UY BAN NHAN DAN CQNG HOA XA HQI CHU NGHIA VIET NAM Di.ic 14p - Tv do - H#nh phtic

So: 511 -UBND TP. Thanh Hoa, ngay 0# thong 11 nam 2016

KE HOACH Thtrc hien Chuang trinh hanh dOng ciia BCH Bang b0 thanh ph4 ve

Chuang trinh phat trien du lich thanh ph6 Thanh Hoa giai do#n 2016-2020

Thgc hien Ke hoach so 156/KH-UBND ngay 17/10/2016 cila Uy ban nhan dan tinh Thanh Hoa ve thgc hien Chumg trinh phat trien du lich Thanh H6a giai clop 2016-2020; Chuang trinh hanh Ong so 20-CTr/TU ngdy 11/7/2016 &la BCH Dang bo thanh ph6 ve Chuang trinh phat trien du lich thanh phi) Thanh HOa giai clop 2016-2020. Uy ban nhan dan thanh ph6 ban hanh KA hoach trien khai voi nhang not dung cu the sau:

I. MIX RICH, YEU CAU 1. Muc dich

- Cu the hoa cac mpc tieu, nh*n vu, pal phap cla de ra trong Chuang trinh phi trien du lich thanh ph6 Thanh HOa giai dop 2016-2020 dm BCH Dang bo thanh pho khoa XX; dam bao to chirc trien khai thgc hien hi:41 qua Chuang trinh nham tao su chuyen bien manh me, toan die.n ve phat trien du lich thanh ph6; phAn dau Glen nam 2020, phat trien du lich thanh pho theo twang ben yang gan

giir gin va phat huy cac gia tri van hOa lich sir truyenthong, ket not du lich trong tinh, cac vung du lich trong diem quoc gia va quoc te.

- Phan cong nhim vu cu the cho cac phong, ban lien quan trong viec trien khai thuc hi'n Chuang trinh phat trien du lich thanh ph6 Thanh Hoa giai down 2016-2020. Xay dung san pham du lich, dich vu du lich da clang, có chat luting dap ung nhu cau du khach trong tinh, trong nuoc va qu6c

2. Yeu cau Cac phong, ban, dan vi xac dinh ro trach nh*n trong viec thgc hien muc

tieu phat trien du lich thanh pho Thanh Hoa giai clop 2016-2020; to chirc trien khai kip th6i, co hiu qua cac nh*n Nip dugc giao, dam bao thgc hien thong lqi Chuang trinh phat trien du lich thanh ph6 Thanh H6a giai clop 2016-2020.

II. NHIEM VU 1. Ra soot, dieu chinh,b4 sung quy ho4ch Oat trien du lich nh&'m khai

thac tot nhAt dem 'fang, loci the ctia thanh phO ve du lich: - Tap thing dAy nhanh ti6n 0hoan th*Icac du an dau to kinh doanh du lich.

Thu hut doanh ngh4 dau to phat trien khu di tich lich sir - van hoa Ham Wong (Khu vuon di san Vi* Nam — ASEAN, cong vien MIA() co...).

- L6p Quy hoach va clAu to phat trien he thOng cac cong trinh vui choi giai tri, the Chao va cac dich vkibt) trg (dich vu y te, cham sac sirc khoe, dich vu mua sam,...) de keo dai thoi gian luu tra cua khach du lich tai thanh ph6.

- L4p Quy ho4ch va thvc fRn quy ho4ch du lich 2 ben be. song M" tix nga ba bong di SAm San.

THANH PHO THANH HOA

- Lap Quy hoach vat dau tu co sat ha tang lang ngh&', diem trinh din van ngh, ca mua nhac dan t4ic dac trung cua xir Thanh de phuc vu du lich: truck mat la nghe duc dong truyen thong.

- L4p Quy hoach vat xay dung mot so tuyen phO am thgc, pho di pho mua

-L4p Quy hoach vat xay dung khu ve sinh dot chuan tai ben thuyen Ham Wong, Thai mieu nha F14u Le vat mot so vi tri khac.

L'Op Quy hoach vat xay dung cau tau, trung tam don tiep khach, not de xe t4i ben thu)4n du lich Ham Rtmg.

- Ra soot, danh gia tinh hinh thgc hie.n quy hokh tai cac diem den du lich; xac d nh nhang yeu to anh huang, cac ngu6n luc phuc vu cho phat trien du lich thanh pho.

2. Kett goi , xtic tien dAu hr vat huy dOng toi da cac nguOn Ittrc cho dAu tu. phat trien du lich.

2.1. TO (rung khai that the nkinh cua cac nhom tai nguyen du lich - Rao ton, ton too vat phat huy gia tri di tich lich sir van hoa, di tich lich sir cach

mang, di tich khao co, danh lam thang canh.... ten dia ban thanh pho: + Nhom di tich lich sir cach mgng: Di tich dia diem Nha may Den; Cau Ham

Rtmg, Doi C4; nha may din Ham Wing; Khu twang niin van h6a Chu tich Ho Chi Minh; Den the. cac BA me V* Nam Anh hung vat cac Anh hung lie.t s'51;

+ Nhom di tich lich sir van hoa: Khu di tich lich sir - van h6a Ham Wing; Thai mieu Nha Kau Le; &n the chang At Dai Vuong Le Hilu; a&I the. Chu Van Luang; Den that Duang Dinh NO* Den the T6ng Duy Tan; Den the. Dirc Thanh TrAn; Lang Qulan Man...

