The 2000-2005 World Outlook for Toys and Games (Strategic Planning Series)

www.icongroupedition.com �2002 Icon Group Ltd.

The 2000-2005 World Outlook for Toys and Games

ii


COPYRIGHT NOTICE ISBN: 0-7576-5400-2

All of Icon Group Ltd. publications are copyrighted. Copying our publications in whole or in part, for whatever reason, is a violation of copyrights laws and can lead to penalties and fines. Should you want to copy tables, graphs or other materials from our publications, please contact us to request permission. Icon Group Ltd. often grants permission for very limited reproduction of our publications for internal use, press releases, and academic research. Such reproduction requires, however, confirmed permission from Icon Group Ltd. Please read the full copyright notice, disclaimer, and user agreement provisions at the end of this report.

IMPORTANT DISCLAIMER Neither Icon Group Ltd. nor its employees can be held accountable for the use and subsequent actions of the user of the information provided in this publication. Great efforts have been made to ensure the accuracy of the data, but we can not guarantee, given the volume of information, accuracy. Since the information given in this report is forward-looking, the reader should read the disclaimer statement and user agreement provisions at the end of this report.

iii


About Icon Group Ltd.

Icon Group Ltd.’s primary mission is to assist managers with their international information needs using forward-looking economic analysis. Icon Group has field offices in San Diego, Paris, Singapore, Hong Kong and Lomé, Togo (West Africa). Icon Group has published hundreds of multi-client databases, and global/regional market data, industry and country publications. Global/Regional Management Studies. Summarizing over 210 countries, management studies are generally organized into regional volumes and cover key management functions. The human resource series covers minimum wages, child labor, unionization and collective bargaining. The international law series covers media control and censorship, search and seizure, and trial justice and punishment. The diversity management series covers a variety of environmental context drivers that effect global operations. These include women’s rights, children’s rights, discrimination/racism, and religious forces and risks. Global strategic planning studies cover economic risk assessments, political risk assessments, foreign direct investment strategy, intellectual property strategy, and export strategy. Financial management studies cover taxes and tariffs. Global marketing studies focus on target segments (e.g. seniors, children, women) and strategic marketing planning. Country Studies: Often managers need an in-depth, yet broad and up-to-date understanding of a country’s strategic market potential and situation before the first field trip or investment proposal. Covering over 190 countries, each study consists of forward-looking analysis, statistics, forecasts, and information of relevance to managers. The studies are continually updated to ensure that the reports have the most relevant information available. In addition to raw information, the reports provide relevant analyses which put a more general perspective on a country (seen in the context of relative performance vis-à-vis benchmarks). Industry & Trade Studies: Companies are racing to become more international, if not global in their strategies. For over 2000 product/industry categories, these reports give the reader a concise summary of latent market forecasts, pro-forma financials, import competition profiles, key references and trends across 200 countries of the world. Some reports focus on a particular product and region (up to four regions per product), while others focus on a product within a particular country.

Intranet Subscriptions: Icon Group Ltd. now offers full intranet subscriptions which brings millions of dollars of high-end global market research to the manager’s personal computer. For more information, please contact Icon Group via our web site: www.icongroupedition.com, or please email: [email protected]. In addition to these reports, Icon Group publishes similar studies for other product categories, issue areas, regions of the world, countries, cities and states (in the case of the United States). If you wish to receive a report that is customized or addressing a particular issue, feel free to contact Icon Group: Icon Group Customer Service 4370 La Jolla Village Drive, Fourth Floor San Diego, CA 92122 USA Tel: 858-546-4340 Fax: 858-546-4341 Email: [email protected] URL: www.icongroupedition.com Note: as statements and statistics in this report are forward-looking, the reader needs to read the last chapter for disclaimers and user agreement provisions.

Contents iv


Table of Contents 1 INTRODUCTION 9

1.1 Overview 9 1.2 Market Potential Estimation Methodology 9 1.3 The Worldwide Market Potential for Toys and Games 11

2 AFRICA: TOYS AND GAMES 12 2.1 Executive Summary 12 2.2 Algeria 14 2.3 Angola 14 2.4 Benin 15 2.5 Botswana 15 2.6 Burkina Faso 16 2.7 Burundi 16 2.8 Cameroon 17 2.9 Cape Verde 17 2.10 Central African Republic 18 2.11 Chad 18 2.12 Comoros 19 2.13 Congo (formerly Zaire) 19 2.14 Djibouti 20 2.15 Egypt 20 2.16 Equatorial Guinea 21 2.17 Eritrea 21 2.18 Ethiopia 22 2.19 Gabon 22 2.20 Ghana 23 2.21 Guinea 23 2.22 Guinea-Bissau 24 2.23 Ivory coast 24 2.24 Kenya 25 2.25 Lesotho 25 2.26 Liberia 26 2.27 Libya 26 2.28 Madagascar 27 2.29 Malawi 27 2.30 Mali 28 2.31 Mauritania 28 2.32 Mauritius 29 2.33 Morocco 29 2.34 Mozambique 30 2.35 Namibia 30 2.36 Niger 31 2.37 Nigeria 31

Contents v


2.38 Republic of Congo 32 2.39 Rwanda 32 2.40 Sao Tome E Principe 33 2.41 Senegal 33 2.42 Sierra Leone 34 2.43 Somalia 34 2.44 South Africa 35 2.45 Sudan 35 2.46 Swaziland 36 2.47 Tanzania 36 2.48 The Gambia 37 2.49 Togo 37 2.50 Tunisia 38 2.51 Uganda 38 2.52 Zambia 39 2.53 Zimbabwe 39

3 ASIA: TOYS AND GAMES 40 3.1 Executive Summary 40 3.2 Bangladesh 42 3.3 Bhutan 42 3.4 Brunei 43 3.5 Burma 43 3.6 Cambodia 44 3.7 China 44 3.8 Hong Kong 45 3.9 India 45 3.10 Indonesia 46 3.11 Japan 46 3.12 Laos 47 3.13 Macau 47 3.14 Malaysia 48 3.15 Maldives 48 3.16 Mongolia 49 3.17 Nepal 49 3.18 North Korea 50 3.19 Papua New Guinea 50 3.20 Philippines 51 3.21 Seychelles 51 3.22 Singapore 52 3.23 South Korea 52 3.24 Sri Lanka 53 3.25 Taiwan 53 3.26 Thailand 54 3.27 Vietnam 54

