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Sponsorship Prospectus
SECTION ON WOMEN'S HEALTH
J O I N U S I N T R A N S F O R M I N GO U R S O C I E T Y A N D I N D U S T R Y
B Y E M P O W E R I N GP R O F E S S I O N A L S A N D
P E O P L E E V E R Y W H E R E .
WHO WE ARESoWH is a not-for-profit professional association that offerseducation and top-quality training by expert faculty andconnects physical therapy practitioners, educators and privatepractice owners in order to develop, share, and advance leadingpractices. For over forty years, the association has offered acollective, timely view on evolving themes shaping the pelvichealth and physical therapy industry. Members provide thelatest evidence-based pelvic and abdominal physical therapyservices to men, women, transgender, children, elderly. SoWH is a component of the American Physical TherapyAssociation (APTA).
Our mission is to advance global excellence in abdominal andpelvic health through evidence-based practice, innovativeeducation, research and social responsibility. Our goal is to help student, assistant and licensed physicaltherapists and private practice owners meet the changingneeds of their patients and our industry by aligning andeducating industry participants through:
OUR MISSION
Formal education programs that provide evidenceand collaborative insights from diverse industry experts
Interactive forums that allow members to exchange ideasand solutions
Networking opportunities that connect PT, PTA and SPTmembers from all segments of the physical therapyindustry
We seek to provide student, early-career and seasonedprofessionals the tools to gain industry knowledge and skillsto promote personalized care in abdominal and pelvic healthphysical therapy to the patient population through evidence-based best practice and research. In addition, SoWH provides the opportunity for individuals todevelop professional leadership skills and make a meaningfulimpact on the industry we serve via leadership volunteerwork. Whether you're launching a new product, driving traffic to anevent or building your sales pipeline, your dedicated SoWHteam representative can help you create the right mix ofadvertising and content solutions to achieve your goals.
WHYADVERTISE
WITH USWith our production of regional
face-to-face workshops, online publications and access
to highly engaged audiences,wecan optimize your ad content to
be seen by our publicationreaders, our industry's top
practitioners, educators andrising professionals.
Build BrandAwareness
Gain Face-to-FaceExposure with
Decision Makers
Promote Your Productsand Services to the Right
Audience in the RightPlace at the Right Time
Generate NewCustomer Leads
Pelvic Floor health is so important.Knowledge of a good product is key.We'd like to think that our products
are helping SoWH, when in factSoWH is helping our products obtain
more exposure during its courses.
Our product line's main focus is onPelvic Floor Health. Although, it is stillvery "taboo" to have a healthy vagina.
It is so needed from child bearingyears to a women's golden years. ThePelvic Floor is a muscle that needs to
be worked out regularly. TheINTIMINA Women's Wellness line isslowly gaining notoriety in this worldof "full body wellness", being sold at
Whole Foods and CVS, and wecontinue to grow.
We felt the collaboration, passion and
education through the Section onWomen's Health has been key inexposing the INTIMINA Women's
Wellness line to Medical Professionals.
You're in good company
A few of our past and current sponsors include:
Penny Chan, INTIMINA
Reach Your Audience____________________________________________________________________________________________________
91%Female DemographicThe SoWH was founded by women 40+ years ago and is predominantly composed ofwomen who treat women, men, transgender, the elderly and children. A large percentageof members began to pursue pelvic health physical therapy due to their own personalexperiences with pregnancy, childbirth and postpartum pelvic floor conditions.
24%Early-Career PTs and PTAs These are the next generation of professionals and decision-makers who are startingout in the profession at existing rehabilitation clinics or starting their own privatepractices. They are avid learners who are digitally savvy, attend conferences, travel tocourses
40%Employed in Private Practice
77%Aged 23-50 Years Old
98%Membership Based in the United States
SoWH Network Reach
Membership: Over 3,400 membersSupporters: Over 52 sponsors/advertisers/partnersWebsite: 5,000 monthly visits, 83% new visitors monthlySocial Media: Over 13,300 Twitter followers, Facebook and LinkedIn membersEmail: Our communications reach over 5,000 physical therapy professionals
Almost half of our members own their own practice or work in a private practicesetting. These members make key decisions or have the ability to influence decisions intheir workplace whether it is purchasing new equipment, changing suppliers orrecommending products to their patients. With each year, more and more PTs opentheir own practices.
SoWH international membership is gradually increasing as we offer more educationoverseas. With most of our members residing in the United States, this is a greatopportunity to promote your U.S.-based products and services.
SoWH has a combination of rising and seasoned professionals who are either enteringthe workforce or are already in the workforce which make up the majority of itsmembership.
