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Ron Jensen of the Southeastern Minnesota Synod, ELCA's Mission Support Table shared this presentation on technology and giving at the 2013 Councils as Leaders in the Church event.
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Why?
• Because the world has changed– Many don't carry cash or check books– Many don't use the mailbox – We're in a millennial generation • A lot of us are becoming like them
– Half of people are carrying smart phones, and more will soon
– We need to relate personally to members and non members
Do we have to?
• If it was good enough for my parents!• I don't do Facebook or Tweet or Four Square
or…• People shouldn't be using credit cards to give• Or lots of other excuses that people make
What can technology do?• Connect- Allow communications to reach
members and non members• Involve- Engage younger members where they
"live"• Make it easier for everyone to give
How can technology be used to Connect?
• Web site– Mobile friendly– Concise and easy to use
• email newsletter, not paper– Weekly email communications is better
• MailChimp, may be free for many congregations• Constant Contact
• Social media -even better for some people– Facebook
• Pictures• questions, news, events, polls, trivia, accolades, and more
– YouTube– Twitter- Pastor Doering– Google+– Pinterest?
CommunicationsHow do you communicate?
How can technology be used to Involve?
• Social media– Facebook
• Provide opportunities• Recognize support of your mission
– Twitter- regular short communications– Google+– Pinterest?
• Create opportunities to make a missional difference– People don't give to pay the light bill– People don't want to join a Lutheran club– Make it easy for members to participate
• Electronic registration and payment
Easy to Participate
Easy to volunteer
How can technology be used to Give?
• Electronic transfers– Electronic bill pay
• Electronic pledging• Credit/debit cards• QR codes• Kiosks• iPads with Square credit card readers
Giving
Where is help?
• Vanco- Simply Giving• The Millennial Impact Survey
– themillennialimpact.com• Mission Support Table
– Larry Iverson [email protected] – Steps of the Steward
• Synod Communicators meetings– Katie Livingood [email protected]
• Other congregations– Share and learn– Like their Facebook pages,
Links
• Facebook- http://facebook.com
• YouTube- http://youtube.com
• Twitter- http://twitter.com
• Pinterest- http://pinterest.com
• Millennial Impact Survey- http://themillennialimpact.com/
• Constant Contact- http://www.constantcontact.com
• MailChimp- http://mailchimp.com/
• Steps of Steward- http://semnsynod.org/for-congregations/stewardship/
• Communicators- http://semnsynod.org/for-congregations/communication/
• Vanco https://www.vancoservices.com/Millennial Impact Survey