Contents vi


4 EUROPE: TOYS AND GAMES 55 4.1 Executive Summary 55 4.2 Albania 57 4.3 Andorra 57 4.4 Austria 58 4.5 Belarus 58 4.6 Belgium 59 4.7 Bosnia and Herzegovina 59 4.8 Bulgaria 60 4.9 Croatia 60 4.10 Cyprus 61 4.11 Czech Republic 61 4.12 Denmark 62 4.13 Estonia 62 4.14 Finland 63 4.15 France 63 4.16 Georgia 64 4.17 Germany 64 4.18 Greece 65 4.19 Hungary 65 4.20 Iceland 66 4.21 Ireland 66 4.22 Italy 67 4.23 Kazakhstan 67 4.24 Latvia 68 4.25 Liechtenstein 68 4.26 Lithuania 69 4.27 Luxembourg 69 4.28 Macedonia 70 4.29 Malta 70 4.30 Moldova 71 4.31 Monaco 71 4.32 Netherlands 72 4.33 Norway 72 4.34 Poland 73 4.35 Portugal 73 4.36 Romania 74 4.37 Russia 74 4.38 Serbia and Montenegro 75 4.39 Slovakia 75 4.40 Slovenia 76 4.41 Spain 76 4.42 Sweden 77 4.43 Switzerland 77

Contents vii


4.44 Ukraine 78 4.45 United Kingdom 78

5 LATIN AMERICA: TOYS AND GAMES 79 5.1 Executive Summary 79 5.2 Argentina 80 5.3 Belize 81 5.4 Bolivia 81 5.5 Brazil 82 5.6 Chile 82 5.7 Colombia 83 5.8 Costa Rica 83 5.9 Ecuador 84 5.10 El Salvador 84 5.11 Guatemala 85 5.12 Guyana 85 5.13 Honduras 86 5.14 Mexico 86 5.15 Nicaragua 87 5.16 Panama 87 5.17 Paraguay 88 5.18 Peru 88 5.19 Suriname 89 5.20 Uruguay 89 5.21 Venezuela 90

6 NORTH AMERICA & THE CARIBBEAN: TOYS AND GAMES 91 6.1 Executive Summary 91 6.2 Antigua and Barbuda 93 6.3 Bahamas 93 6.4 Barbados 94 6.5 Bermuda 94 6.6 Canada 95 6.7 Cuba 95 6.8 Dominica 96 6.9 Dominican Republic 96 6.10 Grenada 97 6.11 Haiti 97 6.12 Jamaica 98 6.13 Martinique 98 6.14 Netherlands Antilles 99 6.15 St. Kitts and Nevis 99 6.16 St. Lucia 100 6.17 St. Vincent and the Grenadines 100 6.18 Trinidad and Tobago 101

Contents viii


6.19 United States 101 7 OCEANA: TOYS AND GAMES 102

7.1 Executive Summary 102 7.2 American Samoa 103 7.3 Australia 104 7.4 Fiji 104 7.5 Kiribati 105 7.6 Marshall Islands 105 7.7 Micronesia Federation 106 7.8 Nauru 106 7.9 New Zealand 107 7.10 Palau 107 7.11 Solomon Islands 108 7.12 Tonga 108 7.13 Tuvalu 109 7.14 Vanuatu 109

8 THE MIDDLE EAST: TOYS AND GAMES 110 8.1 Executive Summary 110 8.2 Afghanistan 112 8.3 Armenia 112 8.4 Azerbaijan 113 8.5 Bahrain 113 8.6 Iran 114 8.7 Iraq 114 8.8 Israel 115 8.9 Jordan 115 8.10 Kuwait 116 8.11 Kyrgyzstan 116 8.12 Lebanon 117 8.13 Oman 117 8.14 Pakistan 118 8.15 Qatar 118 8.16 Saudi Arabia 119 8.17 Syrian Arab Republic 119 8.18 Tajikistan 120 8.19 Turkey 120 8.20 Turkmenistan 121 8.21 United Arab Emirates 121 8.22 Uzbekistan 122 8.23 Yemen 122

9 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 123 9.1 Disclaimers & Safe Harbor 123 9.2 Icon Group Ltd. User Agreement Provisions 124

Toys and Games 9


1 INTRODUCTION

1.1 OVERVIEW The liberalization of markets has lead to record levels of international investments. Icon Group’s primary mission is to assist international managers to better plan and implement strategies in a global economy. It does so by providing various specialized industry reports, databases, publications and services to its clients. This report is one of many published by Icon Group Ltd. to assist executives and planners in monitoring and analyzing world markets. In addition to industry-specific studies, Icon Group Ltd.’s reports cover human resources management, export strategies, investment strategies, entry & marketing strategies, political and economic risk assessments and legal trends (e.g., intellectual property, licensing, and corruption). This report covers the world outlook for toys and games across 235 countries. For each year reported, the estimates are given for the latent demand for the country in question. Icon Group uses a number of proprietary econometric models which project economic changes within each country and across countries. From there, market potential estimates are created. The units used in this report are: million US $. As shown in the report, the market potential for toys and games is expected to reach $152,168.14 million by 2005. The distribution of the world market, however, will not be evenly distributed across regions. North America & the Caribbean will be the largest market with $79,117.17 million or 51.99 percent, followed by Asia with $35,529.78 million or 23.35 percent, and then Europe with $28,948.26 million or 19.02 percent of the world market. In essence, if a firm targets these top 3 regions, they cover come 94.36 percent of the world wide demand for toys and games.

1.2 MARKET POTENTIAL ESTIMATION METHODOLOGY Icon Group uses a number of methodologies to create market potential estimates for products and services across markets, whether at the level of a region, country, or city. In this report, two modelling approaches are used. The first involves modelling the economic fundamentals of each market over time. This is based on standard models of economic growth (e.g. focussing on growth of income, or gross domestic product per capita). The second approach is more subtle. The second approach involves collecting information on the market size or market potential for the particular product or service in question, typically in national currency, and translating these into a common currency. Icon Group uses the U.S. dollar as its common currency across markets. For some categories and markets, basic demand indicators are reported in national statistics, as is mostly the case for the United States and other developed markets. In most of the world’s 230 countries, however, few statistics are available. For these, Icon Group uses econometric models to estimate these markets, and forecast these over time. As true for all