+ NhOm danh lam thang canh: Chila Vom, nui A Ban Th4p Canh, hon Vong Phu; acing Tien San; DC?'ng Long Quang; Ntli D9; Ban chan ien; Bia Truang Thi; Khong gian van h6a

+ Nhom di tich khao co: di tich Dong San; Gom Tam Th9 + Nhom di tich lich sir van hoa tam linh: Thien vien Truc Lam Ham Wong;

Chila NV Da; Chila Tang Phuc, Chia Dai Bi; Chiia Voi; ChUa Thanh Ha; Chia Tranh (huong Quang Tu)

- Du an khoi phuc vat ton too mot so nha co; Lang co Bong Son; nha co Ong Luang Tr9ng

- Lang van hoa xir Thanh: Dau tu xay dung cac nha san truyen thong cua cac dant'sc; trung tam van hoa; mo hinh di san, danh lam thAng canh d(K dao; khu dich vu; bai do xe, nha ve^, sinh...

- Bao ton phat huy cac gia tri van h6a, le hoi truyen thong phuc vu du lich (IC Song Ma, cac tro choi, tre dien dan gian..

2.2. Huy do:ng nguon von dau tu. - DAu moi, lam vi& voi. cac So., ban, nganh de dirgc than gia cac chuang trinh,

du an d'au to phat trien du lich tix ngan skh tinh, cac chuong trinh muc tieu quoc gia..., - BO tri ngan sach dia phuong‘dAu tu ton too di tich, CO so ha tang ky thu4t thiet

yeu tai cac di6m du lich. Tuyen truyen nang cao nh'a'n thirc cho can be?, ngiroi dan ve teach nhim Ong dc'ing trong viec xay dung moi trueng du lich an town than thin —hap dan; quang bat, xuc tien san phAm du lich dia phirang.

- DAy manh xa he)i hoa dau tu phat trien du lich; do'i mai, nang cao hieu qua cong tac xfic tien dau tu nham thu hut cac nha dau tu c6 tiem luc tai chinh, kinh

chuyen mon sau tham gia dau to kinh doanh du lich, tap trung vao cac khu du lich tr9ng diem: Khu di tich lich sir van Me Ham R6ng; Nui Do (Ban A Thk Canh); Khu di tich Mat San (Thai mien Nha Hlau Le); Cum di tich lich sir van hoa thang canh An Hoach; Lang co Dong San; Den tha nit sinh...

2.3. Detu trien h9 tang va co sefr vex chat ky thulit - Ti6p tuc dau to ca sa ha tang va, co so vat chat a mot so khu vuc tr9ng

diem: Khu di tich lich sir van hoa Ham R(ing; NI:1i D9 (Ban A Th4p Canh); Khu di tich M4t San; Thai mieu Nha Kau Le; Cum di tich lich sir van hoa thang canh An Hoa,ch, Lang c6 Dong San; Den tha nit sinh...

- Dau tu ca s& ha tang, ca sa vat chat k9 thu4t phuc vu phat trien du lich song Ma (Ham R6ng nga Ba Bong): xay dung khu ben thuyen, cau tau, trung tam don tiep khach, nai de xe tai ben thuyn du lich Ham Rong, to chirc tham quan d9c song Ma, to chirc cac cueic thi dua thuyn, he song ma, the thao diroi nuac,..

Xay dung khu niti Long, nth M4t thanh diem du lich. T4p trung hoan thanh va dua vao khai thac, sir, dung, phat buy qua cac cong trinh cua tinh va thanh pho: Sa ban Chien thang Ham R6ng; Thien v*1 Truc Lam Ham Wing, Den th& Nit sinh, Thai mieu Nha H4u Le, Khu van Ma tuang nirr1 chu tich Ho Chi Minh, E4n th& cac Ba me V* Nam anh hung va cac Anh hung Rt sy, cong vien HOi An, quang tru&ng Lam San ...

- Dau to xay dung cac khu vui chai giai tri tong h9p, cong vien van hoa sinh thai, khu vui chai dan gian tai khu vuc Ham Wong nhu: dich vu ltru tru, an uong, hang luu niem, khu dich vu vui chai giai tri hieu dai, khu bai tam nhan tao, khu the thao tong hop,

Dau tu du an bao ton va xay dung mO hinh Oat trien du lich trai ghirn, du lich sinh thai, du lich cong dOng: tham quan, nghien ciru nha co, lang

c6 Dong San; mo hinh ve du lich sinh thai cong dong, du lich dong que, to chirc dich vu homestay cho khach du lich (an, ngu, sinh boat, lam v* ding cong dong). Xin chu chuang dau to va thuc hieu du an Cong vien khao co Dong San".

- Dau tu ca sa ha tang phat trien du L ich fang ng e : Duang gi ao thong den lang nghe, khu don tiep, nha trung bay san pham, nha ve sinh cong cong, bai do xe, he thong xir ly rac, nuac thai, h thong die;n, nuac.

