.00 4.25 4.00 3.75tI:>

WNBF .... Binghamton ................ lOO 1,500 3.75 3.56 3.38 3.38 4.50 4.28 4.50 3.83t;, WBEN .... Buffalo ...........�........ J,OOO 900 10.00 10.00 10.00 10.00 20.00 20.00 20.00 20.00tI:>

WMCA .... New York City ............. 500 570 16.50 J3.75 13.75..�. 13.75 33.00 27.50 27.50 27.50~ WHEC .... Rochester .................. 500 1,430 5.00 4.75 4.50 4.25 8.50~. 8.08 7.65 7.2.3[ WFBL .... Syracuse ..................� 1,000 1,360 5.00 4.75 4.50 4.00 10.00 9.50 9.00 8.00

WHAZ .... Troy ...................... 500 1,380 4.00 3.80 3.60 3.20 8.00 7.60 7.20 6.40

~ WHDL .... Tupper Lake ............... 100 1,420 1.00 .95 .90 .80 2.00 1.90 1.80 1.60N ~ WIBX .... Utica ...................... 100 J,200 5.00 4.75 4.50 4.50 7.50 7.10 6.75 6.75N ..,

;:I $ 55.57 $ 53.88 $ 52:14 $1l3.50 $104.46 $101.90 $ 97.81~ TOTAL NEW YORK ................................... $ 60.25..�.C· NORTH CAROLINA;:l WWNC ... Asheville ................... 1,000 570 $ 7.00 $ 6.30 $ 5.95 $ 5.60 $ 7.00 $ 6.30 $ 5.95 $ 5.60~ WBT ...... Charlotte. . . . . . . . . � . . . . . . .. 5,000 J,080 15.00 15.00 15.00 15.00 15.00 15.00 15.00 15.00

~ WSOC .... Gastonia ................... 100 1,210 2.50 2.38 2.25 2.00 2.50 2.38 2.25 2.00WBIG ..... Greensboro ................. 500 1,440 5.00 5.00 5.00 5.00 7.50 7.50 7.50 7.50

::z:l WPTF .... Raleigh.. . . . .. . . . . . . . . . . . .. 1,000 680 12.50 12.50 12.50 12.50 40.00 40.00 40.00 40.00~ WRAM ... Wilmington ................ 100 1,370 3.00 2.50 2.00 1.75 3.00 2.50 2.00 1.75

~ WSJS ..... Winston Salem ............. 100 1,310 3.00 3.00 3.00 3.00 5.00 5.00 5.00 5.00

~::z:lTOTAL NORTH CAROLINA ............................ $ 48.00 $ 46.68 $ 45.70 $ 44.85 $ 80.00 $ 78.68 $ 77.70 :$ 76.85

.�.. .,~ .,,,,. ��,

~ NORTH DAKOTA DAY NIGHT., Station City Power Wave 11'1. 131'1. 261'1. 521'1. 11'1. 13 1'1. 261'1. 521'1.

~KFYR .... Bismarc .... ........ 1,000 550 $7.50 $7.50 $7.12 $6.75 $J2.50 $12.50 $11.87 $11.25KDLR . .Devils Lake .. 100 1,210 1.00 .95 .90 .85 2.00 1.90 1.80 1.70..,WDA Y .... Fargo ............ .. .... 1.000 940 4.00 4.00 4.00 4.00tI:>

t;, KFJM. Grand Forks ...... . . . . . . 100 1,370 2.00 2.00 1.80 1.60 3.00 3.00 2.70 2.40tI:> KGCU. .. Mandan ................... 100 1,200 2.00 1.90 1.80 1.70 2.50 2.38 2.25 2.13..�.