Toys and Games 10


forward-looking economic forecasts, certain critical assumptions must be made. Two types of assumptions are made for the models used in this report. The first type covers the socio-economic and global environment. In essence, Icon Group assumes that dynamics seen in the past are likely to continue in the future, without major discontinuous changes. For example, if a city, country or region has not seen civil strife, major recessions, or substantial foreign exchange or currency changes, this is assumed to be the case over the forecast period. Likewise, the worldwide demand is foreseen to progress in a fashion similar to that seen in historical figures, based on aggregated data collected at the national level. The extent to which these assumptions are violated in the future will surely affect the accuracy of the forecasts presented here. The second type of assumption is of greater importance, especially for those markets where insufficient local information is reported in the public domain, or in markets where there is higher uncertainty. Here, we use cross-country econometric models of demand, often called a cross-sectional pooled time series models with varying parameters. In simple terms, we assume an underlying consumption function that is allowed to vary over time and across geographic markets. Economists have long proposed various consumption functions. These include John Maynard Keynes, Simon Kuznets, Irving Fisher, Franco Modigliani, Albert Ando, Richard Brumberg, and Milton Friedman. Across these, and other authors, the consumption of a product (as opposed to the amount produced) is foreseen to vary depending on a number of local factors and the time frame that one considers (short-, medium- and long-run). In general, the variance of the market potential across markets is foreseen to be a function of variances in income, wealth, interest rates, expected future income, and a variety of exogenous factors, including geography and culture. Icon Group forecasts primarily rely on non-cultural economic factors in modelling cross-market demand, for a given product or service. We also model the market potential using a consumption function which assumes a constant average propensity to consume in the long run (i.e. as incomes rise, average consumption rates do not fall, as earlier argued by Keynes). Once the cross-market model of demand is specified, it is combined with the local economic models described above. As in all econometric exercises, the lack of local market figures in the public domain results in estimation errors. Furthermore, many intervening factors may arise over time that can materially affect the accuracy of the forecasts, including changes in local economic conditions, changes in political regimes, improvements in primary data, and currency fluctuations, among other factors. As the estimates and forecasts reported here are forward-looking and subject to assumption-induced errors, you are asked to read the caveats and disclaimers at the end of this report.

Toys and Games 11


1.3 THE WORLDWIDE MARKET POTENTIAL FOR TOYS AND GAMES

Worldwide Market Potential for Toys and Games (million US $): 2000 Region Latent Demand million US $ % of Globe _________________________________________________________________________________________________________ North America & the Caribbean 71,084 57.4 Europe 23,156 18.7 Asia 22,487 18.2 Latin America 3,277 2.6 Middle East 2,030 1.6 Oceana 1,096 0.9 Africa 623 0.5 Total 123,752 100.0 _________________________________________________________________________________________________________

Source: Icon Group Ltd., copyright 2000, www.icongroupedition.com

Worldwide Market Potential for Toys and Games (million US $): 2000

North America & the Caribbean

EuropeAsia

Latin America

Other

World Market for Toys and Games: 1995 - 2005

Year World Market million US $ _________________________________________________________________________________________________________ 1995 102,995.27 1996 107,028.57 1997 111,574.08 1998 114,873.41 1999 119,105.85 2000 123,777.79 2001 128,754.99 2002 134,055.52 2003 139,704.75 2004 145,731.72 2005 152,168.14 _________________________________________________________________________________________________________


Toys and Games 12


2 AFRICA: TOYS AND GAMES

2.1 EXECUTIVE SUMMARY Market Potential for Toys and Games in Africa (million US $): 2000

Country Latent Demand million US $ % of Africa _________________________________________________________________________________________________________ Nigeria 207 33.06% Libya 113 18.05% Algeria 65 10.33% South Africa 60 9.61% Egypt 52 8.25% Morocco 16 2.55% Tunisia 9 1.45% Cameroon 9 1.41% Sudan 7 1.13% Ivory coast 7 1.07% Angola 6 0.99% Kenya 6 0.98% Congo (formerly Zaire) 6 0.96% Tanzania 4 0.71% Ghana 4 0.68% Ethiopia 4 0.66% Zimbabwe 4 0.64% Senegal 4 0.61% Uganda 4 0.59% Gabon 3 0.54% Botswana 2 0.38% Zambia 2 0.36% Burkina Faso 2 0.33% Madagascar 2 0.31% Guinea 2 0.29% Other 22 4.01% Total 623 100.00% _________________________________________________________________________________________________________


Toys and Games 13


Market Potential for Toys and Games in Africa (million US $): 2000

Nigeria

Libya

AlgeriaSouth Africa

Other

The Market for Toys and Games in Africa: 1995 - 2005

Year million US $ % of Globe _________________________________________________________________________________________________________ 1995 598.00 0.58 1996 604.60 0.56 1997 608.28 0.55 1998 592.79 0.52 1999 605.69 0.51 2000 625.17 0.51 2001 647.78 0.50 2002 671.79 0.50 2003 696.91 0.50 2004 723.19 0.50 2005 750.69 0.49 _________________________________________________________________________________________________________


Toys and Games 14


2.2 ALGERIA Toys and Games (million US $): Algeria 1995 - 2005

Year Algeria % of Region % of Globe _________________________________________________________________________________________________________ 1995 88 14.71% 0.00% 1996 94 15.60% 0.00% 1997 83 13.66% 0.07% 1998 62 10.37% 0.00% 1999 61 10.07% 0.00% 2000 65 10.33% 0.00% 2001 68 10.56% 0.00% 2002 73 10.79% 0.00% 2003 77 11.03% 0.05% 2004 82 11.27% 0.05% 2005 87 11.53% 0.00% _________________________________________________________________________________________________________


2.3 ANGOLA Toys and Games (million US $): Angola 1995 - 2005

Year Angola % of Region % of Globe _________________________________________________________________________________________________________ 1995 7 1.24% 0.00% 1996 6 1.04% 0.00% 1997 6 1.03% 0.00% 1998 6 1.06% 0.00% 1999 6 1.03% 0.00% 2000 6 0.99% 0.00% 2001 6 0.97% 0.00% 2002 7 0.96% 0.00% 2003 7 0.96% 0.00% 2004 7 0.95% 0.00% 2005 7 0.94% 0.00% _________________________________________________________________________________________________________


Toys and Games 15


2.4 BENIN Toys and Games (million US $): Benin 1995 - 2005

Year Benin % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.28% 0.00% 1996 1 0.23% 0.00% 1997 1 0.23% 0.00% 1998 1 0.23% 0.00% 1999 1 0.22% 0.00% 2000 1 0.21% 0.00% 2001 1 0.21% 0.00% 2002 1 0.21% 0.00% 2003 1 0.21% 0.00% 2004 2 0.21% 0.00% 2005 2 0.21% 0.00% _________________________________________________________________________________________________________


2.5 BOTSWANA Toys and Games (million US $): Botswana 1995 - 2005

Year Botswana % of Region % of Globe _________________________________________________________________________________________________________ 1995 3 0.44% 0.00% 1996 2 0.37% 0.00% 1997 2 0.38% 0.00% 1998 2 0.39% 0.00% 1999 2 0.39% 0.00% 2000 2 0.38% 0.00% 2001 2 0.37% 0.00% 2002 2 0.36% 0.00% 2003 2 0.35% 0.00% 2004 3 0.34% 0.00% 2005 3 0.33% 0.00% _________________________________________________________________________________________________________


