Safavieh Style: Fall/Winter 2015

AT

HO

ME

WIT

H T

HO

MA

S O

BR

IEN

TH

E R

OM

AN

CE

OF

RIO

HIG

H A

BO

VE

LIN

CO

LN

CE

NT

ER

TR

EN

DS

IN R

UG

DE

SIG

N T

HO

M F

ILIC

IA G

ET

S R

EA

L M

OR

OC

CA

N S

OJO

UR

N

fall 2

015

SA

FAV

IEHSTYLE

fall 2015

SKY HIGH

At Home WitHThomas oBrien Living WitHWine & spiriTs mAnsions ofThe gold coasT

tHe uLtimAte pied-A-terre toWers over LincoLn center

SAF.fw15.cover.indd 1 9/25/15 1:33 PM

The Thomas PheasanT ColleCTion BakerFurniture.com

ThoUGhTFUllY DeTaileD, imPeCCaBlY TailoReD, DesiGneD To Please.

Baker SPREAD.indd 2 9/16/15 12:02 PM

The Thomas PheasanT ColleCTion BakerFurniture.com

ThoUGhTFUllY DeTaileD, imPeCCaBlY TailoReD, DesiGneD To Please.

Baker SPREAD.indd 3 9/21/15 2:01 PM

c e n t u r y f u r n i t u r e . c o m

Family owned and operated in Hickory, North Carolina since 1947.

To request your free copy of our 2016 Stylebook, visit centuryfurniture.com

Safavieh spread ad 8_15.indd 1 8/14/15 2:27 PMCentury SPREAD.indd 2 8/28/15 11:31 AM

c e n t u r y f u r n i t u r e . c o m

Family owned and operated in Hickory, North Carolina since 1947.

To request your free copy of our 2016 Stylebook, visit centuryfurniture.com

Safavieh spread ad 8_15.indd 1 8/14/15 2:27 PMCentury SPREAD.indd 3 8/28/15 11:32 AM

Todays casual transitional styling blends

lighter wood tones, natural textures and

relaxed shades of ivory, taupe and gray,

with designs that embody a feeling of

laid-back sophistication. Oyster Bay offers

a casual, comfortable and understated

interpretation of luxe living.

Designs feature an eclectic mix of

traditional elements like button-tufting,

breakfront profiles and turned legs with

more transitional features such as

geometric metal bases, burnished stainless

steel tops and natural materials including

rusg seats and water hyacinth frames.

Pulling the look together is a sophisticated

oyster finisg over the graceful lines of

quartered mahogany, lightly distressed,

with custom hardware in an antique

pewter finish. Getting away will always

have its place, but nothing feels as good as

returning to the comforts of home.

Lexington SPREAD.indd 2 9/16/15 12:01 PM

Todays casual transitional styling blends

lighter wood tones, natural textures and

relaxed shades of ivory, taupe and gray,

with designs that embody a feeling of

laid-back sophistication. Oyster Bay offers

a casual, comfortable and understated

interpretation of luxe living.

Designs feature an eclectic mix of

traditional elements like button-tufting,

breakfront profiles and turned legs with

more transitional features such as

geometric metal bases, burnished stainless

steel tops and natural materials including

rusg seats and water hyacinth frames.

Pulling the look together is a sophisticated

oyster finisg over the graceful lines of

quartered mahogany, lightly distressed,

with custom hardware in an antique

pewter finish. Getting away will always

have its place, but nothing feels as good as

returning to the comforts of home.

Lexington SPREAD.indd 3 9/16/15 12:01 PM

Features42 | The Collectors Room

At Mill Neck Manor, Safavieh creates a whimsical, clubby retreat for a naturalist and world explorer.

50 | Go With the FlowDesigned with entertaining in mind, this New Jersey home gives revelers the right of way in every room.

56 | High and MightyThe couple wanted a pied--terre that would be the opposite of their bustling country home. An apartment overlooking Lincoln Center fills the bill.

62 | Destination: MoroccoEnchantment awaits with 10 must-do activities through-out Africas northern treasure.

68 | Classic Meets ChicA Gilded Age mansion on Long Islands Gold Coast is being transformed into a high-style hotel with help from Safavieh.

74 | Chart TopperFor a record industry executive and his wife, a new home in Connecticut mixes color and pattern in perfect harmony.

80 | Room to RoamSoaring, light-filled spaces and a cozy sportsmans den lend variety to this designer show house.

84 | Master of ModernIn the virtuoso interiors of Thomas OBrien, traditional elements are always used to modern effect.

fall 2015

84 43

80 50

56

6 saFaV IeH s t y l e

SAF.fw15.TOC.indd 6 9/23/15 11:56 AM

HENESSEY SOFA HANDCRAFTED IN AMERICA WWW.HANCOCKANDMOORE.COM

HM_HenesseyAd_Safavieh_Fall2015.indd 1 8/11/15 1:51 PMHancock RIGHT.indd 1 9/16/15 11:44 AM

8 SAFAV IEH s t y l e

dEpArtmEntS12 | Welcome!

With free interior design, hospitality design and archi-tectural services, Safavieh is branching out.

PERSONAL SPACE16 | Liquid Refreshment

Wine cellars and bars are evolving into relaxed, dedicated spaces for entertaining at home.

21 | Safavieh ShowcaseThis seasons fashion and furnishings go hand in hand. 21 Lavender

Lilac, plum, violetshades of purple are a hit on the runway and in the home.22 goLd rush

Sure, its opulent. But this pre-cious metal can be playful too. 24 refLections

Put a modern spin on any space with a touch of glass. 26 cte dazur

From royal to robins egg, blue is a classic color that goes contemporary too.28 green scene

Mother Nature has long known the lush versatility of this ver-dant hue. Now you do too.30 Mens cLub

You might have trouble getting him to leave his cave when its fitted with these guy-friend-ly furnishings and accessories.

fall 2015

RUG TRENDS34 | From the Painters Studio

Do look down: That gorgeous Safavieh rug beneath your feet was literally designed by hand.

ROOM KEY94 | Beauty on the Beach

Luxury has a Gallic accent at the Cheval Blanc St.-Barth Isle de France.

SMALL HOME LIVING98 | Brooklyn Revolution

When a couple got the chance to renovate an apart-ment on storied Montague Street, downsizing felt like an upgrade.

HOW TO 102 | Create Deeply Personal Spaces

Joe Murphy, head designer for Safavieh, presents eight guideposts for creating rooms where youll feel truly at home.

WINE 105 | Make Mine Madeira

After tasting the wines of Vinhos Barbeito, youll be glad you got reacquainted with Ports native cousin.

110 | Safavieh HappeningsScenes from the latest celebrations of style with friends, family, designers and industry partners.

111 | Where to Find UsA directory of Safaviehs 11 retail galleries of hom e furnishings and fine rugs in metropolitan New York.

112 | The Last WordKnown for his bravura makeovers, Thom Filicia touts the virtues of simplicity and the element of surprise in interior design.

26

21

112

24

263422

SAF.fw15.TOC.indd 8 9/25/15 11:21 AM

MADE IN ITALY

SELV

A.C

OM

A.D.

Mar

zia

e Le

onar

do D

aine

lli | p

hoto

Ste

fano

De

Mon

te

Selva RIGHT.indd 1 9/16/15 11:40 AM

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam,

quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodoconsequat. Duis aute irure dolor in reprehenderit in voluptate velit

consectetur adipiscing esse cillum dolore.

200 DOSORIS LANE GLEN COVE, NY 11542 516-671-6400 | glencovemansion.com

Refreshing Expectations FOR THE GOLD COAST COMMUNITYChances are youve passed by The Mansion without ever knowing that we are so much more than a landmark

Georgian estate, outstanding hotel, conference center and private event venue. We are rapidly becoming the Gold Coasts go-to gathering place for seasonal and holiday celebrations, live music and parlor games at Pub 1910,

and were open to the public all year long. Visit our website to learn more about whats happening when, or simply stop by and ask us. Weve been expecting you.

Glen Cove RIGHT.indd 1 9/25/15 12:06 PM

www.enchantedhome.com

the Enchanted Home RIGHT.indd 1 9/16/15 11:39 AM

its time to dream

12 s a FaV i e H s t y l e

EDITORIALSTAFF

EDITORIALDIREcTOR CiNdY rUBiN

EDITOR-In-chIEF marK doWdeN

ARTDIREcTOR aLeXis pUCCio

STyLEEDITOR BraNdoN YaragHi

cREATIvEDIREcTOR stepHeN VitarBo

ASSISTAnTARTDIREcTOR NataLie LiNdemaN

EDITORIALASSISTAnT Kara WiLHoUsKi

cOnTRIbuTIng EDITORS CaroL BiaLKoWsKi rita gUarNa timotHY KeLLeY Joe mUrpHY JosH seNs

cOnTRIbuTIng PhOTOgRAPhERS LaUra reseN peter rYmWid

PubLIShIngSTAFF

PubLIShER sHae marCUs

nATIOnALADvERTISIng DIREcTOR CiNdY rUBiN

AccOunTSMAnAgER doN NgUYeN

DIREcTOROFPRODucTIOn AnDcIRcuLATIOn CHristiNe HameL

ADvERTISIngSERvIcES MAnAgER JaCQUeLYNN FisCHer

SEnIORARTDIREcTOR, AgEncySERvIcES KiJoo Kim

PRODucTIOn/ARTASSISTAnT aLaNNa giaNNaNtoNio

MAnAgER,DIgITALMEDIA NigeL edeLsHaiN

AccOunTIng amaNda aLBaNo agNes aLVes megaN FraNK

MAnAgER,OFFIcESERvIcES CatHeriNe rosario

PubLIShEDby

chAIRMAn CarroLL V. doWdeN

PRESIDEnT marK doWdeN

SEnIORvIcEPRESIDEnTS sHae marCUs CarL oLseN

vIcEPRESIDEnTS rita gUarNa CHristiNe HameL

ADvERTISITngOFFIcE safavieh Home Furnishings 2 Channel drive port Washington, NY 11050

ADvERTISIngInQuIRIES Contact Cindy rubin at 516.945.3911 or [email protected].