- Du an co sa ha tang k-y thOt du, lich (1-1 thOng 1S/ rac, nuac thai, he thong d*, nuac, trung tam/nha don tie!) khach, bai do xe...) tai khu du lich Ham 'tong.

3. T4p trung Oat trien va da d#ng htia san pham du lich theo htro.ng chuyen nghiep, van minh, lich sty, than thien.

3.1. Phat trien san "ham du Lich Xay dung va trien khai de an "Phat trien du lich thanh pho den nam

2025, tam nhin den nam 2030" thuc hi:0 Chuang trinh phat trien du lich Thanh H6a giai doan 2016-2020 cua Tinh Thanh Hoa.

Xay dung san pham du lich dac trung cua thanh pho, tir dO dua du lich thanh ph6 tra thanh thuang hiti du lich van hoa, lich sir — tam linh; du lich sinh thai,,c(5ng (long, lang nghe; nghien ciru tim hieu ye nen van hoa ban,dia, d4c biet la nen van hOa Dong San; ngu'n g6c to tien cua ngirai Viet co gan voi di chi khao co NUi Do; nghien dru ve lang que V* Nam gan vaf lang co Dong San; nghien dru ve truyen thong cach mang anh himg cua dan xt:r Thanh gan voi Ham ROng chien thang.

Hoan chinh tour du lich theo chuyen de va tour tong hop k& hop tang cirUng va caf thien chat luting dich vu, cho phep mot to trinh co dinh va quy dinh thoi gian boat Nng cho loai hinh nay.

Phat trien cac m'a't hang luu n*.n tai cac lang nghe truyen thong, cac ca sa san xuAt san phAm thu cong my nghe nhu nghe lam nem chua, banh da nem, riro:u lang Quang, nghe diic dong DOng Ve, nghe lam hoa giAy, nghe Om Tam Tho, nghe cham khac da nui Nhoi...

Khuyen khich viec dau tu cac loaf hinh giai tri, nghe thu4t, tro chai hien dai trong Cong vien Hi5i An, Cong vien Ham Wong.

Hinh thanh vi& phat trien,tour tham quan du lich duong song (River tour), mo hinh du lich trai nghim &rig que ngay lam nong

Thu hut doanh nghi'kdau tu va hinh thanh tuyen pho kieu mau: pith di Ix), pith am thirc va ph6 mua sam ye dem de da clang hoa san pham du lich phuc vu nguai dan va keo dai ngay luu tru dm du khach den tham quan thanh pho.

- Thu hut doanh nghi0 dau tu khu ban hang luu n*n, d4c san cua thanh ph6 tai cac khu, diem du lich phuc vu khach du lich.

- Nang cao chat luting cac di&n tham quan có kha nang st:rc thu hUt nhu: Thai mien nha HO Le, khu nUi D9, Khu di tich lich sir van Ma Ham Wing, Thi&I vien Triic Lam Ham Wing, lang co Wong San, khu di chi khdo co Dong San, khu di tich Om Tam Th9, khu van Ma tuang ni'm Bac Ho, ...

- TO chirc cac le hOi thuang nien nhu: Le hOi Thai mieu nha HO Le, le hed den T6ng Duy Tan, 16 hoi den Tran Hung Do, le hoi den the' Duang Dinh Ngh, le 110i chila vi& to chirc phai dien ra dinh kS, de quang ba cho khach du lich va tra thanh thuang hi41 hoat Ong du lich khong the thieu doi vai du khach den thanh ph6 Thanh Hoa.

- Xay dung va trieAn khai du an khoi phkic loai hinh van Ma phi vat the "HO song Ma" phuc vu tuyen du lich tren song; khoi phuc cac tro chai, tro dien dan gian....

- Ra soat, danh gia, xay dung he thong bang giai th* ye di tich, danh tha'.'ng ten dia ban thanh ph6.

- Lap ho sa de nghi cong nhan khu, diem, tuyen du lich: Tien hanh diet' tra, khan sat thuc te, thu th4p thong tin ve cac khu, diem du lich de 14p ho sa bao cao danh gia thuc trang, tiem nang, phan loai, xep hang, trinh cap co tham quyen phe du)* cong nfOn khu, diem, tuyen du lich trong diem dm thanh pho.

- Lap ho sa de nghi Thu wain Chinh phu cong nh4n Khu khdo co van Ma Dong San la di tich cap quOc gia dac b*.

3.2. Dilm bilo moi truimg du lich - Tiep tuc tap trung chi dao co hi'u qua Chi thi 01, 04, 06, 08, 09, 10 cila

Ban Thuang vu Thanh u s ye tang cuang sir lanh dao cua Dang doi vori cong tac ANTT, ATGT, phOng chOng ted pham, tram cap, phong chong ma tuy, ve sinh moi truang va xay, dungy thirc chap hanh phap 1u4t, cong gong cila nguai dan thanh pho. Chi thi 04 cila UBND thanh pho ye thuc hieu nep song van minh do thi trong viec cuoi, vi& tang va le h6i. PhAn d'Au nam 2020 tirng buck xay dung thanh pith Thanh Hoa tra thanh thanh pho "xanh, sach, Op", xay dung van Ma irng xir than thin vai moi truang, tang cuang chit Ong irng pho Bien doi khi 114u; cong tac ve sinh an toan thuc pham phai ducyc dam bao.

