Upload
kateryna-dedukh
View
89
Download
1
Embed Size (px)
Citation preview
P R O F I L E
• Media, PR and marketing communications specialist with experience at RT TV, LG, MediaArts, Paprika Latino and Estonian Public Broadcast Company.
Focus: TV content production and media project management.
Rua dos Douradores 134, 1200-028 Lisboa, Portugal
123 - 790 - 5104
C O N T A C T M E
E X P E R I E N C ET V c o n t e n t e d i t o r / r e p o r t e r / a d m i n / E s t o n i a n P u b l i c B r o a d c a s t , E T V +
July 2015 to January 2016 (Tallinn)
Responsible for the TV content, production and post-production processes of the show “Who’s Asking.” Oversaw all phases of production, administered lie broadcasts of the evening show. (http://etvpluss.err.ee/l/meelelahutus/keskusib)
• Organised the production f i les, recruited and managed employees,
supervised the camera crew and the editing crew during the post-production
process.
• Interviewed the participants of the show, scheduled and overlooked the
shooting process, scheduled interviews with local celebrities.
• Produced, selected and edited content for the show in Avid. Managed
relationships between TV departments.
• Looked over the re-programming process of the software for the show (from
Hebrew to Cyrilic).Controlled the main software during the shooting of the
show.
• Executed promotional marketing campaign through social media, represented
the show in local public events
E X P E R T I S E
E D U C A T I O N
University of York, UK 2014– Jan 2016
M S c G l o b a l M a r k e t i n g
Anglo-American University 2011-2014
B A J o u r n a l i s m a n d C o m m u n i c a t i o n s
S o c i a l m e d i a m a r k e t i n g i n t e r n / LG e l e c t r o n i c s , M o s c o w
August 2013 to September 2013 (Moscow)
Produced and briefed ideas for LG G2 and LED 84” UHD 4K TV viral video campaign,
conducted marketing research and focus group studies, analysed findings and
presented them during LG’s team meetings. Came up with innovative creative ideas.
• Developed effective report writing and gained knowledge on East-European regional
psychographics, statistics and demographics.
Katherine Dedukh
M e d i a p r o d u c t i o n
P R & C o m m u n i c a t i o n s
R e s e a r c h & r e p o r t - w r i t i n g
P r o j e c t M a n a g e m e n t
C o p y w r i t i n g , c o n t e n t e d i t i n g
M a r k e t i n g & A d v e r t i s i n g
L A N G U A G E S
Native: English, Russian
Advanced: Estonian
Intermediate, Czech, Ukrainian, Polish
Basic: Finnish
Citizenship: ESTONIAN/EU
T E C H S K I L L S E X P E R I E N C E C O N T I N U E D
I N T E R E S T S
D i g i t a l / F i l m P h o t o g r a p h y
S n o w b o a r d i n g , y o g a , t e n n i s
P a i n t i n g
V i n y l r e c o r d s c o l l e c t i o n ( J a z z / C a l s s i c a l m u s i c )
E X T R A I N F O
Anglo-American University 2011 – 2013
M e r i t - b a s e d S c h o l a r s h i p a n d A l a n L e v y J o u r n a l i s m S c h o l a r s h i p
S P S S s t a t i s t i c a l s o f t w a r e
I l l u s t r a t o r & P h o t o s h o p
I n D e s i g n & W o r d p r e s s
M S O f f i c e S u i t e + B a s i c
University of York 5,000 GBP 2014 – 2015
T Y M S M a n a g e m e n t s c h o o l a w a r d
At the Lennonwall, Anglo-American University 2012 – 2013
E d i t o r o f t h e U n i v e r s i t y N e w s p a p e r
Anglo-American University 2012– 2013
S t u d e n t C o u n c i l s e c r e t a r y / e v e n t m a n a g e r
C r e a t i v e & M a r k e t i n g t e a m i n t e r n / M E D I A A R T S G R O U P / D r a f t F C B
August 2013 to September 2013 (Moscow)
Developed ideas for Jacobs Monarch “brings people together” advertising campaign,
assisted with PR campaign event organisation for Glamour Magazine, worked with
operational teams on I-ON energy drink re-branding project (packaging and billboard
design), produced scripts and sketches for the Juice Dobrij TV commercials.
• Proved to have excellent Photoshop and InDesign skills.
• Performed project management on key marketing campaigns, including budgeting
and scheduling.
• Was challenged to multitask effectively between the projects and operational teams,
successfully delivering campaigns within tight deadlines.
• Acquired valuable self-management skills along with the ability to cope well with
pressurised environments.
M a r k e t i n g a g e n c y t e a m m e m b e r / D R E A M G I F T C O M PA N Y p r o j e c t
April 2012 to May 2012 (Prague)
Worked in a marketing team on a brand audit/ brand management plan for a start-up
company, was responsible for umbrella communications strategy and creative
marketing strategy creation. Worked closely with the client.
• Was involved in a number of activities such as market research, brand audit, SWOT
and brand analysis.
• Submitted recommendations for future service improvement and presented local
market insights.
• Prepared target audience description and communication channels possibilities.
• Developed business awareness, numeracy, analytical, and report-writing skills.
C u s t o m e r s a l e s a s s i s t a n t / C e n t r u m O p t i k a O p t i c i a n ’ s
November 20008 to August 2011( Tallinn) Advised clients and handled customer complaints, contacted suppliers, filed and
organised orders in the Excel database. In 2010 increased sales by 30% and received a
bonus.Developed problem solving and conflict resolution skills, as well as, persuasive
sales techniques.
N e w s r o o m / N e w s P r o d u c e r / e d i t o r i a l i n t e r n / R T T V ( M o s c o w a n d L o n d o n )
June 2013 - July 2013 ( in Moscow) - April 2014 ( in London)
Worked in a dynamic international team and contacted notable guests from all over the
world, scheduled interviews and shoots, filtered news from news agencies,investigated
weekly top news, translated articles, transcribed videos, wrote leads in a newsroom.
• Arranged and conducted high-profile interviews,edited interview footages for
broadcasts using Avid.
• Had undertaken tasks that involved handling sensitive and confidential information.
• Developed advanced investigative and research skills, as well as an eye for detail.
https://www.linkedin.com/in/kateryna-dedukh-860b4274
Katheryne.dedukh
https://www.youtube.com/channel/UCvJdWbrNNqMToMoUHynhu3Q