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Monitor, Analyze and Interact @ShopUp_

@ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

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Page 1: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

Monitor, Analyze and Interact@ShopUp_

Page 2: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

THE RETAILERS

Customers

Shop performance

Campaigns monitoring

Page 3: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM
Page 4: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

OFFLINE

CUSTOMERS?

Page 5: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

Camera

Page 6: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

People counter

Page 7: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

Loyalty programs

Page 8: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

Mobile Apps

Page 9: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

Sensors

Page 10: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

MOBILE

CUSTOMERS

Page 11: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM
Page 12: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM
Page 13: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

SHOPUP SOLUTION

• People traffic

• Customer engagement metrics

• Customer retention metrics

• Customer visited places

• Customer profile analysis

• Manage Wi-Fi free access points

• Email personalized targeting

Page 14: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

Data collection

Data integration

(optional)

POS Emails People counters

Basic analytics

Enhanced analytics

Store heat-map

Personalized targeting

ShopUp sensor Data aggregation

Process monitoring

SHOPUP TECHNOLOGY

Page 15: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

OUR

VISION

Page 16: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

Partners ModelSubscription fee or

Licenses

Clients

Page 17: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

Demo

Page 18: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

BASIC PACKAGE

Monitor main entrance points

Customer analysis:

• Outside traffic

• Inside traffic

• Dwell time

• Bounce rate

• Average time spent in the mall

• Retention – new vs returning

Page 19: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

WIFI MANAGEMENT

Manage Wi-Fi access points*

• Manage emails database

• Personalized email targeting

• Customer clustering

* In accordance with personal information protection act

Page 20: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

HEATMAP PACKAGE

Monitor main areas in the mall

• Mall heatmap

• Customer paths

• Zone dwell time

• Enrich customer patterns and

behavior

• Customer preferred places outside

the mall

Page 21: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

INDIVIDUAL STORE PACKAGE

Supply your stores with basic

package

You get:

• Aggregated multistore information

• Multiple store monitoring

• Customer profiling

Page 22: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

Initial idea

4Partners

ShopUp In-storeAnalytics

4 Clients

MVP

Page 23: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

Elena Kostova

Boris Petrov

GROWING TOGETHER

Ivan Nakov

Ivan Ivanov

Sergi Sergiev

Business Dev

Embedded Dev

Back-end Dev

Data Mining

Marketing

Page 24: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

WHAT

FOLLOWS?

Page 25: @ShopUp · 2016-04-21 · @ShopUp_ +359 888 400 290. Title: PowerPoint Presentation Author: Sergi Sergiev Created Date: 4/15/2016 12:25:24 PM

http://shopup.me/

[email protected]

+359 888 400 290@ShopUp_