Toys and Games 16


2.6 BURKINA FASO Toys and Games (million US $): Burkina Faso 1995 - 2005

Year Burkina Faso % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.41% 0.00% 1996 2 0.35% 0.00% 1997 2 0.34% 0.00% 1998 2 0.35% 0.00% 1999 2 0.34% 0.00% 2000 2 0.33% 0.00% 2001 2 0.32% 0.00% 2002 2 0.32% 0.00% 2003 2 0.32% 0.00% 2004 2 0.31% 0.00% 2005 2 0.31% 0.00% _________________________________________________________________________________________________________


2.7 BURUNDI Toys and Games (million US $): Burundi 1995 - 2005

Year Burundi % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.15% 0.00% 1996 1 0.12% 0.00% 1997 1 0.12% 0.00% 1998 1 0.13% 0.00% 1999 1 0.12% 0.00% 2000 1 0.12% 0.00% 2001 1 0.12% 0.00% 2002 1 0.11% 0.00% 2003 1 0.11% 0.00% 2004 1 0.11% 0.00% 2005 1 0.11% 0.00% _________________________________________________________________________________________________________


Toys and Games 17


2.8 CAMEROON Toys and Games (million US $): Cameroon 1995 - 2005

Year Cameroon % of Region % of Globe _________________________________________________________________________________________________________ 1995 10 1.69% 0.00% 1996 9 1.43% 0.00% 1997 9 1.43% 0.00% 1998 9 1.49% 0.00% 1999 9 1.45% 0.00% 2000 9 1.41% 0.00% 2001 9 1.38% 0.00% 2002 9 1.35% 0.00% 2003 9 1.33% 0.00% 2004 9 1.30% 0.00% 2005 10 1.27% 0.00% _________________________________________________________________________________________________________


2.9 CAPE VERDE Toys and Games (million US $): Cape Verde 1995 - 2005

Year Cape Verde % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 18


2.10 CENTRAL AFRICAN REPUBLIC Toys and Games (million US $): Central African Republic 1995 - 2005

Year Central African Republic % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.16% 0.00% 1996 1 0.14% 0.00% 1997 1 0.13% 0.00% 1998 1 0.14% 0.00% 1999 1 0.13% 0.00% 2000 1 0.13% 0.00% 2001 1 0.13% 0.00% 2002 1 0.13% 0.00% 2003 1 0.12% 0.00% 2004 1 0.12% 0.00% 2005 1 0.12% 0.00% _________________________________________________________________________________________________________


2.11 CHAD Toys and Games (million US $): Chad 1995 - 2005

Year Chad % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.16% 0.00% 1996 1 0.14% 0.00% 1997 1 0.14% 0.00% 1998 1 0.14% 0.00% 1999 1 0.14% 0.00% 2000 1 0.13% 0.00% 2001 1 0.13% 0.00% 2002 1 0.13% 0.00% 2003 1 0.13% 0.00% 2004 1 0.12% 0.00% 2005 1 0.12% 0.00% _________________________________________________________________________________________________________


Toys and Games 19


2.12 COMOROS Toys and Games (million US $): Comoros 1995 - 2005

Year Comoros % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


2.13 CONGO (FORMERLY ZAIRE) Toys and Games (million US $): Congo (formerly Zaire) 1995 - 2005

Year Congo (formerly Zaire) % of Region % of Globe _________________________________________________________________________________________________________ 1995 6 1.04% 0.00% 1996 5 0.90% 0.00% 1997 6 0.92% 0.00% 1998 6 0.98% 0.00% 1999 6 0.98% 0.00% 2000 6 0.96% 0.00% 2001 6 0.93% 0.00% 2002 6 0.89% 0.00% 2003 6 0.85% 0.00% 2004 6 0.82% 0.00% 2005 6 0.78% 0.00% _________________________________________________________________________________________________________


Toys and Games 20


2.14 DJIBOUTI Toys and Games (million US $): Djibouti 1995 - 2005

Year Djibouti % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.05% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


2.15 EGYPT Toys and Games (million US $): Egypt 1995 - 2005

Year Egypt % of Region % of Globe _________________________________________________________________________________________________________ 1995 48 7.96% 0.04% 1996 50 8.33% 0.00% 1997 51 8.40% 0.04% 1998 49 8.23% 0.00% 1999 50 8.23% 0.04% 2000 52 8.25% 0.00% 2001 53 8.24% 0.00% 2002 55 8.23% 0.04% 2003 57 8.22% 0.00% 2004 59 8.21% 0.04% 2005 62 8.20% 0.00% _________________________________________________________________________________________________________


Toys and Games 21


2.16 EQUATORIAL GUINEA Toys and Games (million US $): Equatorial Guinea 1995 - 2005

Year Equatorial Guinea % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.01% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


2.17 ERITREA Toys and Games (million US $): Eritrea 1995 - 2005

Year Eritrea % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.04% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 22


2.18 ETHIOPIA Toys and Games (million US $): Ethiopia 1995 - 2005

Year Ethiopia % of Region % of Globe _________________________________________________________________________________________________________ 1995 5 0.80% 0.00% 1996 4 0.68% 0.00% 1997 4 0.68% 0.00% 1998 4 0.70% 0.00% 1999 4 0.68% 0.00% 2000 4 0.66% 0.00% 2001 4 0.65% 0.00% 2002 4 0.64% 0.00% 2003 4 0.63% 0.00% 2004 5 0.62% 0.00% 2005 5 0.61% 0.00% _________________________________________________________________________________________________________


2.19 GABON Toys and Games (million US $): Gabon 1995 - 2005

Year Gabon % of Region % of Globe _________________________________________________________________________________________________________ 1995 4 0.65% 0.00% 1996 3 0.55% 0.00% 1997 3 0.55% 0.00% 1998 3 0.57% 0.00% 1999 3 0.56% 0.00% 2000 3 0.54% 0.00% 2001 3 0.53% 0.00% 2002 4 0.52% 0.00% 2003 4 0.51% 0.00% 2004 4 0.50% 0.00% 2005 4 0.49% 0.00% _________________________________________________________________________________________________________


Toys and Games 23


2.20 GHANA Toys and Games (million US $): Ghana 1995 - 2005

Year Ghana % of Region % of Globe _________________________________________________________________________________________________________ 1995 5 0.88% 0.00% 1996 4 0.74% 0.00% 1997 4 0.73% 0.00% 1998 4 0.74% 0.00% 1999 4 0.71% 0.00% 2000 4 0.68% 0.00% 2001 4 0.68% 0.00% 2002 5 0.68% 0.00% 2003 5 0.67% 0.00% 2004 5 0.67% 0.00% 2005 5 0.67% 0.00% _________________________________________________________________________________________________________