- Tang cuong bao -‘7` nghiem nglat nguon tai nguyen du lich, thuc trung moi truang du lich hieu nay da bi anh huong va suy giam do cac hoat dOng kinh to gay ra (khai thac, the tac da, khai thac cat, san lap trong xay dung, khi

- Tang cuang gido duc va nang cao y thirc trong cong &rig dan cir va khach du lich ye gin gia bao v" moi truang du lich.

Tiep tuc thuc hieu xay dung chuang trinh phong ca.ch nep song van minh lich sir than thin cua nguai dan thanh pho; tap huan chuang trinh phong cach nep song theo huong van minh lich sir cho nguai dan va boi dirOr'ng kien thirc dam bao moi twang kinh doanh cho cac co sa kinh doanh du lich.

- Tiep tuc xay dung cac nha ve sinh dal tieu chuan phuc vu khach du lich tai cac khu, diem du lich, cac khu di tich tren dia. ban thanh pho.

- Cham dirt tinh tang an xin, An may, nguai tam than, lang thang, hang rong, cheo keo du khach tai cac khu, diem, cong trinh cong cong tren dia ban.

ChU tong phat trien du lich trach nhi0)11:khuyen khich cac cong ty du Lich to chirc cac tour du lich sinh thai, du lich xanh gan vai cac hoat Ong bao ve moi twang.

- Ho troy trien khai du an xay dung cac khu ve sinh dat chuan tai khu lich six van hoa Ham Rong.

4. Nang cao hieu qua cong tic tuyen truyen, quing bi xtic tien du lich - Cong tac tuyen truyen, quang ba, xuc tien du lich thanh pho con nhieu

han che, chug có 13(?̀ ph4n chuyen trach thuc hie;n nh*il vu nay. Truac thuc to do, thanh 14p Trung tam dOn tiep khach — not cung cap thong tin, hirong dan khach du lich va tuyen truyen, quang ba du lich de xiic tien, dau to du lich thanh pho Thanh Hoa tai tru so' Ban quail li di tich lich sir van hoa Ham Wong.

- Tang cuang tuyen truyen, gido duc nang cao nh4n thirc va trach nhie.rn cua cac cap, cac nganh, cac to chirc chinh tri, xa hOi nghe nghi0 va cong (long doi vai skr phat trien du lich cua dia phirang. „

- Tham,gia cac hoi nghi, hoi thao, trien lam, h(ii ch9 quoc gia va qui& to ve du lich nham quang ba san pham va hinh anh thanh pho Thanh H6a de thu hut khach du lich d'&1vai thanh ph6 Thanh Hoa.

DAy manh viec tuyen truyen quang ba du lich teen cac phi rang tien truyen thong nhu h" thong truyen hinh, phat thanh va bao chi, cung cap thong tin ye du lich tai cac san bay (Th9 Xuan, Noi Bai, Tan Son Nha , Da Nang, Phil Bai,...), cac dau moi giao thOng nhu nha ga, ben xe,...

- Xay dung cac bien quang cao tam lon, bien d*Ltir de gi6i thieu, quang bd hinh anh du lich trong do nhan manh den not dung "Cac khu du lich trong diem nhir: ‘ Ham }tong — Niti Do - An Hoach — M4t. Xay dung va lap dat them cac Hen chi dan ve du lich tai mot so diem trung tam thanh pho.

- Xay dung, va xuat ban cac pham duai nhieu hinh thirc nhu: cam nang du lich thanh pho, ban do, buu anh, tap gap, dia DVD, tap chi, sach chuyen de...ve cac di tich lich sir - van hoa, cac cong trinh kien true ncrh" thu4t, cac danh lam thang canh, cac Lang nghe,

- Tang cuong n(ii dung va hinh thirc Website du lich thanh pho, tong buck xay dung cac Website du lich bang nhfing ngoai ngir thong dung de quang ba hinh anh du lich cua thanh pho dOi voi khach du lich nu& ngoai.

- TO chirc doan doanh nghiep lu hanh (Doan .Famtrip) trai ngh*n tuyen, diem du lich de gi6i thi*1 tai nguyen, the, san pham du lich, thu hut dau tu va ma rOng thi truOng du lich khach quoc te.

Khao sat, xay dung tuyen, diem du lich moi nham giai thieu, quang ba, thu hut khach du lich.

5. Phat trien nguon nhan ltyc - CO chinh sach dao tao va bOi duang nghi4) vu chuyen sau, van hoa giao

tiep irng xir cho lao dOng trong nganh du lich de dap Ung va chuan bi cho lau dai cong tac qua.nlnha nuac ve phat trien du lich.

- To chirc cac lap boi du Ong nang cao nh;an thirc ve du lich b&L yang, van hoa giao tiep img xir cho can blO, lao dOng va cong d6ng dia phuang tham gia kinh doanh du lich.

- Khuy&1 khich cac doanh nghie;p co ke hoach dao tao, b6i duOng trinh do nghi0 vu, ngoai ngir cho nhan vien nham phuc vu theo yeu cau cua khach du lich.

