Strategic Planning Innovation Summit

Trailblazing strategy, flawless execution

24 & 25 October, 2013London, UK

Current Speakers

Previous Speakers

• Chief Strategy Officer, hibu (former Yell Group)• Chief Strategy Officer, AmRest• Head of Disruption and Strategic Planning, TBWA• Director, Strategy, Weetabix• Head of Strategy & Development, NSPCC• Director, Strategy, Morrisons Supermarkets• MD & Head of Strategy, SwissRe• Head of mCommerce Strategy, Vodafone

• Director, Strategy & Planning, BAE Systems• Head of Strategy, Cassidian• Vice President, Strategy, American Express• Senior Director, Corporate Strategy, Travelport• CFO, Nireus Group• Director, Strategy & Corporate Affairs, United Networks• Founder and President, Strativity Group• Professor, Strategic Management, Saïd Business School

Past Delegates Include

• Chief Strategy Officer, Xerox

• VP, Corporate Strategy, PayPal

• Head of Strategy, HSBC

• VP, Strategy, GlaxoSmithKline

• Director, Global Strategy, Wrigley

• Sr Dir, Strategy, Boeing

Who Will You Meet?There is no question that IE. provides the gold standard events in the industry and will connect you with decision makers within the strategy industry. You will be meeting senior level executives from major corporations and innovative small to medium size companies.

Job Title Of Attendees

President/Principal

SVP/VP

C-Level

Snr. Director/Director

Global Head/ Head

Snr. Manager/Manager

Academic (1%)

78%

1000+ Employees300-999 Employees50-299 EmployeesLess than 49 Employees

Company Size Of Attendees

8%

11%

25%56% 81%Attendees are

companies with at least 300

employees

3%

21%

12%

42%

13%

8%

Attendees are at Director level or above

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Speaker Information

The Strategic Planning Innovation Summit brings together thought leaders from the world’s most respected companies, creating an open forum for strategy discussion. Spanning all industries, it is an ideal environment for cross-pollination of ideas, satisfying your

intellectual curiosity and finding proven solutions to real-life challenges. From exploratory case studies to interactive panel sessions, you are guaranteed to walk away with a wealth of strategic acumen. To secure your place at the summit, register now.

About The Summit

Iain joined the Avios team in 2007, as Head of Strategy, he provides strategic support to the Avios management team, for loyalty initiatives in the UK and internationally. Within this role he is responsible for the development and production of the company’s long term business plan and proactively identifying and sharing information on market developments, innovations or new ways of working which may benefit stakeholders or partners.

Iain’s career in loyalty has spanned 18 years, and at Avios has held roles in partner management and customer insight, gaining an unrivalled insight into how customer rewards can influence the value that partners gain from a loyalty programme.

Iain PringleHead of StrategyAvion

Avion - From Concept to Reality, the Creation of a Global Brand

Anyone flying internationally over the last few years cannot fail to have noticed the consolidation that is taking place across the industry and the growth of frequent flyer programmes as a means of generating income for the airlines.

The story of Avios is the story of how a single innovative idea was applied across two of Europe's largest airlines (British Airways and Iberia) to create a unique global loyalty currency.

In this presentation we will explore how the concept was developed, the challenges faced and the lessons learned from the launch of Avios whichinvolved multiple systems, cultures, airlines and millions of members.

Søren has twenty years experience in mainly the logistic industry as well as from general management and strategy practice. He joined A.P. Moller-Maersk as a management trainee in 1992 and has held a broad variety of positions in the Group. He has worked in Maersk China, and held various leadership positions in Copenhagen including head of the Africa Product Portfolio. Previous to his current position, he was Managing Director for Maersk Line’s South China cluster, Hong Kong. Since 2012 he has held his current position as Vice President & Head of Group Strategy. Søren holds an MBA from University of Chicago, Booth School of Business.

Søren KarasVP & Head of Group StrategyMaersk Group

Organizing a Conglomerate’s Strategy Process

How does one go about organizing strategy in a Group with a successful history spanning more than 100 years? A new process necessitated both by change in leadership, heightened demands from stakeholders as well as market growth opportunities. This presentation will walk through the key steps in the A.P.Moller-Maersk’s Groups still evolving strategy process – from the “operating system” to how it helps focus investments, drive performance and progress on the long-term aspirations. I will discuss the outcomes so far, but also hope for comments and questions from the audience to co-develop perhaps even better answers.

