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12/27/2014 Six Imperatives for Companies to Embrace Cloud Computing | Ideas for Leaders https://www.ideasforleaders.com/ideas/siximperativesforcompaniestoembracecloudcomputing 1/3 SEARCH tel. +44 (0)203 031 2900 CHALLENGE US PINNED ACCOUNT LOG OUT HOME ABOUT IDEAS LIBRARY IDEAS BY INSTITUTIONS Home Ideas Library Six Imperatives for Companies to Embrace Cloud Computing 10.13007/465 Ideas for Leaders #465 Six Imperatives for Companies to Embrace Cloud Computing Key Concept Cloud computing can offer companies more cost- effective and agile IT capabilities than many traditional in-house IT services and functions. Based on an extensive study of a company successfully expanding its cloud computing capabilities, as well as on interviews with 45 other companies, a research team from the MIT’s Center for Information Systems Research lays out the imperatives that help companies prepare for and manage the shift to cloud computing. Idea Summary Since 2005, the business units of California-based health care company Allergan has used cloud computing for a wide range of functions, from field sales effectiveness and travel and expense processing to HR performance planning and identity management. In 2010, the company adopted a ‘Cloud First’ policy, looking for cloud computing options before buying or building any additional IT system. Before this time, cloud computing was restricted to business competencies not related to the core and involving low-risk data. Starting in 2010, cloud computing was expanded to support non-core competencies with low-risk data, and was even expanded to include some core competencies. Eventually, half of Allergan’s application portfolio may be cloud-based. To successfully expand its cloud computing capabilities, Allergan’s IT executives faced three challenges: Careful management of data, especially customer data. The question is not just one of security. Who owns the data? Does sales and marketing own the marketing data? Should the finance data be restricted to the finance function? In the words of Allergan CIO Sue-Jean Lin, the data needs to be “democratized” — that is, the enterprise, and not just separate functions, owns the data. Reskilling IT professionals. As more and more IT Share Authors Ross, Jeanne Mooney, John Phipps, Jarrod Institutions MIT Sloan School of Management Pepperdine University Graziadio School of Business and Management Source MIT Center for Information Systems Research (CISR) Research Paper Idea conceived January 2014 Idea posted December 2014 DOI number Subject IT Strategy IT Governance Technology Global Operations Operations Management Process Management

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Page 1: Six Imperatives for Companies to Embrace Cloud …...Home Ideas Library Six Imperatives for Companies to Embrace Cloud Computing 10.13007/465 Ideas for Leaders #465 Six Imperatives

12/27/2014 Six Imperatives for Companies to Embrace Cloud Computing | Ideas for Leaders

https://www.ideasforleaders.com/ideas/six­imperatives­for­companies­to­embrace­cloud­computing 1/3

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Six Imperatives for Companies to EmbraceCloud Computing

Key Concept

Cloud computing can offer companies more cost-effective and agile IT capabilities than many traditionalin-house IT services and functions. Based on anextensive study of a company successfully expandingits cloud computing capabilities, as well as oninterviews with 45 other companies, a research teamfrom the MIT’s Center for Information SystemsResearch lays out the imperatives that help companiesprepare for and manage the shift to cloud computing.

Idea Summary

Since 2005, the business units of California-basedhealth care company Allergan has used cloudcomputing for a wide range of functions, from fieldsales effectiveness and travel and expense processingto HR performance planning and identitymanagement. In 2010, the company adopted a ‘CloudFirst’ policy, looking for cloud computing optionsbefore buying or building any additional IT system.Before this time, cloud computing was restricted tobusiness competencies not related to the core andinvolving low-risk data. Starting in 2010, cloudcomputing was expanded to support non-corecompetencies with low-risk data, and was evenexpanded to include some core competencies.Eventually, half of Allergan’s application portfolio maybe cloud-based.

To successfully expand its cloud computingcapabilities, Allergan’s IT executives faced threechallenges:

Careful management of data, especially customerdata. The question is not just one of security. Whoowns the data? Does sales and marketing own themarketing data? Should the finance data be restrictedto the finance function? In the words of Allergan CIOSue-Jean Lin, the data needs to be “democratized” —that is, the enterprise, and not just separate functions,owns the data.