- Xa hoi hod cong tac gido duc du lich, nang cao nhlan thirc ve du lich cho cong 6ng va khach du lich, ho tr9. gido duc cong gong cho nhung ngoai dan tivc tiep tham gia vao cac hoat dOngdu lich. Khuyen khich nguti lao d(ing tu dao tao boi dutng pho hop vai nhu cau thuc tien. Dam bao den nam 2020 toan thanh ph6 CO 20.000 lao Ong du lich.

- Xay dung phuang an tuyen ch9n, 136 tri thuy& minh vien tai diem cho cac khu, diem du lich tong diem dm thanh phO. Dinh kSi 2 nam/lan to chirc ci)c thi "Thuyet minh vien gioi" cap thanh pho cho cac khu, diem du lich va cac doanh nghi0 du lich.

6. Tang cu*ng hieu h,rc, hieu qua quan 1ST nha ntrerc ve du lich - Thanh lap Ban chi dao Nha nuac ye phat trien du lich theo Quyet dinh

2884/QD-UBND ngay 06/9/2014 cua UBND tinh Thanh Hod. Nang cao nang luc cua phong Van hod — Thong tin trong quan ly Nha mac ve du lich, thirc hieu chirc nang la ca quan Thuong true dm Ban Chi dao Phat trien du lich thanh phti.

- Quy hoach cac Ca s6 luu tru theo huang han ch6 phat trien cac ca sa km tru nho. Khuyen khich dau tu xay dung ca sa luu tna d4t tieu chuAn 3 sao tra len, dac biet cac khach sari 4 - 5 sao có kha nang phuc vu tot loci hinh du lich MICE. ChuAn hoa cac hoat dOng dich vu du lich

- Tang cuang cong tic 114u kiem co sa km trii sau khi xep hang de gia yang dugc chat lirong va quan 1T toan dien. Quin IST nghiem ng4t theo quy dinh d6i vai cac cong trinh du lich, cac cong trinh to bo ton tao khai tilde phat huy gia tri di tich.

T4'p trung 14p ho sa khai quit va cong nh4n "Di tich Ichao co van hoa Dong Scm" la di tich cap Qu6c gia d4c

- To chirc thiet lap, duy tri &rang day 'long tai cac khu, diem de'n du lich nhamlepn1*, giai dap thong tin, ho trg khach du lich. ,

- To chdc khdo sat, trao dOi, hoc tap kinh nghiem cac mo hinh, cach thirc to chirc quanb'i va phat trien du lich tai cac khu, diem den du lich tren dia ban.

- Ciing co vai tre va nang cao chat, lugng hot gong cila Chi Du lich thanh pho de tap hop nhieu vien, la dau moitin c4y cua doanh nghip trong tham gia hoi nh4p thi twang qu6c t6, bao ve quyen lgi chinh gang cua cac doanh nghi0 du lich.

7. Kinh phi thiyc 490.080.000.000 dOng (Co phy lyc chi tiet kern theo)

III. TO CHU'C THVC HIEN 1. Phong Van hoa, — Thong tin thanh ph6 - Tham muu xay dung Ban Chi ciao Nha nuac Phat trien du lich thanh ph6.

Chu tri, xay dung chirang trinh, ke hoach trien khai thuc hiri Chuang trinh phat trien du lich thanh pho giai doan 2016-2020 va nhtrng nam ke tiep. Trien khai có hi'e'u qua De an phat trien du lich den nam 2025, tam nhin den nam 2030.

- Tham muu ph6i hap vai cac sa, ban, nganh, dia phuang theo doi, kiem tra viec to chirc thuc hien, tong hap, phan tich, danh gia tinh hinh thuc hien chirang trinh, kip thOi bao cao Chu tich UBND thanh ph&

- Tham muu, ph6i hap vai Uy ban nhan dan cac phirang, xa: Dong V;, Ham Rong, An Hoach, Th* Duong, Th*i Khanh,... co ke hoach dau tir ton tap cac diem di tich lich sir van hoa, to chirc cac cac ,le hOi dinh kS, hang nam.

- Xay dung chirang trinh va to chirc tap huan ve phong cach ne'p song ngtthi dan thanh pho van minh lich su va bao ve giir gin cac diem di tich van boa lich sir.

- P116'i hop vai Dai Tru34n thanh — Truyn hinh thanh pho, cac bao, tap chi 63/ mph viec tuyen truy&I quang ba du lich, xay dung va phat hinh cac phim anh ye cac di tich lich sir - van hOa, cong trinh kien truc, danh thing, cac lang nghe, le hoi cua thanh pho.

- Tiep tpc khdo sat, thtmg ke va khoi phpc cac di tich tren dia ban thanh pho dua vao khai thac du lich phtic vu cho cong tic quang ba, thu hit khach du lich.

2. Phong Tai chinh- 1(' hoach thanh phO - Chu tri, phOi hop vai cac phong ban lien quan tham dinh, bo tri kinh phi

hang nam cho cac De an, Du an thuc Ke hoach. Huang dan cac phong ban lien quan xay dung va to chirc thuc h*i ke hoach kinh phi dirge giao cho chirang trinh pilaf trien du lich.

