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OTCQB : MLFBMay 2016
I N V E S T O R P R E S E N T A T I O N
May 2016 Investor Presentation
Major League Football, Inc.
Spring 2017 Kickoff
MLFB Sponsors
© All rights reserved. Major League Football, 2016
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SAFE HARBOR
The information posted in this presentation may contain forward-looking statements within the meaning of the Private Securities Litigation
Reform Act of 1995. Forward-looking statements involve risks and uncertainties, such as statements about our plans, objectives, expectations,
assumptions or future events. In some cases, you can identify forward-looking statements by terminology such as "anticipate," "estimate,"
"plan," "project," "continuing," "ongoing," "expect," "we believe," "we intend," "may," "should," "will," "could" and similar expressions denoting
uncertainty or an action that may, will or is expected to occur in the future. These statements involve estimates, assumptions, known and
unknown risks, uncertainties and other factors that could cause actual results to differ materially from any future results, performances or
achievements expressed or implied by the forward-looking statements. You should not place undue reliance on these forward-looking
statements. Factors that that are known to us that could cause a different result than projected by the forward-looking statement, include, but
are not limited to: lack of available funding; general economic and business conditions; competition from third parties; intellectual property
rights of third parties; regulatory constraints; failure to market and sell team franchises; failure to establish viable marketing campaigns such as
televised programming, radio broadcasting, internet websites, and other mediums; those events and factors described by us in Item 1.A “Risk
Factors” contained within our latest Annual Report on Form 10-K filed with the SEC; other risks to which our Company is subject; and other
factors beyond the Company's control. Any forward-looking statement made by us in this presentation is based only on information currently
available to us and speaks only as of the date on which it is made. We undertake no obligation to publicly update any forward-looking
statement, whether written or oral, that may be made from time to time, whether as a result of new information, future developments or
otherwise.
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COMPANY OVERVIEW OUR MISSION AND GOALS
MISSION
MLFB believes in the value of Spring League
Football for our fans, players, content
providers and shareholders.
MLFB will complement how American sports
leagues are run and leverage player,
game innovations and coverage.
Enhance and elevate the experience of
the fan and create unique, real-time
content that will inspire them.
GOALS
1. Fill the void in the professional football landscape
with an innovative and dynamic professional sports
league.
2. Continue to attract and retain proven industry
executives to further develop the league.
3. A non-conflicting or competitive league to the
established NFL and other televised sports leagues
in the US marketplace.
4. Expand media content delivery platforms of
broadcasted games to reach a wider fan base.
PRESS: Kevin Parks Getting a Shot at Pro Football ON SITE: Larry Kirksey and a team player at camp.
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TRAINING CAMPThe Premier Sports Campus at Lakewood
Ranch is a multi-purpose facility that is home
to 22 full-sized, mixed-use fields for football,
soccer, lacrosse and other amateur sports, and
features Celebration grass and underground
irrigation. The complex is used for amateur
and professional top-flight and world-class
sporting tournaments, events, camps and
clinics. Lakewood Ranch is already home to
more than 25,000 residents and features
A-rated schools, a hospital, the Sarasota Polo
Club, the Ancient Oak Gun Club and four
million square feet of commercial property.
MLFB HEADQUARTERS6230 University Parkway
Suite 301
Lakewood Ranch, Florida 34240
Staffed with executive management and operations personnel.
COMPANY OVERVIEW WHERE WE WORK AND TRAIN
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COMPANY OVERVIEW THE LEAGUE & STRUCTURE
Season Spring
Months April to June
Teams 8 Planned
Games 10 Games Per Team
40 Regular Season Games
3 Playoffs Games
Avg. Est.
Attendance
Per Game
12,000 – 15,000
Ticket Price $50.00
Ticket
Agent
Structure Single Entity (Owned and Operated by MFLB)
• Based loosely on MLS
• Own and operate all teams
Benefits
• Greater parity among franchises
• Economy of scale to maximize buying power
• Lower operating costs and better risk allocation
• Teams will be sold at opportune valuations,
Operations Centralized
• Contracting for player services
• Media revenue share (even across all teams).