Newsletter Mentions (52 issues) + Banner Ad (12 issues)Your logo and website link is included in every Weekly Update Newsletter issue under the exclusiveEmpowerment Network section. This newsletter is our most widely distributed member and non-member accessible digital publication sent to 4,000+ professionals every week.
$3,800value
Ad Placement in the Learning Center (12 months)The SoWH Learning Center is accessed by 900-1,000 course attendees annually who use it to accesstheir course materials, take their online exams and complete surveys. When attendees register forSoWH courses, they all login to the Learning Center and are welcomed by a banner and featured ads.Industry Partners get 1 prominent ad space. The Learning Center is access by 1,000+ people annually.
$1,800value
Logo on Home Page of the SoWH Website (12 months)Your logo is featured prominently on the website home page under the exclusive Empowerment Networksection with a link that directs website visitors to the partner's company website. On average, SoWHwebsite is visited 178,000 times each year.
Digital Ad in Course Welcome Page in Learning Center (12 months)Accessed by 1,000+ people in one year, you get to place a full-page ad in our digital course manualsaccessible to course attendees from when they first register to attend a course until forever. Attendeesmaintain their copies of manuals for years to refer back to throughout their profession.
Landing Page for Lead Generation (12 months)You get a custom-created Landing Page powered by HubSpot Marketing that allows you to showcaseproducts, your company information and collect leads through an online form allowing website visitors,SoWH members and customers to submit their names and email addresses to learn more about yourservices and products.
Empowerment Network Member Level #1
Top Level Ad Placement in the Business Directory (12 months)The Business Directory is the SoWH's buyer's catalog that lists company ads featuring products andservices. When members and customers shop for equipment, supplies or services. Increase your brandpresence by having your ad prominently featured at he top of the Business Directory ad space.
Inclusion of Logo on Course Presentations at 40 CoursesIndustry Partners are featured in the PowerPoint presentations assembled by faculty teaching 40+CAPP courses throughout the nation for each course via a dedicated slide recognizing your companyas SoWH's industry partner.
25% Discount on Sponsorship Packages and A La Carte AdvertisingYou get an exclusive 25% discount on SoWH CSM Sponsorship packages and a la carte year-roundadvertising options.
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$5,000value
$5,000value
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$800value
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$2,000value
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$2,000value
Total value $21,400
What you pay $10,000
The SoWH Empowerment Network enables your company to be a leader in advancing the role ofpelvic health physical therapists in the healthcare industry. Your support allows the SoWH to addmore education opportunities to empower its members and the professional community beyond.Partnership with SoWH increases company visibility and branding through the following channels.
Newsletter Mentions (30 issues) + Banner Ad (6 issues)Your logo and website link is included in every Weekly Update Newsletter issue under the exclusiveEmpowerment Network section. This newsletter is our most widely distributed member and non-member accessible digital publication sent to 4,000+ professionals every week.
$2,000value
Ad Placement in the Learning Center (6 months)The SoWH Learning Center is accessed by 900-1,000 course attendees annually who use it to accesstheir course materials, take their online exams and complete surveys. When attendees register forSoWH courses, they all login to the Learning Center and are welcomed by a banner and featured ads.Industry Partners get 1 prominent ad space. The Learning Center is access by 1,000+ people annually.
$900value
Logo on Home Page of the SoWH Website (6 months)Your logo is featured prominently on the website home page under the exclusive Empowerment Networksection with a link that directs website visitors to the partner's company website. On average, SoWHwebsite is visited 178,000 times each year.
Digital Ad in Course Welcome Page in Learning Center (6 months)Accessed by 1,000+ people in one year, you get to place a full-page ad in our digital course manualsaccessible to course attendees from when they first register to attend a course until forever. Attendeesmaintain their copies of manuals for years to refer back to throughout their profession.
Empowerment Network Member Level #2
Mid-Level Ad Placement in the Business Directory (6 months)The Business Directory is the SoWH's buyer's catalog that lists company ads featuring products andservices. When members and customers shop for equipment, supplies or services. Increase your brandpresence by having your ad prominently featured at he top of the Business Directory ad space.
15% Discount on Sponsorship Packages and A La Carte AdvertisingYou get an exclusive 25% discount on SoWH CSM Sponsorship packages and a la carte year-roundadvertising options.
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$2,500value
$2,500value
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$900value
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$1,500value
Total value $10,300
What you pay $6,000
The SoWH Empowerment Network enables your company to be a leader in advancing the role ofpelvic health physical therapists in the healthcare industry. Your support allows the SoWH to addmore education opportunities to empower its members and the professional community beyond.Partnership with SoWH increases company visibility and branding through the following channels.