- Phoi hop vii cac don vi chat nang 14p danh mac cac du an thu hut &Au tu, cac thOng so can thiet cho viec quang bd keu ggi thu hut dAu tu. Xay dung cac du an va keu g9i dau tu trong va ngoai nuov linh vuc du lich.

3. Phong Kinh to thanh phO Chu tri, phoi hgp vii cac don vi to chirc, tham gia cac hoi chg thuang mai.

Tiep tuc trien khai co hieu qua De an van minh thuong mai, xay dung khu pho di bi5, pho am that, cac lang nghe truy&I thong..

- Phoihop vii Phong Van hod — Thong tin that hieu Lieu chi diem mua sam dat chuan de phuc vu khach du lich.

4. Phong Tai nguyen va Moi &won thanh phO - Quy hoach quy dat, de xuat cac dia diem phi) hop vOi quy hoach tren dia

ban thanh ph6 de dau tu xay dung cac cong trinh vui choi giai tri, khach san cao cap, trung tam thuang mai, nha ve sinh cong Ong diem dich vu,phuc vu du lich, that nhanh thong cac tuc giao dat cho nha dau tu de trien khai du an.

- HZ; trg cac nha dau to cac thu tuc ye quy hoach six dung dat. Tang cueng kiem tra, giam sat cong tac bao ve moi truang cua cac co sot kinh doanh dich, vu du lich ten dia ban thanh ph6, d;ac b* la cac khu, diem du lich trong diem. Tuyen truyen cac van ban quy pham phap 1u4t ve bao \f" moi trubmg c6 lien quan, gop phan phat trien du lich b&I vimg.

5. Phong Tu• phi') thanh phO Phoi hgp vii cac phong, ban lien quan pho Hen Lu4t Bao ve Moi tnthn

Luat Du lich, bien tap in an cac tai lieu tuyen truyen trong cong &rig ve viec bao ve moi trueng.

6. Van phong HDND & UBND thinh phO Chu Qtrig, phoi h9p clang tai cac thong tin, dia chi can thief: cac khach

san, nha hang, cCra hang, dm hieu dat chun, nhi.Ing thong tin ye diem den du lich, dich vu, am that, tren cong thong tin din fix thanh ph6 nham tao thu4n lgi cho khach du lich den tham quan, tim hieu va luu tru tai Thanh Hod.

7. Phong Lao dOng - Thirang binh va Xi h(li Chit tri, phoi hop vii Cong an thanh pho, de?i kiem, tra quy tac do thi

thanh pile) va Uy ban nhan dan phuong, thueng xuyen to chirc kiem tra, ra soat tugng lang thang, an xin ngu6i tam than tren dia ban dua vao cac trung tam cham stk.

Xay dung Ke hoach dao tao nguo‘ n nhan luc du lich va cong gong dia phuang lam du lich theo huang chuyen mon boa va trinh do quan 1/ cao.

8. Phong Noi vu , Chia tri, phoi hop vii cac nganh, cac phOng ban lien quan xay dung tieu

chuan, quy trinh tu)4'n dung phat trien nguon nhan lac chuyen trach ye du lich. 9. Phong Quin IIST do thi: - Chit tri, pho"i hop vii cac nganh lien quan xay dung quy the boat di5ng

cho cac phuang tien van chuy&I khach du lich. - Chu tri, phOi hgp vii cac phong ban xay dung "ph6 di IN)" va mo hinh

"Pho co Hc)i An" tren dia ban thanh pho.

10. Ban Quin 1ST di tich lich sir van hoi Ham Wing - Keu goi thu hut dau tu doi vai cac du an ca sa vat chat ky thulat du lich,

chu tri phoi hop ch4t the hoat dOng xuc tien dau tu thuang moi vai hoat Ong quang ba van h6a - du lich theo huang phat trien &trig b(") va town dien vai nhirng hinh thirc linh hoat dot hi@i qua.

Quan ly, bao ve cac di tich, ding trinh van h.& va mot so cong trinh du an dau tu trong khu du lich van h6a Ham Rong dugc giao quan l

- Chu Ong nang cao nghi4) vu thuyet minh vien tai cac diem di tich nham dap ung nhu cau tim hieu, nghien ciru, tham quan cua khach du lich.

- Lam tot nhirn vu don ti6p khach — la nai cung cap thong tin, huang dan khach du lich va tuyen truy'en, quang ba du lich. Thi& Iap duang day nong ve du lich.

11. Dal Truyen thanh — truyen hinh thanh pho Tuyen truyen, cap nh4t thuang xuyen, xay dung cac chuyen de nham

tuyen truyen quang bd, 'uric ti.6'n du lich cua thanh ph6. 14p 1(.6 hooch phoi hop vai cac Bao, dai khac day minh tuyen truyen

hinh anh du lich thanh ph6. Ph6i hop cac phong, ban, dan vi co lien quan xay dung, 16'ng ghep vao cac chuang trinh khac nham tang cueing tuyen truy&I nang cao nh4n thirc cua xa hc)i ve trach nhiem bao NT" moi truang du lich.