Franchises Sell franchises to qualified investors, business
communities starting year three or four
Rules Unique rules, including debt ceiling limits and clear
limitations of how teams can be financially structured.
MLFB’s Single Entity Structure provides control over content,
compliance to standards, and strong economic benefits.
• Non-Branded Inbound Sales Call Center
• Professionally Trained & Experienced Staff
• Complete Hosting & Fulfillment Services
• Professional One-On-One Customer Service
• Clients: (NFL, MLB, NHL, NBA, Olympic Games)
• 20 Years of Dedicated Industry Experience
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Turnstyles Ticketing
Confidential Information Owned by Major League FootballMajor League Football™
MLFB has entered into an agreement with Turnstyles Ticketing that has consulted on and implemented ticket sales programs with NFL teams, MLB teams, other start up professional leagues, collegiate teams, and other
business organizations. They offer consulting services including: strategic market planning, ticket operations, sales distribution channels, data base management, call center operations for both incoming and outgoing
campaigns and general sports and entertainment guidance.
News, TV, Radio and
Podcast Coverage:
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1Including All Warrants and Options 2Warrants for investors, Options for employees 3As of May 2, 2016
Headquarters Lakewood Ranch, FL
Transfer Agent Philadelphia Stock Transfer
Legal David M. Bovi, PA
Auditor Salberg & Company
Company Launched 2010
Total Shares Outstanding1 ~ 45 M
Share Price1 $0.52
Market Cap ~$25 M
3 Month Trading History News Flow
COMPANY OVERVIEW TICKER : MLFB
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MANAGEMENT TEAM
Wes Chandler, President - The President of Major League Football was a two time consensus
football and academic All-America selection in 1976 and 1977 at the University of Florida. Mr. Chandler
was one of the top receivers in both collegiate and professional football. Drafted by the New Orleans
Saints with the 3rd overall selection in the 1978 NFL Draft, this four-time Pro Bowl performer has over
30 years of football experience that include 11 NFL seasons as a player, coaching roles in NFL Europe
and the NFL with the Cowboys, Vikings, Browns, finishing his career with the 49ers. Wes was inducted
into the San Diego Chargers Hall of Fame in 2001, the SEC Hall of Fame in 2013 and the College
Football Hall of Fame in 2015.
Rick Smith, COO - Founder and CEO of Mainframe Communications, Inc. Mr. Smith planned,
developed, and established policies of business organization in accordance with broad directives and
company charter. With his leadership, Mainframe provided nationwide telecommunications sales, service,
integration and installation to Fortune 2000 enterprise accounts. Mr. Smith was named the Metro South
Entrepreneur of the Year sponsored by Fleet Bank. Mr. Smith is an Advisory Board Member of NAII,
North Atlantic Internet Networks. Mainframe has also served the U.S. Air Force, the Air National
Guard, the Navy's nuclear submarine division and the Marine Corps recruiting center.
Michael Queen, EVP of Finance - CEO and Director of multiple companies, Mr. Queen is a
startup business and development director expert. In his previous endeavor, he was the Chief
Executive Officer and Director for Universal Capital Management, Inc. He is considered both a leader
and expert in asset allocation, fundraising and the small cap arena with extensive knowledge of the
inner workings of the financial marketplace. Before branching on his own with Universal Capital
Management, Mr. Queen carried the triple role of President, CEO and Director at Pennexx Foods, Inc.,
a publicly traded company, brought from inception to a multi-million dollar organization.
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MANAGEMENT TEAM
Ivory Sully, VP Branding and Licensing - During his nine-year career, Mr. Sully’s hard hitting
style championed his teammates to give him the nickname, “Mr. Hit.” As a member of the Los Angeles
Rams, he played in Super Bowl XIV against the Pittsburgh Steelers where he earned an NFC
Championship ring. His forte in the NFL was to hit and with his reputation respected within his team, he
was selected Co-Captain from 1982-1983 and Special Teams Captain in 1984. Off the field, Mr. Sully was
the Rams representative for the NFL Player’s Association from 1981-1984. After football, Mr. Sully
transitioned into the fashion apparel industry as an entrepreneur, business owner and brand expert.