KLPM .... Minot ...... 100 1,420 2.50 2.50 2.25 2.00 4.00 4.00 3.60 3.20::. . . . . . . . . . .~ --- --- --- --- --- --- --- ---l:l, TOTAL NORTH DAKOTA ............................. $ 19.00 $ 18.85 $ 17.87 $ 16.90 :$ 24.00 $ 23.78 $ 22.22 $ 2068

N

.a: OHIO'" ~ WADC .... Akron ..................... 1,000 1,320 $ 15.00 $ 14.25 $ 13.50 $ 12.75 $ 20.00 $ 19.00 $ 18.00 $ 17.00;j WHBC .... Canton .......... ........ 10 1,200 5.00 4.00 3.00 3.00 5.01 4.00 3.00 3.00~ WKRC .... Cincinnati. . . . . . . . . . . . . . . .. 1,000 550 5.00 4.75 4.25 4.00 10.00 9.50 8.50 8.00..�.

WGAR .... Cleveland .................. 1,450 20.00 19.00 18.00 17.00O· 500 ..... ....... . ......;:l WHK ..... Cleveland ..... .......... l,OOO 1,390 25.00 23.75 22.50 21.25

~ WAIU ..... Columbus ................. 500 640 7.50 6.75 6.38 5.63 12.50 11.25 10.63 9.38

~WSMK .... Dayton ....... .......... 200 1,380 6.50 6.18 6.18 5.85 \ 10.00 9.50 9.50 9.00WJW ..... Mansfield ....... ..... 100 1,210 5.00 4.75 4.50 4.25 10.00 9.50 9.00 8.50

::z:l WHBD .... Mount Crab ................ 100 l.370 1.25 1.25 1.25 1.25 1.25 1.25 1.25 1.25

~ WSPD .... Toledo. .... ........ 500 1,340 7.00 5.00 4.25 4.00 11.50 7.00 7.00 7.00~ WKBN .... Youngstown ........... 500 570 6.00 5.70 5.40 5.10 10.00 9.50 9.00 8.50~ WALR .... Zanesville .................. 100 1,210 ~ 1.50 1.50 LSO 3.00 3.00 3.00 3.00--- ._--::z:lTOTA'~ OHIO ........................................ ··$ 84.75 $ 77.88 $ 72.71 $ 68.58 $113.25 $102.50 $ 96.88 $ 91.63

~ OKLAHOMA DAY NIGHT..� Station City Power Wave I Ti. 13 Tl. 26 Tl. 52 Ti. 1 Tl. 13 Tl. 26 Ti. 52 Ti.

~ KOCW .... Chickasha ................ 2.50 1.400 $ 3.00 $ 2.85 $ 2.70 $ 2.55 :$ 5.00 $ 4.75 $ 4.50 $ 4.2S..� KCRC .... Enid ...................... 100 1.370 2.50 2.25 2.00 1.75 ....... ....... ....... .......t';l KF]F ..... Oklahoma City .....�....... 5,000 1,480 14.00 11.00 10.00 9.00 16.00 13.00 12.00 11.00t::l WBBZ .... Ponca City. . . . . . . . . . . . . . . 100 1.200 5.00 4.50 4.25 4.25 5.00 4.50 4.25 4.85t';l KGFF ..... Shawnee ................... 100 1,420 2.50 2.25 2.00 1.88 2.50 2.25 2.00 1.88....l:l KVOO .... Tulsa.. . .. . . . .. .. . . . . . � . . .. 5,000 1.140 10.00 9.50 9.00 8.50 20.00 19.00 18.00 17.00....- --- --- --- -- ---~ TOTAL OKLAHOMA ................................... $ 37.00 $ 32.35 $ 29.95 $ 27.88 $ 48.50 $ 43.50 $ 40.75 $ 38.98S ORGEON

N ~ KF]l ...... Astoria .................... 100 1,370 $ 2.00 $ 1.80 $ 1.60 $ 1.40 $ 2.50 $ 2.25 $ 2.00 $ 1.75.�.. ...KORE .... Eugene .................... 100 1,420 2.00 1.90 1.80 1.70 3.25 3.15 3.00 2.75S KOOS ..... Marshfield ................. . 100 1,370 1.00 .95 .90 .85 1.50 1.40 1.30 1.20l:l.... KMED .... Medford.. . . . . . . . .. . . . . . . . . 100 1,310 2.00 2.00 2.00 1.90 3.00 3.00 3.00 2.85O· KEX ...... Portland ................... 5,000 1,180 12.00 11.40 10.80 10.20 20.00 19.00 18.00 17.00;S