SubScRIPTIOnInQuIRIES to change an address or request a subscription, write to subscriptions, safavieh Home Furnishings, 2 Channel drive, port Washington, NY 11050; telephone 516.945.3868.

EDITORIALInQuIRIES Write to editor, saFaVieH stYLe, 110 summit avenue, montvale, NJ 07645; telephone 201.782.5730; email [email protected]. the magazine is not responsible for the return or loss of unsolicited submissions.

saFaVieH stYLe magazine is published by Wainscot media, 110 summit avenue, montvale, NJ 07645, in association with

safavieh Home Furnishings. Copyright 2015 by Wainscot media, LLC. all rights reserved.

STYLEaFaVieHs fall 2015

ww wainscotww wainscot

Welcome to the new issue of Safavieh Style, a magazine brimming with inspiration and beauty. This issue reflects Safaviehs expanding role in the world of interior design. In addition to being a one-stop shop for home furnishings and rugs, Safavieh offers free interior design services, hospitality design and architectural services.

In the pages that follow, we take you on a tour of some wonderful interiors created by Safavieh, from a sleek Manhattan apartment that towers above Lincoln Center, to a charming country house hotel, the Glen Cove Mansion, to the perfect home bar and cocktail lounge in a house planned, built and furnished by a team of talented Safavieh designers.

Youll also gain design insights from three of our favorite designers: Thomas OBrien, the master of vintage modern style, shows us his own New York City apartment. Thom Filicia, the makeover genius who rocketed to fame on Queer Eye for the Straight Guy, tells us how to use the element of surprise in decorating. And Joe Murphy, Safaviehs own head designer, explains how to create deeply personal spaces.

If you ever thought that working directly with a high-caliber designer would be difficult or out of reach, were here to change your mind. Safavieh has 64 interior designers on staff, and we never charge a design fee. These profession-

als are more than decorators. As true interior designers, they can help you plan space, select wall colors and finishes, find the perfect spots for your heirloom furniture and display your personal artwork.

And if youre building a home, consider bringing in Safavieh from the start. We advise customers on construction, helping to select and source building materials, find subcontrac-tors and more. Its a holistic process that results in a truly complete custom home.

My colleagues and I encourage you to dream and express yourself without boundaries, creat-ing a home that serves as a private sanctuary, a peaceful haven, a showplace for entertaining and whatever else you want it to be. We hope youll take us with you on that journey by work-ing with a Safavieh designer.

Heres to a beautiful home!miCHaeL YaragHi

SAF.fw15.masthead.indd 12 10/14/15 2:50 PM

MADE IN THE USA WWW.LEEINDUSTRIES.COM

LEE_Safavieh_ProvMill_Ad.indd 1 8/14/15 9:28 AMLee Industry RIGHT.indd 1 9/16/15 11:41 AM

The PowerView Pebble is available in seven colors.

It moves your shades, so you dont have to.

Introducing PowerView Motorization from Hunter Douglas.

A remarkable new system that automatically moves your shades throughout the day, according to your schedule and activities. Just program your personalized settings with your smart phone or tablet, and let PowerView do the rest.* You can even activate a pre-programmed setting with a touch of our brilliantly designed PowerView Pebble Scene Controller. How smartintelligent shades that simplify your life. To see PowerView in motion, contact us today.

Pool Party

*The PowerView App and additional equipment required for programmed operation. 2015 HunterDouglas. All rights reserved. All trademarks used herein are the property of Hunter Douglas.

PowerView Motorization

Hunter Douglas LEFT.indd 2 9/16/15 11:27 AM

FURNITURE UPHOLSTERY LIGHTING HOME ACCENTS

theodorealexander.com

Theodore Alex RIGHT.indd 1 9/16/15 11:38 AM

16 S A FAV I E H s t y l e

InterIor desIgn, old brookvIlle, by Mary Piselli, with Karin Krinsky for SafaviehInterIor desIgn, mIll neck, by Karin Krinsky and Joe Murphy for Safaviehphotography by Peter Rymwidtext by Mark Dowden

pErSonAl space

SAF.fw15.PersonalSpace.indd 16 9/23/15 11:56 AM

S A FAV I E H s t y l e 17

lIq

uId

rE

Fr

ES

Hm

En

t

Most everyone has a way of storing wine at home, whether a few bottles in a humble kitchen rack or a few cases in a refrigerator-like cooler. As wine becomes ever-more entwined in American lifestyles, many sippers have evolved into full-blown oeno-philes and collectors, a status that demands more serious and expan-sive storage. At its most elaborate, the result is a series of subterra-nean rooms that control tempera-ture, humidity, ventilation, lighting and the likelihood of tainting. Of

Wine cellars and bars

are evolving into relaxed,

dedicated spaces for

entertaining at home.


SAFAV IEH s t y l e 19

For all the formality of the arrangement, the setting of this home bar and lounge area feels light and relaxed. Note how the lime-washed woodwork ties with the finish of the flooring and the early 19th-century fire surround, which was salvaged from an earlier home. Safavieh managed the architecture, construction and interior design on this project.

course, the cellar must include a gorgeous (or moody) space in which to hold tastings of ones collection.

Parallel streams in our bibulous culture are the whiskey revolution (led by single malt Scotch, followed by bourbon and rye) and the cocktail renais-sance, both of which have been building for two decades and show no signs of peaking. Not surprisingly, these spiritual revivals have spawned new interest in home bars and lounges. While the wine enthusiast is preoccupied with storage, the spirits lover is unconcerned with preserving his liquid investment. He favors dramatic display of the collection and easy access, allowing him to, well, pour at the drop of a hat. His main design goal is to provide an awesome stage for home entertaining of friends and family.

On these pages we visit two Long Island spaces designed and furnished by Safavieha wine cellar and tasting room in an Old Brookville home and a bar and lounge in a Mill Neck home. Both spaces are truly cellars, built below grade level, but there is nothing musty or confining about them. Airy,

elegant, comfortable and filled with natural light by day, each site is su-premely inviting. And each was conceived as its own organic design, visually tied to the rest of the home and free from stereotypes of what a tasting room or bar ought to look like. These rooms reflect their settings and their owners confident tastes. Lucky are the guests who get to raise a glass in either home.


Vanguard LEFT.indd 2 9/16/15 11:25 AM

lave

nder

safavieh showcase

Lilac, plum, violetshades of purple are a hit on the runway and in the home. see how this falls fashions and furnishings go hand in hand. Kent Walshs original abstract painting is presented here by John-Richard as a giclee on canvas. It floats in a deep,

narrow frame with a purple and soft silver finish.

From Safaviehs Tibetan collection, this wool rug was inspired by a Renaissance damask fabric, and the result is pure romance.

Rest your feet on Safaviehs globally inspired Grant ottoman with Moorish arch cutouts outlined in handsome silver nail heads. Its equally good looking alone or in pairs. A deeply tufted back and

seat define this classic sofa by Baker. The rich plum color places it squarely in the contemporary category.

This handmade glass sculpture by Arteriors has been mounted on a crystal base, creating a great conversation starter.

Abstract stripes distinguish this silk throw pillow by Aviva Stanoffper-fect for adding a pop of purple to a sofa or chair.

s a fav i e h s t y l e 21

Sleek and slender, the Wilhemina table lamp by Arteriors adds a chic vibe to a living room or bedroom.

SAF.fw15.ProductPages2.indd 21 9/25/15 11:22 AM


gold rus

hSAFAVIEH showcase

Sure, its opulent. But this precious metal can be playful too.

The Payne chandelier by Arteriors uses hand-cut, hand-scored iron in repeated bands to form a complex, compelling shape.

Its unique. Its fun. Its the Stellina end table by Safavieh Couture, a circular sensation fashioned from glass and gold-plated brushed stainless steel.

From FriedmanBrothers Milano collection: a stunning mirror featuring an ornately carved frame finished in gold leaf.

Large brass drawer pulls in the shape of a flower characterize this cherry chest by Kindel designed by Dorothy Draper.

Your room will take on an exuber-ant shine withthis Hancock & Moore statement chair featuring ametallic finish and nailhead trim.

The Bashi table lamp by Safavieh features lush branching coral (really its molded resin) in a gold tone finish.

Gold goes hip with these Punk Skull pil-lows by Safavieh sporting cotton sateen covers and sparkling sequins.


154359_Safavieh.indd 1 8/11/15 10:21 AMBernhardt RIGHT.indd 1 9/16/15 11:50 AM


reflec

tion

sSAFAVIEH showcase

Mirror, mirror on the wall...the ceiling, the floor. Put a modern spin on any space with a touch of glass.

