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8/13/2019 Satvik-Predictve Analytics Deck_v2
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8/13/2019 Satvik-Predictve Analytics Deck_v2
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8/13/2019 Satvik-Predictve Analytics Deck_v2
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8/13/2019 Satvik-Predictve Analytics Deck_v2
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A , CC B, AA
A C A( , 3 & )
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//
A
? A
A ? C
H ? C
H ? C CA, C
H ? B A, F A, C
, A
I ? C
? C E A,
I ? I A
? C
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8/13/2019 Satvik-Predictve Analytics Deck_v2
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8/13/2019 Satvik-Predictve Analytics Deck_v2
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C: A AA AB BA
B
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A
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D
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.
.
/ .
.
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B B
,
,
AAC AAC
C
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I (I) A
AAC AAC
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N KM 4 .
1 C 2 L C 3 4
.
N KM 4 .
1 C 2 L C 3 4
.
A: A:
AAC AAC
B 12 M $
B 12 M $
B CAB CA
: 4
1
2
3
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C A
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.
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4
AAC AAC
4
.
4
.
B CAB CA
/
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C C
8/13/2019 Satvik-Predictve Analytics Deck_v2
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CAA AA
,
. .
,
. .
A: A:
75%
.
4.5
128%.
5.3.
86%
75%
.
4.5
128%.
5.3.
86%
AAC AAC
238% I M .
238% I M .
B CAB CA
0
50
100
150
200
250
300
350
400
450
0 1 2 3 4 5 6 7
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8/13/2019 Satvik-Predictve Analytics Deck_v2
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0
20000
40000
60000
80000
100000
120000
140000
160000
2006 2007 2008 2009
Cash Loan
134.100
C : (C BA)
10%
22%
38%
23%
7%
Retail FinanceAuto Loan
134,000 1 2009
D C 1 2009
A C, 34 44 , 40
I C
D (3% NI G / A
C)
N 1.250
I 3
25% C
, 9,8% 1 (
I)
5000 E
134,000 1 2009
D C 1 2009
A C, 34 44 , 40
I C
D (3% NI G / A
C)
N 1.250
I 3
25% C
, 9,8% 1 (
I)
5000 E
C C
A A
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( )
A. : 1.0 %
A (+):
D (): B M L N
( )
A. : 1.3 %
A (+): B M H N
D (): H I
( )
A. : 1.4 %
A (+): B I
D ():
. B
M
B M
M
M
L M
. B
M
B M
M
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L M
, . :
A
M /
.
, . :
A
M /
.
C AAC &
B
ACA B A
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36
173%
0 12
1% 48
36
173%
0 12
1% 48
0.0%
0.5%
1.0%
1.5%
2.0%
2.5%
3.0%
ACA
60% 80%
(/)
60% 80%
(/)
/
B
B
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
#
(A )
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D1 2 3 4 5 6 7 10
D
1 2 3 4 5 6 7 10
D1 2 3 4 5 6 7 10
65 45 30 20 15 10 5 0.1 .02 .03
1. /
2.
3.
+
100 0 0 65 60 55 50 45 40 25
10 20 30 40 50 60 70 0 0 100
1 2 3 4 5 6 7 10
65 45 30 20 15 10 5 0.1 .02 .03
1 2 3 4 5 6 7 10
A AACA
A
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C
B
DM
2
C
C
D H
A B
C .
D
& I C I
A
C C & CA
CAA AA A CAA A AACA (CA)
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B CAA AA C
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B CAA AA C
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B CAA AA C
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A CAA 13 2010
30 23.54% 30 23.54%
B B
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A
,
A
,
A
H I
D/? C
H ? C
D?A, C ,
H ? I
?
H I ?
H ? A
H I ?
H ? A
I ? A
H ?
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(1/3)
C: AA C BA
:
A) / F M D M M E
B) A /
C) H N M / F I
:
A) / F M D M M E
B) A /
C) H N M / F I
B B
M M
.
I
,
.
M M
.
I
,
.
AAC AAC
AIMA ( )
M C
L
AIMA ( )
M C
L
C A C A
200
250
300
350
400
450
500
0 10 20 30 40 50 60 70
2:
1:
8/13/2019 Satvik-Predictve Analytics Deck_v2
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(2/3)
M
.
.
M
.
.
: :
2 3
24
2 3
24
0
5
10
15
20
25
30
35
40
45
0 2 4 6 8 10121416182022242628303234363840424446485052
1 2
AA C/A A A B
3 :
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(3/3)
12 10
4 .
. A
D
H N
N
D
12 10
4 .
. A
D
H N
N
D
: :
D 4 8 2 3
. B
42%
.
D 4 8 2 3
. B
42%
.
L
D N
3 :
C C
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B :
AAC:
C
C
B CA (% )
F
B AC:
CA
CA
B :
AAC:
C
C
B CA (% )
F
B AC:
CA
CA
C: A A BA AC: A A BA A
8/13/2019 Satvik-Predictve Analytics Deck_v2
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8/13/2019 Satvik-Predictve Analytics Deck_v2
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H
A
&
M
I
F
I
75% = 90% < 75%
Store5 Store6
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C: A A CC A AA ACC
() . I
, ,
.
() . I
, ,
.
B B
A M L 2005, A.NE .NE 2.0A M L 2005, A.NE .NE 2.0
AAC AAC
A .
A .
B B
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C: A A CC A AA ACC
50,000 . H L , ,
.
B ,
50,000 . H L , ,
.
B ,
B B
2 D M L A 2 D M L A
AAC AAC
C
L C
D I D C M
E
D
AA AA
8/13/2019 Satvik-Predictve Analytics Deck_v2
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: C ,
, L
, , L
. E
.
: ,
F C .
.
: C ,
, L
, , L
. E
.
: ,
F C .
.
A: A:
I
D
F
D I
A : D
C
C
I
A : D
I &
M
D C
A :
8/13/2019 Satvik-Predictve Analytics Deck_v2
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E , ,
,
,
I . B
E , ,
,
,
I . B
A: A:
K
C
C
,
C
M
A CA AA
Campaign
improvement withcleaning
BEFORE POST CLEANING
# % # %
Total Customer Base(Active) 256,781 100% 256,781 100%
Marketable Base 156,745 61% 156,745 61%
# Contactable 126,783 49% 141,678 55%
Reconciled
population 105,342 41% 130,345 51%
Final AvailablePopulation 96,734 38% 115,673 45%
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&
, &
&
&
A A I
D ,
C
A A I
D ,
C
A ABA A BA A ABA A BA
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8/13/2019 Satvik-Predictve Analytics Deck_v2
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, I , C
B ,
, I/
, I , C
B ,
, I/
A A
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8/13/2019 Satvik-Predictve Analytics Deck_v2
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A , , ,
A , , ,
A
?
? D
? F
?
D I ? GD, D
H ? E I
H ? C A, C
? A
?
? C I A
?
8/13/2019 Satvik-Predictve Analytics Deck_v2
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B CA:C A :
A A
I
:A
12
:
G : 90 DD 1
B : G 90 DD 1
( / ).
A C B .
E .
B
.
C: A A B AAC: A A B AA
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/
/
. C 1, 2, 3 4
A C
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( ) ( )
A B &
27,500
$ 625
B
I
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200.
,
.
2010.
2010.
*