--- --- --- --- --- --- --- ---~ TOTAL OREGON ...................................... $ 19.00 $ 18.05 $ 17.10 $ 16.05 $ 30.25 $ 28.80 $ 27.30 $ 25.55~ PENNSYLVANIA

~ WCBA .... Allentown .................. 250 1,440 $ 4.00 $ 4.00 $ 3.60 $ 3.40 $ 8.00 $ 8.00 $ 7.20 $ 6.80~ WFBG .... A1toona .................... 100 1.310 3.00 3.00 2.85 2.70 5.00 5.00 4.75 4.50~ WHP ..... Harrisburg ................. 500 1,430 6.25 6.25 5.94 5.63 12.50 12.50 11.88 11.25t<:j W]AC ..... ]ohnstown ................. 100 1,310 3.00 2.85 2.70 2.70 5.00 4.75 4.50 4.50~ WGAL ...� Lancaster. ................. 100 1,310 1.50 1.50 1.50 1.50 2.00 2.00 2.00 2.00

~~ Station City· Power Wave 1 Tl. 13 Tl. 26Ti. 52Ti. 1 Ti. 13 Tl. 26 Tl. 52 Tl.... WJBU .... Lewisburg. ............... 100 1,210 1.00 .95 .90 .85 1.50 1.40 1.30 1.20

~WLBW .... Oil City ................... 500 1,260 4.00 3.80 3.80 3.60 6.00 5.70 5.70 5.40WLIT ..... Philadelphia ............... 500 560 12.00 12.00 11.40 10.80 15.00 15.00 14.25 13.50...WJAS ..... Pittsburgh ................. 1,000 1,290 15.00 14.25 13.50 13.50 30.00 28.50 27.00 27.00t';l

t::l WRAW ... Reading. . . .. . ........�... 100 1,310 3.00 2.85 2.70 2.70 5.00 4.75 4.50 4.50t';l WGBI. .... Scranton ............�...... 250 880 6.00 6.00 5.75 5.50 9.00 9.00 8.00 7.70~ WBAX .... Wilkes Barre ............... 100 1,210 2.50 1.88 1.80 1.65 5.00 3.75 3.60 3.35.... --- --- -- --- --- --- --- ---~l:l, TOTAL PENNSYLVANIA ............. ........... $ 61.25 $ 59.33 $ 56.44 $ 54.53 $104.00 $100.35 $ 94.68 $ 91.70

N

.a RHODE ISLAND

'" ~ WMBA .... Newport ................... .\00 1.500 $ 1.00 $ .95 $ .90 $ .85 $ 1.50 $ 1.40 $ 1.30 $ 1.20

3 WPAW .... Pawtucket .........�..�.... 100 1,210 7.50 6.00 6.00 6.00 8.50 6.00 6.00 6.00l:l

WEAN .... Providence ................. { :~g 12.50 12.50.... 780 7.50 7.50 7.50 7.50 12.50 12.50O·;S~ TOTAL RHODE ISLAND .......�.................�..... $ 16.00 $ 14.45 $ 14.40 $ 14.35 $ 22.50 $ 19.90 $ 19.80 $ 19.70~~ SOUTH CAROLINA

~ WCSC .... Charleston ... . . . . . , . . . . . 500 1,360 $ 3.75 $ 3.68 $ 3.56 $ 3.38 $ 5.00 $ 4.90 $ 4.75 $ 4.50~ WIS ...... Columbia .................. 500 1,010 7.00. 6.65 6.30 5.60 7.00 6.65 6.30 5.60

~ WSPA ..... Spartanburg ................ 250 1,420 6.00 4.16 4.16 4.16 6.00 4.16 4.16 4.16t<:j --- --- --- --- --- --- --- ---~ TOTAL SOUTH CAROLINA .................... : �...... $ 16.75 $ 14.49 $ 14.02 $ 13.14 $ 18.00 $ 15.71 $ 15.21 $ 14.26

