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With a long list of disasters in which businesses have had to contend with in the 21st century, both natural and man-made, a great deal of attention has been paid to making crisis preparedness and response a key focus of their business continuity planning. Many organisations are taking a proactive approach to build resiliency into their business operations, but only few have fully addressed the human side of the crisis preparedness. A recent study conducted by the Society for Human Resource Management (SHRM) have shown that human resource disaster recovery plans are often not comprehensive enough to meet the needs of employees and the business in a time of crisis.
The Strategic Crisis Management & Communication for HR Masterclass will delve into the risks related to human capital resiliency that could arise in any crisis and provide a practical framework for addressing them. The real-life case studies and interactive exercises are lined up to equip you with a comprehensive understanding of the principles, strategies and techniques of crisis management and communications to exercise greater leadership in a crisis situation.
The masterclass will be delivered using a variety of tools and techniques, including lectures, case studies, videos, group discussions and exercises.
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Only S$2345 + GST
Contact Me to Register: Luke Lai | Tel: (65) 6423 4631 | Email: [email protected]
• Gain a practical understanding of the principles and concepts of organizational resilience, business continuity, crisis management and communications, particularly with respect to people-related issues
• Learn how to incorporate practical strategies and tactics for people-related components into every aspect of the crisis preparedness and business continuity planning process
• Build the knowledge and skills needed to exercise greater leadership and to successfully manage a crisis situation
• Apply the lessons learned in a realistic crisis simulation exercise
• Master the skills to communicate key messages effectively to your employees and stakeholders to rebuild their trust and confidence
• The masterclass will be delivered using a variety of tools and techniques, including lectures, case studies, videos, group discussions and exercises.
Learning objectivesLed by:
Kenny Seow PartnerRISKWEST MANAGEMENT CONSULTANTS
14 - 15 November 2016 | Singapore
STRATEGIC CRISIS MANAGEMENT & COMMUNICATIONS FOR HRMASTERCLASS Building Human Capital Resiliency & Ensuring Business
Continuity in a VUCA World
• Acknowledged leader in crisis management with over 25 years of international experience in disaster recovery, business continuity and crisis management in banking, securities, education, logistics and government
• Celebrated keynote speaker and presenter in international conferences
• Certified Business Continuity Professional (CBCP) from Disaster Recovery Institute International and a Member of the BCI (MBCI). Qualified as an ISO 22301 Lead Auditor and Trainer
40% CASH BACKThe Productivity Innovation Credit (PIC) Scheme*
+ EXCLUSIVE SCENARIO-BASED CRISIS SIMULATION EXERCISE
Kenny Seow has over 25 years of international experience in disaster recovery, business continuity and crisis management in banking, securities, education, logistics and government. He is a Partner at Riskwest, a consulting practice based in Perth, Western Australia that provides business continuity and risk management support, training and advisory services to government, community service organisations and private sector companies in the region.
Kenny is formerly the Director and Regional Head of BCM of Deutsche Bank AG with responsibilities for the development and implementation the bank’s BCM and crisis management programme across 16 countries in Asia Pacific. He has also held senior leadership positions in Sema Group Asia Pacific and Hitachi Data Systems where he managed the services of a commercial disaster recovery facility, and in PricewaterhouseCoopers where he was responsible for consulting services in disaster recovery and business continuity.
Kenny speaks regularly at seminars and conferences, and has presented papers on business continuity in Australia, United States, United Kingdom, Hong Kong, Indonesia, Singapore and Malaysia. He conducts BCM courses regularly and has trained over 3,000 senior managers and executives from public and private sector organizations. He is also a trainer for the Business Continuity Institute (BCI) and International Consortium for Organisational Resilience (ICOR).
Kenny is professionally qualified as a Certified Business Continuity Professional (CBCP) from Disaster Recovery Institute International and a Member of the BCI (MBCI). He is also qualified as an ISO 22301 Lead Auditor and Trainer. He has a Bachelor degree in Psychology and Computer Science, Master degree in Business Administration and Specialist Diploma in Disaster and Emergency Management System. He is the first recipient of Asian Business Continuity Award for Lifetime Achievement in 2007.
Kenny is currently a Board Member and Western Australian Area Representative of the BCI, Australasian Chapter. He is also a volunteer with the Western Australian State Emergency Service.
Kenny Seow PartnerRISKWEST MANAGEMENT CONSULTANTS
• United Engineers• MCIS Zurich Insurance • Government of Hong Kong SAR• Saudi Basic Industries Corporation• Perth Airport• City of Perth• Westpac• Serco • Business Continuity Institute• Department of Health, Northern Territories• Department of Finance, New South Wales• Government of Western Australia• Association of Banks in Singapore
Companies Kenny has Worked With:
Who Should Attend
Mid to Senior-Level Management of Human Resource, Talent Management, Organisation Development, Learning & Development, Employee Health & Wellbeing, Performance, Benefits, Resourcing, Employee Relations, Communications, Business Continuity Management (BCM), Health & Safety, Crisis Management Team (as well as support staffs)
Students’ testimonials from 2015 course
Cambridge Industrial Trust Management“Relevant to all organisations!”