Frank Murtha, VP - Currently, Mr. Murtha is President of Sports Consultants, Inc., an Illinois-based
firm representing athletes in football and baseball. Throughout his career he’s gained extensive labor
management experience in private industry as well as professional sports and formed the first union for
Arena Football players in 2000. Mr. Murtha is a graduate of the University of Notre Dame and
Northwestern Law School where he was granted two Ford foundation Fellowships for advanced study in
Criminal Law. Since 2006 he has also served as an Adjunct Professor at Northwestern University Graduate
School where he teaches Sports Labor Relations and Negotiations.
Rick Nichols, VP Business Development - The University of Houston graduate began his
professional career as Director of Business Administration for the Houston Oilers from 1973-1989. When
the World League of American Football came to prominence, he became Vice President and General
Manager of the Birmingham Fire in 1993. Two years later, he became Vice President of Ticket
Operations and Business Development Manager for the Denver Broncos of the NFL. In 2006, he started
Admissions Sports Consulting, working Sprint and professional sports teams including, the CFL’s Ottawa
Roughriders, the NFL’s Denver Broncos, Turnstyle Ticketing and the United Football League.
Herman Edwards - Major League Football Senior Advisor
As a standout performer for the Philadelphia Eagles from 1977-1985, Edwards came to prominence by a
singular play that would ultimately define his NFL career. With his team trailing 17-12 against the New York
Giants with just a few seconds remaining on the final game clock, Edwards scooped up a fumble by veteran
running back Larry Csonka and waltzed into the end zone for the game winning touchdown in what has been
tabbed, “The Miracle in the Meadowlands.”
Of course Herm Edwards had a very successful career as a scout, assistant coach and head coach in the NFL
with the New York Jets from 2001-2005 and the Kansas City Chiefs from 2006-2008. Since he left coaching,
Herm Edwards has been a staple on ESPN Television and ESPN Radio offering his unique insight into the game
of professional football.
Mr. Edwards was also one of the first recipients of the NFL’s ‘Minority Coaching Program’ that gave former NFL
players the opportunity to develop their coaching skills at the NFL level. He’s very active in the Monterey
County, CA community where he lives through the Herm Edwards Youth Foundation. In 2013, Herm was
named the Walter Camp Man of the Year for his numerous contributions to the game of football.
MLFB Management TeamMLFB Senior Advisor - Herman Edwards
Herm Edwards Career Highlights
NFL Player Philadelphia Eagles (1977–1985) / Atlanta Falcons (1986) /
Los Angeles Rams (1986)
NCAA Coach San Jose State University (1987–1989) (Defensive Backs Coach)
NFL Scout Kansas City Chiefs (1990–1991)
NFL Assistant Coach Tampa Bay Buccaneers (1996-2000) (Asst. Head Coach
& Defensive Backs)
NFL Head Coach New York Jets (2001–2005) / Kansas City Chiefs (2006–2008)
NFL Analyst ESPN (2009 – Present)
SENIOR ADVISOR TO THE LEAGUE
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Herm and Wes talk about the importance of bridging players to the NFL
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FOOTBALL'S MARKET
Research shows strong demand for year-round
professional football and spring league play
42%of people voted football as
their favorite sport
~32 M NFL fans
111 M 2016 Super Bowl Viewers
$16 B US pro sports revenue
$10 B Pro football revenue
95%Consistent capacity pro
football attendance
Rank League Average
1 NFL (2013) 68,240
2 MLB (2013) 30,514
3rd USFL (1983) 25,031
4th XFL (2001) 23,410
5 MLS (2013) 18,594
6 NBA (2013) 17,319
7 NHL (2013) 17,460
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FOOTBALL'S FAN GAP
MLFB's spring football season fulfills demand
while NOT conflicting with fall leagues.