Shuja KhanDirector, Digital Ent.Virgin Media

Scott BallochDirector, StrategyBT

Abstracts Coming Soon From...

Speaker Information

Niko Karjalainen is a seasoned strategy practitioner with a background in corporate strategy and consulting. Previously Niko served as a Director, Corporate Strategy at American Express and had a career in strategy consulting, most recently at L.E.K. Consulting. Niko is keen to contribute to the theory of strategy as well as practice and has published a book and several articles. His forthcoming book “Strategic Analysis in Practice” provides hands-on advice on effective strategic planning.

Niko KarjalainenSVP, International StrategyHertz

Whats wrong with strategic planning and how to fix it?

Crafting and executing a solid strategy is essential to the survival and success of organisations. If anything, the prolonged economic crisis has increased the importance of strategic thinking, analysis and behaviour. However, while the term “strategy” has become ubiquitous and the strategy skillset disseminated among an increasing set of practitioners, the meaning and impact of strategy has diminished. If everything is “strategic”, nothing is. The objective of this interactive session is to provide food for thought on the role of strategy and strategy executives and to discuss ideas for adding maximum value to organisations and the society.

David has over 20 years experience in strategy, working as a strategy director, consultant and academic working with Executive and project teams from across Europe, Asia and North America. The first half of his career was in the Oil & Gas sector ranging across Europe, Asia Pacific, Middle East and Africa. He was involved in technical, project and team management, and marketing. He was a leader in a successful SME start-up. Returning to academia, he completed MBA and PHD which he combined with lecturing and strategy consulting. His PHD research was part of a unique collaborative programme with universities across the World that looked at new strategies and organisational forms. Since 1999, David has worked for Aviva, holding strategy director positions in the UK and European regions working with the regional and country Executive teams to develop and implement strategy during turbulent times.

David WebbDirector, StrategyAviva Behind the Fad: Strategic Planning in the Real

World

In the current turbulent environment developing and realising a clear strategy is more important than ever, yet is ever more challenging and certainly not the simple process the text books would have us believe! In this presentation, we will look at examples of what works in the UK and Europe, and some of the pitfalls and misnomers of developing strategy and strategic plans in uncertain times.

Vicky is the Head of Strategy at B&Q, the UK’s leading home improvement retailer. Vicky began her career in financial services, spending twelve years at Skandia, in various strategy and planning roles - most recently as Chief Strategy Officer.

Retail beckoned, and in 2011 Vicky joined B&Q, part of the Kingfisher Group, to lead the strategic journey - from traditional store based retailer into the brave new world of omni-channel delivery. B&Q is currently undertaking one of the biggest transformation programmes in UK retail in order to set them up well for many more years leading the UK home improvement market.

Vicky BramleyHead of StrategyB&Q

Keeping Pace with the Retail Revolution

The retail world has changed substantially. Remember a time before Google? A time when consumers only shopped in stores and when engaging with retailers meant exchanging pleasantries about the weather at the checkout? We've come a long way since then. 

Today's consumer wants to interact with retailers via multiple channels, wherever and whenever they choose, 24/7. It’s no longer good enough to offer great products at great prices.

B&Q is now making the transition from traditional retailer to omni-channel supremo.

Speaker Information

Marcus is a Charted Civil Engineer with over 25 years’ experience in management and construction. His background spans operational, development and strategic roles in public and private sectors. In his current role, Marcus is responsible for the strategic development of a product led capital programme, together with Master Planning and forecasting functions. In partnership with the six sigma team, he leads an integrated approach to organisational capability, ensuring the airport is well placed to compete. Utilising insight and benchmarking, Marcus leads the development of differentiated products and services across passenger segments, to maximise value for a complex array of customers and stakeholders.