Reminiscent of the iconic Le Corbusier lounge chair, the Nampa Chaise by Safavieh Couture appears to float on its champagne stainless steel base.

With its silver leaf and mirror finish, the chic Madolyn glomis console by Safavieh Couture pays homage to the decorative crafts-manship of Versailles. Use it in any space in need of instant luxury.

This Vanguard chest not only adds extra storage but also style with its all-over mirror finish and brushed nickel trim.

Your home will surely shine with this striking 12-light chandelier finished in polished nickel by Arteriors.

The wild west meets the big city in Safavieh Coutures antler-adorned Jackson cock-tail table.

Dramatic yet delicate, the 44-inch-wide Blossom mirror by Baker was loosely inspired by a kimono printed with cherry blossoms.



Schilig RIGHT.indd 1 9/16/15 11:40 AM

Confident, feminine, Italianher name is Isabella. This classically inspired mirror by Friedman Brothers will enliven any space.


cte dazu

rSAFAVIEH showcase

From royal to robins egg, blue is a classic color that goes contemporary too.

Shimmering polyester accent pillows by Safavieh mimic the elegance of silk and are covered in a rich folkloric pattern.

Inspired by traditional Fair Isle knits from Scotland, the Ralph Lauren Sheldon rug adds a vintage feel to any room. The distinct aged appearance is created by washing the wool before and after weaving.

A transitional piece that works in both casual and formal design schemes, this terracotta table lamp features a scalloped texture and baby blue finish.

For the discerning hostess: the Keanu tray from Safavieh Couture, which is fashioned from a resin that painstakingly recreates the texture of stingray skin.

Safavieh Coutures Sabine chair is fit for royalty. Based on the design of chairs used in sentry boxes outside the main entrances of 17th-century French palaces, its crafted of white-washed oak with a blue linen cover.

This cobalt chest by Kindel is not for the color-shy. Its an ideal accent piece for a den or family room.


e Ritz-Carlton Residences, Long Island, North Hills. 244 luxury condominiums. Conveniently situated within the Great Neck School District in the Village of North Hills on Long Islands legendary North Shore. 20 miles from Manhattan. 60 miles from the Hamptons.See for yourself, what luxury feels like every day.

Residences starting at $1,500,000.

The Best New Address on Long Island.

Each o ce is independently owned and operated. We are pledged to provide equal opportunity for housing to any prospective customer or client, without regard to race, color, religion, sex, handicap, familial status or national origin.

516.486.6100 eResidencesLongIsland.com

e complete o ering terms are in an o ering plan available from sponsor. File No. CD-14-0036.

The Ritz-Carlton Residences, Long Island, North Hills are not owned, developed or sold by The Ritz-Carlton Hotel Company, L.L.C.or any of its af liates (Ritz-Carlton). RXR North Hills Phase I Owner LLC uses The Ritz-Carlton marks under a license fromRitz-Carlton, which has not con rmed the accuracy of any of the statements or representations made herein.

Artist Rendering

The Ritz RIGHT.indd 1 9/16/15 11:39 AM


gree

n scen

eSAFAVIEH showcase

Like a mermaid with shimmering green scales, this playful pillow by Aviva Stanoff is the ideal accent for a modern sofa or chair.

Mother Nature has long known the lush versatility of this verdanthue. Now you do too.

A sofa like this one by Theodore Alexander you sink into, not just sit on. The subtle sheen and con-trasting black pillows give it a contemporary feel.

With its clear acrylic legs, the tufted Abrosia bench by Safavieh appears to float! Upholstered in lustrous velvet, it adds a touch of Hollywood glamour to a home.

This contemporary wool rug from Safaviehs Soho collection makes a dramatic statement with its large-scale starburst pattern in multiple shades of green.

Slim and feminine in design, this armless accent chair by Harden brings a modern flair to a bedroom or living room.

Adorned with the celebrated Chinese guardian lion, this barrel-shaped stool by Safavieh can be used for extra seating, a side table or a perch for a plant.


for the love of home

californiaclosets.com 5 1 6 . 3 3 4 . 0 077

MANHASSET 981 Northern Blvd.

20

15 C

alifo

rnia

Clo

set C

ompa

ny, I

nc. A

ll rig

hts

rese

rved

. Eac

h fra

nchi

se in

depe

nden

tly o

wne

d an

d op

erat

ed.

NY146_Sav_Fashion_9x10.8_0815B.indd 1 7/22/15 11:04 AMCali Closets RIGHT.indd 1 9/16/15 11:50 AM

men

s club

safavieh showcase

Go back in time with Theodore Alexan-ders brass magnifying glass with quill handle on its own leather inlaid stand.

With its neutral tones, this natural cowhide rug by Safavieh is likely to complement furnishings you already own.

You might have trouble getting him to leave his cave when its fitted with these guy-friendly furnishings and accessories.

The perfect perch for drinks beside a comfortable club chair: the Xylia side table by Safavieh Couture, featuring a 24-inch glass top supported by a trio of horn-shaped resin legs.

Upholstered in hair-on-hide and cigar brown leather, Safavieh Coutures curvaceous Fullham arm chair is striking from any angle.

30 s a fav i e h s t y l e

Rich Bordeaux leather upholstery, button tufting and brass nailhead trim define the classic Westminster Chesterfield sofa by Safavieh Couture. Its intricately carved birch wood frame in an espresso finish exudes old-world authenticity.

Maitland Smith makes every gamers dream come true with an elegant foosball table featur-ing monkeys and lions as the players.


Delightful Comfort. impeCCably tailoreD.

New introductions from Barbara Barry.

Baker RIGHT.indd 1 9/16/15 11:50 AM

306 Eastman | Greenwood, Mississippi 38930 | 866.389.6642 | www.johnrichard.com

John Richard RIGHT.indd 1 9/25/15 12:27 PM

Land Rover Glen Cove70 Cedar Swamp Road | (516) 674-8500 | www.LandRoverLI.comOther Centres in Huntington and Southampton

ADAPTS TO ANY ENVIRONMENTBUT PREFERS ONE WITH A VIEW

2015 Jaguar Land Rover North America, LLC

Untitled - Page: 1 2015-09-09 21:57:56 +0000

Land Rover RIGHT.indd 1 9/16/15 11:42 AM


As the worlds leading producer of designer rugsranging from hand-knotted, to hand-tufted, to power loomedSafavieh takes great care to be at the forefront of rug design. The companys de-sign team is led by two talented, senior artists, Alicia Maher and Katalin Laszlo, whose studio is housed in the Safavieh headquarters building in Port Washington, New York.

People are surprised to learn that almost all of our rug designs begin with a hand rendering rather than a comput-er, says Maher. We like to begin by painting a design, and the medium

we like to work in most is watercolor.For a watercolor painting that might be destined to

become a rug, the next step is to scan the original art-work, bring it into a software design program, and build out the details digitally. In the case of a crisp geometric design, the loose lines of the painting will be tightened up. For a more painterly design, explains Maher, well preserve some of the looseness of the watercolor in the digital rendering. Thats especially evident, for example, in Safaviehs Dip Dye Collection, which is meant to evoke the soft lines of a painting.

What inspires their rug designs? So many things! says Laszlo. Nature, architecture, textiles (Both

From tHE PAIntErS StudIodo look down: that gorgeous Safavieh rug beneath your feet was literally designed by hand.

rug trends

Katalin Laszlo (above left) and Alicia Maher pose in the studio where they design rugs for Safavieh. The Constellation rug (right) was designed in collaboration with Kevin Yaraghi, one of the younger generation of the family that owns and operates Safavieh.

SAF.fw15.Rugs.indd 34 9/25/15 9:38 AM


SAF.fw15.Rugs.indd 35 9/21/15 12:01 PM


Laszlo and Maher studied textile design at the Fashion Institute of Technology.) Museum exhibits, such as last years Matisse exhibit at the Museum of Modern Art, she continues. Fashion trends are also a big inspiration.

These trends can be translated into rugs quite quickly. Arash and Cyrus Yaraghi, two of the five brothers who own and operate Safavieh, are now in the habit of emailing inspirational photographs snapped during their world travels, Maher reports. And recently the younger generation of the family has begun doing the same thing. I can be painting a design just hours after one of the family spots a trend in Europe or Asia. Its very gratifying to be able to collaborate with the owners in this way.

Says Arash Yaraghi, Were always designing with our customers in mind. They have worldly tastes and are fashion conscious, so its natural that fashion is a big influence for us.

Historical designs are also an inspiration. Laszlo and Maher have at their disposal Safaviehs vast archive of antique rugs. They have various ways of simplifying classic designs for modern tastes. Laszlo elaborates: We strip out details to make the designs less busy. We reduce the number of colors to two or three at most. We may blow up a design detail very large, to treat it in a modern way. And we can use color to make areas of a rug look worn, softening the overall look and creating a sense of patina.

What happens after a hand-rendered design has been fully digi-

tized? First theres an internal review process to decide which designs progress to the sample stage. If a design is a candidate for produc-tion, its turned into a rug sample approximately 2x3-feet in size. Nothing is more exciting than when a sample arrives, says Maher. We check the colors, the faithfulness to our artwork and an overall impression of quality.

