TELEVISION PROFILE

8/2018

TELEVISION PROFILE

1.9 MILLION WEEKLY VIEWERS

98% 99% 79%

56% female44% male

$76,800 medianincome

weekly viewers A18-49 demo: 727,437 A25-54 demo: 832,965A35+ demo: 1,107,337

21ST Season Emmy-nominated

96% ownhomes

take action after watching Today’s Homeowner TV. (81% conduct at least one project and 57% go online to search about a featured product or brand.)

have bought (42%) or would consider buying (57%) a product featured on Today’s Homeowner.

are spending more time investing in their home than 5 years ago.

Sources: Nielsen May 2018 Quarterly Ratings & 2017 Today’s Homeowner Audience Survey by Research Solutions Inc.