2.21 GUINEA Toys and Games (million US $): Guinea 1995 - 2005

Year Guinea % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.37% 0.00% 1996 2 0.31% 0.00% 1997 2 0.31% 0.00% 1998 2 0.32% 0.00% 1999 2 0.31% 0.00% 2000 2 0.29% 0.00% 2001 2 0.29% 0.00% 2002 2 0.29% 0.00% 2003 2 0.28% 0.00% 2004 2 0.28% 0.00% 2005 2 0.28% 0.00% _________________________________________________________________________________________________________


Toys and Games 24


2.22 GUINEA-BISSAU Toys and Games (million US $): Guinea-Bissau 1995 - 2005

Year Guinea-Bissau % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.02% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


2.23 IVORY COAST Toys and Games (million US $): Ivory coast 1995 - 2005

Year Ivory coast % of Region % of Globe _________________________________________________________________________________________________________ 1995 8 1.37% 0.00% 1996 7 1.15% 0.00% 1997 7 1.13% 0.00% 1998 7 1.16% 0.00% 1999 7 1.11% 0.00% 2000 7 1.07% 0.00% 2001 7 1.06% 0.00% 2002 7 1.05% 0.00% 2003 7 1.05% 0.00% 2004 8 1.04% 0.00% 2005 8 1.04% 0.00% _________________________________________________________________________________________________________


Toys and Games 25


2.24 KENYA Toys and Games (million US $): Kenya 1995 - 2005

Year Kenya % of Region % of Globe _________________________________________________________________________________________________________ 1995 8 1.26% 0.00% 1996 6 1.06% 0.00% 1997 6 1.04% 0.00% 1998 6 1.06% 0.00% 1999 6 1.02% 0.00% 2000 6 0.98% 0.00% 2001 6 0.97% 0.00% 2002 7 0.97% 0.00% 2003 7 0.96% 0.00% 2004 7 0.96% 0.00% 2005 7 0.95% 0.00% _________________________________________________________________________________________________________


2.25 LESOTHO Toys and Games (million US $): Lesotho 1995 - 2005

Year Lesotho % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.14% 0.00% 1996 1 0.12% 0.00% 1997 1 0.11% 0.00% 1998 1 0.11% 0.00% 1999 1 0.10% 0.00% 2000 1 0.10% 0.00% 2001 1 0.10% 0.00% 2002 1 0.10% 0.00% 2003 1 0.10% 0.00% 2004 1 0.10% 0.00% 2005 1 0.11% 0.00% _________________________________________________________________________________________________________


Toys and Games 26


2.26 LIBERIA Toys and Games (million US $): Liberia 1995 - 2005

Year Liberia % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.13% 0.00% 1996 1 0.11% 0.00% 1997 1 0.12% 0.00% 1998 1 0.12% 0.00% 1999 1 0.12% 0.00% 2000 1 0.12% 0.00% 2001 1 0.11% 0.00% 2002 1 0.11% 0.00% 2003 1 0.11% 0.00% 2004 1 0.10% 0.00% 2005 1 0.10% 0.00% _________________________________________________________________________________________________________


2.27 LIBYA Toys and Games (million US $): Libya 1995 - 2005

Year Libya % of Region % of Globe _________________________________________________________________________________________________________ 1995 94 15.78% 0.00% 1996 100 16.57% 0.00% 1997 103 16.91% 0.00% 1998 106 17.87% 0.00% 1999 109 18.05% 0.00% 2000 113 18.05% 0.00% 2001 116 17.97% 0.00% 2002 120 17.89% 0.00% 2003 124 17.80% 0.00% 2004 128 17.71% 0.00% 2005 132 17.62% 0.00% _________________________________________________________________________________________________________


Toys and Games 27


2.28 MADAGASCAR Toys and Games (million US $): Madagascar 1995 - 2005

Year Madagascar % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.38% 0.00% 1996 2 0.32% 0.00% 1997 2 0.32% 0.00% 1998 2 0.33% 0.00% 1999 2 0.32% 0.00% 2000 2 0.31% 0.00% 2001 2 0.31% 0.00% 2002 2 0.30% 0.00% 2003 2 0.30% 0.00% 2004 2 0.29% 0.00% 2005 2 0.29% 0.00% _________________________________________________________________________________________________________


2.29 MALAWI Toys and Games (million US $): Malawi 1995 - 2005

Year Malawi % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.27% 0.00% 1996 1 0.22% 0.00% 1997 1 0.22% 0.00% 1998 1 0.22% 0.00% 1999 1 0.21% 0.00% 2000 1 0.20% 0.00% 2001 1 0.20% 0.00% 2002 1 0.20% 0.00% 2003 1 0.20% 0.00% 2004 2 0.20% 0.00% 2005 2 0.21% 0.00% _________________________________________________________________________________________________________


Toys and Games 28


2.30 MALI Toys and Games (million US $): Mali 1995 - 2005

Year Mali % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.34% 0.00% 1996 2 0.29% 0.00% 1997 2 0.29% 0.00% 1998 2 0.30% 0.00% 1999 2 0.29% 0.00% 2000 2 0.28% 0.00% 2001 2 0.28% 0.00% 2002 2 0.27% 0.00% 2003 2 0.27% 0.00% 2004 2 0.26% 0.00% 2005 2 0.26% 0.00% _________________________________________________________________________________________________________


2.31 MAURITANIA Toys and Games (million US $): Mauritania 1995 - 2005

Year Mauritania % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.14% 0.00% 1996 1 0.12% 0.00% 1997 1 0.12% 0.00% 1998 1 0.12% 0.00% 1999 1 0.12% 0.00% 2000 1 0.11% 0.00% 2001 1 0.11% 0.00% 2002 1 0.11% 0.00% 2003 1 0.11% 0.00% 2004 1 0.11% 0.00% 2005 1 0.11% 0.00% _________________________________________________________________________________________________________


Toys and Games 29


2.32 MAURITIUS Toys and Games (million US $): Mauritius 1995 - 2005

Year Mauritius % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.32% 0.00% 1996 2 0.27% 0.00% 1997 2 0.27% 0.00% 1998 2 0.28% 0.00% 1999 2 0.27% 0.00% 2000 2 0.26% 0.00% 2001 2 0.26% 0.00% 2002 2 0.25% 0.00% 2003 2 0.25% 0.00% 2004 2 0.25% 0.00% 2005 2 0.24% 0.00% _________________________________________________________________________________________________________


2.33 MOROCCO Toys and Games (million US $): Morocco 1995 - 2005

Year Morocco % of Region % of Globe _________________________________________________________________________________________________________ 1995 17 2.78% 0.00% 1996 15 2.40% 0.01% 1997 15 2.46% 0.00% 1998 15 2.60% 0.00% 1999 16 2.60% 0.00% 2000 16 2.55% 0.01% 2001 16 2.46% 0.00% 2002 16 2.37% 0.00% 2003 16 2.28% 0.00% 2004 16 2.19% 0.00% 2005 16 2.10% 0.00% _________________________________________________________________________________________________________