Its fascinating, adds Laszlo, because the materials, the weave, the method of manufacturingall of these things affect how the artwork translates into a rug. The artwork is two dimensional, but the rug, of course, is three dimensional. It has texture, and that can add to the overall effect of the design.

The duo may tweak the colors and design based on the first sample. Next comes a full-scale sample, say, 6x9-feet in size. In the case of a hand-knotted rug, this can take nine months to produce. Power-loomed designs, by contrast, have a much quicker turnaround. Once more, the designers will have an opportunity to tweak the color and pattern before the rug is authorized for production.

Laszlo and Maher liken their job to fashion designers, and it seems a perfectly apt comparison. They find inspiration in a world of beauty all around them. They paint what inspires them: Designs go from head to hand to paper very quickly. They create multiple collec-tions in the course of a year. And best of all, they get the satisfaction of seeing their inspirations turned into woven realitiesin this case, rugsthat inspire the lives of other people.

Modern rugs for modern tastes (opposite, clockwise from top left): one of the cosmically gorgeous Constellation rugs designed in collaboration with Kevin Yaraghi; a leafy organic design from the Porcello Collection that began as a watercolor painting; a fashion-inspired rug that also began as a painting, created in collaboration with Jacqueline Yaraghi; a painterly floral rug from the Dip Dye Collection. Above, this contemporary rug with a layered pattern was inspired by an antique Persian rug from Safaviehs collection.


HIGH POINT ATLANTA DALLAS LAS VEGAS NEW YORKglobalviews.com | studioa-home.com | P 888.956.0030 | F 214.956.0031

Global Views LEFT.indd 2 9/16/15 11:29 AM

Lie

v C

on

so

le

art

eri

ors

ho

me

.co

m

Arterior RIGHT.indd 1 9/16/15 11:50 AM

Safavieh Celebrates 100 Years of Style with the Centennial Collection; created using the finest silk and wool, these hand-knotted rugs celebrate the rich traditions of the ancient art of rug making. Timeless beauty, fashion-forward designs, and exquisitely lustrous tones.

www.safavieh.com 877.919.1010

WEAVING WORKS OF ART FOR 100 YEARS

100 CELEBRATING

ONE HU N D R E D Y

EARS

Safavieh Rugs LEFT.indd 2 9/16/15 11:26 AM

Made in Americasince 1844

Harden Furniture, Inc.8550 Mill Pond Way, McConnellsville, NY 13401-1844

(315) 245-1000 Fax (315) [email protected] www.harden.com

Harden RIGHT.indd 1 9/16/15 11:44 AM


SAF.fw15.MillNeck.indd 42 9/22/15 12:10 PM


tH

E

co

ll

Ec

to

rS

ro

om

In the mythical world of the show house, designers can be as quirky as their hearts desire.

InterIor desIgn by Joe Murphy, Keith Murphy and Karin Krinsky for SafaviehPhotograPhy by Peter Rymwidtext by Timothy Kelley



Show houses offer a chance for Safaviehs staff designers to flex their creativity, and sometimes the results can be whimsical. Youre referring to the stuffed antelopes, nods Joe Murphy, Safaviehs head designer, surveying the room at the Mill Neck Manor, a Tudor Revival mansion on 86 acres overlooking Long Island Sound. Its true we dont sell mounted animal heads. But the story we were creating seemed to cry out for taxidermy, so off we went to the taxidermist.

The trip was actually to a favorite local antiques dealer, who happens to carry a lot of exotic animal mounts. Murphy admits getting carried away with accessories. On a huge library table, an eel fork, which looks like Neptunes trident, rests atop a gi-gantic book of hours illuminated by monks in the 14th century. Next to it are fossilized dinosaur eggs and a contraption that looks like a lie detector. Im not sure what that machine is for, says Murphy, but I like that it seems a little sinister.

continued

SAF.fw15.MillNeck.indd 44 9/25/15 11:22 AM

The Collectors Room was conceived as the refuge of an explorer, naturalist and collector. Given a thoroughly traditional backdropthe oak paneling, salvaged from Tattershall Castle, dates from the Wars of the Rosesthe design team from Safavieh made the room come alive with a mixture of contempo-rary and classic furnishings. The room is part of Mill Neck Manor (above left), a Tudor Revival mansion on Long Islands North Shore.



A bold mix of primitive sculpture and natural objects help give the Collectors Room its exotic flavor. With its faux horn frame and hair-on-hide upholstery, a cast resin armchair, below left, echoes the dcor on the walls. The purple tufted sofa punctuates an otherwise neutral palette, beckoning the visitor to sit and unwind.



A latter-day Gomez Addams would feel in his element in the study area of the Collectors Room (left), where the look is casual, transitional and decidedly masculine. On the adjacent verandah, however, the dcor shifts to garden-party feminine and formal.

We dubbed this the Collectors Room, continues designer Karin Krinsky. Its inspired by the Vanderbilt estate in Centerport, New York. We wanted the feeling of entering an old museum.

Along with a cabinet of curiosities and the antiques-strewn table, the room contains many bold, fun pieces that are in fact sold by Safavieh, such as an enormous framed print of a zebra, faux fur throws, and layers of hand-knotted rugs from Morocco and elsewhere.

Says Krinsky, This was our most challenging show house ever because we couldnt change the finish on the walls, floors or ceiling. Understandable, as the walls, for instance, are clad in oak paneling salvaged from Tattershall Castle, home of Ralph de Cromwell, Lord Treasurer of England during the reign of Henry VI. We couldnt go painting over that!

Adjacent to the Collectors Room is a verandah, furnished by Safavieh in collaboration with The Enchanted Home. With its wicker furniture, monogrammed linens and Chinese porcelain, this feminine space is the antithesis of the antiquarians lair. Indoors, one expects to see Gomez Addams come around the corner at any moment. Outdoors, its not Morticia but Mrs. Astor who could be conjured forth. The two spaces together seem to prove the adage that opposites attract.



SAF.fw15.Livingston.indd 50 9/22/15 12:14 PM


go wItH tHE

FlowIn a home designed for parties, revelers have the right of way in every room.

InterIor desIgn by Kosh Palmer for Safavieh PhotograPhy by Peter Rymwid text by Rita Guarna

Couples that entertain regularly at home develop their own rhythms and routines. Some are lucky enough to build a house from the ground up, where both the architecture and the fur-nishings can be planned to a T to reflect the couples personal party style. That was the case with this Livingston, New Jersey house, a place for entertaining thats all about flowfrom room to room, from indoors to outdoors and back again.

The spaces are not enormous, notes interior designer

In the living room of this home designed for enter-taining, the highly figured, book-matched marble on the fireplace wall is a true conversation piece.



The cabana functions as a perfect, fully furnished outdoor room, complete

with beer tap and bar. The physical hub of

the house is the dining room (right). A shimmer-

ing, strongly vertical space, its dominated by a sculptural Italian

chandelier.

Kosh Palmer. Each seating area is set up to feel quite cozy and intimate. And yet the rooms have a very open feel, and the house can handle a very large party.

Consider the dining room, which is taller than it is wide. While a formal dining room is an afterthought in many of to-days houses, here its the physical hub of the home, connected to the indoor and outdoor kitchens, the entrance hall and the living room. A circular table ensures that up to 12 diners can converse comfortably. The two-story space has the enchanted air of a planetarium, thanks in large measure to a sculptural Italian light fixture of glowing glass pendants.

Another sculptural detail anchors the living room: The fire-place wall is made from two highly figured, book-matched marble slabs. Looking like a cross between an Expressionist painting and a Rorschach test, the marble wall is a conversation starter.

Adjacent to the living room is a billiard area with a large bar and banquette seating for pool players and spectators. The



Curving, shimmery and aglow with soft light, the dining room is an ideal setting for a cozy dinner party.


leather-upholstered banquette is fronted by a series of small pedestal tables, each supported by a male or female bronze nude in the attenuated style of Giacometti. The look is clubby, elegant and a little bit sexy.

The billiard area flows into an outdoor cabana with its own fireplace as a focal point. With a low-slung modular sofa and high vaulted ceiling, this room

without walls feels relaxed, spacious and light. Its perfect for entertaining three seasons out of four, says Palmer. And if the weather turns too chilly, a warm bar and billiards are steps away.

Banquette seating in the billiard area makes partiers comfortable without impeding the flow of trafficor risking a poke from a pool cue. Less is more in this open space, with its pleasing vista to the uncluttered living room.



HIgH And MIgHty

towering above Lincoln Center, this deco-inspired pied--terre is all about the views.

InterIor desIgn by Ron Marshall of Ronald P. Marshall Inc., with Judy Sullivan for Safavieh PhotograPhy by Peter Rymwid text by Rita Guarna

At a lofty 50 floors above the streets of Manhattan, you could call it the ultimate pied--terre. The French term literally means foot on the ground, but here the residents sometimes have their heads quite literally in the clouds.

Not surprisingly, the views were a big part of the attraction to this apartment, says designer Ron Marshall. So was the brand-newness of the luxury high-rise build-ing. My clients main home is on the water in Connecti-

SAF.fw15.62ndstreet.indd 56 9/22/15 9:43 AM


InterIor desIgn by Ron Marshall of Ronald P. Marshall Inc., with Judy Sullivan for Safavieh PhotograPhy by Peter Rymwid text by Rita Guarna



Designer Ron Marshall kept the furniture low, lightand in the case of an iconic Knoll chair and waterfall console, see-throughso as not to compete with the sweeping views. He treated the dining area as a simple lounge, with armchairs and a drinks table, again allowing the view to take center stage.

cut, he explains. The house is quite grand, and its bustling with three generations of family life. For their city retreat, the couple wanted the oppositemodern, open, quiet, new and easy.