Reskilling IT professionals. As more and more IT

ShareAuthors

Ross, JeanneMooney, JohnPhipps, Jarrod

Institutions

MIT Sloan School of ManagementPepperdine University Graziadio School ofBusiness and Management

Source

MIT Center for Information SystemsResearch (CISR) Research Paper

Idea conceived

January 2014

Idea posted

December 2014

DOI number

Subject

IT StrategyIT GovernanceTechnologyGlobal OperationsOperations ManagementProcess Management

Page 2: Six Imperatives for Companies to Embrace Cloud …...Home Ideas Library Six Imperatives for Companies to Embrace Cloud Computing 10.13007/465 Ideas for Leaders #465 Six Imperatives

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Reskilling IT professionals. As more and more ITservices are outsourced, the capabilities of in-house ITprofessionals must shift from a technical emphasis toan emphasis on structuring, brokering, coordinatingand integrating services.

Governance. The focus here is on aligning the cloudofferings with the needs of the business units. A newposition, Business Relationship Manager, was createdto ensure that business units received the functionalitythey needed. Business Relationship Managers havethe responsibility for working with business units todevelop the parameters of the need then sourcing theIT services required, whether in-house or through thecloud.

The entire IT strategy is guided by an executive, 11-person Technology Steering Committee (on which IThas just two votes, although the CIO does have vetopower).

The benefits of Allergan’s large scale integration ofcloud computing extend beyond cost-efficiency and ITfunctionality, including the speed with which it cannow upgrade its capabilities and respond to new ITneeds. Through the cloud, the company can also do amuch better job of predicting its IT expenses, inessence shifting IT costs from capital expenditure tooperating expenditure.

Business Application

In a 2012 research briefing, CISR researchers JohnMooney, Jeanne Ross (director of the centre), andJarrod Phipps described the Allergan initiative andoffered six imperatives for companies integratingcloud computing. In a 2014 Computerworld article,Moody and Ross slightly refined their list, offering thefollowing five imperatives:

1. Rethink the value proposition. Technology adoption istraditionally driven by a cost-saving mission. At first, cloudcomputing may seem the more expensive approach because of itsimplementation costs; the savings in the long run make it morecost-efficient — as long as IT is driven by a long-term perspectiveand not short-term cost-cutting.

2. Re-architect digitized platforms. Cloud solutions will be comingfrom different sources. There is the temptation to think ofsolutions individually, believing that any integration issues can beattended to later. By then it may be too late. Think in terms ofplatforms, not individual solutions, and look to resolve connectionand interface issues from the beginning.

3. Redesign your IT governance. The key decision here is decidingwhich services are local and which services are global. Globalservices imply a single enterprise solution and rigorousgovernance.

4. Redevelop the IT organization. As explained above, a shift to cloudcomputing requires reskilling your IT professionals fromtechnicians to brokers and coordinators of IT services. New IT rolesalso have to be developed (e.g., Allergan’s Business RelationshipManagers) to help the organization make the right IT decisions.

5. Reset your clock. When it comes to information technology, anylag time is no longer acceptable. IT responses to changes in themarket must be as immediate as possible, making speed, flexibilityand agility the core competencies of your IT function — one of the

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main motivations for the shift to the cloud. The age of relying onbuilding, running and maintaining internal software is passed:there is not enough time.

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Further Reading

5 Commandments of Cloud Preparation. John G.Mooney & Jeanne W. Ross. Computerworld (14January 2014).

Embrace the Inevitable: Six Imperatives toPrepare Your Company for Cloud Computing.John G. Mooney, Jeanne W. Ross & Jarrod Phipps.Center for Information Systems Research (CISR)Research Briefing (October 2012).

Further Relevant Resources

Jeanne Ross’s profile at MIT Sloan School of Business

John Mooney’s profile at MIT Sloan School of Business

John Mooney’s profile at Pepperdine University Graziadio Schoolof Business and Management

MIT Sloan School of Business Executive Education profile at IEDP