Newsletter Mentions (10 issues) + Banner Ad (3 issues)Your logo and website link is included in every Weekly Update Newsletter issue under the exclusiveEmpowerment Network section. This newsletter is our most widely distributed member and non-member accessible digital publication sent to 4,000+ professionals every week.
$800value
Logo on Home Page of the SoWH Website (3 months)Your logo is featured prominently on the website home page under the exclusive Empowerment Networksection with a link that directs website visitors to the partner's company website. On average, SoWHwebsite is visited 178,000 times each year.
Empowerment Network Member Level #3
Mid-Level Ad Placement in the Business Directory (3 months)The Business Directory is the SoWH's buyer's catalog that lists company ads featuring products andservices. When members and customers shop for equipment, supplies or services. Increase your brandpresence by having your ad prominently featured at he top of the Business Directory ad space.
10% Discount on Sponsorship Packages and A La Carte AdvertisingYou get an exclusive 25% discount on SoWH CSM Sponsorship packages and a la carte year-roundadvertising options.
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$1,500value
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$600value
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$1,000value
Total value $5,400
What you pay $3,000
The SoWH Empowerment Network enables your company to be a leader in advancing the role ofpelvic health physical therapists in the healthcare industry. The Level 3 package allows a smallcompany or influencer increase its visibility through the following channels:
Feature Blog Posts (3 posts)Write 3 blog posts to be featured in the SoWH Blog with your logo, company description and link. Onceeach blog post is published, it is promoted via Facebook, Twitter and LinkedIn to the SoWH 13,000+social media followers. This content lives on the Blog forever and will continue to accrue web traffic foryears to come.____________________________________________________________________________________________________
$1,500value
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Digital Learning Center AdThe SoWH Learning Center is accessed by 900-1,000 course attendeesannually who access the Learning Center. When attendees register forSoWH courses, they all login to the Learning Center are welcomed by abanner and a featured ad.
Digital$150 / month$1,000 / year
Course Manual Digital Full-Page Ad (7.45w x 9.3h PDF)
Include a full-page ad in the Resource Catalog section of the electroniccourse manual with a tracking link to direct prospective buyers to yourwebsite or product promotion webpage. When selecting this option,please indicate which course or courses to which you would like the adapplied. SoWH has 900-1,000 course attendees annually who accessthe course manual.
Course Manual Digital Half-Page Ad (4.86w x 6.8h PDF)Include a half-page ad in the Resource Catalog section of the electroniccourse manual with a tracking link to direct prospective buyers to yourwebsite or product promotion web page. When selecting this option,please indicate which course or courses to which you would like the adapplied. SoWH has 900-1,000 course attendees annually who accessthe course manual.
Digital$50 / course$250 / 6 courses$500 / 12 courses$1,000 / 24 courses
Digital$80 / course$400 / 6 courses$800 / 12 courses$1,600 / 24 courses
À La Carte MenuThe SoWH offers stand-alone à la carte advertising, exhibitor and sponsorshipoptions. Pick and choose one or more opportunities below. We offer flexible optionssuch as year-long advertising or event-based advertising.
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Business Directory Ad (300px x 250px PNG or JPG)The SoWH Business Directory is a web-based resource directory ofphysical therapy health product ads and services. Whether you are apatient or practitioner, this is your one-stop shop for physical rehabilitationeducation, products, equipment and supplies for personal use or your ownpractice! On average, the Busienss Directory webpage is visited by 150shoppers each month.
Digital$50 / month$550 / year
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View Ad Space
View Sample
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View Samples
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Course Networking Reception Sponsor | Coming Soon in 2020
The SoWH CAPP courses are intensive education seminars that keepattendees busy and focused throughout the day. Instead of having theattendees head back to their hotels immediately after the course dayconcludes, use the opportunity to delight the attendees by offering Horsd'Oeuvres and refreshments. Not only will you allow attendees to networkwith each other but you will allow yourself face-to-face time with risingphysical therapists, early-professionals and seasoned physical therapists.This sponsorship includes catering costs, on-site signage with your logoand recognition of your sponsorship in the course's online Learning Center.
Face-to-face$2,500 / course
À La Carte Menu (continued)The SoWH offers stand-alone à la carte advertising, exhibitor and sponsorshipoptions. Pick and choose one or more opportunities below. We offer flexible optionssuch as year-long advertising or event-based advertising.