Marshall took care of easy with breathtaking efficiency. Giving himself a mere month to create a home from scratch, he went shopping at Safa-viehs Stamford, Connecticut, store and chose all of the furnishings from available stock.

This strategy enabled a lightning-fast move-in: The owner picked up the keys at 8 A.M. Wednesday, Marshall recalls, and at 9 A.M., the Safavieh delivery trucked rolled up to the service entrance.

When the couple returned 48 hours later, everything was in place:



In the master bedroom, where the ceil-ing approaches 14 feet, designer Ron Marshall accentuated the sense of height by keeping the furniture low, the walls uncluttered and the palette mostly white. The room overlooks the Hudson River and the entire breadth of New Jersey.

AV and sound systems connected, art on the walls, towels on their bathroom racks, food in the pantry, books on the shelves and coffee tablesperfectly orchestrated by Marshall with help from Safavieh.

For all the speed of the installation, nothing was sac-rificed on the aesthetic side. Marshalls Art Deco-inflected setting is sophisticated and visually quiet, so as not to compete with the sweeping views through 14-foot-high windows. The perch is so high that the couple can actually see the Connecticut shore in the distance, but here they feel truly a world apart. Design mission accomplished.


crestairea collection by Stanley Furniture

www.stanleyfurniture.com

Stanley RIGHT.indd 1 9/16/15 11:39 AM

DESTINATION: Morocco 10 cant-miss adventures

Its little wonder the name Morocco comes from the Berber word for Land of God. From the Saharas golden dunes to the high peaks of the Atlas Mountains, this North African countrys magnificent beauty and exotic culturea blend of Berber, European and Arab influencesseem touched by the divine.

Morocco is a bit bigger than California, so visiting its high spots requires several hours travel. Fortunately, trains here are efficient, comfortable and cheap.

For a Moroccan vacation youll never forget, squeeze in as many of these 10 experiences as you possibly can:

Enchantment awaits with these must-do activities throughout Africas northern treasure.


continued

SAF.fw15.moracco.indd 62 9/23/15 11:25 AM

DESTINATION: Morocco 10 cant-miss adventures

When dusk falls on Marrakech, Djemma el-Fnathe citys large center square and marketplacetransforms into a magical world of storytellers, musicians, dancers and jugglers.

Enchantment awaits with these must-do activities throughout africas northern treasure


SAF.fw15.moracco.indd 63 9/22/15 12:19 PM


This page, clockwise from top, the ancient seaside city of Essaouira, a perfect place to hit the beach; a traditional vegetable tagine, named for the special earthenware pot in which it is cooked; the Roman ruins of Volubilis; mounds of honey-coated sweets to be eaten at the end of Ramadan. Opposite, from left, the ornate Hassan II Mosque in Casablanca, the largest mosque in the country; a ceramic artist at work in Fez, a center of fine pottery production for thousands of years.


1Browse the markets. Herbal potions, colorful fabrics, pungent spicesyoull find them all and more in the countrys souks, or urban markets. Though these bazaars are found in many Moroccan cities, the most expansive ones are in the northern city of Fez, and Marrakech in the southwest. Youll find narrow, winding streets and alleys lined with vendorsset up much as they were in centuries past. A few tips for your shopping excursion: Dont be shy about bargaining with the vendors, beware of pick-pockets and make sure you have plenty of dirham, Moroccos official currency.

2 Climb the Atlas Mountains. Hardy travelers should pack comfy walking shoes to ascend this range, which winds through Morocco, Algeria and Tunisia. The main trekking season runs from April, when the mountain snow begins to melt, until October. Those in good physical condition might try reaching Jbel Toubkal, North Africas highest point at about 13,670 feet. The hike is challenging, but the spectacular views of the surrounding mountains and the vast Sahara beyond are well worth the effort.

3Tour the palaces. To explore Moroccos imperial past, stop by some of its grand palaces. In Marrakech, check out the El Badi Palace,

a lavish creation of the Saadian dynasty built in the 16th century, and the Bahia Palace from the late 19th century. In the northern town of Meknes, visit Dar Jamai, a former private residence that is now part of Dar Jamai Museum, exhibiting local arts. Channel your own royal roots by lodging in one of Moroccos riads, palaces converted into charming hotels in the historic centers of major cities.

4View the Roman ruins of Volubilis. Once ruled by the great Roman Empire, Morocco contains some impressive Roman ruins from the 2nd and 3rd centuries in Volubilis, an ancient city-turned-archaeological site thats an easy trip from Meknes. The spot is open to visitors from morning to sunset for a fee of about 20 dirham ($5.45).

5Hit the beach. With coastlines on its northern and western sides, Morocco features a host of beautiful beaches. On the Atlantic coast, check out the ancient seaside town of Essaouira. Inhabited since prehistoric

times, its powerful trade winds now make it a famous windsurfing spot. Asilah is also a must-see on the western shore, with sandy beaches, whitewashed houses and a lively festival held each August. If youre heading north, check out the picturesque sands of Tangier, a seaside town on the Strait of Gibraltar.


While Morocco as a whole may evoke

images of ancient, exotic cultures, Casablanca

most often calls to mind 1940s Hollywood.

continued

SAF.fw15.moracco.indd 65 9/23/15 11:25 AM

6Visit Casablancas modern mosque. While Morocco as a whole may evoke images of ancient, exotic cultures, Casablanca most often calls to mind 1940s Hollywood. But this historic locale is actually a vibrant, modern city that boasts the countrys largest mosque. Opened in the early 1990s to commemorate the 60th birthday of a former king, the Hassan II Mosque overlooks the Atlantic Ocean and can hold some 25,000 worshippersplus another 80,000 in its courtyard. The structure features a retractable roof, a 689-foot minaret that shines a laser beam toward Mecca at night and a vastly ornate prayer hall adorned with woodcarving, tile work and stucco molding.

7Experience the Djemma el-Fna at night. When dusk falls on Marrakech, Djemma el-Fnathe citys large center squaretransforms into a fantastical world of acrobats, dancers, storytellers, musicians and jugglers. When hunger strikes, grab a meal at one of the outdoor food stalls or enjoy a relaxing repast in one of the cafs overlooking the hustle and bustle.

8 Ride a camel. While trains and taxis might be the best mode of transportation to most of Moroccos attractions, theres no better

way to see the Saharas dunes than on camelback. You can arrange your trek with various tour companies located in cities bordering the desert, including Merzouga, MHamid and Zagora. Beginners are advised to try a day trip first (long journeys can leave you tired and sore); adventurers might opt for a two or three-day excursion.

9Try Moroccan mint tea. Amble the streets long enough and youll undoubtedly be offered this trademark brewespecially by shop owners hoping youll stop to browse their wares. Mint tea is Moroccos national drink, and its regarded as a way to welcome visitors and relax with family and friends. Served in small crystal tumblers that resemble shot glasses, the tea has earned the nickname Moroccan whiskey.

10Rock the kasbahs. Drive through the Dades Valley (between the High Atlas Mountains and the Jebel Sahro mountain range) to behold breathtaking views of lush oasis towns and red cliffs lined with kasbahsancient North

African forts. Indeed, the sheer multitude of these structures makes it clear why the area is known as The Valley of One Thousand Kasbahs. For an authentic experience, try lodging in one of the many kasbahs that have been converted into hotels.


Mint tea is Moroccos national drink, and

its regarded as a way to welcome visitors

and relax with family and friends.

Theres no better way to see the Saharas dunes than on camelback.


Hooker RIGHT.indd 1 9/16/15 11:44 AM


SAF.fw15.GlenCove.indd 68 9/21/15 11:46 AM


clASSIc mEEtS cHIc

Glen Cove Mansion is a rarity on Long Islands Gold Coastan intact home of the Gilded Age that has been given new life as a resort hotel and conference center. With the help of Safavieh, the interiors are now being refurbished and refur-nished in up-to-date 21st century style.

Built in 1910, the Georgian-style home on 55 acres was called one of the best 12 country houses in America by Country Life magazine. Its owners were John and Ruth Pratt. He was an ex-ecutive with Standard Oil; she became New Yorks first Republican Congresswoman, representing the citys Silk Stocking district. Ruth and her family maintained the home until her death in 1965, allowing various classic films of the 1950s, such as Hitchcocks North by Northwest, to be filmed, in part, on the grounds.

What strikes todays visitor on arrival is, first of all, what a century of good care will do for trees. The grounds boast superb, massive specimens of ginko, European beech, red oak and other

The sitting room of this hotel suite in the Glen Cove Mansion was conceived as an ideal space where a brideor her mothercould prepare for a wedding. In the original parts of the mansion (above), Safavieh will preserve architectural details while bringing the dcor and furnishings up to date.

InterIor desIgn by Karin Krinsky and Madelyn Lizzio for SafaviehPhotograPhy by Peter Rymwidtext by Carol Bialkowski

A Gilded Age mansion is being transformed into a high- style hotel with help from Safavieh.



