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The Social Landscape Massive growth of internet and social media adoption worldwide. Massive growth Mobile increasingly the device-of-choice.device-of-choice Social networking sites now represent longest dwell time among online activities. longest dwell time Image source:
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Social Media in Education
Joanne Jacobs, Adjunct, AICInteraction Design & Tech Strategy Consultant
Image source: http://www.flickr.com/photos/familymwr/5548057626
Seminar objectives
• To discuss:– Value of social media in
education– Current practice in social
media use in educational contexts
– Emergent opportunities for social media in education
• To demonstrate:– Importance of social media
skills among graduates
Image source: http://www.flickr.com/photos/pagedooley/3132476481
The Social Landscape• Massive growth of
internet and social media adoption worldwide.
• Mobile increasingly the device-of-choice.
• Social networking sites now represent longest dwell time among online activities.
Image source: http://www.flickr.com/photos/nanpalmero/4278432941/
The Social Landscape
Image source:
Disconnection
There is a disconnect between the attitude of educational institutions and the value of social and games systems for business and professional sectors.
Image source:http://www.flickr.com/photos/37165469@N00/374518791
Avoidance
• Many educational institutions ban mobile devices, use of social networks on campus
• Avoidance tactics compromising access; limiting learning
Image source:http://www.flickr.com/photos/22746515@N02/4615381246
Tools-based approach
• Tendency to treat technology as a tool is unsophisticated
• Need to see social media as a facilitator/language
• Social media is an interaction environment, not a tool.
Image source:http://www.flickr.com/photos/wonderlane/3200144082
Learning Opportunities
• Collaborative learning• Socratic debate• Research source
evaluation• Cultural
differences/diversity• Asynchronous learning• Fostering curiosity
Image source:http://www.flickr.com/photos/latitudes/143986079
Problems with social
• Privacy and social networks
• Echolalia• Popularity versus
accuracy (eg: Quora)
• NEEDS: education on appropriate use, source evaluation.
Image source:http://www.flickr.com/photos/wonderlane/80098386
Social media & assessment
• Social media useful for peer review
• Value of social contributions can be assessed in communities
• Reputation changes a useful indicator of ongoing value of contributions
• Development/adaptation of social media should be assessable.
Image source:http://www.flickr.com/photos/wonderlane/3198995542
Barriers to adoption• Institutional Policies:
overcome with mobile device use, RSS feeds, hybrid devices (eg: tablets)
• Instructor concerns: professional development on use of social media in education
• Curriculum standard concerns: growing evidence of improved skills among social media users.
Image source:http://www.flickr.com/photos/r00s/4671078529
Where to from here?• Reform of institutional policies• Increased investment in
professional development in use of social media in education
• Research into social as a conduit to cross-disciplinary learning
• Learning happens outside classroom – need to adapt teaching to acknowledge
Image source: http://www.flickr.com/photos/familymwr/4929686797
Questions• Joanne Jacobs• Tech Strategy & Interaction
Design• Ph: 07 948 318 298• Email: [email protected]• Web: http://joannejacobs.net/• Twitter: @joannejacobs• Skype: bgsbjj
Unless otherwise specified, all images used in this presentation are Creative Commons images, under an Attribution Licence.