Soome ripartnerinaPriit AlameWebmedia Group CEO
Webmedia Group 2011600 employees in 8 countriesTallinn, Tartu, Narva, Helsinki, Oulu, Turku, Uusikaupunki, Rovaniemi, Vilnius, Kaunas, Bucarest, Belgrad, Doha, Muscat, Moscow
Customers in 15 countriesTelecomFinancial ServiceseGovernmentPublic Finance ManagementeHealthIndustry automationLogistics
Timeline2000 Estonia2005 Lithuania, Sweden2006 Finland, Romania, Serbia2007 Denmark2007 Public Finance Management2008 Zeroturnaround, eHealth Platform2009 Qatar, Egypt, StaffLogic 2010 Oman2011 Finland, Russia2012 We will think of something...
Webmedia revenue dynamics
First try in Finland - 2005New company from scratchTop-notch sales person from the industry as the manager
Near-shore business modelLocal Finnish team of project managers and consultantsDevelopment done in Estonia
First try lessons learnedFinnish market is matureMarket is divided among the big boysHigh barriers for newcomers risk management by customersEstonia is much much more than 80 km away...
Finland is not like EstoniaEntering the market is extremely costly2000 people is a small company
Second try - 2011
July 2010 first contacts
January 2011 dating starts
May 2011 marriage announced
October 2011 honeymoon continues
CCC explained200 people in FinlandTop experts in: Industry automationLogisticsPublic sector
Our Finnish strategy2% -> 4%
Trusted supplier for blue-chips
Cross-border talent sharing
Finnish experience + Estonian energy
Second try lessons learnedFinnish market is BIGFinland spends every year more on IT than Estonia has spent since independence
Finnish market is matureThere is much more trust on the marketLong-term partnership vs constant shopping
Finland has moved closer to EstoniaThe trust towards Estonia(ns) has increased
2012 keywordsGrowth in FinlandIntegration of culturesSynergy!