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
NFL 2/1 8/22
NCAAF1/8
8/17
MLFB
MLB 3/18 11/1
NBA 6/20 10/19
NHL 6/15 9/21
• Football is the #1 watched sport in America.
• MLFB’s season is the only time in the year viewers cannot watch live football.
• MLFB’s season closes the content gap, fills viewership demand and
will use advancements in media technology to deliver content.
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MLFB VS. PAST LEAGUES
Founded and managed by football experts
Establish teams in emerging and unrepresented
US markets
Non-adversarial approach to NFL
Non-competing schedule to NFL
Non-competing locations to NFL and MLB
Single entity structure
Focus on the fans (offer incomparable value-
added experience for sports dollars)
Strong player relations
Attractive to business community and private
equity as potential owners
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MLFB will…
• Have a non-adversarial approach to the NFL.
• Avoid positioning its franchises in cities where NFL franchises are established.
• Not enter into a contractual relationship with any player currently under contract with an NFL club, or with any active NFL player eligible for free agency.
• Not compete for college players drafted by the NFL.
• Give NFL league representatives the opportunity to view team practice sessions, view game and practice tapes, and confer with MLFB coaches, team officials and staff.
• NFL draft eligible prospects who are under contract to MLFB member clubs (active, reserve or practice squad).
"We need to keep the pipeline of talent flowing, and that means for all areas of our game: players, coaches, scouts, game officials…..and that includes a developmental league.”
Troy Vincent, Director of Football Operations, NFL
RELATIONSHIP WITH THE NFL
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MILLENNIALS ARE THE NEW FAN BASE
An estimated 60% of the US population will be
between 18-49 in 2020.
35%
24%
30%
9%
2%
% Adult Population in 2020
27%
27%
32%
12%
2%
% Adult Population in 2014
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• Online Merchandising
• Online Advertising
• Online Subscriptions
• Broadcast & Cable
TRADITIONAL
• Gate, Parking & Concession
• Stadium Advertising
• Stadium / In Store
Merchandising
• Licensing Fees
• Sponsorships
• Naming Rights
OTHER
• Franchise Fees
• Interactive
Telemedia
• Social Media
• Try-out Camps
REVENUE STREAMS
A 360º marketing program support revenues from Digital Media, Streaming Sports and Interactive Video, Mobile, Apps, TV, Print & Radio
DIGITAL MEDIA MLFB's Top Revenue Focus
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NEW CHANNELS OF CONTENT DISTRIBUTION
Cable companies are looking for new innovative ways to reach fans, especially through mobile content. MLFB provides an opportunity to deliver content through new distribution channels.
• Traditional TV, laptop, tablet, phone• Online channels • Digital networks • Fantasy Football networks• Over-the-Top (OTT) Apps• AR/VR
MLFB’s goal is to capitalize on new forms of media and content delivery of broadcasted games for a wider availability on viewership times.
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MLFB AND SINCLAIR BROADCASTING
Network Terms Final Season
ESPN $15.2 B /8 years 2021
DirecTV $12.0 B / 8 years 2022
Fox $9.9 B / 9 years 2022
CBS $9.0 B / 9 years 2022
NBC $8.9 B / 9 years 2022
NBC $2.0 B / 10 years 2020-21
Network Terms Final Season
ESPN $5.6 B / 8 years 2021
Fox $4.2 B / 8 years 2021
Turner $2.6 B / 8 years 2021
$57.0 B
$24.8 B
Network Terms Final Season
Fox/FSN/FX $1.2 B / 13 years 2024-25
ESPN/ABC $1.3 B / 13 years 2024-25
Fox $500 M / 12 years 2024-25
Big Ten
Network$2.8 B / 25 years 2031-32
ESPN $7.3 B / 12 years 2025
ESPN/ABC,
Fox/FSN/FX$3.0 B/ 12 years 2022-23
$16.1 B
Sports Are The Largest Source of Content
and Most Valuable Source of Media
MLFB Announces Two-Year Television
Contract With American Sports Network…..today announced a Two-Year Television contract with American Sports
Network (“ASN”), a division of Sinclair Networks Group, which is owned
by Sinclair Broadcast Group (NASDAQ: SBGI). The deal includes
broadcasting all regular season….