Toys and Games 30


2.34 MOZAMBIQUE Toys and Games (million US $): Mozambique 1995 - 2005

Year Mozambique % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.19% 0.00% 1996 1 0.16% 0.00% 1997 1 0.16% 0.00% 1998 1 0.17% 0.00% 1999 1 0.17% 0.00% 2000 1 0.17% 0.00% 2001 1 0.16% 0.00% 2002 1 0.16% 0.00% 2003 1 0.15% 0.00% 2004 1 0.15% 0.00% 2005 1 0.14% 0.00% _________________________________________________________________________________________________________


2.35 NAMIBIA Toys and Games (million US $): Namibia 1995 - 2005

Year Namibia % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.24% 0.00% 1996 1 0.20% 0.00% 1997 1 0.19% 0.00% 1998 1 0.20% 0.00% 1999 1 0.19% 0.00% 2000 1 0.18% 0.00% 2001 1 0.18% 0.00% 2002 1 0.18% 0.00% 2003 1 0.18% 0.00% 2004 1 0.18% 0.00% 2005 1 0.18% 0.00% _________________________________________________________________________________________________________


Toys and Games 31


2.36 NIGER Toys and Games (million US $): Niger 1995 - 2005

Year Niger % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.35% 0.00% 1996 2 0.29% 0.00% 1997 2 0.28% 0.00% 1998 2 0.29% 0.00% 1999 2 0.28% 0.00% 2000 2 0.26% 0.00% 2001 2 0.26% 0.00% 2002 2 0.26% 0.00% 2003 2 0.26% 0.00% 2004 2 0.26% 0.00% 2005 2 0.26% 0.00% _________________________________________________________________________________________________________


2.37 NIGERIA Toys and Games (million US $): Nigeria 1995 - 2005

Year Nigeria % of Region % of Globe _________________________________________________________________________________________________________ 1995 172 28.72% 0.16% 1996 181 29.85% 0.16% 1997 186 30.54% 0.16% 1998 190 32.04% 0.16% 1999 198 32.66% 0.16% 2000 207 33.06% 0.16% 2001 216 33.33% 0.16% 2002 226 33.58% 0.16% 2003 236 33.83% 0.16% 2004 246 34.07% 0.16% 2005 258 34.30% 0.16% _________________________________________________________________________________________________________


Toys and Games 32


2.38 REPUBLIC OF CONGO Toys and Games (million US $): Republic of Congo 1995 - 2005

Year Republic of Congo % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.31% 0.00% 1996 2 0.26% 0.00% 1997 2 0.26% 0.00% 1998 2 0.27% 0.00% 1999 2 0.26% 0.00% 2000 2 0.25% 0.00% 2001 2 0.25% 0.00% 2002 2 0.24% 0.00% 2003 2 0.24% 0.00% 2004 2 0.24% 0.00% 2005 2 0.23% 0.00% _________________________________________________________________________________________________________


2.39 RWANDA Toys and Games (million US $): Rwanda 1995 - 2005

Year Rwanda % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.26% 0.00% 1996 1 0.22% 0.00% 1997 1 0.22% 0.00% 1998 1 0.24% 0.00% 1999 1 0.23% 0.00% 2000 1 0.23% 0.00% 2001 1 0.22% 0.00% 2002 1 0.21% 0.00% 2003 1 0.21% 0.00% 2004 1 0.20% 0.00% 2005 1 0.19% 0.00% _________________________________________________________________________________________________________


Toys and Games 33


2.40 SAO TOME E PRINCIPE Toys and Games (million US $): Sao Tome E Principe 1995 - 2005

Year Sao Tome E Principe % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


2.41 SENEGAL Toys and Games (million US $): Senegal 1995 - 2005

Year Senegal % of Region % of Globe _________________________________________________________________________________________________________ 1995 5 0.78% 0.00% 1996 4 0.65% 0.00% 1997 4 0.65% 0.00% 1998 4 0.66% 0.00% 1999 4 0.64% 0.00% 2000 4 0.61% 0.00% 2001 4 0.60% 0.00% 2002 4 0.60% 0.00% 2003 4 0.60% 0.00% 2004 4 0.59% 0.00% 2005 4 0.59% 0.00% _________________________________________________________________________________________________________


Toys and Games 34


2.42 SIERRA LEONE Toys and Games (million US $): Sierra Leone 1995 - 2005

Year Sierra Leone % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.14% 0.00% 1996 1 0.12% 0.00% 1997 1 0.13% 0.00% 1998 1 0.13% 0.00% 1999 1 0.13% 0.00% 2000 1 0.13% 0.00% 2001 1 0.13% 0.00% 2002 1 0.12% 0.00% 2003 1 0.12% 0.00% 2004 1 0.11% 0.00% 2005 1 0.11% 0.00% _________________________________________________________________________________________________________


2.43 SOMALIA Toys and Games (million US $): Somalia 1995 - 2005

Year Somalia % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.17% 0.00% 1996 1 0.14% 0.00% 1997 1 0.14% 0.00% 1998 1 0.15% 0.00% 1999 1 0.15% 0.00% 2000 1 0.14% 0.00% 2001 1 0.14% 0.00% 2002 1 0.14% 0.00% 2003 1 0.13% 0.00% 2004 1 0.13% 0.00% 2005 1 0.13% 0.00% _________________________________________________________________________________________________________


Toys and Games 35


2.44 SOUTH AFRICA Toys and Games (million US $): South Africa 1995 - 2005

Year South Africa % of Region % of Globe _________________________________________________________________________________________________________ 1995 47 7.80% 0.00% 1996 51 8.46% 0.00% 1997 57 9.29% 0.00% 1998 57 9.56% 0.00% 1999 58 9.60% 0.00% 2000 60 9.61% 0.00% 2001 62 9.58% 0.00% 2002 64 9.54% 0.00% 2003 66 9.50% 0.00% 2004 68 9.46% 0.00% 2005 71 9.41% 0.00% _________________________________________________________________________________________________________


2.45 SUDAN Toys and Games (million US $): Sudan 1995 - 2005

Year Sudan % of Region % of Globe _________________________________________________________________________________________________________ 1995 8 1.29% 0.00% 1996 7 1.11% 0.00% 1997 7 1.12% 0.00% 1998 7 1.17% 0.00% 1999 7 1.16% 0.00% 2000 7 1.13% 0.00% 2001 7 1.10% 0.00% 2002 7 1.07% 0.00% 2003 7 1.04% 0.00% 2004 7 1.01% 0.00% 2005 7 0.98% 0.00% _________________________________________________________________________________________________________


