SSMC WoW for

BUSINESS

EXCELLENCE

Jagadish CV, CEO

AGENDA

• Organisation Profile

• The phases SSMC goes through…

• WoW for Business Excellence

Organisation Profile

Organisation Profile

● Incorporated on 4th Dec 1998

● Joint Venture of NXP & TSMC

● Share Capital of US$404 million

SSMC : A wafer foundry for NXP and TSMC, chartered to produce deep sub-micron

processes systems-on-chip silicon.

NXP N.V. (NXP): Established in 2006, it was formerly a division of Philips.

It has over 50 years of semiconductors experience.

TSMC : Founded in 1987, it is the world’s largest dedicated semiconductor foundry.

Organisation Profile

Organisation Profile

● Excellent Location – World-class infrastructure + strong supporting industries

Organisation Profile

● Dedicated Manufacturer of

Advanced 8”

Semiconductor Wafers

● Main Product: 0.25 …. 0.11

micron with Derivatives

ranging

● Logic, RF, mixed-mode

● Embedded Flash

● EEPROM, BCD, High Voltage

● 55K Wafers Capacity per

month

Organisation Profile

● Total Space: 78,000 m2

● Total Build Up Area: 92,000 m2

● Production Space: 11,500 m2

● Staff Strength: 1683

Organisation Profile

The Phases

SSMC goes

through…

The Phases SSMC goes through

SSMC Company Culture – Together W Raise Value

WoW for Business

Excellence

OUR Excellence Journey

…, advance to

reach the

silver line in

the cloud of

999 points on

SQA scoring

scale in the

years to come.

High Performance Mixed Signal

More-than-Moore to go hand in hand for High Value Systems and new business

Lighting Industrial

Computing Automotive Identification Consumer

Mobile Wireless infra

SSMC Silicon in a wide range of applications

SSMC Silicon in Trendy Applications

Interface Products

USB3, Opto Electronics, LED Drivers, Display

Silicon Tuner

Automotive Security

NFC Authentication

Automotive Safety Sensors &

Networks (LIN/CAN/Flexray)

Green Electronics, Smart Home

Immobilization Remote Keyless Entry

RF Link

Keyless Entry/Start

Future Key

System ownership stretches from Theft Hindrance,

Keyless Entry, Push-to-Start towards Connectivity

Million Wafer Shipment

1M

2M

3M4M

5M

0

1

2

3

4

5

6

2000 2004 2005 2008 2010 2012 2013

in M

illio

n W

afe

r S

hip

me

nt

SSMC

Million Wafer Milestone

Year

~60 mths

~40 mths

~30 mths

~30 mths

~25 mths

Customer Results

● Customer Satisfaction ≥ 94%

● Automotive Quality ≤ 0.1ppm

Financial & Market Results

● Sales : USD$ ~500M

● Utilization: 99%+

● Value Add ≥ USD$170K

● LSS : 2,149 Teams

● 10k ideas: 6,787 implemented

● Patents/Trade Secret : 96

● Employee Engagement : comparable to APAC High Tech Norm

People Results

● Yield: 99.5+%

● Productivity ≥ 9.5% improvement

● Ecovision ≥ 10% improvement

Operation Results

• Organizational Profile

• The phases SSMC goes through…

• WoW for Business Excellence

Agenda

24

Operation

ExcellenceOperation

Excellence

Cost

ExcellenceCost

Excellence

Service

ExcellenceService

Excellence

Business Transformation

Self-Sufficiency in Sustained Performance

Comparison & Benchmarking

Pe

op

le

Ex

ce

lle

nce

Inn

ova

tio

n

Ex

ce

lle

nce

Leadership

Leadership

Committed Senior Leadership

• Company Level

• Division Level

• Individual Level

– CEO Tea Session

– CEO & Divisional Town

Meeting

– Skip-Level Dialogues

– Keynote addresses at

company-wide, supplier,

customer as well as

community events

– Chairmanship, advisor and

member of internal and

external committees

– BBS (Business Balance

Scorecard) performance

review meetings

Leadership

Committed Global Corporate Citizen

Leadership

Committed Global Corporate Citizen

Planning

Planning

Rigorous Strategic Planning & Deployment

Information

Information Knowledge Management

• SSMC DNA

• Documentation • SSMC Internal Document,

• Mother-Fab (NXP, TSMC)

• External Organization

• Nurturing

• Training & e-learning

• Department Lesson

Learnt, WoW

• Analytical • Transform Portal

• Benchmarking Portal

• Comparison

• Financial & Market

• Customers

• Process

• Learning & Growth

• Benchmarking

• Internal

– Operations Front

End Team

– Best Known

Methods (BKM)

• External

– Within Industry

– Outside Industry

Frequency : Weekly/

Monthly/Quarterly/ Yearly

Information Comparison & Benchmarking

People

People Building Deep Core Competence

People Employee Learning & Development Personal Effectiveness – TOEIC/EDO Program

People Employee Engagement

Process

Passionate Innovations Process

Value People • Integrity • Raising the Bar • Working Together • Innovate • Taking Initiative

INTERNAL

Passionate Innovations Process

• Establish Technology Development department since 2007

• Developed ≥ 25 new technologies / options

• TD technology strength and capabilities

– characterization, simulation, PCM design and Product/Test Analysis

– In house software and hardware for development needs

Excellence in Risk Management

Process

43

11 Mar 2011

arrived @ Singapore Changi Airport

High Risk Installation drill with Singapore Civil Defense Force

• 2 scenarios involving 60 SCDF staffs and 12 vehicles

– chemical spill in CUP building WWTP, TMAHD waste collection tank

– small fire in tank farm Silane storage bunker (Dry exercise since 2008)

Excellence in Risk Management

Process

Response to 311 Japan Earthquake & Tsunami • 2011 National Security Dialogue

– Annual event attended by Deputy PM & 3 Ministers • Theme “Securing your business competitive advantage with BCM”

– CEO in panel discussion sharing benefits of BCM – SSMC featured in Singapore Business Federation (SBF) BCM

booklet & Promotion Standees

Excellence in Productivity Process

Excellence in Productivity Process

Customers

SSMC’s Customer-Centric Excellence

Customers

Results