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Mostly Medicaid offers a variety of ways to reach healthcare industry customers. Our audience includes thousands of the top decision makers and influencers in all segments of the Medicaid industry.
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DIRECT MARKETING
Connect with email, online and
social media.
EVENT SPONSORSHIP
Associate your brand with
whitepapers, conferences,
local events and giveaways.
CHANNEL PARTNERSHIPS
Exchange content and
platforms to reach even more
customers.
TALENT SEARCH
Job postings to reach Medicaid
industry gurus.
reaching healthcare industry Customers
Mostly Medicaid Market ing serv ices
W E T R E A T T H E M E D I C A I D I N D U S T R Y
L I K E A B U S I N E S S . J U S T L I K E Y O U D O . .
We began with one simple concept in
mind – think of Medicaid as a massive
industry. Besides the healthcare
services provided to Medicaid enrollees,
there are hundreds of thousands of
people that process claims, build
software, consult with hospitals – just to
name a few segments.
Those people need services and
products to help them do their jobs,
increase their revenues and improve their
skills.
And that’s where Mostly Medicaid
comes in.
Because most publishers in the Medicaid
industry don’t treat the industry like a
business – and we do – we are uniquely
positioned to reach your customers. We
have built a brand those professionals
trust to bring non-biased information to
them.
And now it’s time we tell them about you.
WWW.MOSTLYMEDICAID.COM Tel 919.322.8805 [email protected]
S E R V I C E S A V A I L A B L E
Potential Marketing Partners Brochure. Feb 2012
Why should we market our services or products with Mostly Medicaid?
Mostly Medicaid has a unique and strong brand in the Medicaid industry
Our market influence continues to grow. Our audience grew by 350% between 2010 and Q3.2011.
We offer multiple options for better integration and positioning of your brand. We go beyond the limited advertising options available from most publishers
Who does Mostly Medicaid reach?
We reach decision makers
and influencers across all key industry segments. 65% of our audience is in management roles, with 19% in executive roles.
We also reach other key influencers in the industry. 35% of our audience relies on our information products to conduct analysis and provide valuable consultation to clients.
We have the ear of key officials in the Govt/Public Sector segments. Medicaid Directors and CMS decision makers want to know what we have to say.
We also reach a large number of key influencers and decision makers in consulting firms, hospitals, insurance firms, and IT providers.
13% 22%
36% 10%
19%
% of MM Audience
Analyst
Consultant
Manager
Director
Executive
28% 22%
14% 9% 8%
5%
5%
4% 3%
1%
1%
% of MM Audience, by Segment
Govt/Public Sector
Consulting
Insurance
Hospital
IT/Tech
Advocacy
Rx
Conference Org
Long Term Care
400
1,500 2,000
5,000
6,200
7,000
2008 2009 2010 Q1.2011 Q2.2011 Q3.2011
Growth in MM Audience (People Reached): 2008 - 2011
350% audience growth since 2010
Request a rate card or more information: [email protected] 919.322.8805
What are my options for marketing with Mostly Medicaid?
Direct Marketing We offer multiple ways to reach
customers and talent, including various online and email-based options.
Event, Content and Contest Sponsorship Some clients find that associating their brand with a MM expert whitepaper or iPad giveaway helps build awareness and reach customers on a deeper level.
Channel Partnerships We often provide syndicated content to partners across the Medicaid industry, and they provide content for us. These partnerships can be very effective at increasing your brand position in the Medicaid industry.
Marketing Exchange In addition to our direct marketing agreements, we also partner with some companies to exchange marketing services.
How do I know MM may be right for our needs? Send us a note and we’ll be glad to discuss your needs and help you determine if partnering with Mostly Medicaid is right for you.
[email protected] 919.322.8805
Direct Marketing
Sponsorship
Marketing Exchange
Channel Partnerships
Website
Advertising
Listings
Contest/Promotion
Integration
Email subscribers
Newsletter advertising
Contest/promotion
integration
Channel Partners
Marketing Exchange
Group
Syndicated content
integration
Social Media
Others (various)
Request a rate card or more information: [email protected] 919.322.8805