The neo-Georgian faade of the 1910 house (below) masks ad-ditions from later decades and preserves a sense of bygone grandeur. At the lushly land-scaped swimming pool (right), crepe myrtles flourish far north of their normal growing zone.

A century ago, John and Ruth Pratts mansion in Glen Cove was regarded as one of

the 12 best country houses in America.



cies. Next comes the house. Its brick-and-limestone faade, the work of noted architect Charles Adams Platt, has been sensitively preserved, masking from view the later addi-tions of hotel wings, a dining room that seats 300, a fitness center with racquet sports, and conference facilities that wind through gardens at the rear of the property.

Most of the hotel rooms are contemporary, and Safavieh is furnishing them with the archi-tecture in mind. Clean lines, luxurious uphol-stery and bedding, and a calm palette are the orders of the day. We were asked to create the perfect environment for a good nights rest, says designer Madeline Lizzio. Were doing that and more. Our goal is for guests


to feel stress ebb away as soon as they pass through the doorway.

The modern rooms offer a pleasing contrast to the traditional original interiors of the man-sion. Here the renovation master plan calls for preserving architectural details and comple-menting them with chic new furnishings. The fusion of old and new styles is a major trend in the hotel world, notes designer Karen Krin-sky. Its been wildly successful in some of the greatest old European hotels, such as the Connaught in London, and in classic American hotels such as the Delano in Miami. The good bones here at the Glen Cove Mansion deserve the same thoughtful design treatment.

A serene hotel bedroom furnished by Safavieh

(above) all but guarantees a restful nights sleep. In the

lobby area of the Glen Cove Mansion (right), the classic architecture will remain as outdated floors, window

treatments and furnishings are made chic and modern.

From the Connaught in London to the Delano in Miami, the fusion of old and new styles is a major design trend in the hotel world. The Glen

Cove Mansion is receiving the same thoughtful treatment.




cHArt toppEr

For a record industry executive and his wife, a new home in connecticut mixes color and pattern in perfect harmony.

InterIor desIgn by Margaret Farrell and Patricia Hessel of THT Interiors, with Margaret McSharry for SafaviehPhotograPhy by Peter Rymwid text by Rita Guarna

Although the music industry long ago went digital, the title of record producer has lingered in the public imag-ination. Indeed, singles and albums that go gold or platinum are still commemorated with award plaques that showcase metal-plated vinyl records.

When a successful record industry executive and his wife downsized their home in Ridgefield, Con-necticut, they tapped Margaret Farrell and Patricia

SAF.fw15.Ridgefield2.indd 74 9/22/15 12:23 PM


In the master bedroom (above), a palette of whites, greys and faint

blues creates an aura of calm. An upstairs alcove (right) now

does double-duty as the wifes office and pretty sitting room. The husbands office (previous spread)

boasts masculine, Machine Age chic, thanks in large measure to the riveted wall covering. Gold and platinum records, souvenirs

of a career in the music business, adorn the walls.

Hessel of THT Interiors to handle the interior design of the new house. The duo made the owners gold and platinum records a featured part of the dcor. Its a tribute to their skill that the records function as artwork and not a commercial wall of fame. The home office where the records hang is a refined, quietly handsome space, with nary a whiff of memorabilia shop, music caf or sports bar. This room tells you that its owner is indeed the man and not a mere fan.

Elsewhere in the home, a light spirit prevails in the dcor. The previous house had a large formal living room and family room, notes Farrell. The new house is smaller, with an open floor plan. Our challenge was to maintain the sophistication level while combining two rooms, including the clients art col-lection, into a single space. It was important to keep things airy and not over-furnish.

Upstairs, the designers brief was to make the master bedroom tranquil, comfortable and lush. To help banish clutter, a small bedroom was transformed into an all-in-one closet, dressing room and home theatre. An alcove became the wifes



office; it doubles as a sitting room where she can entertain a small group of friends.

There is no over-the-top opulence in the interior design or architecture of this home, which was furnished by Safavieh. The owners werent looking for us to pump up the volume, says Farrell. Rather, each room speaks subtly of luxury.

The living room was designed to showcase the owners collection of paintings and objets dart. Here the design-ers effortlessly mingle two centuries of style, ranging from a Regency hall table to a unique upholstered coffee table with an inset mirrored top.



SAF.fw15.SaddleRiver.indd 80 9/21/15 12:02 PM


room to roAmSoaring, light-

filled spaces and a cozy den

lend variety to a designer show house.

InterIor desIgn by Mark A. Polo of Polo M.A. (living room) andJudy Schwartz Interiors (den), with Sheila Broderson for SafaviehPhotograPhy by Peter Rymwid text by Carol Bialkowski

Its an understatement to say that designing and furnishing show houses is a lot of work. The designer Mark A. Polo muses, When I am in the midst of putting together a room in a designer show house in Saddle River, New Jersey, I have continually pondered: Why do I put myself and my craftsmen through this torture?

He offers several answers in defense of self-torture. One is camaraderie: The chance to work alongside other professionals who are at the top of their game is invigorating, fun and challenging. An-other reason is to give back to society, as every show house exists to

Designer Mark A. Polo achieves a pleasing fusion of styles in this living room, where he blends transitional furniture, antiques and idiosyncratic artwork for a very contemporary effect.



In a retreat on the lower level, Judy Schwartz creates a witty vision of the sporting life, with paintings of ski trails, equestrian images, stylized antlers and a brushed metal pool table. In Mark Polos living room (right), the highly symmetrical arrangement includes Chinese porcelains and oval sculptures in the manner of Henry Moore. The repetitive use of polished surfaces lends a sense of old Hollywood glamour.

raise money for a charitable cause. There is a creative angle, of course: I try things and combinations that I have not tested in the field, and it gives me a platform to look at the creative process freely without constraints. Theres always the chance to show potential clients what the designer can do with a space that he was randomly assigned. And finally, Polo cites the thrill of pro-viding a real-time design experience: Visitors to the show house are absorb-ing the atmosphere, feeling the shapes and colors. They feel the textures and the continual elemental tension created by the groupings that they see. Its impossible to get the same response from a photo in a magazine.

That may be, but the rooms you see here, which were designed for the Designer Showhouse of New Jersey, are still fairly ravishing in only two di-mensions. The living room, created by Polo and furnished by Safavieh, is a glamorous space that combines Old World elements, Asian art forms and a vintage Hollywood sheen. By contrast, the basement billiard room, de-signed by Judy Schwartz Interiors and furnished by Safavieh, is a relaxed and witty den that pays tribute to the fictional owners love of skiing.

Created to shine brightly for a few weeks and then be disassembledthe fate of most show housesthese rooms could easily have stood the test of time, providing a real owner with years of pleasurable living. What a shame its only temporary! a visitor will be heard to say. For designers like Mark Polo, such reactions are a measure of success.


master of mode rn

84 s a faV I e H s t y l e

SAF.fw15.ThomasO'Brien8.indd 84 9/21/15 12:04 PM

master of mode rn

s a faV I e H s t y l e 85

InterIor desIgn by Thomas OBrienPhotograPhy by Laura Resentext by Mark Dowden

No one has stretched the concept of modern in interior design as much as Thomas OBrien. In the city and country homes of his design, he has proven that modern style is a matter of subtlety, refinement and range. Modern can be casual, formal, urban, elegant, traditional. In fact, in OBriens understanding, modern and traditional are inextricably linked. He shows us that a modern space can be created using entirely traditional ele-ments, and the effect can be wholly contemporary.

This is not a conjurers trick, but a real alchemy that grows from his training in historical styles, a superb eye for scale and form, and a belief in the power of reduction. As OBrien writes, All things become more modern when they are abbreviated.

On these pages, we glimpse inside two very different OBrien creationsa Fifth Avenue apart-ment for a longtime client and his own New York apartment. The first one may be termed formal modern, the second, vintage modern.

The stretch of Fifth Avenue across from the Metropolitan Museum of Art is an impossibly good location, and this particular apartmenta floor-through residence in a prewar building, untouched by renovation since mid-centurywas,

In the living room of a renovated Fifth Avenue apartment, Thomas OBrien uses pairs of furniture and mirrors other elementsfrom lamps to framed artworkto achieve a formal setting in cool, soft grey. The rug is one of his designs for Safavieh, here woven in a custom size.

In the virtuoso interiors of thomas oBrien, traditional elements are always used to modern effect.



in OBriens word, magical. His renovation uncovered and preserved as much of the original architecture as possible. He then had the luxury of customizing the upholstery and custom build-ing major pieces of furniture, so that everything fit together in perfect balance.

In typical OBrien fashion, there is a yin-yang con-trast to some of the rooms. The living room, facing Central Park and bathed in natural light, is delicate in tone and arranged as a strongly symmetrical, highly fitted setting. The adjacent dining room, with an eastern exposure, is cloaked in a full-gloss, chemise grey paint, which takes on a smoky qual-ity as the daylight dies. Its a perfect party room, with various dining areas instead of one large table. A corner banquette is reminiscent of old New York restaurants. The center table, designed by OBrien in the Regency style, inspired a similar table in his new

The dining room can seat two to 28 people in clubby New York style. A corner banquette, fitted with its own table, is preferred seating for small parties. In place of a sideboard, a Georgian serving table helps pull the space toward the modern. This room is perhaps at its best in the evening, when the full-gloss paint casts a seductive glow.


