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Spotlighting fresh ideas in u rban connectivity & sustainability. Organized by Urban Age Institute, a 501c3 based in San Francisco. Hosted by Evergreen at the Brick Works in Toronto. Who Attends?. 350 urban sustainability thought leaders CXO, SVP and ED level attendees - PowerPoint PPT Presentation
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Spotlighting fresh ideas inurban connectivity & sustainability
Organized by Urban Age Institute, a 501c3 based in San Francisco
Hosted by Evergreen at the Brick Works in Toronto
Who Attends?• 350 urban sustainability thought
leaders• CXO, SVP and ED level attendees• Representing public, private
and third sector (academic, think tank, non-profit, foundation)
• Invitation-only
Event Format• 2-day event• Curated 15-minute talks• 60-minute workshops• Generous breaks for networking• Global webcast• TelePresence enabled sessions
for international discussion
Event ProgramMeeting of the Minds staff collaborate with sponsors and partners to curate the event program:– Developing speaker and session ideas– Focusing sessions on best practices
and case studies– Finding transferable and replicable
solutions to feature at event
Pre-Meeting BuzzConference speakers, sponsors & partners featured through:– Year-long, regular blog content– Curated 60-minute webinars leading
up to event– Regular newsletters to global email list
Post-Meeting Buzz• Videos & transcripts of all plenary
talks posted online• Follow-up blog posts from the
Meeting’s key thought leaders• Final report, featuring:– Statistics– Survey results– Contact lists– Session summaries
Media Strategy• Two on-site press rooms for
sponsors and speakers only• Industry-relevant press invited• Sponsor’s top press targets
included• Sponsor materials (press releases,
white papers, reports) distributed at or before event
2012 AttendeesLevel
CXO, SVP, ED 75%
Other 25%
Sector
Media 7%
NGO 25%
Private 57%
Public 10%
2012 Sponsors• Toyota• Cisco• Philips Lighting• IBM• Schneider Electric• Qualcomm• SOM
• WSP Flack + Kurtz• CH2M Hill• Annie E. Casey
Foundation• Ford Foundation• Jones Lang
LaSalle
2012 Partners• Urban Land
Institute• Presidio Graduate
School• Regional Plan
Association• International
Water Association• CEOs for Cities
• US Green Building Council
• SPUR• Lincoln Institute of
Land Policy• Bay Area Council
Economic Institute• Greenprint
Foundation
2012 Attending Press• CBS• ABC• TechCrunch• Washington Post• Dallant Networks• Clean Fleet Report• Places Journal• Inhabitat• SmartPlanet
• New York Times• Forbes• Fast Company
Magazine• San Francisco
Chronicle• The Registry• Citiscope• Sustainable
Industries
2012 Press CoverageA comprehensive list of 2012 press
coverage is available at:
CityMinded.org/c/Media-Coverage
Toronto 2013When: September 9-11, 2013Where: Evergreen Brick Works
• Opening Evening Reception• VIP Reception for Speakers/Sponsors Only• 2-day event• 12 hours of networking time
Meetings arranged before and after for key partnership development.
Sponsors and Partners• Toyota• Cisco• Philips Lighting• Schneider Electric• IBM• Metrolinx• HOK• Jones Lang Lasalle• Annie E. Casey
Foundation• Ford Foundation• Oxford Properties
• Itron• VREF• Golder Associates• Lincoln Institute of
Land Policy• Zerofootprint• Evergreen• George Brown College• Waterfront Toronto• Institute on
Governance• Ryerson University
CityMinded.org• An active website featuring events,
blog posts, speaker & sponsor profiles and other information about Meeting of the Minds Toronto
• 13,000 visits a month– 120% increase in traffic in Q1 2013
• Featuring 34 bloggers from 6 countries
Contact
Gordon FellerCo-Founder and Convenor
Jessie FellerManaging Director
Dave HahnDirector of Communications
CityMinded.org