"':l SOUTH DAKOTA DAY NIGHTS; Station City Power Wave 1 Ti. 13 Ti. 26 Ti. 52 '1'1. 1 Ti. 13 '1'1. 26 Ti. 52 '1'1.~ KGDY Huron 1001,200 $ 3.00 $ 2.85 $ 2.70 $ 2.55 $ 3.00 $ 2.85 $ 2.70 $ 2.85C KGDA Mitchell. 100 1,370 3.50 3.00 3.00 3.00 3.50 3.00 3.00 3.00~ KSOO Sioux Falls 2,000 1,110 4.00 3.80 3.60 3.40 4.00 3.80 3.60 3.40t::I KGCR Watertown................. 100 1,210 3.00 2.85 2.70 2.55 6.00 5.70 5.40 5.10(I:> WNAX Yankton 1,000 570 4.00 3.75 3.60 3.40 4.00 3.75 3.60 3.4Q

l:l TOTAL SOUTH DAKOTA --U:SO '$ 16.25 $ 15.60 $ 14.40 $ 20.50 $ 19.10 $ 18.30 $ 17.75::::~ TENNESSEE��.� WOPI.. Bristol..... .. . .. .. .. . .. . .. . 100 1,500 $ 4.00 $ 3.50 $ 3.50 $ 3.00 $ 5.00 $ 4.50 $ 4.50 $ 4.00..;. WDOD Chatta.cooga 1,000 1,280 5.00 3.34 2.50 2.50 10.00 5 00 4.38 4.38

~ C WNOX Knoxvllle 1,000 560 7.50 7.13 6.75 6.38 7.50 7.13 6.75 6.38~ WMC Memphis.................. 500 780 10.00 10.00 950 8.51 20.00 20.00 19.00 17.00;:, WLAC Nashville �................. 5,000 1,470 5.00 5.00 5.00 5.00 10.00 10.00 10.00 10.005' _WSIX Springfield 100 1,210 ~ 1.90 ~ ~ ~ ~ ~ ~4;:3 TOTAL TENNESSEE....... . $ 33.50 $ 30.87 $ 29.14 $ 27.08 $ 55.00 $ 49.01 $ 46.79 $ 43.80::t. TEXAS~ KFYO Abilene......... 100 1,420 $ 4.25 $ 4.17 $ 4.00 $ 4.00 $ 4.25 $ 4.17 $ 4.00 $ 4.00

WDAG Amarillo..... . 1,000 1,410 4.00 3.80 3.60 3.40 4.00 3.80 3.60 3.40~ KUT Austin. 100 1,500 4.00 3.00 2.50 2.00 6.00 4.00 3.00 2.50::t. KFDM Beaumont 500 560 4.00 3.80 3.60 3.60 7.50 7.13 6.75 6.75~ KWWG Brownsville. . . 500 1,260 3.00 1.75 1.50 1.25 6.00 3.50 3.00 250tt:i KGFL Corpus Christi.. . .. . .. .. .. .. 100 1.500 2.50 2.38 2.52 2.13 2.50 2.38 2.25 2.13~ WRR Dallas. 500 1,280 5.00 375 3.34 3.00 10.00 7.50 6.67 6.00,