Marcus StantonHead of Product & Capital DevelopmentGatwick Airport

Strategic Change - From Infrastructure Bias to Passenger Focussed, Product Led Strategy

Following the sale of Gatwick in December 2009 by BAA, Gatwick Airport has been free to compete. This presentation will explain one of the strategic changes since taken to compete for market share - breaking away from a legacy approach to infrastructure, and moving towards a customer and passenger focussed plan. Through extensive passenger research and market intelligence, a targeted approach was developed, utilising a balanced application of improvements in people, process, technology and infrastructure to gain competitive advantage. Whilst familiar to most competitive businesses today, it’s a step change in the airport sector and is causing a great deal of interest amongst competitors.

Nick has been at Sky for over 15 years in a wide range of roles. Nick was recently appointed Chief Operating Officer at Sky News and his role covers all aspects of running the organisation – including commercial deals, strategy and people. Before this, Nick was Deputy Head of Strategy for a number of years and involved in numerous significant projects. These include the acquisition of VMtv, the addition of the Viacom business to Sky Media’s portfolio, the launch of Sky Atlantic and many commercial deals with the major US studios and sports bodies. Nick studied at Warwick University and graduated with a BA Hons in Economics and International Studies.

Nick HermChief Operations OfficerSky News

Strategy and 24 hour live news

Delivering the news is an intensive and demanding business. It involves working in an environment that is fast-paced and never sleeps. It requires major decisions to be made every day, often within a limited timeframe and with limited information. This session will explore the differences between the world of live news and the world of strategy, but also some underlying similarities and what each could learn from the other.

Graeme Stewart is Director of Public Sector Strategy and Relations, UK&I at McAfee. He is responsible for McAfee’s overall strategy as it relates to the UK Public Sector on the topic of Cyber Defence. His works cover assisting various Government Departments in formulating and executing policy; offering comment, advice and guidance to Public bodies; providing a narrative on the topic to key Government stakeholders and ensuring that McAfee has the right relationships across elected bodies, the Civil Service and the wider Public Sector. Graeme has worked in the field for close to 15 years.

Graeme StewartDirector of Public Sector Strategy and Relations, UK & IrelandMcAfee

From Transactional to Strategic: How McAfee is repositioning itself in the UK with Government

The UK Public Sector has long been a good marketplace for McAfee, but in recent years, revenues have slowed. I was brought in to ascertain why, and build a recovery programme. My view was that the messaging and approach to customers was wrong and provided little value to them. This presentation discusses my approach to date: my methodology, what’s

worked, what hasn’t worked, and what lies ahead.

Speaker Information

Matt joined hibu in January 2012 as Chief Strategy and Business Development Officer. Previously, as a Partner in the consumer media and digital practice at Booz & Co., Matt started and led the global eCommerce discipline. Working across multiple sectors in 166 countries, he drove cutting edge work that enabled small and medium-sized enterprises (SMEs) to adopt and create business value from the latest digital and technology trends. Matt’s digital experience spans Web 2.0, digital marketing, online and social media, mobile print digitisation, web-hosting and eCommerce. He has worked globally with several Fortune 100 companies on major corporate transformations.

From Yell Group to hibu

When faced with a structural change in its core directories market, the former Yell Group, owner of iconic brands including Yellow Pages, Páginas Amarillas and Yellowbook, rapidly re-invented itself as hibu, a digital solutions provider to merchants and consumers. In parallel, the company re-focused its traditional print business while addressing its cost base and capital structure. Matt Anderson will review the steps taken to create a transformational strategy that has underpinned hibu’s continuing turnaround. He will draw upon his experience gained initially as a consultant to hibu advising its executive team and his subsequent “hands-on” engagement as Chief Strategy Officer.

Matt AndersonChief Strategy Officerhibu

Bio coming soon...

The Strategic Change Sponsored By Accurist...

Accurist has undergone a fast paced brand-alignment process in recent times. The strategic planning, operational challenges and realtime decision making processes that define it reflect the same challenges that face FTSE 100 challenges. However, in a small organisation such as ours these are infinitely more visible. From my close proximity to the ‘floor’ of our organisation, I will demonstrate the reality of such change, particularly on the impact on performance and people.

Jonathan CrockerChief Executive OfficerAccurist

Bio coming soon...

