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Robyn S. Wilson, PhDSchool of Environment and Natural Resources
Environmental Social Sciences LabThe Ohio State University
Climate Change and Water Quality in the Great LakesDecember 7, 2010
How do beliefs about water quality and related risks influence citizen
decisions?
Collaborators: Deborah Hersha, Anne Baird, Josh Ferry, Elena Irwin, Darla Munroe
The Problem
• Human land use and land management contributes to
(fresh) water quality issues in the Great Lakes
• Rural to Urban Home/Landowners
– Chemical lawn applications (runoff)
– Dumping (stormwater drains, streams)
– Streamside maintenance (mowing, riparian areas)
• Agricultural Landowners
– Land use (cropping choice, crop rotation)
– Land management (nutrient applications, tillage practices)
Water quality risks
• Human health
– Neurotoxins, Skin Irritants, Pathogens
• Environmental health
– Oxygen depletion, Biodiversity, Ecosystem services
• Recreation
– Fishing, Swimming, Boating
• Economic
– Fisheries, Tourism, Property values
Informing Decision Making
• Need to improve knowledge about the issue
– What do people know about stream health and water quality?
– What do people know about human impact?
• Need to frame problem in light of relevant risks
– What motivates stream stewardship decisions?
– What do people care about in regards to poor water quality?
Two Studies
• Mental models methodology
• What do citizens (rural to urban) know about water
quality?
– What are the major influences on their stream stewardship
decisions?
• What do farmers know about nutrient transport?
– What are the major influences on their land management
decisions?
Study I: A study of Ohio citizens
• USDA National Integrated Water Quality project
• Conducted in-depth interviews with 45 central Ohio citizens (ages ranging from 16 to 80)– Probed knowledge about streams, watersheds and water
quality
– Probed influences on stream related decisions
• Currently using findings to design H.S. science curriculum and community-based education and outreach programs
Expert Model
Ecological Knowledge
Threats/Impacts
Socio-Cultural Drivers
Citizen Internalization of
Threat
Quality Information Gathering & Processing
Individual Difference
s
Streamside Landowner and Citizen Decision Making regarding Stewardship of
Community Streams and the Watershed
Pre-Internalization Barriers
Post-Internalization Barriers
Law, Policy, Outreach
Ecological Knowledge & Related Threats
• Ecological knowledge gaps:– Specialized functions (wetlands, floodplains)
– How streams are formed (topography, flow, watersheds)
– What makes streams healthy (flow, substrate)
• Threat/Impacts gaps:– Channelization, Ecosystem services, Human influence
• Need to communicate: – Change over time to overcome focus on present state
– How healthy streams operate (structurally, functionally)
– Threats/causes/sources, and link between threat and impact
– Influence of human activity & importance of specialized function
Influences on Decision Making
• Drivers of information seeking:– Environmental ethic and changing recreational opportunities
• Drivers of internalization:– Awareness of the problem (due to availability of info and personal
interest) and perception of risks and benefits, and adaptive capacity
• Need to: – Ease the path to information, frame in light of personal interests
(health, property), and include tips for recognizing problems
– Build an ethic/value base around environmental stewardship
– Use recreation to educate/communicate and promote it as a benefit of healthy streams
Barriers to Action
• Pre-internalization barrier:– Benign neglect (lack of concern due to being unaware)
• Post-internalization barrier:– Economic interests (greed, high personal costs)
• Citizens interested in monitoring and management
• Need to: – Communicate about problems that currently exist
– Motivate by focusing on salient risks and benefits (water quality, access/use, human health, aesthetics)
– Focus on actions not limited by economics
– Communicate what needs to be done and how to do it
The Five Essential Questions
• What influences stream flow?
• How do human activities influence stream health?
• How does energy and nutrients flow in a stream?
• What habitats are found in the stream?
• What is connectivity within a watershed?
Lesson plans available at:
http://ohiowatersheds.osu.edu/usda
Study II: A study of Ohio farmers
• Project funded by the Climate, Water, Carbon
Initiative at OSU
• Interviewed 20 farmers about land use and
management decisions related to nutrient
management– Probed knowledge about the nutrient cycle, impacts, and
mitigation actions
– Probed perceptions of risk and influences on decision making
Expert ModelNutrient Cycle, Impacts, Mitigation
Transport
Phosphorus
Loss
Erosion
Leaching
Impacts
Yield and profit loss
Water quality
Water treatment
Soil quality
Freshwater quality
Soluble-P Runoff
Environment
Riparian strips
Slope
Rainfall timing and
amount
Application timing,
amount, method
Cover cropping
Field drainage
Mitigation
AND
Soil properties
(mineralogy)Soil
testing
Tillage practices
Farmer Knowledge About…Transport
Phosphorus Loss
Erosion(89%)
Leaching
(28%)
ImpactsYield and profit loss
(61%)
Water quality
(100%)
Water treatment
(0%)
Soil quality
(100%)
Soluble-P runoff (17%)
Freshwater quality(11%)
Riparian strips(67%)
Slope(17%)
Rainfall timing & amount(89%)
Application timing, amount,
method(83%)
Cover cropping(56%)
Field drainage(17%)
Mitigation
AND
Soil properties
(mineralogy)(22%)
Soil testing(100%)
Tillage practices(50%)
Environment
Influences on Farmer Decision Making
• Younger, more environmentally concerned farmers
demonstrate higher knowledge scores
– Younger = Greater concern?
– Greater concern = Greater knowledge?
• Financial and environmental perceptions of risk
related to nutrient loss were equal
• 83% of farmers responded that something other than
profit (stewardship, lifestyle) was their primary goal
Summary
• Citizen knowledge about what makes a healthy stream
and human impacts on the stream is low
– Desire to take action to protect water quality depends on
awareness of the problem, perception of risk, and perceived
ability to take action
• Farmer knowledge about nutrient cycle fairly high – but
not reflecting current phosphorus issues
– Desire to take action to protect soil and water quality depends on
both financial and environmental perceptions of risk
Conclusions
• Enhancing knowledge is important…but communication
must also address individual differences in motivation,
values, perceived risk, etc.
• Improving water quality requires addressing decision
making from the top down and bottom up
• Climate change just another challenge for water quality
– Potential for behavioral change to counteract any predicted
negative impacts on water quality?
Questions?
Robyn Wilson
614.247.6169
Resources
http://ohiowatersheds.osu.edu/usda
http://www.uwex.edu/ces/regionalwaterquality/nationalreporting/
reportView.cfm?rid=550387