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2 000PRODUCTS TO TESTS
450EXHIBITORS
300BRANDS
5 000REGISTERED TESTS
VILLARD DE LANS30 minutes of Grenoble
EXPO & TESTS
RACES
PARTIES
ANIMATIONS
79%MEN
9,5%WOMEN
11,5% CHILDREN
350 VOLUNTEERS ATTENDING BEFORE, DURING
AND AFTER THE EVENT
VISITORS
2016201520142013 2017
4 450
20 000M2 OF FAIR EXPO AND ANIMATIONS
20 126mCLIMBING
ON 26 TRAILS
14 COUNTRIESREPRESENTED
7 680REGISTRATIONS
13TESTS
TRACKS
40 000 VISITORS
Thierry COMMEAU, Event Development Manager : +33 6 60 12 56 05 or [email protected]
Sylvain AUGÉ, Fair Director : +33 6 47 05 60 25 or [email protected] Julien CONAN, Event Director : +33 6 82 55 82 35 or [email protected]
JOIN US NEXT JUNE 1-2-3 AND JUMP INTO THE 2018 ADVENTURE
Global Testing System : a unique testing system worldwide
Simple and secure web based application, the GTS o�ers to the testers the ability to record all of their personal information, including the deposit. For exhibitors, the GTS allows an easy, safe and precise management of their equipments. On the event, it has been able to manage more than 5,000 tests, without any steal ! For visitors, it is easy to select, test, evaluate, and decide on their choice.
PRINT : Public and specialized newspapers1 million people touched with editorial contents and advertising on various supports National and local newspapers, outdoor magazines, ...
WEB : Reports and advertising12 months of web promotionPublic, specialized and outdoor websitesBlogs and relay in clubsDedicated website velovertfestival.com
DIGITAL : Social networks,NewslettersMore than 675 000 addresses380 000 people a ectedCommunity of 100,000 followers
EVENT : Promotion on international cycling eventsStreet marketing campaigns, exposition and others promotional activations
COMMUNICATION SUPPORTS:100 000 displays
Posters, flyers, posters 4x3m in city30 hours of Leds panels visibility34 organisation vehicles skined
bags, tee-shirts, bike plates for participants1 km of visual supports installed
3 arches, podium backgrounds, images wall
PRESS RELATIONS : 50 accredited journalists
TF1, France 3, M6, Trek TV, TV Grenoble, Le Dauphiné,Vélo Vert, France Bleu Radio, Bike Eco, Filière Sport...
a total audience of 18 million people
WWW.THE GREATEST COMMUNICATION
PLAN OF A MTB EVENTIN EUROPE
1 MILLION €
RELIVE THE ADVENTURE OF THEVÉLO VERT FESTIVAL 2017
523 KM OFMARKED TRACKS
TestsTracksRaces
GONDOLA LIFTS