Walt Disney“The content of the masterclass is well-structured & provided a lot of useful information in dealing with crisis management!”
EDB“Very relevant information with practical tips. Good checklists. Good, comprehensive coverage! Kenny has deep experience to share. Great trainer!”
GIC“Thanks Kenny for introducing a complex topic & using multimedia to make it come alive for us!”
MOH-Dubai“Very well-organised and topic is clear and relevant!”
Telecommunication Regulatory Authority“Really rich in information & practices!”
Bank of Tokyo-Mitsubishi UFJ“Good mix of case studies & course materials!”
Telecommunication Regulatory Authority“Very knowledgeable person & a real practitioner!”
STRATEGIC CRISIS MANAGEMENT & COMMUNICATIONS FOR HR MASTERCLASS
WORKSHOP TIMETABLE:
8.30am Registration
9.00am Start of Workshop
10.30am Morning Refreshments
11.00am Workshop Resumes
12.30pm Lunch
1.30pm Workshop Resumes
3.00pm Evening Refreshments
3.30pm Workshop Resumes
5.00pm End of Workshop
STRATEGIC CRISIS MANAGEMENT & COMMUNICATIONS FOR HR MASTERCLASS
AGENDA
Principles of Organisational Resilience• 5 principles of Organizational Resilience• Resilience indicators • Role of HR in building Organisational Resilience• Linkages between Organisational Resilience,
Business Continuity & Crisis Management
Discipline of Business Continuity & Crisis Management • Understanding the Business Continuity
Management life-cycle• Key elements of a business continuity and crisis
management plan• Effective HR participation in the plan development
process• International standards
Pre-crisis Preparation & Planning• Identifying risks & assessing vulnerabilities to
human-capital• Implementing risk mitigation strategies• Assessing impact of disruption on HR functions
DAY 1 - MONDAY, 14 NOVEMBER 2016
Strategies for Provision of HR Support in a Crisis• Employees health, safety and well-being• Addressing employees’ concerns in a crisis• Managing & coordinating logistics for employees
support• Continuity of critical HR functions
Crisis Management Structure• Crisis notification & escalation protocols• Teams & their roles in crisis management• Key responsibilities of HR in crisis response
DAY 2 - TUESDAY, 15 NOVEMBER 2016
Responding to a Crisis • Command centre operations• Crisis leadership & decision making• Issues management & situational awareness• Monitoring, logging & reporting
Managing Stakeholders Crisis Communications Response• Establishing crisis communications protocols• Developing message strategies for internal &
external communications• Dealing with the media – dos & don’ts• Use of social media in crisis communications
Readiness to Respond• Building a crisis-aware culture in the organisation• Corporate awareness & training program • Exercising & testing the crisis management plan• Crisis preparedness audits and self-assessments
Scenario-based Crisis Simulation ExerciseAttendees will have the opportunity to apply the knowledge learned in a realistic crisis simulation exercise. They will work in teams to role-play various positions on the crisis management team, and participate in problem solving and decision making. A hot de-brief will be conduct following the exercise to identify lessons learned and areas for improvement.
STRATEGIC CRISIS MANAGEMENT & COMMUNICATIONS FOR HR MASTERCLASS
STRATEGIC CRISIS MANAGEMENT & COMMUNICATION FOR HR MASTERCLASS
14 -15 NOVEMBER 2016 l Singapore
CODE
: WEB
Sign UpRegistration includes: Presentations, luncheons, networking sessions, refreshments and delegate pack
10% discount for group booking of 3 delegates and above
2 Days Masterclass
Regular Fee
The organisers reserve the right in unforeseen circumstances to change the content of any published particulars without liability. Payment must be received prior to the event. Early Bird Special discount is not applicable to Service Providers. HRM Asia reserves the right to refuse registration without further explanations. All cancellations must be received in writing 28 days prior to the event or 100% cancellation fee applies. In the event that a registered attendee fails to attend, 100% of the event fee remains.
Terms & Conditions
Data ProtectionThe personal information entered during your registration/order, or provided by you, will be held on a database and may be shared. Occasionally, your details may be obtained from or shared with external companies who wish to communicate with you offers related to your business activities. If you do not wish your details to be used for this purpose, please contact our database department at email: [email protected], Tel: +65 6423 4631 or Fax: +65 6423 4632.
40% CASH BACKThe Productivity Innovation Credit (PIC) Scheme offers Singapore registered companies 40% cash back on all HRM Congresses. Or a 400% tax deduction instead, the choice is yours.
DELEGATE RATES 2016
S$2,345 + GST
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STRATEGIC CRISIS MANAGEMENT & COMMUNICATIONS FOR HR MASTERCLASS
