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Corso di Laurea Magistrale per la Comunicazione Turistica e Commerciale (LM38) A.A. 2010/2011 English Course C2 Lecturer: Hartle Sharon Student: Rigo Veronica Supporting Regional Festivals to enhance the tourist experience

Supporting Regional Festivals to enhance the tourist experie nce

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Corso di Laurea Magistrale per la Comunicazione Turistica e Commerciale (LM38) A.A. 2010/2011 English Course C2 Lecturer : Hartle Sharon Student : Rigo Veronica. Supporting Regional Festivals to enhance the tourist experie nce. The Event and the Travel Industry : - PowerPoint PPT Presentation

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Page 1: Supporting Regional Festivals to enhance  the  tourist experie nce

Corso di Laurea Magistrale per la Comunicazione Turistica e Commerciale (LM38) A.A. 2010/2011

English Course C2

Lecturer: Hartle Sharon

Student: Rigo Veronica

Supporting Regional Festivals to enhance the tourist experience

Page 2: Supporting Regional Festivals to enhance  the  tourist experie nce

The Event and the Travel Industry: Promoting synergy potentials

Page 3: Supporting Regional Festivals to enhance  the  tourist experie nce

What do I mean by “possible negative impacts”?

Page 4: Supporting Regional Festivals to enhance  the  tourist experie nce

Locals and Tourists:The challenge of reuniting two apparently

incompatible worlds

How shall we cope with this situation?

Page 5: Supporting Regional Festivals to enhance  the  tourist experie nce

The Answer lies within the notion of “Authenticity”

Page 6: Supporting Regional Festivals to enhance  the  tourist experie nce

Tocatì: “It’s yout turn” to enjoy a real, authentic experience.

= Female emancipation=Fertility=Female endurance

Page 7: Supporting Regional Festivals to enhance  the  tourist experie nce

To recap, Regional Festivals are:

-an occasion for an intimate, cross-cultural exchange-“drawcard” for the destination- one way to prevent negative side effects of tourism flows

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