Tapping into Adjacent Markets - A Telco’s Strategy to Innovate

With the traditional revenue sources of Telcos flattening and digital businesses becoming more common, they must adapt their strategies to not only stabilize, but also grow their revenue and profits. What are the ways a Telco can approach this problem, and how does Deutsche Telekom cooperate with the external world to innovate and stay ahead?

Yatin PahwaVP, Product Strategy and Business DevelopmentDeutsche Telekom

Previous Speakers

Wojciech Mroczynski is a Management Board Member and Chief Strategy Officer of AmRest, one of the leading global restaurant operators.   In his current role Wojciech is responsible for M&A, IR and strategic planning process, among others. He joined the Company as   CFO shortly after its IPO and then moved to COO and CPO roles. Wojciech is a graduate of Gdansk University, Central Connecticut State University and Harvard Business School.In 2011 he did a sabbatical travelling with family (wife and two kids ages 8 and 10) as backpackers around the world for 12 months (www.naszsabbatical.com) Among his many passions Wojciech is one of the best triathletes in Poland, currently ranked as 7th in 40+ age category having also completed Ironman events with PB in Nice, France, of 10h:56m:13s (3,8km swim, 180,2 km bike, 42,2 km run). His life motto is: "Follow your bliss”.

Expanding the core restaurant business globally - AmRest case study

After a successful development of a multibrand restaurant business in CEE, AmRest decided to expand beyond their original business model of franchising leading brands like KFC, Burger King, Pizza Hut and Starbucks. In 2012 the Company launched its own successful Italian concept, La Tagliatella, in four test markets, US, China, Germany and India in an effort to build the first truly global Casual Dining concept in the world. This recent major milestone is yet another confirmation of AmRest’s founding belief that, Wszystko Jest Mozliwe (Everything is Possible). AmRest growth journey is filled with strategic dilemmas and valuable insights.

Wojciech MroczynskiChief Strategy OfficerAmRest

Dimitrios has fifteen years international experience across a wide array of business and functional areas,including strategy formulation, post-acquisition integration programs, performance management systems and ERP implementations. He has led successfully large change and processes optimization programs in a number of European countries in various multinationals companies. Dimitrios holds BA in Economics from the University of Athens and he has received his MBA from London Business School.

A discussion of the benefits of critical thinking and a learning mindset in times of change.

Many institutions struggle with change, not least when they try to apply ‘old’ knowledge to ‘new’ situations, this session will discuss the opportunities and risks in delivery of strategy through the lens of institutional mindset.

Paul DurkinStrategy DirectorMorissons Supermarkets

Gareth is currently Strategy and Business Development Director at Weetabix Food Company. Weetabix Food Company is the leading manufacturer of cereal based foods in the UK. Gareth has many years experience in the CPG industry having spent over 10 years in a number of leadership roles at Kimberly-Clark Corporation. Gareth began his career at KPMG. During his time at KPMG he engaged in a number of consulting and M&A advisory projects. Gareth is married and has two daughters.

Fuelling growth through implementation excellence

Weetabix Food Company has been selling nutritious breakfast cereals globally for 80 years. The business has undergone significant change in the last 10 years under private equity ownership. The business is now entering a new phase and transforming its business model to increase the reach of it products into different consumer demand occasions and new markets. Weetabix has an ambitious plan to achieve its objectives, and has entered a change program. In this session Gareth shares some of the activities and planning that the Weetabix team has deployed to drive the change.

Gareth MartinDirector, Strategy & Business DevelopmentWeetabix

The Information

Silver Pass

£1095Access to all sessions &

networking event

£895Early Bird Price

(before 16 August)

Diamond Pass

£1495Access to all sessions, networking events, annual subscription to IE.

membership & Strategic Analysis Report

£1295Early Bird Price

(before 16 August)

Gold Pass

£1295Access to all sessions, networking events & annual subscription to IE. membership

£1095Early Bird Price

(before 16 August)

Registration Pricing

Strategic Planning Innovation SummitDate: 24th & 25th October, 2013Location: London, UK

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For one day passes and group discounts contact Jordan Dunne by calling +44 207 253 9860or email jdunne@theiegroup.com

* Team discounts are applicable at the point of registration only.

