Resume Brochure high

SumitSinghGO GETTERPROBLEM SOLVER

SPECIALRESUMEEDITION

A MAN WITH A UNDERSTANDING OF MARKETING &

ADVERTISING

MULTI TASKINGENTHUSIASTICCREATIVEPASSIONATE

Whether B2B or B2C, I believe

passionately that good marketing

essentials are the same. We all are

emotional beings looking for

relevance, context and connection.

NEWSLETTER

RESUME EDITION NEWSLETTER2 RESUME EDITION NEWSLETTER 3

CONTENTS

We all have some story to tell and this is Sumit’s story, hailing from a small town in Ambikapur of Chhatisgarh India, he was always having a deep interest in organising any sort of event and taking new challenges in practical life, be it a small cricket tournament or any festive occasion in the locality, gradually the fun becomes passion and the passion turned out to be a full time marketing job, who strongly believe in story telling in a creative manner.Initially it was very difficult for not knowing the basics of marketing and events but one thing he always possese which is the persevarance of doing something and hellbent to make

something out from the life.He is a extremly well behaved person who knows how to be polite and firmly thinks that if someone would extremly well behaved he can get the things done quickly because people respond to those who behave with them properly and marketing and events is all about how smoothly you opereate things with the team. This special newsletter resume edition will take you to the interesting journey of the life of this person who strongly believes in hardwork and thinks no matter what, eventually the hardwork pays off. we tried to cover most aspect of his perosnal and professional life, ask about

his plan of living the life, you will get a straight answer that he has not planned any thing because he thinks life is full of surprises and new challenges everyday, so he is always up for grabbing any new responsibility or challenges which life will throw at him besides he is always up for a new movie and can talk endlessly about sports, politics, new trends, fashion and new advanced technologies. I hope that you will enjoy reading this resume edition newsletter.

EDITORIAL Resume Newsletter

Hire me!

3

14

Editor’s Letter

4Education

Qualification

5work

Experience

6Marketing

Journey

11Lifestyle

10Social Media & CSR


EDUCATION

MBA in Marketing2007-09

MIT SOB, Pune

Bachelors in Commerce2003-06

GGU Bilaspiur

High School Certificate 2002-03

MIPHS, Ambikapur

SSC2001-02

KVS, Ambikapur

Graphic Designing2015-16

(In Design, Illustrator, Photoshop)Digital Marketing

2014-15Shaw Academy

EXPERIENCEBahri & Mazroei GroupSenior Marketing ExecutiveAug 2015 - Till date (Dubai)1-Document marketing budget and vendor management

-Handling Social Media Accounts & website updating

-Content writing and desigining corporate brochures

--Designing mailers campaign internal & external

-Trade shows participation

-Developing Prequalification Documents

-Designing flyers or other marketing collaterals as needed

-Developing and releasing quarterly newsletters

2Eros GroupMarketing ExecutiveDec 2012 - July 2015 (Dubai)

-ATL & BTL activation

-POP/POSM development & deployment

-Artwork & Creative development

--Document marketing budget and marketing financials

-Quarterly planning for exhibition and participation

-In store branding & production & deployment of stands

-Document marketing budget and marketing financials

- & vendor management

3Videocon (Digiworld Retail)Senior Marketing ExecutiveJun 2011 - Dec 2012 (Delhi - Jaipur)

-ATL & BTL activation

-Rolling out all the marketing campaings

-Agency & Vendor management

--Quarterly planning for exhibition and participation

-Handling Social Media Accounts

-Designing communications

-Document marketing budget

-Conceptualising and handling retail promotions

4 CWG Delhi 2-010Senior Marketing ExecutiveDec 2009 - Nov 2010 (Delhi)

-On ground BTL activation for games promotion

-Protecting the interest of sponsors from ambush

marketing

-Planning and executions of games operation

--Document marketing budget and marketing financials

-VIP management by following the protocol

-Liaison with various internal stakeholders like

Ministry of External Affairs, Airport Authority of India.