~ Station '~ity Power Wave 1 Ti. 13 Ti. 26 Ti. 52 Ti. 1 '1'1. 13 Ti. 26 '1'1. 52 Ti.�.� KTAT Fort Worth. .. . .. 1,000 1.240 12.50 9.50 8.50... 7.50 16.00 13.00 12.00 11.00~ KFUL Galveston....... .... ... .. 500 1.290 2.50 2.40 2.25 2.25 5.00 4.75 4.50 4.50C KRGV ]arlingen............ 5001,260 3.00 285 2.70 2.55 .~ KPRC Houston .. : ". 1,000 920 10.00 9.00 8.50 6.50 20.00 18.00 17.00 13.00t::I KGKL San Angelo. 100 1,370 2.25 2.03 1.92 1.80 2.50 2.25 2.13 2.00(I:> KTSA San Antonio.... 1,000 1,290 10.50 8.00 7.00 6.00 13.50 10.50 9.50 8.50l:l KGKB Tyler............... 1001,500 3.75 2.50 2.00 1.50 7.50 5.00 4.00' 3.00:::: WACO Waco 1.000 1,240 9.00 6.00 5.00 4.50 12.50 9.00 8.00 7.00~ KGKO WichitaFalls 250 570 ~ _~ ~ ~ ~ ~ ~ ~;r TOTAL TEXAS..... .. $ 8.9.25 $ 70.93 $ 63.93 $ 56.48 $129.75 $103.98 $ 94.40 $ 83.28

N '§> UTAH'" ..�S KLO Ogden..................... 500 1,400 $ 5.00 $ 4.75 $ 4.50 $ 4.25 $ 10.00 $ 9.50 $ 9.00 $ 8.50

;:, KDYL Salt Lake 1,000 1,290 7.50 6.20 5.95 5.95 15.00 11.95 11.50 11.50..�. --- .--- --- --- --- ---- --- ---C. TOTAL UTAI-I · .. $ 12.50 $ 10.95 $ 10.45 $ 10.20 $ 25.00 $ 21.45 $ 20.50 $ 20.00

;:3 VERMONT::t. WSYB .... Rutland. . . . . . . . . . . . . . . . . . . 100 1,500 $ 2.50 $ 2.50 $ 2.50 $ 1.50 $ 2.50 $ 2.50 $ 2.50 $ LSOVJ .- --- .-- ,-- --- --- --- --- ---?i TOTAL VERMONT $ 2.50 $ 2.50 $ 2.50 $ 1.50 $ 2.50 $ 2.50 $ 2.50 $ 1.50

~ VIRGINIA::t. WBTM Danville. 100 1,370 $ 3.00 $ 2.55 $ 2.10 $ 1.80 $ 6.00 $ 5.10 $ 4.20 $ 3.60~ WLVA Lynchburg.. 100 1,370 3.00 2.55 2.40 2.10 6.00 5.10 4.80 4.20tt:i WGH NewportNews 1001,310 3.00 2.85 2.70 2.55 6.00 5.70 5.40 5.10:;,., WTAR Norfolk.................... 500 780 6.00 5.70 5.40 4.80 12.00 11.40 10.80 9.60

~ Station City Power Wave 1 TI. 13 TI. 26 TI. 52 TI. I TI. 13 n. 26 TI. 52 TI.~ { ~O~ WLBG Petersburg. 100' 1,200 2.00 1.90 1.80 1.60 2.00 190 1.80 1.60

C WRVA Richmond 5,000 1,110 10.00 10.00 10.00 10.00~ ~DBJ Roanoke 250 930. __ 4_.00 3.80 3.60 3.40 5.00 4.75 4..50 4.2.5t::; TOTAL VIRGINIA $ 31.00 1>29.35 $ 28.00 $ 26.25 $ 37.00 $33:95 $31.50 $28.3.5

~ WASHINGTON:::: KXRO Aberdeen. . 100 1,310 $ 2.50 $ 2.50 $ 2.25 $ 2.00 $ 2.50 $ 2.50 $ 2.25 $ 2.008.. KVOS Bellingham..... 100 1,200 1.88 1.88 1.79 1.50 2.50 2.50 2.38 2.13���� KOMO Seattle. . 1,000 920 12.00 12.00 11.40 10.20 25.00 25.00 23.75 21.2.5.;, KEPY Spokane. . 1,000 1,340 7.50 7.50 7.50 7.50 15.00 15.00 15.00 15.00

