Running Water InternationalInternational Development Design Summit

July 28, 2010

Our Team

RWI Core

3 staff workers

Becky Co-Founder

Tanisha Co-Founder Isaac CEO

Barry Daniel

Mariam

Miniver

IDDS

Introduction • Improve the health of 14.6 million

people

• Flagship product - BioSand Filter

• Provide a full range of water supply and quality solutions

Meet Joanne…

the River Njoro

the central rift valley, kenya

Population……….approx 60,000 householdsNeed…………………. 55% of households rely on surface water Income……………..under $3 a day

PILOT……………….approx 7,000 households by 2013

Product RationaleSustainable Management of Watersheds (SUMAWA)

• Collaboration between US and Kenyan institutes• Partner of Running Water International• 2005 – 2009: Determine the most appropriate low- cost household water treatment method for the Njoro region

Organization Technology PROS CONS

Ceramic filter Commercial model

Product limitation

Ceramic candle Community presence

Lack of marketing

Bleach solution AffordabilityBad taste

Inconvenient

8-stage filter urban Convenient

High costComplicated

Bleach solution + deflocculation

Removes sediment

InconvenientTrash problem

BioSand Filter

ALL OF THE ABOVEMinimal

maintenance

Formation of bio-layer

Product Rationale (Competitor Analysis)

Organization Technology PROS CONS

Ceramic filter Commercial model

Product limitation

Ceramic candle Community presence

Lack of marketing

Bleach solution AffordabilityBad taste

Inconvenient

8-stage filter urban Convenient

High costComplicated

Bleach solution + deflocculation

Removes sediment

InconvenientTrash problem

BioSand Filter

ALL OF THE ABOVEMinimal

maintenance

Formation of bio-layer

Product Rationale (Competitor Analysis)

BioSand Filter

CBO

Raw Materials

Bundling ResourcesTechnical Expertise

Maintenance & TestingPlastic BSF Kits

*RWI- Running Water International*CBO- Community Based Organization *BSF- BioSand Filter

BSF

Sourcing

RWI

RWI Business Model

RWI – Revenue & New Earnings

FY'10 FY'11 FY'12 FY'13 FY'14

(200,000)

(100,000)

0

100,000

200,000

300,000

400,000

500,000

600,000

700,000

RevenueNet Earnings

Fiscal Year

$ US Dollars

Social Impacts

2010 2011 2012 2013 2014 Total

Jobs Created 6 7 14 20 24 71

CBO Partnerships 4 6 11 13 15 49

BSFs Sold 650 1800 4200 6800 8500 21950

* Fiscal Year

Cost Breakdown of BSF

Inputs for BSF (1 Unit) Cost US Dollar Percentage of Price

Sourcing Raw Material $ 19.00 40%

RWI Manufacturing - Labor, Admin, Overhead $ 16.00 33%

RWI Sales Mark-up $ 4.00 8%

After- Purchase Maintenance & Monitoring $ 4.00 8%

RWI's Cost $ 44.00 90%

CBO Revenue $ 5.00 10%

End-user Price $ 48.00 100%

Customer Cost Breakdown

5%

Annual Income based on $2.50 per day

Annual Income = $913

BSF = $48

Remember Joanne?

MilestonesThe Past 21 Months:

Oct 2008 – Jul 2010The Next 12 Months:

Jul 2010 – Jun 2011

TODAYOct

2008Mar 2009

May-Jul 2009

Jan 2010

RWI team formed

Field Visit

Registered RWI-Maji SalamaHired local staffPartnership with NYPMOU and invoice for 200 filters

Jun 2011

Product Extension:• Rainwater

Harvesting• Eco-Latrines• Water Distribution

Trained local sales staffProvincial Min of HealthInstalled 5 BSFs in households

Aug - Oct2010

Local Partnership:• USAID (Sep ‘10)• UNICEF (Oct ‘10)

Jan2011

Begin Pilot CBO Model

May 2010

Hosted CAWST Training

Funding Needed: $75,000(through Jun 2011)

Thank you!

Clean Water. Healthy World.