Toys and Games 36


2.46 SWAZILAND Toys and Games (million US $): Swaziland 1995 - 2005

Year Swaziland % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.11% 0.00% 1996 1 0.09% 0.00% 1997 1 0.00% 0.00% 1998 1 0.10% 0.00% 1999 1 0.00% 0.00% 2000 1 0.00% 0.00% 2001 1 0.09% 0.00% 2002 1 0.00% 0.00% 2003 1 0.00% 0.00% 2004 1 0.08% 0.00% 2005 1 0.00% 0.00% _________________________________________________________________________________________________________


2.47 TANZANIA Toys and Games (million US $): Tanzania 1995 - 2005

Year Tanzania % of Region % of Globe _________________________________________________________________________________________________________ 1995 5 0.86% 0.00% 1996 4 0.73% 0.00% 1997 4 0.73% 0.00% 1998 4 0.75% 0.00% 1999 4 0.73% 0.00% 2000 4 0.71% 0.00% 2001 5 0.69% 0.00% 2002 5 0.68% 0.00% 2003 5 0.67% 0.00% 2004 5 0.66% 0.00% 2005 5 0.65% 0.00% _________________________________________________________________________________________________________


Toys and Games 37


2.48 THE GAMBIA Toys and Games (million US $): The Gambia 1995 - 2005

Year The Gambia % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


2.49 TOGO Toys and Games (million US $): Togo 1995 - 2005

Year Togo % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.21% 0.00% 1996 1 0.17% 0.00% 1997 1 0.17% 0.00% 1998 1 0.17% 0.00% 1999 1 0.17% 0.00% 2000 1 0.16% 0.00% 2001 1 0.16% 0.00% 2002 1 0.16% 0.00% 2003 1 0.16% 0.00% 2004 1 0.16% 0.00% 2005 1 0.16% 0.00% _________________________________________________________________________________________________________


Toys and Games 38


2.50 TUNISIA Toys and Games (million US $): Tunisia 1995 - 2005

Year Tunisia % of Region % of Globe _________________________________________________________________________________________________________ 1995 11 1.84% 0.00% 1996 9 1.54% 0.00% 1997 9 1.52% 0.00% 1998 9 1.56% 0.00% 1999 9 1.51% 0.00% 2000 9 1.45% 0.00% 2001 9 1.43% 0.00% 2002 10 1.42% 0.00% 2003 10 1.41% 0.00% 2004 10 1.40% 0.00% 2005 10 1.39% 0.00% _________________________________________________________________________________________________________


2.51 UGANDA Toys and Games (million US $): Uganda 1995 - 2005

Year Uganda % of Region % of Globe _________________________________________________________________________________________________________ 1995 5 0.79% 0.00% 1996 4 0.65% 0.00% 1997 4 0.64% 0.00% 1998 4 0.65% 0.00% 1999 4 0.62% 0.00% 2000 4 0.59% 0.00% 2001 4 0.59% 0.00% 2002 4 0.59% 0.00% 2003 4 0.59% 0.00% 2004 4 0.59% 0.00% 2005 4 0.59% 0.00% _________________________________________________________________________________________________________


Toys and Games 39


2.52 ZAMBIA Toys and Games (million US $): Zambia 1995 - 2005

Year Zambia % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.41% 0.00% 1996 2 0.35% 0.00% 1997 2 0.36% 0.00% 1998 2 0.37% 0.00% 1999 2 0.37% 0.00% 2000 2 0.36% 0.00% 2001 2 0.35% 0.00% 2002 2 0.34% 0.00% 2003 2 0.33% 0.00% 2004 2 0.32% 0.00% 2005 2 0.31% 0.00% _________________________________________________________________________________________________________


2.53 ZIMBABWE Toys and Games (million US $): Zimbabwe 1995 - 2005

Year Zimbabwe % of Region % of Globe _________________________________________________________________________________________________________ 1995 4 0.73% 0.00% 1996 4 0.62% 0.00% 1997 4 0.63% 0.00% 1998 4 0.66% 0.00% 1999 4 0.66% 0.00% 2000 4 0.64% 0.00% 2001 4 0.63% 0.00% 2002 4 0.61% 0.00% 2003 4 0.59% 0.00% 2004 4 0.57% 0.00% 2005 4 0.55% 0.00% _________________________________________________________________________________________________________


Toys and Games 40


3 ASIA: TOYS AND GAMES

3.1 EXECUTIVE SUMMARY Market Potential for Toys and Games in Asia (million US $): 2000

Country Latent Demand million US $ % of Asia _________________________________________________________________________________________________________ Japan 19,117 85.01% China 1,335 5.93% Taiwan 527 2.34% Philippines 315 1.40% South Korea 308 1.37% Burma 227 1.00% Hong Kong 146 0.65% India 142 0.62% Thailand 92 0.40% North Korea 85 0.37% Malaysia 62 0.27% Singapore 53 0.23% Indonesia 32 0.14% Bangladesh 14 0.00% Vietnam 10 0.00% Sri Lanka 5 0.00% Brunei 5 0.00% Papua New Guinea 2 0.00% Mongolia 2 0.00% Nepal 2 0.00% Cambodia 2 0.00% Macau 2 0.00% Laos 1 0.00% Seychelles 0 0.00% Bhutan 0 0.00% Other 0 0.26% Total 22,487 100.00% _________________________________________________________________________________________________________


Toys and Games 41


Market Potential for Toys and Games in Asia (million US $): 2000

Japan

ChinaTaiwanPhilippines

Other

The Market for Toys and Games in Asia: 1995 - 2005

Year million US $ % of Globe _________________________________________________________________________________________________________ 1995 22,929.47 22.26 1996 21,295.42 19.90 1997 19,582.97 17.55 1998 19,049.69 16.58 1999 20,536.05 17.24 2000 22,487.40 18.17 2001 24,631.69 19.13 2002 26,986.45 20.13 2003 29,572.15 21.17 2004 32,411.57 22.24 2005 35,529.78 23.35 _________________________________________________________________________________________________________


Toys and Games 42


3.2 BANGLADESH Toys and Games (million US $): Bangladesh 1995 - 2005

Year Bangladesh % of Region % of Globe _________________________________________________________________________________________________________ 1995 18 0.00% 0.00% 1996 15 0.06% 0.00% 1997 15 0.00% 0.00% 1998 15 0.00% 0.01% 1999 15 0.00% 0.00% 2000 14 0.00% 0.00% 2001 15 0.00% 0.00% 2002 15 0.00% 0.00% 2003 16 0.00% 0.00% 2004 16 0.00% 0.00% 2005 17 0.00% 0.01% _________________________________________________________________________________________________________