What cant you live without? Dogs. I got my first dog when I was 1 year old. I have a cairn terrier and a Maltese, plus two cats.

Favorite artist? The photographer Irving Penn.

Favorite building? The Academy, my country house. I also have to mention the Metropolitan Museum of Art. And my favorite room in the world? The Venetian bedroom at the Met.

Favorite travel destination? London.

What do you always pack when you travel? A necktie. Even if Im just going to the Century factory overnight, I pack a tie, hoping I can wear it to dinner. I want to live in a world less casual.

What scent do you wear? Trafalgar by Truefitt & Hill.

Guilty pleasure? Trees. I love to garden, and Ive become obsessed with trees! We found a local grower that collects and specializes in rare ones. My latest acquisition is an incredible variegated-leaf oak.

What are you reading? Cookbooks, among other things. I cook a lot, and Im fascinated by cookbooks from the 60s, 70s and 80s. A lot of craft went into them.

favorite things thomas oBrien shares his preferences.

collection for Century Furniture. All told, this club room, as he calls it, can host as many as 28 diners.

OBriens own apartment is a very dif-ferent environment, a studio evocative of Bauhaus artists and 1920s Paris. As he explains it, the space is about inspira-tion, collecting, living with artand saying no to finality.

Some years ago, he moved his bed into the living spacethe better to let his collections flood in around himand turned the bedroom into a den and dressing room. It began in a very spare way, he relates. But now the art climbs the walls. We spent days planning how to hang the artfiguring out the spacing and the juxtapositions. Despite, or perhaps because of,

In the demure and romantic bedroom, OBrien upholstered the bed and the walls in the same pale Fortuny fabric. To tie the library (opposite) to the rest of the home, he used a light ivory finish. The contrasting eggplant interior of the bookcases, a stroke of inspiration, adds richness to the colored book bindings. The 19th-century Tabriz rug is from Safaviehs collection.

SAF.fw15.ThomasO'Brien8.indd 88 9/23/15 11:26 AM


this careful consideration, the effect is organic and casualthat is to say, mod-ern. The works of art them-selves are a fascinating combination of the fine and the normal, which is yet another modern notion, here perfectly realized.

In OBriens studio space on 57th Street, which is also his city home, the display of vintage items is constantly evolving. On the large bulletin board at left, tear sheets from magazines jostle with personal mementos and framed art. The sig-nificant table in the foreground is by George Nakashima. Opposite, the space between OBriens portrait wall and his secretary is bridged by narrow, stepped screens, which are hung with smaller pictures. The vintage photograph of a Navajo boy, circa 1907, is by Karl Moon. The Irish hall chair is mid-18th century.


CUSTOM CRAFTSMANSHIP FOR MORE THAN 100 YEARS

Hickory Chair LEFT.indd 2 9/16/15 11:28 AM

Safavieh Mattresses Exceeding Expectations

Goldbond RIGHT.indd 1 9/16/15 11:48 AM

If the Hotel St.-Barth Isle de France were a woman, you could say she married well.

French luxury brand LVMH (Louis Vuitton Mot Hennessy) could have its choice of lovely mademoiselles when searching for a suitable match in North America, but the boutique hotel on Anse des Flamands, probably the prettiest beach on the island, won out and after a year-long engagement (read: renovation), it joined the exalted Cheval Blanc family. (Other family members include Courchevel in France and Randheli in the Maldives.)

Perhaps the best part of the union is that it appears that little has changed at the beloved hotel, now called the Cheval Blanc St.-Barth Isle de France. The staffthe hotels heart and soulremains the same: affable, accommodating to a fault and decidedly French. The only difference is that now they don charming seersucker uniforms. Similar too are the guest quarters40 suites, bungalows and villas, which feel less like hotel rooms than the bedrooms of a Provenal family. The whitewashed country furnish-ings have been upgraded with the brands signature taupe plus accents of the palest salmon-pink, which youll find on everything from beach towels to pillows to glassware. Thankfully, the popular daily fashion shows remain too. They feature resort wear from the hotels closet-sized boutique stuffed with everything from Pucci bikinis and stylish caftans to straw hats and jewelry. Dont be surprised if the model, Roxane, looks familiar: When shes not strolling the sandy catwalk, shes taking your dinner order in a charmingly halting English.

Oh, yes, the food. As a French territory, St. Barts not surprisingly has a cuisine that reminds you of dining in the south of France. Chef Yann Vinsot oversees a pair of excellent eateries on this property: La Case de LIsle, featuring sophisticated French-Caribbean plates (plus a 150-odd selection of wines and champagnes) and the more casual La Cabane de LIsle, site of the fashion shows.

Only eight miles across, St. Barts (short for St. Barthlemy and some-times spelled St. Barth) is a hilly (thanks to a number of volcanic peaks) speck popping out of the northeast Caribbean in the French West Indies. Discovered by Christopher Columbus in 1493 (who named it for his brother Bartolomeo), the island was settled by the French and owned for a while by

st. barts:

a beauty on the beachLuxury has a Gallic accent at the Cheval Blanc St.-Barth Isle de France. By Rita Guarna

From top, Should you tire of relaxing on the beach, a tranquil pool awaits at the Cheval Blanc St.-Barth Isle de France. Enjoy cocktails for two with a breathtaking view from this private ocean-facing perch.


room key

SAF.fw15.roomkey.indd 94 9/21/15 12:00 PM

st. barts:

a beauty on the beach

Sweden before returning to French control. It became chichi after the Rockefellers and Rothschilds fell for its charm in the mid-50s.

With no direct flights, getting to St. Barts isnt easy. Some folks fly to St. Maarten and take a short flight or ferry across. A more civilized crossing (read: easier) is flying to San Juan, then board-ing a tiny puddle jumper. One of Tradewind Aviations multiple daily flights will do nicely. Its Pilatus PC-12s are comfortable and sturdyimportant features as the eight-seater threads between two jagged peaks before touching down on a teensy runway. (Flights from St. Thomas and Antigua are also available.)

While the atmosphere is relaxed, folks do dress to impress while shopping or dining in the capital city, Gustavia, with its yacht-lined harbor. (The island hosts one of the worlds most thrilling yacht races, Les Voiles de St. Barth.) Luxury brands abound along with unique boutiques, often outposts of exclusive Parisian designers.

Prefer to test your sea legs with a more gentle cruise? Rent a catamaran with crew for a day-long or half-day tour. Our captain, Miguel of St. Barth Sailor, an-chored in the bay near Colombier, where we swam to the beach (the only one of 16 beaches not easily accessible), after which we sipped champagne and nibbled on a gourmet lunch prepared by Cheval Blanc (lest we miss the restaurants gastronomic delights too much).

Back on terra firma, we proceeded to Bonito, where fashionistas flock to enjoy a delicious Latin American menu alongside unrivaled views of the harbor from an open-air pavilion.

If your cruise doesnt offer enough of a respite, the spa back at Cheval Blanc will chase away any lingering stress. It offers signature Guerlain treatments. (Its the only Guerlain spa in the Caribbean.) Try the Solar Escape, a body massage com-bined with a facial or let a beauty coach choose an indulgent experience for you.

Do you think you could enjoy an island with no casinos, no all-inclusives, no cruise ships in port? An island with no poverty, no crime, no beach vendors? With unfailingly polite people, awe-inspiring vistas, white sand (or shell or stone) beaches and top-notch cuisine?

I do.

Clockwise from top, a private pool, one of the many amenities of the tucked-away Garden Suites; modeling the statement-making fashions available at the tony boutique; snorkeling in the blue waters of the Caribbean right in the resorts backyard; the ultimate in luxury: a three-bedroom villa set on the white sand beach; salade nioise, perfect for a light lunch.


SAF.fw15.roomkey.indd 95 9/21/15 12:01 PM

Henredon is a registered trademark of the Heritage Home Group LLC family of companies. 2015

Furnishing the finest American homes for 70 years.

Safavieh_Henredon_ad_2015.indd 1 9/3/2015 9:52:34 AMHenredon LEFT.indd 2 9/16/15 11:28 AM

Matt Wood Creative Director Winward

F i n e s t P e r m a n e n t B o t a n i c a l s

winwardhome.com

Indian summer weather brings a crispness to the air forecasting cooler temperatures. A color palette rich in magenta, aubergine and olive green are captured in this bouquet of garden hydrangeas and ranunculus. Inspired by fresh florals this permanent botanical is a perfect decorative accessory for all seasons!

B y F r e s h F l o r a lI n s p i r e d

WHD038-MI L:24 W:22 H:18

Winward RIGHT.indd 1 9/16/15 11:38 AM


brooklynrEVolutIon

When a couple got the chance to renovate an apartment on storied Montague Street, downsizing felt like an upgrade.

InterIor desIgn by Jilian Bates for SafaviehPhotograPhy by Peter Rymwidtext by Mark Dowden

SAF.fw15.BrooklynHeights.indd 98 9/22/15 4:48 PM


brooklynrEVolutIon

The top of Montague Street in Brooklyn Heights is thick with historical and literary as-sociations. Probably the best known is Bob Dylans verse from Tangled Up in Blue:

I lived with them on Montague StreetIn a basement down the stairsThere was music in the cafs at nightAnd revolution in the airTwo centuries earlier, the actual Revolution was fought here: A plaque at the end

of the street marks the spot where Washington planned the Battle of Long Island from the since-vanished house known as Four Chimneys.