Group Discount Offers3 Silver Passes: £2250 (£750 per attendee)5 Silver Passes: £3500 (£700 per attendee)3 Gold Passes: £2850 (£950 per attendee)5 Gold Passes: £4500 (£900 per attendee)3 Diamond Passes: £3450 (£1150 per attendee)5 Diamond Passes: £5500 (£1100 per attendee)

Ways to Register

Register Online Here+1 323 446 7673+44 207 253 9860

1 Day Pass

£795Full access to the sessions and

networking events on your chosen day & 30 days access to IE. membership

£595Early Bird Price

(before 16 August)

On-Demand

£400Full access to a live recording across

both days for the summit.

Access to IE.membership siteto view the event

materials

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1. Delegate Information...

2. Pass Types...Early Bird Pass Options until 16 August, 2013

Early Bird Silver: £895 Attendees ____ Early Bird Gold: £1095 Attendees ____ Early Bird Diamond: £1295 Attendees ____ Early Bird One Day: £695 Attendees ____

Regular Pass Options after 16 August, 2013 Silver Pass: £1095 Attendees ____ Gold Pass: £1295 Attendees ____ Diamond Pass: £1495 Attendees ____ One Day Pass: £895 Attendees ____ On Demand Pass: $600 Attendees ____

Group Discount Pass Options 3 Silver Passes £2250 (£750 per attendee) 5 Silver Passes £3500 (£700 per attendee) 3 Gold Passes £2850 (£950 per attendee) 5 Gold Passes £4500 (£900 per attendee) 3 Diamond Passes £3450 (£1150 per attendee) 5 Diamond Passes £5500 (£1100 per attendee)

For larger groups or one day passes contact Jordan Dunne by calling +44 207 253 9860 or email jdunne@theiegroup.comGroup passes only available when all participants register together.

Pass Descriptions:Silver Pass: Access to all sessions & networking eventsGold Pass: Access to all sessions, networking events & annual subscription to IE. membershipDiamond Pass: Access to all sessions, networking events, annual subscription to IE. membership & Strategic Analysis Report

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Prices are exclusive of VAT. Places are transferable without any charge to another Summit occurring within 12 months of the original purchase. Team discounts are applicable at the point of registration only. Any cancellations within a group registration will in turn incur an increase in registration fee for the remaining group participants. Cancellations before 16 September, 2013 incur an administrative charge of 50%. If you cancel your registration after 16 September 2013 you will be charged the full fee. You must notify The Innovation Enterprise in writing of a cancellation, or you will be charged the full fee. The Innovation Enterprise reserve the right to make changes to the program without notice. NB: FULL PAYMENT MUST BE RECEIVED BEFORE THE EVENT.

Registration FormStrategic Planning Innovation Summit24 & 25 October, 2013 | London | UKFor registration or more information on the program, please call Jordan on +44 207 253 9860 or fax this registration form to +1 (323) 446 7673

3. Payment Options...

7 Schedule

Networking Drinks 17.30 - 19.00

25 October

Session One 08.30 - 11.00

Coffee Break 11.00 - 11.30

Session Two 11.30 - 13.00

Lunch 13.00 - 14.00

Session Three 14.00 - 15.30

Coffee Break 15.30 - 16.00

Session Four 16.00 - 17.30

Day Two

24 OctoberDay One 08.30

10.00

10.30

12.00

13.30

15.00

15.30

17.00

19.00

08.30

10.00

10.30

12.00

13.30

15.00

15.30

17.00

Session Five 08.30 - 11.00

Coffee Break 11.00 - 11.30

Session Six 11.30 - 13.00

Lunch 13.00 - 14.00

Session Seven 14.00 - 15.30

Coffee Break 15.30 - 16.00

Session Eight 15.30 - 17.30

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Previous Sponsors

For sponsorship information contact Pip at pcurtis@theiegroup.com

Platinum Sponsor Global Gold Sponsor

Coffee Break Sponsor Exhibitor

Media Partner

Silver Sponsor

Exhibitor

Media Partner Global Partner

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