12. Cong an thanh ph4 , Co phuang an dam bao an town cho du khach theo huang tang cueing tuyen

truyen, van dOng nhan dan dia phuang chAp hanh LOt Giao thong duang ix) va tich cuc tham gia bao dam an ninh tr4t tu, an town xa h4)i tai cac khu, di&-ri du lich ten dia ban thanh pho.

12. UBND cac phtriing, xi Can dr vao not dung Ke hooch phat trien du lich thanh pho" giai down

2016-2020, UBND cac phuang, xa: - Tang cueing cong tac quail 1T dam bao '‘f' an ninh tr4t tu, ve sinh moi

truemg, chu dOng co bien phap nham ngan chan kip thai ,cac tugng lam anh huang den hoat deing du lich phuang. ID:ac bit doi vai cac khu, di6m du lich &mg tren dia ban phuang, xa tang cueing cong tac tuyen truyen, nang cao nh4n thirc cua nhan dan, van Ong nhan dan tu giac, tich cuc tham gia phong trao irng xir van minh, gift gin tr4t tu tri an, ve: sinh moi trueng.

- Thuc hieu tot cong tac phOi hop, cac chuang trinh, du an, de an cua cac phong ban, dan vi thanh ph6 tri nham nang cao chat luting va tinh kha thi cua cac chuang trinh, de an.

13. De nghi UBMT To quOc va cac to chtic chinh tri, xi, to chirc

nghe nghib thanh ph6: Tang cueing cong tac tuyen truyen, van dOng cac to chirc, down the, cac ca

quan, doanh nghi0 va nhan dan teen dia ban thanh ph6 tich cuc huang i'mg, tham gia thuc hin; chu d(ing, tich cuc trien khai not dung Ke hooch ph6 hop vai chirc nang, nhim vu cua moi to chirc.

Can dr vao nh*ri vu cua Ke hoach phat trien du lich thanh pho giai down 2016-2020, Truang cac phong, ban, nganh, phuang, xa ,c6 lien quan chirc quan tries trong b0; chi cl4o xay dung k" hooch cu the dOi vai tong chuang

trinh da duov phan cong. Dinh k-St 6 thang/fan, Ban Chi d4o Nha nu& phat trie'n du lich thanh pho to chirc giao ban de danh gia ket qua d4t &roc, xac dinh phuang htrong, giai phap cho kSt tot UBND thanh phO giao cho thanh vier' cila Ban Chi d4o, cac phong, ban, nganh, phtrong, xa c6 lien quan bao cao ket qua hoat dOng hang nam va giao cho phong Van hoa - Thong k tin lam co quan Thuong true chiu trach nh*-1 theo doi, don doe va bao cao tong hop tinhhinh va tien do thgc hien cac chuang trinh, ke ho4ch, nhang kh6 khan, vuong mac va de xuat nhitng thao goy cho Ban Chi d4o Nha nu& Phat trien du lich va Chu tich, cac Ph6 Chu tich UBND thanh ph6. .

No'i nhtin: UBND tinh Thanh Hoa;

- BCD Nha ntrOc phat tri6n du lich tinh TH; - Van h6a - The thao va Du lich TH; - Thuong tWc Thanh uy, HDND TP; - Chu tich, cac Pho Chu tich UBND TP; - Cac phong, ban, nganh, down the thus5c TP - UBND 37 phuang, - Ltru VP, VH-TT.

10

Phu luc Danh muc cac clu• an trien khai Ke ho#ch Phat &len Du lich thanh pht) Thanh 116a, giai (lop 2016-2020 Ban hanh kern theo Ke hoach so .9 /KH- UBND ngay 0 11 thang 11 nam 2016

TT NOI DUNG DE AN, DV AN Giai doan 2016-2020 Kinh phi de xuat trqu dting

Ghi chit 2016 2017

Don vi thirc h4'n NS 2018 2019 2020 Tong

tinh hatrq

NS TP VA ht)i

hea Quy ho#ch, dau CSHTKT du lich Khao co hoc khu gOm Tam Th9 xa Dong Vinh

Ban QL cac dy an quy hoach

300 1.000 1000 500 500 3.300 1.000 2.300

2 Trien khai khu 005 di 1)0, ''m tht..rc, mua sim ve dem

Phong Kinh to 300 200 200 200 200 1.100 400 700

3 Khdo co h9c Khu di tich khdo co

- Dong Son Ban QL cac du an quy hoach

300 700 700 700 700 3.100 1.000 2.100

11 DAu tr co' sec 11# tang k'S, tht4t du lich

Xay dung khu ve sinh d4t chuan tai ben thuy'en Ham ROng, Khu du lich Ham Rong, Thai mieu nha Hau Le va mot so khu vve khac.

Ban QL cac dkr an quy hoach

330 600 600 600 600 2.730 1.200 700 830

2 Xay dtrng trung tam don tiep khach, nai de xe

Ban Qt, cac dv. an quy hoach

350 200 200 200 950 350 600

Nang cap ding chao Ban QL cac du an quy hoach

200 150 150 150 150 800 200 600

Nang cap cau tau tai ben thuyen Ham ROng

Ban QL, cac dir an quy hoach

1.000 500 1.500 250 450 800

Lang van hoa xir Thanh: DAu ttr xay dung cac nha san truyen thong dm cac clan tOc; trung tam van Ma; ma hinh di san, danh lam thing canh dOc ciao; khu dich vv; bai co xe, nha Ve sinh...

