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Service Drive Today Media Kit 2015

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Page 1: Service Drive Today Media Kit 2015

2015 MEDIA KITAUTOMOTIVE NETWORKA MEMBER OF THE

REVISED APRIL 7, 2015

Page 2: Service Drive Today Media Kit 2015

servicedrivetoday.comFor more informaon, contact Alex Branam at [email protected] or 678.221.2962

WELCOME

Service Drive Today Press Release

ANNOUNCING SERVICE DRIVE TODAY

Page 3: Service Drive Today Media Kit 2015

servicedrivetoday.comFor more informaon, contact Alex Branam at [email protected] or 678.221.2962

AUDIENCE

The only way to effecvely target fixed operaons decision-makers

Service Drive Today Reaches More Dealer Principals, ServiceManagers and Fixed Ops Directors Than Any Other Magazine or News Source.

46%Service Managers,Fixed OperaonsDirectors,

Parts Managers33%Dealers,

General Managers

1 % Other6% Service Techs and otherFixed Operaons Personnel

11%Service Advisors/

Writers

3% OEM’s/Suppliers, Media/Ad Agencies

Service Drive Today is a highly-targeted medium for capturing fixed operaons

decision-makers. With digital and print channels, including a daily newscast,

informave website, a daily eNewsleer, a monthly magazine and monthly dedicated

eNewsleers, we deliver valuable content and informaon in video format to fixed

operaons personnel from directors to techs, and more.

WE REACH THE MARKET YOU WANT.

Page 4: Service Drive Today Media Kit 2015

ServiceDriveToday.com is an online news source reaching 49,380 Dealers,GMs and Fixed Operaons Directors each day. Our daily Service Drive TodayNewscast provides the news, informaon, trends and training ps servicedepartment personnel need to operate a smooth and profitable servicedepartment. Now access to the industry’s top Fixed Operaons Trainersand Consultants is just a click away.

DAILY NEWSCAST

servicedrivetoday.comFor more informaon, contact Alex Branam at [email protected] or 678.221.2962

The only daily newscast for fixed operaons personnel

Service Drive Today Daily Newscast

NEWSCAST SPONSORSHIPS START AT $3,950

Page 5: Service Drive Today Media Kit 2015

DAILY ENEWSLETTER

servicedrivetoday.comFor more informaon, contact Alex Branam at [email protected] or 678.221.2962

Asset Specificaons: Formats accepted: png, jpg, gif** Minimum file size: 20k Must supply direct link **Limited to 3 frames

Daily eNewsle er 2015 Rates

Banner #4706x90

Banner #3300x250

Banner #2300x250

Banner #1300x250

Newscast Banner 706x90

Leaderboard 706x90Daily eNewsle er 2015 Stascs

49,380 fixed operaons personnel receive the Service Drive eNewsle er every day

12% average open rate

5,927 average number of impressions each day

130,394 monthly impressions

$15.52 average CPM (based on a 6x banner)

The only eNewsleer delivered to 49,380 fixed operaons personnel every day

Service Drive Today Daily eNewsleer

Page 6: Service Drive Today Media Kit 2015

SERVICEDRIVETODAY.COM

servicedrivetoday.comFor more informaon, contact Alex Branam at [email protected] or 678.221.2962

The only website with video content delivered to 49,380 fixed operaons personnel

ServiceDriveToday.com

Asset Specificaons

Formats accepted: png, jpg, gif** | Minimum file size: 20k | Must supply direct link **Limited to 3 frames

Mid-Page Banner 706x90

Banner #4 706x90

SidebarBanner #3300x250

SidebarBanner #2300x250

SidebarBanner #1300x250

Top SidebarBanner300x250

Newscast Banner 706x90

Leaderboard 728x90

ServiceDriveToday.com 2015 Rates

ServiceDriveToday.com 2015 Stascs

2,140 average daily visits

2.2 average page views per visitor

51,272 average monthly visits

112,798 average monthly impressions

Page 7: Service Drive Today Media Kit 2015

servicedrivetoday.comFor more informaon, contact Alex Branam at [email protected] or 678.221.2962

AD

SPACE

SERVICE DRIVE MAGAZINEDIGITAL VERSION

Service Drive Magazine 2015 Rates

Service Drive Today Magazine Readership

Mailed to over 17,480 dealership service departments throughout North America

Esmated 69,920 readership with a 4x pass-along

101 state dealer associaons

1,877 OEM/Supplier execuves

Full digital issue available at servicedrivetoday.com

12 TIMES A YEAR!

Page 8: Service Drive Today Media Kit 2015

SERVICE DRIVE MAGAZINE

servicedrivetoday.comFor more informaon, contact Alex Branam at [email protected] or 678.221.2962

The only way to reach over 17,480 dealership service department personnel every month

Service Drive Magazine Specificaons

Service Drive Magazine Specificaons

Publicaon Trim Size: 10.4375” x 14.5”

Prinng: Heat-set web offset

Binding: Saddle-Stched Paper Stock: Gloss coated, 36 lb.

Line screen: 120-line screen recommended

Edit Page Size: Full page is 70 colum inches 5 columns wide: 14” deep Column width: 1 3/16” or 11 picas

Vercal...................350px x 600px(72 dpi, RGB, png file)

DIGITAL SPONSORSHIP

Properes: CMYK, 300 dpi, hi-res PDF fileBleed: Minimum 1/8” on all sidesSafety Suggested: 1/4”

GENERAL FILE SPECIFICATIONS

Vercal................5.21875” x 14.5”Horizontal...........10.4375” x 7.25”

HALF PAGE

Vercal............................8.5” x 11”JUNIOR PAGE

Non-Bleed.............9.4375” x 13.5“Bleed...............10.5625” x 14.625”

(Trim size: 10.4375” x 14.5”)

FULL PAGE

Horizontal............................7” x 1“COVER STRIP

Bleed.................21.125” x 14.625”(Trim size: 20.875” x 14.5”)

TWO-PAGE SPREAD

Magazine Asset Specificaons 2015 Issue Space Closing Art Closing

Page 9: Service Drive Today Media Kit 2015

DEDICATED eNEWSLETTERS

servicedrivetoday.comFor more informaon, contact Alex Branam at [email protected] or 678.221.2962

Dedicated eNewsleers

Put your message, adversement or white paper in frontof 49,380 fixed operaons personnel

NOBODY REACHES MORE FIXED OPERATIONS PERSONNELTHAN SERVICE DRIVE TODAY.

YOURCOMPANY’SMESSAGEHERE

LIMITED OFFER starng at $4,995

Page 10: Service Drive Today Media Kit 2015

Have your company’s spokesperson interviewed either in our Atlanta studios or viaSkype with any adversing buy with Service Drive Today or in Service Drive Magazine.

The segment will be aired on a Service Drive today newscast, archived on theService Drive Today website and owned by the adverser for push out to stakeholders.

ADVERTISER INTERVIEW

servicedrivetoday.comFor more informaon, contact Alex Branam at [email protected] or 678.221.2962

Your company featured on a Service Drive Today Newscast

Service Drive Today Adverser Interview

Russell Brown Lee Harkins