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STEM Crisis in the Auto Industry
Doug Patton
Executive Vice President, EngineeringDENSO International America, Inc.
President, DENSO North America Foundation
The Reality
21% of girls say their parents encourage them to become an actress; while only 10% of girls say their parents encourage them to think about a career in engineering.
– Harris Interactive for the American
Society for Quality, 2009[ ]
Who is DENSO?
Global Supplier of Advanced Automotive Technology, Systems and Components with $39.8 Billion in Sales (As of March 31, 2014)
Systems ProviderPowertrain Control SystemEngine management system, Gasoline direct injection, Hybrid components, Starter, Alternator, etc.
Thermal SystemsHeating Ventilation Air Conditioning (HVAC), Compressor, Heat exchangers, Battery thermal management, etc.
Information & Communications SystemsInstrument cluster, Head-up display, Human machine interface technologies, Horn, Keyless entry, Wireless phone charger, etc.
Driving Control & Safety SystemsPassive safety technologies, Airbag sensing system, Active safety technologies, Traction control system, Antilock braking system, etc.
The DENSO Challenge
FINDING
RETAINING
Software Engineers • Electrical Engineers • Mechanical Engineers
What We’re Up Against
Negative reputation of being a slow moving, cyclical industry
Negative reputation of dirty jobs
What We’re Up Against
PERCEPTIONHow do we change perception?
SKILLSHow do we engage and prepare students to meet the needs of the industry?
ATTRACTHow do we attract students to work in automotive?[ ]
Where Do We Start – Excite Students
The transition between fifth and sixth grades is when most students can lose interest in math and science subjects (source: A World in Motion)
Support hands-on activitiesMentor and volunteerTours of manufacturing plants and tech centers
What can we do?
Hands-on Learning
Square One PartnershipThe Square One Education Network supports hands-on STEM initiatives, hosts unique professional development, and provides engaging STEM projects throughout the Great Lakes region for K – 12 students and teachers.
Part of the Process
What is Elevate Lab?DENSO’s Elevate Lab is a unique internal research and development group of engineers, designers and researchers who take a holistic approach to solve some of the industry’s biggest challenges, like distracted driving and teen driving dangers.
Building Partnerships
PARTNERSHIPS
PARENTS
Government SCHOOLSNON-PROFITS Community
BUSI
NES
SES
What We Need To Do
Influence curriculum to meet industry needsCo-ops and internship opportunitiesCreate a community where people want to workTraining and feeder programsCreate a work environment that fosters innovation and creativityIncrease diversity[ ]
How can we change perception?
We need to tackle the
STEM CHALLENGEdifferently.
Conclusion
[ ]