A REPORTON

ORGANISATION STUDY

By

Sharath K Murali

Reg No: 60755

WILLINGDON ISLAND,KOCHI

INTRODUCTION

•Hotel is a place where a bonafide traveler gets shelter, food & and other facilities for a pay, provided he is fit in a condition to be received by the hotel. Basically hotel is a place home away from home, where it caters & also provides shelter & various other facilities

•Vivanta by Taj – Malabar situated on Willingdon Island with a magnificent view of Cochin Harbor

OBJECTIVES OF THE STUDY

•To know the organizational aspects of a five star hotel.

•To study about the organization structure and it’s

functioning.

•To familiarize with different departments and

responsibilities of various departments and

department heads respectively.

•To analyze the strength, weakness, opportunities and

threats of the organization

LIMITATIONS

•Financial position of the firm is not mentioned.

•Due to busy schedule of Managers, it prevented lengthy

discussions.

•Time was a limiting factor.

•They were not willing to disclose some of the major

information

INDUSTRY PROFILE•The hotel industry is by nature and structure is international, a multidimensional and worldwide in its operation and versatile in its objectives of its earnings is almost indefinite

•It constitutes an important sector of tourist infrastructure of the economy

•Categorized on the basis of :1. Star

2. Size of hotel

3. Location

4. Segment

COMPANY PROFILE

•The Indian Hotels Company Limited (IHCL) and its subsidiaries are collectively known as Taj Hotels Resorts and Palaces and are recognized as one of Asia's largest and finest hotel company

•The Company was started in 1902 by Jamshetji. N. Tata, its first property, The Taj Mahal Palace Hotel, Bombay

• In 1970s, the Company began a long term programme of geographic expansion and development of new tourist destinations in India which led to its emergence as a leading hotel chain in India

•Hotels operated by the Taj Group internationally are located in US, Australia, Dubai, Maldives, Malaysia, Sri Lanka, the United Kingdom, Yemen and Zambia.

PRODUCT PROFILE•Vivanta by Taj Malabar situated on Willingdon Island with a magnificent view of Cochin Harbor. Vivanta by Taj Malabar is a fine balance between yesterday and tomorrow

•Each Vivanta has its own Motifs1. Fishing and Rice Boat

2. Romance on Gundu Island

3. High Tea at Sea

4. Breakfast Cruise

5. Backwaters Cruise

Retreats

•SUPERIOR CHARM

•SUPERIOR CHARM - Sea View

•PREMIUM INDULGENCE - Sunset View

•SUPERIOR CHARM HERITAGE

•SUPERIOR CHARM HERITAGE - Sea View

•DELUXE ALLURE SUITE

•PREMIUM TEMPTATION SUITE

SUPERIOR CHARM SUPERIOR CHARM - Sea View

PREMIUM INDULGENCE- Sunset View SUPERIOR CHARM HERITAGE

SUPERIOR CHARM HERITAGE - Sea View DELUXE ALLURE SUITE

PREMIUM TEMPTATION SUITE

Feast

•THE PEPPER•THE RICE BOAT•THE THAI PAVILION•DOLPHINS POINT•MATTANCHERY BAR

THE PEPPER THE RICE BOAT

THE THAI PAVILION DOLPHINS POINT

MATTANCHERY BAR

FRONT OFFICE

MANAGER

SECURITY MANAGER

EXECUTIVE HOUSE KEEPER

EXECUTIVE CHEF

FOOD& BEVERAGE

FINANCIAL CONTROLLER

MATERIAL MANAGER

CHIEF ENGINEER

SALES MANAGER

HR MANAGER

L&D MANAGER

ASST.SPA MANAGER

Bqt.sales managerConf. coordinator

GENERAL MANAGER

DUTY MANAGER

FRONT OFFICE ASST

BELL BOY

SECURITY GUARDS OUTSOURCED

HK ATTENDENTS

SOUS CHEF

JR.SOUS CHEF

COOK

RM

ARM

Sr. waiters

Waiters

Accounts officer

Credits manager

F&B controller

Asst.store officer

Credits AsstAccounts Asst

Store attendant Sr.purchase

Asst

Engineer

Shift in charge

Plant operators

Reservation Asst

HR Assistant

L&DAsst

Beautician Hair dresserYoga trainer Therapists

Pool attendantAttendant

HK SUPERVISOR

APPRENTICE

ORGANIZATIONAL STRUCTURE

FUNCTIONAL DEPARTMENTS1. Front Office

2. Security Department

3. House Keeping Department

4. Food & Beverage Department: a) Production b) Services

5. Finance Department

6. Materials Department

7. Engineering Department

8. Sales & Marketing Department

9. Human Resource Department

10. Learning & Development Department

1) Front Office

2) Security Department

3) House Keeping

4) Food & Beverage Department

Kitchen

5) Finance Department

6) Materials Department

7) Engineering Department

8) Sales & Marketing Department

9) Human Resource Department

10) Learning & Development Department

SWOT ANALYSIS

STRENGTH

•Better quality of service

•Location advantage

•One of their Top 10 favorite hotel spas in Asia

• Frequent customers.

•The Rice Boats restaurant has one of the most outstanding wine lists in the world.

•High Brand image.

WEAKNESS

• They need a lot of investment.• It’s very costly for the Indians to afford the

tariffs and service charges set by Taj hotels. • Adaption to technological changes takes time.• Operations bound by Government regulations• Environmental Hazard from waste

OPPORTUNITY

• Spa clinic is opened to outsiders• Untapped potential• Rapid expansion in both International and

Domestic destinations• Meeting growing demand in the budget and mid-

market segments.• Extending the product portfolio• Increase in Tourist

THREAT

• Tsunami Attack

• Growing presence of international hospitality

chains competing in the Luxury and Business

segments

• Terrorist attack

• Its huge competitors

FINDINGS

• High qualified, skilled and hardworking labor force• Vivanta by Taj Malabar is having a very good reputation among the people.

• Even though the Hotel is providing good quality service, the expenses charged are high.

• Vivanta by Taj Malabar is equipped with adequate number of staffs to meet the service needs of the customers

• The Hotel is having good quality and hygiene environment.

FINDINGS Cont.

• The various departments of the Hotel are interlinked through computerization. This integrates the functions of the Hotel and facilitates smooth functioning. TCS cloud computing is being used.

•The Hotel takes systematic measures for the safe disposal of waste materials.

• Maintaining a good relationship between management and employees.

•Campus connect program to recruit students from various colleges

SUGGESTIONS

•The Hotel should reduce the charge for services, so that the service becomes more affordable to people and more people will be attracted towards the hotel.

•Annual medical checkup for all workmen and employees. A small amount can be deducted from the salary one time

•The Hotel should establish a system to receive the feedback and opinion of employees so that the working system of the hotel can be improved

SUGGESTIONS Cont.

•Since the technologies are changing day by day, the hotel should ensure that they are getting updated with the changing technologies that the hotel can provide high quality services to customers.

•Introducing new incentive scheme for employees.•Management should provide proper step for the management of stress and mental tension faced by the higher official in the company.

THANK YOU