Synopsis Iipm Benoyjoy

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THE INDIAN INSTITUTE OF PLANNING & MANAGEMENTNEW DELHI

THESIS SYNOPSIS

SS-2009-2011

MARKET MAPPING FOR SAP FI-CO MODULE

UNDER THE GUIDANCE OF:

MR. MANORANJAN MISHRA

SUBMITTED BY:

BENOY JOY

SS-2009-2011



THESIS SYNOPSIS

DETAILS OF THE STUDENT

Name: Benoy Joy Varughese

Section: SF1

Phone: 9582595512

Email: [email protected]

Batch: PGP/SS/2009-11

Specialization: Finance & Marketing

THESIS TOPIC:

Market Mapping for SAP FI-CO Module

INTRODUCTION

SAP, started in 1972 by five former IBM employees in Mannheim, Germany, is

the world's largest inter-enterprise software company and the world's fourth-

largest independent software supplier, overall. Systems, Applications, Products

in data processing or SAP was originally introduced in the 1980’s as SAP R/2,

which was a system that provided users with a soft-real-time business application

that could be used with multiple currencies and languages. As client–server

systems began to be introduced, SAP brought out a server based version of their

software called SAP R/3, henceforth referred to as SAP, which was launched in

1992. SAP also developed a graphical user interface, or GUI, to make the

system more user friendly and to move away from the mainframe style user

interface. For the next 10 years SAP dominated the large business applications

market. It was successful primarily because it was extremely flexible. BecauseSAP was a modular system (meaning that the various functions provided by it

could be purchased piecemeal) it was an extremely versatile system. A company

could simply purchase modules that they wanted and customize the processes to

match the company’s business model. SAP’s flexibility, while one of its greatest

strengths is also one of its greatest weaknesses that lead to the SAP audit.



In India, SAP is turning its attention to small- and-medium sized

businesses (SMB).

RESEARCH OBJECTIVE

• Enlist the key aspects of SAP FI-CO module as applicable to Indian SMBs.

• Undertake a competitors analysis of SAP FI-CO vis-à-vis close competitors

based on:

o Product features and capabilities

o Price

o Product Support

o Usefulness to SMBs

• To undertake a market survey in order to gauge the acceptance level of SAP

FI-CO in SMBs.

RESEARCH METHODOLOGY

Secondary data:

♦ Data from Industry reports on ERP

♦ Data will be collected from SAP & Officials of SAP Affiliates in Delhi.

♦ Data will be collected from various Internet and SAP Modules.

Primary Data:

♦ Tool for data Collection: Questionnaire

♦ Sample Size: 50 SMBs

♦ Target Audience: SMBs presently using SAP FICO

♦ Sample Extent: Delhi/Noida/Gurgaon♦ Sampling method: Judgmental sampling

SCOPE OF THE WORK

The broad aim of the study is to assess the acceptance level and future market

potential for SAP FI-CO in SMB segment.

.



JUSTIFICATION OF CHOOSING THE TOPIC

SAP financials is a module that all companies can make use of. All companies

large or medium sized have a financial department that SAP FI/CO can help

optimise.

The SAP FI Module has the capability of meeting all the accounting and financial

needs of an organization. It is within this module that Financial Managers as well

as other Managers within your business can review the financial position of the

company in real time as compared to legacy systems which often times require

overnight updates before financial statements can be generated and run for

management review.

The real-time functionality of the SAP modules allows for better decision making

and strategic planning. The FI (Financial Accounting) Module integrates withother SAP Modules such as MM (Materials Management), PP (Production

Planning), SD(Sales and Distribution), PM (Plant Maintenance),and PS (Project

Systems).

The FI Module also integrates with HR(Human Resources) which includes

PM(Personnel Management), Time Management, Travel Management,

Payroll.Document transactions occurring within the specific modules generate

account postings via account determination tables.SAP CO Module represents the company's flow of cost and revenue. It is a

management instrument for organizational decisions. It too is automatically

updated as events occur.

The SAP CO (Controlling) Module provides supporting information to

Management for the purpose of planning, reporting, as well as monitoring the

operations of their business. Management decision-making can be achieved with

the level of information provided by this module.

DETAILS OF THE EXTERNAL GUIDE

Manoranjan Mishra



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Synopsis Iipm Benoyjoy