A scant hundred steps away is the brownstone in Montague Terrace where the poet W.H. Auden lived and wrote in the late 1930s, and immediately next door to that is the townhouse where the novelist Thomas Wolfe lived and wrote a few years before.

These associations were part of the allure for Michael and Maya Grinfeld, who recently downsized their home. They traded a large suburban house on Long Island for a four-room apartment near the top of Montague Street, just a block from the Brooklyn Heights promenade, with its jaw-dropping views of New York Harbor, the East River and lower Manhattan.

Michael, a real estate agent who specializes in Brooklyn Heights and adjacent neighborhoods, gets a gleam in his eye when he talks about his new environsthe history; the views; the quiet, tree-lined streets; the farmers market; the cafs and shops.

Getting there took time. The move started a major renovation of the original apartment in a Depression-era building. Walls were relocated, doorways created, the kitchen gutted and replaced. Then it got easy: Rather than editing down the large-scaled furniture from their house, the couple simply started over, working with designer Jilian Bates from Safaviehs Broadway Manhattan store. In a space that barely tops 1,300 square feet, says Bates, we carved out a spot within the living room for a dining table that seats 12; a charming, light-flooded breakfast nook within the kitchen; an office/library/entertainment room, and a master bedroom.

The layout allows for frequent entertaining of friends and family. After meals, the program is usually the same: a group walk to the promenade, in the footsteps of history, to drink in the postcard view.

In the sunny breakfast area (left), a round mirrored chandelier reflects the table below. The crisply tailored living room dou-bles as a dining room when company visits. In the bedroom (below), wall covering in an oversized damask pattern and a bed in the Louis XVI style add gracious formality.

SAF.fw15.BrooklynHeights.indd 99 9/25/15 11:26 AM

MAITLAND-SMITH

Maitland-Smith is a registered trademark of the Heritage Home Group LLC family of companies. 2015

www.maitland-smith.com

Safavieh_Maitland_ad_2015.indd 1 9/2/2015 12:40:13 PMMaitland LEFT.indd 2 9/16/15 11:26 AM

Drexel Heritage is a registered trademark of the Heritage Home Group LLC family of companies. 2015

www.drexelheritage.com

Safavieh_Drexel_ad_2015.indd 1 9/2/2015 5:01:09 PMDrexel RIGHT.indd 1 9/16/15 11:49 AM

Embrace the harmony of oppo-sites. You can make visual magic by mixing different styles and unexpected objects. Try topping a classic mahogany chest with an industrial-looking lamp and a showy Venetian mirror. Use the fanciful, the historic and the humble together.

Give your space rhythm. Mix the scale of furnishings and mix their placement. A playful combination of small pieces and large ones helps create rhythm. Be organic, not mathematical: Place some pieces parallel to the walls and others angled.

Treat space as a visual luxury. Empty corners and empty walls can create a luxurious sense of space, so make some big decisions on what to eliminate. Replace heavy cabinets with un-cluttered open shelves. Paint the walls, the base molding, door and window moldings, and the crown molding all the same color to fos-ter a sense of height and volume. Painting the ceiling in high-gloss enamel (in white or a tint comple-mentary to the wall color) will boost the effect.

Value small things. I once spent a week arranging the top of my desk. Its how space becomes per-sonal and useful. Attend to bedside tabletops, vanity tops and living room tabletops. Artfully decorate them with well-designed objects you love and want to touch every day. Small, treasured pieces tie our homes to our everyday lives.

Let nature in. Avoid heavy objects and solid-back chairs in front of windows. Instead try a chair with an open back, a low bench or ottoman, or even a clear acrylic-backed chair. Keep your window treatments as soft and translu-cent as your life allows.

Design for emotional warmth. Each room should be calming,

welcoming and intimate. In very large rooms, I like to cre-ate small private areas. These cozy spaces are perfect for conversation and relaxation. Recently a design partner of mine remade the dining room in a 50th floor apartment with stunning vistas. The room became a spectacular lounge for quiet drinks with friends, where they could contemplate the viewa much improved use of the space.

Explore the fine line between harmony and disharmony. Im sometimes confused about whats ugly and whats beauti-ful. The line between the two is where the action is. We once

placed a bright automobile-yellow lacquered chest in an otherwise calm entryway. It made all the difference.

Dont go it alone. Putting to-gether a truly personal interior is best done with teammates, and not in too serious an at-mosphere. I invite you to take advantage of Safaviehs free design services. The process is fun, joyful and collaborative. We dream together, draw to-gether, design and sometimes build together, creating deeply personal spaces that enrich our clients lives.

Joe Murphy is head designer at Safavieh Home Furnishings.


How to: create Deeply personal spaces By Joe MurphyThe most delightful rooms to live in are deeply personalbeautiful, relaxing, filled with cherished objects and not overly decorated. While there are no hard-and-fast rules for creating deeply personal spaces, these eight guideposts will steer you on your way.

rooms that Joe Murphy loves (from top left): two sitting rooms furnished with Safavieh Couture and (right) a dining room by Thom Filicia.

SAF.fw15.Dos&Donts.indd 102 9/23/15 11:22 AM

Woodbridge RIGHT.indd 1 9/16/15 11:37 AM

Customize now & Love that choice!

Meet with our Sales Designer Team to help customize your very own custom dining set.

200

55

Discover unlimited possibilities! Create your dining style & choose from a variety of MORE THAN

Chair & stool models + nail options...

Canadian made - Solid birch - Since 1982

UDesign your very own dining set!

DESIGNERS WELCOME Open to the Trade!

150Buff ets & hutches...

Wood colors + manyfi nishes & fabrics...

Legs & pedestals...

7550

Table sIzes + shapes & edges...

More than a million possible combinations!

THE LEADER IN CUSTOM DINING

seignermans_V4-8_5x11.indd 1 2015-08-18 14:25Canadel LEFT.indd 2 9/16/15 11:30 AM

Nearly 30 years ago, when he first fell for Madeira, Mannie Berk knew hed found a love with a rich but troubled past.

In better days long gone, Madeira had basked in global stardom, an exotic beauty from an island of the same name that enjoyed a warm reception on American shores.

The Founding Fathers adored it. They toasted the Dec-laration of Independence with it and poured it at George Washingtons inauguration. Madeira was the muse behind The Star-Spangled Banner, sipped, as he composed, by Francis Scott Key.

Generations passed, and Madeira retained its golden reputation, a high-society darling in this country and abroaduntil the mid-19th century, when its woes began. First came vine diseases, which ravaged old Madeira plant-ings, shutting down three-quarters of the wines produc-ers. Decades later, Prohibition put a damper on the U.S. market, and World War II inflicted even deeper damage, closing off the shipping channels through which Madeira flowed.

By the 1980s, when Mannie Berk began his romance

make mine madeiraAfter tasting the wines of Vinhos Barbeito, youll be glad you got reacquainted with Ports native cousin. By Josh Sens

A high-society darling in the U.S. and abroad for generations, Madeira was adored by the Found-ing Fathers. They toasted the signing of the Declaration of Independence with it and served it at George Washingtons inauguration.

wine

S A FAV i e H s t y l e 105

SAF.fw15.grape2.indd 105 9/25/15 10:01 AM

with it, Madeira was embattled by a stubborn image problem. The real stuff was still great, but the market had been flooded with low-grade iterations, sweet and treacly. In the eyes of most consumers, Madeira wasnt much more than a one-note cooking wine. Madeira had suffered for so long that it never reclaimed the standing of its glory years, Berk says.

A wine writer at the time with a fledgling import busi-ness, Berk saw Madeira for what it really was: a velvety delight of unsurpassed complexity, by turns mellow and tangy, spicy and dulcet, ringing in a symphony of bright and earthy tones. Its unique qualities stemmed from its unique breeding. Produced only on a Portuguese-governed island, 360 miles west of Morocco, it arises through a heat-ing process known as estufagem that dates to the age of exploration, when merchant captains, calling on Madeira, sailed away with wine casks, only to discover that the wines acquired more character the longer they sloshed about in cargo holds.

Among its many virtues, Madeira is long-lived. The most prized vintages age for centuries and fetch thousands of dollars at private auctions. Left to breathe after prolonged captivity, they keep improving, as elegant on their own as they are with food.

At the helm of The Rare Wine Co., the Sonoma-based import company he founded, Berk made it his business to reacquaint wine-lovers with the pleasures of Madeira: the rap-turous flavor profiles found in ancient vintages. But he also had his eye on a wider target market, not just specialized collectors but everyday consumers.

Given how rare and expensive the really old Madeiras are, Berk says, the question became, Is it possible to produce a younger Madeira that still tastes like its really old?

Thats where his work with Ricardo Freitas came in. The third-generation proprietor of Vinhos Barbeito, one of four Madeira-producing families remaining on the island, Freitas runs his operation with a deep respect for the wines rich tradi-tions. But his vision isnt rooted solely in the past. Aware that Madeira also needed a future, Freitas joined forces with Berk to create new blends that captured the magic of the great old vintage wines.

It wasnt easy. Berk and Freitas both felt that five- to 10-year-old blends, while readily available, lacked the magic and distinction of truly fine Madeiras. Their solution: blending younger Madeiras with older generations, Madeiras up to 3

Documents

Safavieh Style: Fall/Winter 2015