Social media Social media & how to use

this to promote the EC/ERC OA EC/ERC OA

policies policies and OpenAIREOpenAIRE

Pedro Príncipe - Training Event, Geneva, June 21, 2011

To begin the discussion about…

Social media & how to use this to promote the EC/ERC OA policies and OpenAIRE– What groups to approach and connect to,

and how do we find them– What sort of image do we want to have

on/in these media– What type of messages do we want to

send, how frequently, who does it?

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What we are talking about

Use social media or social web to refer to Internet services where the online content online content is generated by the usersusers of the service.

This social tools social tools facilitate the production and dissemination of information, and enable people to discuss and consume this information.

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With social web tools we we cancan…

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Social tools are available to…

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Topics

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FP7 projects use social tools

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FP7 projects use social tools

We must interact with them…– Became “friend” or “like” pages– Putting useful information about Open

Access Pilot and OpenAIRE– @twitte and retweet– Linking support information from

OpenAIRE portal– …

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Interact with project coordinators and researchers

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Interact with project coordinators and researchers

Project coordinators and researchers are participanting in social networks…– We need to interact with them:

Sharing useful information about EC/ERC OA policies and OpenAIRE

Giving suport information for compliance Reusing OpenAIRE tools (i.e. guide for

authors)

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Research Institutions are in the social web

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Research Institutions are in the social web

We can use that to:– know more about their FP7 projects and

peer review publications– present OpenAIRE– make new connections with interested

researchers– build our social network and increase our

message

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Disseminate OpenAIRE activitiesDisseminate OpenAIRE activities

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Disseminate OpenAIRE informationDisseminate OpenAIRE information

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Disseminate OpenAIRE presentationsDisseminate OpenAIRE presentations

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Using diferent channels and social toolsUsing diferent channels and social tools

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Managing and filtering information – social bookmarks

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Use tags “openaire_eu” “openaire_news”Use tags “openaire_eu” “openaire_news”

Managing information and creating network – share contents

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Create and Share contents in blogs, flickr, Create and Share contents in blogs, flickr, slideshare, youtube using tag “openaire”slideshare, youtube using tag “openaire”

Managing information and creating network – use diferent tools

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Promote our activities and developments - twitter

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Networking in social web

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We must continue the discussion…

Afternoon Sessions– Social media & how to use this to promote the

EC/ERC OA policies and OpenAIRE What groups to approach and connect to, and

how do we find them What sort of image do we want to have on/in

these media What type of messages do we want to send,

how frequently, who does it?

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Links and references

http://jlutz.blog.uhp-nancy.fr/compte-rendu-de-la-matinee-detude

http://www.podomatic.com/profile/jflutz

http://ratodebiblioteca.blogspot.com/search/label/openAIRE

http://twubs.com/openaire_eu

http://www.delicious.com/tag/openaire_news

http://www.delicious.com/tag/openaire

http://twitter.com/OpenAIRE_eu

http://www.slideshare.net/tag/openaire

Social Media: A guide for researchers - Research Information Network

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