~ C KVI Tacoma.. .. .. . .. . .. .. . 1,000 760 7.50 7.13 6.75 6.38 10.00 9.50 9.00 8.50S KUJ Walla Walla..... 100 1,370 3.50 3.33 3.15 2.98 6.00 5.70 5.40 5.10l:l KPQ Wenatchee..... .. . . . .. .. 50 1,500 2.00 2.00 1.50 1.50 4.00 4.00 2.00 2.00:::-. KIT yakima..... . . . . . . . . . . . . . . . 50 1,310 3.00 2.85 2.70 2.55 3.00 2.85 2.70 2.55

~ TOTALWASHINGTON ~ $ 39.19 $ 37.04 $ 34.61 $ 68.00 $ 67.05 $ 62.48 1>58.53

~ WEST VIRGINIAV) { 500}>:: WOBU Charleston ,....... 250 580 $ 4.50 $ 4.28 $ 4.05 $ 3.83 $ 7.00 $ 6.65 $ 6.30 $ 5.95

::tl WMMN Fairmount . . . . . . . . . . . . . . . . . 250 890 2.00 1.90 1.85 1.80 4.00 3.80 3.70 3.60~ WSAZ Huntington. 250 580 4.50 4.28 4.05 3.83 7.00 6.65 6.30 5.95~ WWVA Wheeling.. . .. .. . .. . .. 5,000 1,160 6.25 5.94 5.63 5.32 12.50 11.88 11.26 10.64l.'tl . -- -- -- -- -- --- --- ---::tl TOTAL WEST VIRGINIA $ 17.25 $16.40 $ 15.58 $ 14.78 $ 30.50 1>28.98 $ 27.56 $ 26.14

~,.. --- -,--- - ~ ..~ WISCONSIN~ Statio" City Power Wave 1 Ti. 13 n. 26 TI. 52 n. 1 TI. 13 Ti. 26 Ti. 52 Ti.~ WTAQ Eau Claire 1,000 1,330 1> 4.00 $ 3.80 $ 3.60 $ 3.40C KFIZ FondDuLac 1001,420 5.00 4.75 4.50 4.00 1> 5.00 $ 4.75 $ 4.50 $ 4.00~ WHBY Green Bay. . . . . . . . . 100 1,200 5.00 4.63 4.63 4.54 5.00 4.63 4.63 4.34t::; WCLO Janesville. 100 1,200 3.50 3.15 2.98 2.63 5.00 4.50 4.25 3.75(l> WKBH La Crosse 1,000 1,380 5.00 5.00 4.75 4.75 8.00 8.00 7.60 7.60l:l WIBA ..�.� Madison 1.0001,280 8.00 7.60 7.20 7.20 10.00 9.50 9.00 9.00~ WTMJ Milwaukee 1,000 620 22.50 18.00 15.75 15.75 33.75 27.00 23.63 23.63I:l. WIBU Poynette.... . . . . . . . . . . . . . . . 100 1,210 2.00 2.00 2.00 1.80 2.00 2.00 2.00 1.80���� WRJN Racine. . . 100 1,370 3.00 2.75 2.50 2.00 4.00 3.15 3.00 2.75.;, WHBL Sheboygan............... 500 1,410 8.00 7.60 7.20 6.80 9.50 9.08 8.55 8.07

N C --- --- --- ----'0 ~S TOTAL WISCONSIN ..��....��.�.... ~.......�....�..�.. $ 66.00 $ 59.28 $ 55.11 $ 52.67 $ 82.25 $ 73.21 1>67.16 1>64.94

~. WYOMING~ KDPN .�.. Casper �......��.���.�.�...� 100 1,210 1> 3.20 ~~o ~~~ $ 1.90 ~~ ~--.:..~ ~~ ~~

e:; TOTAL WYOMING $ 3.20 1> 2.50 1> 2.15 $ 1.90 $ 5.50 $ 3.90 1> 3.30 $ 2.90

>:: TOTAL RATES::tl COVERING ENTIRE UNITED STATES WITH SELECT LIST OF STATIONS AS RECOMMENDED IN-

=: RAYNER'S GUIDE:.... DAY NIGHT~ 1 13 26 52 1 13 26 52::tl $1528.76 $1389.18 $1303.02 $1220.15 $2391.88 $2192.84 $2070.90 $1939.71

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