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SALES. MARKETING. MERCHANDISING. PROMO. LOGISTICS. BALTICS

SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

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Page 1: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

SALES. MARKETING. MERCHANDISING. PROMO. LOGISTICS.

BALTICS

Page 2: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

01/ OUR SERVICES

Page 3: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

WE CREATE EMOTIONS

Pan-Baltic merchandising services.

Implementation of large-scale campaigns.

Fast implementation.

Reports from stores.

Extra visibility through POS material and

secondary placements.

MERCHANDISING

WE OFFER

OUR STRENGTH

Creativity

Experienced and well-trained team.

Dedicated team for individual projects.

Regular visits (top shops are visited every day).

Strict quality control according to agreed KPIs (stock, price, product, place).

OUR BENEFITS

Page 4: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

WE CREATE EMOTIONS

STRUCTURE

Merchandising department

64 63 14

64 63 14

Supervisors

Assistants

Merchandisers

Team of 8 experts

1 expert

Team of 55 experts

Supervisors

Assistants

Merchandisers

Team of 8 experts

2 experts

Team of 53 experts

Supervisors

Merchandisers

1 expert

Team of 13 experts

Page 5: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

WE CREATE EMOTIONS

BASIC SERVICES

Product availabilityTarget of 98% Agreement fulfilment Correct pricing and

presence of shelves

Product location Product price

POS materialsPlacement and

management of relevantPOS materials

Recommended productquantity per SKU in store

First-in-first-out tracking

Recommended orders FIFO

Page 6: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

WE CREATE EMOTIONS

Implementation of special projects

Reports from stores – easy access to online

information.

Price monitoring – reports on shelf prices from

shops.

Additional product placements – initiated by

merchandisers.

Labelling service in stores

ADDITIONAL SERVICES

OUR STRENGTH

Creativity

Page 7: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

WE CREATE EMOTIONS

Regular visits – flexible schedule for visits

according to customer needs.

Team – experienced, stable team; optional

dedicated team. regular training.

Quality – a minimum of 4 shops per

merchandiser are checked every month with the

evaluation of KPIs.

Monthly KPI evaluation.

Online reports – photos, questionnaires, specific

reports.

Structured communication – assortment matrix

and changes, planograms, promotions.

TOOLS

SHOPPER TOWARDS YOU

We guide

Page 8: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

02/ EXAMPLES

Page 9: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

LARGE SCALE

Page 10: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

CREATIVITY

Page 11: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

EMOTIONS

Page 12: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

ENGAGMENT

Page 13: SALES. MARKETING. MERCHANDISING. PROMO. · PDF fileProduct availability ... merchandiser are checked every month with the evaluation of KPIs. Monthly KPI evaluation. Online reports

TOGETHER WE CREATE UNIQUE STORY OF

SUCCESS