Course Exhibitor and/or Breakfast or Lunch & Learn SponsorAttendees will start the day off right with the most important meal of theday or you can be the official Lunch Sponsor. Introduce yourself and yourcompany with a 5-10 minute introduction during the registration hour orstraight after the last session before lunch. Set up outside the classroomone of the days or each day (depending on availability), these sponsorshipsoffer terrific visibility and generate plenty of recognition and appreciationfrom attendees. Includes an exhibitor table outside the classroom, signageat the Breakfast/Lunch with your logo and recognition in the course'sLearning Center and in the post-course email sent to attendees. For companies unable to attend in-person, there is an option to submit avideo presentation to be played during the lunch or breakfast you sponsor.Help keep the crowd energized and ready to learn! We also offer a no F&B option which allows you to have a table outsidethe classroom 7:00am-5:30pm however does not include an introductorypresentation.
Face-to-face$900 / 1 breakfast$1,500 / 1 lunch$700 / no F&B Exhibitor must confirmwith SoWH on availablecourse exhibitor spotsremaining. Limited to 1exhibitor per day.
FridaySaturdaySunday
*The cost of the cateredlunch and/or breakfast isincluded in this price.
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Education Alert Email SponsorEducation alerts are emails sent out to the Education Alert listserv composedof 1,000+ individuals interested in SoWH's newest course additions. Everytime a course is added, an Education Alert is deployed. Your sponsorshipincludes your name in the Subject Line, your logo and your link at the top ofthe email and a banner ad at the bottom of the alert email.
Digital$120 / alert$600 / 6 alerts$1,000 / 12 alerts
The Weekly Update Newsletter Rectangle Image AdPlace your ad in the Weekly Update Newsletter, the one-stop-shop for allmember and customer communication. This newsletter email is sent out on aweekly basis to 4,000+ PT professionals with the latest important news fromthe Section. Your ad would be placed in between sections of the newsletter.
Digital$100 / 1 issue$500 / 6 issues$850 / 12 issues$1,800 / 24 issues$4,500 / 52 issues
uPdaTe SmartBrief Newsletter Ad - Leaderboard AdPlace your ad at the top of the SmartBrief Newsletter (728px * 90px). Includestracking link. You can include alternate text (100 characters maximum) can beembedded behind image. No limits on animation, maximum 4 framesrecommended for animations. Ad submissions are due on Tuesday, 1 weekbefore the issue date. Up to 1 Leaderboard Ad can be placed in 1 issue.Issue dates available for 2019: July 29, August 12, August 26, September 9,September 23, October 7.
Digital$300 / adTake $50 OFFYour Price: $250
uPdaTe SmartBrief Newsletter Ad - Image + Text Ad
Place your ad in between the content sections which includes your Logo(120px * 60px GIF or JPEG), Headline (50 characters, excluding spaces),Copy (300 characters maximum, excluding spaces, 1 Click-Through URLto traack clicks. We have a limit of 2 Outline Ads total in 1 issue. Issuedates available for 2019: July 29, August 12, August 26, September 9,September 23, October 7.
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Digital$250 / adTake $50 OFFYour Price: $200
uPdaTe SmartBrief Newsletter Ad - Logo + Text Ad
Place your ad in between the content sections including Logo (120px * 60pxGIF or JPEG), Ad Image (180px * 150 px), Headline (40 characters, excludingspaces), Copy (250 characters maximum, excluding spaces) and 1 Click-Through URL to track clicks. Ad submissions are due ton Tuesday, 1 weekbefore the issue date. We have a limit of 4 Rectangle Ads total in 1 issue.Issue dates available for 2019: July 29, August 12, August 26, September 9,September 23, October 7.
Digital$200 / adTake $50 OFFYour Price: $150
À La Carte Menu (continued)The SoWH offers stand-alone à la carte advertising, exhibitor and sponsorshipoptions. Pick and choose one or more opportunities below. We offer flexible optionssuch as year-long advertising or event-based advertising.
View LayoutView Sample Ad
View Layout
View Layout
View Sample Ad
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$6,000 CSM Platinum Level Sponsor
Platinum Level sponsor recognition throughout SoWH conference events1 full page ad in digital program book sent to 3,000+ members/customers1 website home page banner with logo, URL and sponsorship recognition10 Twitter and Facebook Shoutouts with logo, link booth #12 month Business Directory ad placement2 month PT Locator Website AdRecognition in program book Sponsors page and the digital SoWH Annual Report publicationLogo placements on screen in all 32 events: 27 SoWH education session, 3 pre-conferencecourses, 1 general business meeting, 1 awards ceremonyVerbal recognition by SoWH President at 2 CSM eventsTabletop Signage at SoWH Exhibit hall booth and one provided for your booth with your logo andsponsorship level recognitionSponsor logo and link to sponsor’s web page on meeting/conference website sponsor page1 mention with logo and link in the Post-CSM email sent to all scanned booth visitors3 mentions in SoWH CSM e-mail blasts
$1,500 CSM Silver Level Sponsor
$3,500 CSM Gold Level Sponsor
High visibility, exclusive availability with 4 platinum sponsors limited per year.