The home for sports fans to learn, be inspired and entertained,
while celebrating games, athletes, coaches and community
January 2, 2016
MLFB PRESS RELEASE
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CAMPS & PRO DAYS, MLFB DRAFT & TEAMS
Camps and 'Pro Days'MLFB DraftJanuary 28, 2016
Coaches and Teams
(L to R) Team Campo, Team Collins, Team Cottrell, Team Ford, Team Geis, Team Hall, Team Kirksey, Team Miller
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PROGRESS MARKERS
2014
2016
April 2017
September: Management Team Established
October: Ticketing Agent Signed
November: MLFB Targets US cities without an existing professional football team and with a viable stadium
January: Wes Chandler to College Football Hall of Fame
January: Norfolk, Virginia LOI Signed for Stadium and Team.
January: Orland Florida LOI Signed for Stadium and Team.
February: Little Rock, Arkansas targeted for franchise.
April Eugene, Oregon and Austin Stadiums targeted as franchise city.
May: Birmingham, AL targeted for franchise city.
June: MLFB locates corporate headquarters in Lakewood Ranch, FL
August: Akron, OH targeted for franchise city.
September: Herm Edwards joins MLFB as Special Advisor
September: MLFB actively confirming cities.
December: Oklahoma City, OK for MLFB franchise.
2015
December: MLFB announces cities for 2017.
December: MLFB launches new website.
January : Sinclair Broadcasting's ASN Network signs 2-year broadcasting agreement with MLFB
January: NFL veteran of ticketing and operations, Rick Nichols, joins MLFB
January: Mark Bulger joins MLFB as quarterback advisor
March : MLFB begins 2016 development season
January : MLFB concludes draft and announces players and teams for 2017 season.
Planned MLFB 2017 Season Kick Off
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HALL OF FAMERS IN SUPPORT OF MLFB
“Major League Football is a league whose time has come. The need for spring football has
been driven by fan demand for the game. It will also expand the fan base in emerging cities
that don’t have a pro sports team.”
– Hall of Fame Wide Receiver, Charlie Joiner, played 18 seasons in the AFL/NFL. When he left the game in
1986, he did so with more receptions and receiving yards than any other wide receiver to date.
“MLFB has brought together a very experienced management team with years of
experience in the NFL, USFL,WFL and collegiate sports. They know what has worked and
what has not. Their plan to put this league together seems fail-proof and the timing
couldn’t be better.”
– After a remarkable career that included becoming the all time NFL record holder for sacks, Bruce Smith entered
the NFL hall of fame in his first year of eligibility in 2009.
“What perfect timing for a new League; the spring fills the void we all feel after the Super
Bowl is played. What a great time of year to watch quality Football.”
– Richard Dent was a standout defensive end for the Chicago Bears. He left his mark in Super Bowl XX as the
games Most Valuable Player. His longstanding career was captioned with his entry into the National Football
League Hall of Fame in 2001.
“Finally after 30 years, a spring football League. This can only help promote and develop
the game of football while giving younger players time to enhance their skills and give
them the chance they have always wanted.”
– During his 15-year career, Dan Fouts, became the first NFL quarterback to surpass the 4000-yard passing barrier in three
consecutive seasons. In 1993, he was inducted into the National Football League Hall of Fame.
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219805-H Northcross Center CourtHuntersville, NC 28078
www.akoustis.com
CONTACT US
Michael QueenEVP of Finance
774-213-1995 ext. 1007
John MattioInvestor Relations
774-213-1995 ext. 1013
Rick SmithChief Operating Officer
774-213-1995 ext. 1003
Nick AthanMedia Relations
774-213-1995 ext. 1009
MEDIA
INVESTORS
6230 University Parkway, Suite 301 Lakewood Ranch, Florida 34240Tel: +1 (774) 213-1995
www.mlfb.com
EXECUTIVE