5International Events Freelancer2009 - 2010 (Multiple Locations)

-Arab Games, Doha

-Hockey World Cup

-Designing communications

--Commonwealth Boxing championship

-Asian Juinior Tennis championship

-Asian Badminton championship

-Asian Cycling championship

-Asian 5 Nations Rugby tournament


I always strongly believe that marketing is all about story telling and how you tell it that is important because whevener a customer walks through your door for the product and services he wants to have an experience and this experience turns into a relationship. So its always important that how you tell your story and make them feel about your offering. I make no assumptions about problems and try to find solutions while connecting the dots and to ensure the solution exactly like what’s going to solve theirs.

You cant sell anything, if you cant tell anything Content is the hero of the story

In my short stint in marketing I have worked in sports marketing, brand marketing and retail marketing with the brands & organisation like Hitachi, CWG, Videoon,TCL, and Digiworld retail which is in their own way have a diverse kind of experience.

I have rolled out various cam-paigns for the brands and had been part of many events production & execution which helped me grow as a marketer and made me aware of various challenges of marketing.

A marketer must have a clear vision and understanding of the roadmap. I follow five things as a marketer, critical thinking, project management, analytical skills, holistic approach and technical skills which helps me a competitve advantage in this cutthroat world.

I keep my self updated with joining new courses and by reading white papers. in this issue I tried to cover my 6 years of experience in marketing.

I belive in marketing evangelism in which try to develop customers who believe so strongly in

the product or service that they freely try to convince others to buy and use it, resulting

customers become voluntary advocates, actively spreading the word on behalf of my company.

MARKETING EVANGELISTON ITS QUEST

Events Snapshots.On the left a corporate event of TCL for Eros group and on the right boxing event during CWG D 2010.

RESUME EDITION NEWSLETTER 7


MediaCampaigns

(Press|BookletRadio)

BTL Activation Retail Stores(POSM | Stands)


SOCIALMEDIAANDCSR

Corporate responsibility is the intersection of business and impact. we as a company realize that we must address issues about the broader effects and footprint of their operations. As part of our Corporate Social Responsibility initiatives and commitment to enrich the lives of those in need, we conducted a day of fun with special needs children at Ski Dubai The fun day with over 50 kids from various

special needs centers in Dubai and Abu Dhabi was held along with our 25 volunteers. The day was organized to make these special kids experience snow and have fun time at what is one of the most loved outing locations for children. our Group conducts various events throughout the year to support the underprivileged in the society.

CSR initiative for Bahri & Mazroei Group

because sharing is caring.

Social Media for designing effective corporate social responsibility communciation strategy for modern business is very necessary.

HOBBIES

MY LIFE

INTEREST

I love working out, travelling, reading and has a passion for sports, I am a more of a outdoor kind of person, my bags are always packed for adventurous trip or any small getaway. In my bucket list one thing was always there since childhood that I should roam around the world. I keep my self fit with working out and treat my body like a temple, i read alot about fitness and lifestyle and never feel shy to preach someone about healthy lifestyle.

I always up for learning new technolgies and like a geek has a deep interest in learning & trying new apps and gadgets, I enjoy designing ,editing videos and working on new softwares besides this I enjoy the degital media platform very much and follow the medium to see how the market is going ahead and changed so much in the recent years.

I am an outgoing person who is very social in person and I maintain relationships with my friends, I frequently hangout with friends, crack jokes and never feel shy from helping others. I am a spritual person who believes in almighty and always feel that I should always be honest to my self. Life is uncertain so I live my life happily and in midst of everything I try to smile more and more and keep my surrounding a happy place. I am happily married and living with my spouse.

HIREME!

S U M I T S I N G H

Why Me?Give me a minute ,I am good. Give me an hour, I am great. Give me six months, I am unbeatable.I have learned the hard work by working hard.

Contact Number+971568381676

Email [email protected]

Linkedinhttps://ae.linkedin.com/in/sum-

it-singh-0273978

Awards & Recognition1) Best Employee Award

Eros Group 2013Second Quarter

2) Master of ExecutionVideocon (Digiworld)

For opening 5 stores in one day