Gold Level sponsor recognition throughout SoWH conference events1 full page ad in digital program book sent to 3,000+ members/customers5 Twitter and Facebook Shoutouts with logo, link booth #9 month Business Directory ad placement1 month PT Locator Website adRecognition in program book Sponsors page and the digital SoWH Annual Report publicationLogo placements on screen in all 32 events: 27 SoWH education session, 3 pre-conference courses,1 general business meeting, 1 awards ceremonyVerbal recognition by SoWH President at 2 CSM events: General Business Meeting and AwardsCeremony.Tabletop Signage at SoWH Exhibit hall booth and one provided for your booth with your logo andsponsorship level recognitionSponsor logo and link to sponsor’s web page on meeting/conference website sponsor page1 mention in SoWH CSM e-mail blasts leading up to the conference
Silver Level sponsor recognition throughout SoWH conference events1 half-page ad in digital program book sent to 3,000+ members/customers3 Twitter and Facebook Shoutouts with logo, link booth #3 month Business Directory ad placementRecognition in program book Sponsors page and the digital SoWH Annual Report publicationLogo placements on screen in all 32 events: 27 SoWH education session, 3 pre-conference courses,1 general business meeting, 1 awards ceremonyVerbal recognition by SoWH President at 2 CSM eventsSponsor logo and link to sponsor’s web page on meeting/conference website sponsor page
High visibility, exclusive availability with 3 gold sponsors limited per year.
CSM Sponsorship PackagesThe SoWH offers multiple package options that best fits your advertising needsand budget. On the next page, you will find all the à la carte options for CSMadvertising and sponsorship.
SoWH General Business Meeting SponsorEach year, the SoWH holds a General Business Meeting for its memberswhere an annual report of the Section's activities is shared and achievementsare highlighted. This 2-hour meeting is attended by 200-250 membersattending CSM who are often the most involved members of the Section.Sponsor the coffee / tea and hors' deuvres station, have your company logoprominently displayed on the State of the Section PowerPoint presentation,signage next to the refreshments table and the General Business Meetingpage in the digital SoWH CSM Program Book and SoWH CSM webpage.
In-Personand Digital$1,500
SoWH Coffee and Cases Session Sponsor at CSM | New!Sponsor the Coffee & Cases session at CSM. Included: On-site signage withyour logo, inclusion of logo in the online digital SoWH CSM Program Book, 1table included at the back of the room where sponsor can have displayequipment and brochures. On average, attendance for this event is 30-45people who are new grads/early-professionals. Session: 6:30am-7:30am onSaturday, February 15, 2019. Sponsor can distribute goodie bags.
In-Person and Print$1,000 Limit to 1
SoWH CSM Conference E-Program Ad (Offered in Different Sizes)The SoWH CSM program book is a digital publication distributed to 4,000members, customers and social media followers prior to CSM. It lists keyinformation about CSM, important events and some articles from SoWHmembers. CSM is the most anticipated even of the year and is attended byhundreds of SoWH members and prospective members. Get your productin front of rising and seasoned PT professionals! This ad includes a trackingURL to keep track of the impressions/click rate of your ad. This is especiallygreat if you are launching a new product or service and would like anexposure boost.
Digital$200 / full -age ad$125 / half-page ad$75 / quarter-page ad
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CSM À La Carte MenuThe SoWH offers multiple package options that best fits your advertising needsand budget. We have some smaller, more budget-friendly options available.This is great for brand awareness, product launches or if you have a smallbusiness. Make sure to check back in November 2019 for updates here.
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Free Add-On: Inclusioin of your logo in the digital SoWH Annual Report whichis published after CSM and distributed to 3,400+ SoWH members via email.
SoWH Awards Celebration Sponsor | Coming Soon in 2020Sponsor the SoWH Awards Celebration activities at CSM. More informationto be provided here in fall 2019.
In-Person and Print$TBA
Do not see anoption you like?
Contact us.
SECTION ON WOMEN'S HEALTH
A i k a b a r z h a a y n o v aa i k a . b a r z h @ w o m e n s h e a l t h a p t a . o r g