100.000 100000 100000 100000 400.000 100.000 300.000

TT NQI DUNG DE AN, D AN Don vi thtrc WO Giai doan 2016-2020 Kinh phi de xuat (t60 dtmg)

NS TP XA hOi

hoa Ghi chti

2016 2017 2018 2019 2020 Tong NS tinh ho ft.?.

HI Xfiy dung san phArn du Lich, b o ton Oat huy gia tri di san

Xay dung va trien khai de an "Phat trien du Lich thanh ph6 den n'am 2025, tam nhin den nam 2030"

Phong VHTT va cac phong ban lien quan

500 5.000 10.000 10.000 10.000 35.500 10.500 12.000 13.000

2 Dv an hao ton va ton tao Lang co Dong Som.

Phong VHTT va Ban QL cac du an quy hoach

200 900 900 900 900 38.000 20.000 18.000

3 Dtr an xay dtmg mo hinh du lich trai nghiem (long que

Phong VHTT va cac phong ban lien quan

300 200 100 100 100 800 300 400

Du an khoi phvc I.:4 hinh van hoa phi vat the "He Song Ma"

Phong VHTT 300 300 200 100

Dix an khoi phvc tro choi, tre dien dan gian

Phong VHTT 200 100 300 200 100

6 Quy hoach. xay dung diem tham quan, trinh dien Om Tam Tho

Phong Kinh "..

500 200 200 900 500 400

Ho trq xay dung diem tham quan, .1 trinh dien nghe &lc &rig ruyen

100 100 200 100 100

8

Khoi phtic, ba'o ton va phat huy gia tri di san van hoa phi vat the: xay dung cac diem trinh dien nghe thua't to chirc thuarng xuyen: ca tra, ho song PhOng Van hoa -

'Chong tin

200 100 100 100 100 600 200 400

9 Xay dtmg, hi3 trq, trien khai san

pharn‘moi: mo hinh trai nghiem du Lich dong que

300 200 100 100 100 800 300 500

IV Xtic tien du lick

TT NOI DUNG DE AN, DV AN Don vi thkrc hqn Giai dog). 2016-2020 Kinh phi tie xuat (tri0 dfing

Ghi chit 2016 2017 2018 2019 2020

-, Tong

NS tinh ,

ho tro. NS TP

Xi hili hoa

1 Lap dung cac bien chi dAn den cac diem tham quan, mua sam, lang nghe

Phong Van hoa — Thong tin

200 100 300 100 200

2

Tham gia cat hOi chi, hOi thao quang ba du lich, tham gia cac str kien hot dOng nhang ngay van boa trong va ngoai nuot,...

Phong Kinh to

150 150 150 150 150 750 300 450

3

Tuyen truyen tren he thong bao, dai trong va ngoai nuot, xay dung cac an

, pham, phim tai lieu quang ba du lich

Phong Van h6a Thong tin, DM Truyen hinh, truyen thanh TP

200 200 200 200 200 1.000 400 600

V Nang cao hik'u qui quail 1y nha ntrikc va Oat trien nguOn nhin ltyc

T6 chac cac lap b6i &rang ve giao ti4, Ung )(Cr cho Ong d6ng tham gia kinh doanh du lich Phong Van h6a —

Thong tin

100 100 100 100 400 200 200

2 To chirc nang cao ‘trinh dO thuyet mirth cho cac thuyet minh vien va Ong dong dan cu dia phucmg

100 100 100 100 400 200 200

Tang: 2730 111200 114250 113750 113950 490080 112500 38250 339230

CQNG HOA xA HO CHU NGHIA VIET NAM Hoc 1#p - Tu do - Mph phtic

PHIEU TRiNH KY VAN BAN

1. Don vi trinh 147: Phong Van hoa - Thong tin. 2. Ngtroi k-S? van ban: D/c Dao Trong Quy, Chu tich UBND thanh ph6. 3. Trich Yeu: V/v K' hoach thuc Wri Chuang trinh hanh Ong dm BCH Dang b0 thanh ph6 \f' Chuang trinh phat tri-e'n du lich thanh ph6 Thanh Hoa giai clop 2016-2020

St) luvng Oat hanh 60 (b' 7( 5 oi nhiln:

- Chti tich, PCT UBND TP; - Cac phong, ban chuyen mon lien quart; - UBND cac phuang, xa; - Ltru VP, VH-TT. 6. HOi bao van ban: + SO 14 hiku van ban cfia tinh: SO' Ngay / / (caa UBND tinh Thanh Hoag. + Trich yeti n'cli dung van ban cita tinh:

+ Y kien chi ciao cua UBND tinh chit tich UBND tinh

Ngdy 3 thang Mnarn 2016 Ngtroi scup thao Lanh d#o chuyen mon

ThAm dinh

Ngay 4 thangA4 na.'m 2016 Lanh ciao Van phong

ThAm dinh

Ngay. ..thang .nam Ngay th' na.m

Nguiri Scan Nguiri ket thtic hoi

Van thy bao