3.3 BHUTAN Toys and Games (million US $): Bhutan 1995 - 2005

Year Bhutan % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 43


3.4 BRUNEI Toys and Games (million US $): Brunei 1995 - 2005

Year Brunei % of Region % of Globe _________________________________________________________________________________________________________ 1995 5 0.00% 0.00% 1996 5 0.00% 0.00% 1997 5 0.00% 0.00% 1998 5 0.00% 0.00% 1999 5 0.00% 0.00% 2000 5 0.00% 0.00% 2001 5 0.00% 0.00% 2002 5 0.00% 0.00% 2003 5 0.00% 0.00% 2004 5 0.01% 0.00% 2005 5 0.00% 0.00% _________________________________________________________________________________________________________


3.5 BURMA Toys and Games (million US $): Burma 1995 - 2005

Year Burma % of Region % of Globe _________________________________________________________________________________________________________ 1995 195 0.85% 0.18% 1996 206 0.96% 0.19% 1997 207 1.05% 0.18% 1998 205 1.07% 0.17% 1999 215 1.04% 0.18% 2000 227 1.00% 0.18% 2001 239 0.97% 0.18% 2002 252 0.93% 0.18% 2003 266 0.89% 0.19% 2004 281 0.86% 0.19% 2005 296 0.83% 0.19% _________________________________________________________________________________________________________


Toys and Games 44


3.6 CAMBODIA Toys and Games (million US $): Cambodia 1995 - 2005

Year Cambodia % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.00% 0.00% 1996 2 0.00% 0.00% 1997 2 0.00% 0.00% 1998 2 0.00% 0.00% 1999 2 0.00% 0.00% 2000 2 0.00% 0.00% 2001 2 0.00% 0.00% 2002 2 0.00% 0.00% 2003 2 0.00% 0.00% 2004 2 0.00% 0.00% 2005 2 0.00% 0.00% _________________________________________________________________________________________________________


3.7 CHINA Toys and Games (million US $): China 1995 - 2005

Year China % of Region % of Globe _________________________________________________________________________________________________________ 1995 426 1.85% 0.41% 1996 463 2.17% 0.43% 1997 585 2.98% 0.52% 1998 1,074 5.63% 0.93% 1999 1,235 6.01% 1.03% 2000 1,335 5.93% 1.07% 2001 1,444 5.86% 1.12% 2002 1,561 5.78% 1.16% 2003 1,688 5.70% 1.20% 2004 1,826 5.63% 1.25% 2005 1,974 5.55% 1.29% _________________________________________________________________________________________________________


Toys and Games 45


3.8 HONG KONG Toys and Games (million US $): Hong Kong 1995 - 2005

Year Hong Kong % of Region % of Globe _________________________________________________________________________________________________________ 1995 117 0.51% 0.11% 1996 134 0.63% 0.12% 1997 142 0.72% 0.12% 1998 132 0.69% 0.11% 1999 137 0.66% 0.11% 2000 146 0.65% 0.11% 2001 156 0.63% 0.12% 2002 166 0.61% 0.12% 2003 177 0.59% 0.12% 2004 189 0.58% 0.12% 2005 201 0.56% 0.13% _________________________________________________________________________________________________________


3.9 INDIA Toys and Games (million US $): India 1995 - 2005

Year India % of Region % of Globe _________________________________________________________________________________________________________ 1995 90 0.39% 0.00% 1996 105 0.49% 0.00% 1997 135 0.68% 0.12% 1998 140 0.73% 0.12% 1999 141 0.68% 0.11% 2000 142 0.62% 0.11% 2001 142 0.57% 0.11% 2002 143 0.52% 0.10% 2003 144 0.48% 0.10% 2004 144 0.44% 0.00% 2005 145 0.40% 0.00% _________________________________________________________________________________________________________


Toys and Games 46


3.10 INDONESIA Toys and Games (million US $): Indonesia 1995 - 2005

Year Indonesia % of Region % of Globe _________________________________________________________________________________________________________ 1995 127 0.55% 0.12% 1996 122 0.57% 0.11% 1997 98 0.49% 0.00% 1998 41 0.21% 0.03% 1999 32 0.15% 0.00% 2000 32 0.14% 0.00% 2001 31 0.12% 0.02% 2002 31 0.11% 0.00% 2003 31 0.10% 0.00% 2004 30 0.00% 0.00% 2005 30 0.00% 0.01% _________________________________________________________________________________________________________


3.11 JAPAN Toys and Games (million US $): Japan 1995 - 2005

Year Japan % of Region % of Globe _________________________________________________________________________________________________________ 1995 20,113 87.71% 19.52% 1996 18,421 86.50% 17.21% 1997 16,778 85.67% 15.03% 1998 16,091 84.47% 14.00% 1999 17,379 84.62% 14.59% 2000 19,117 85.01% 15.44% 2001 21,029 85.37% 16.33% 2002 23,132 85.71% 17.25% 2003 25,445 86.04% 18.21% 2004 27,989 86.35% 19.20% 2005 30,788 86.65% 20.23% _________________________________________________________________________________________________________


Toys and Games 47


3.12 LAOS Toys and Games (million US $): Laos 1995 - 2005

Year Laos % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.00% 0.00% 1996 1 0.00% 0.00% 1997 1 0.00% 0.00% 1998 1 0.00% 0.00% 1999 1 0.00% 0.00% 2000 1 0.00% 0.00% 2001 1 0.00% 0.00% 2002 1 0.00% 0.00% 2003 1 0.00% 0.00% 2004 1 0.00% 0.00% 2005 1 0.00% 0.00% _________________________________________________________________________________________________________


3.13 MACAU Toys and Games (million US $): Macau 1995 - 2005

Year Macau % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.00% 0.00% 1996 2 0.00% 0.00% 1997 2 0.00% 0.00% 1998 2 0.00% 0.00% 1999 2 0.00% 0.00% 2000 2 0.00% 0.00% 2001 2 0.00% 0.00% 2002 2 0.00% 0.00% 2003 2 0.00% 0.00% 2004 2 0.00% 0.00% 2005 2 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 48


3.14 MALAYSIA Toys and Games (million US $): Malaysia 1995 - 2005

Year Malaysia % of Region % of Globe _________________________________________________________________________________________________________ 1995 106 0.46% 0.10% 1996 110 0.51% 0.10% 1997 97 0.49% 0.00% 1998 64 0.33% 0.00% 1999 60 0.29% 0.00% 2000 62 0.27% 0.00% 2001 64 0.26% 0.00% 2002 66 0.24% 0.00% 2003 69 0.23% 0.00% 2004 71 0.21% 0.00% 2005 73 0.20% 0.00% _________________________________________________________________________________________________________


3.15 MALDIVES Toys and Games (million US $): Maldives 1995 - 2005

Year Maldives % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 49


3.16 MONGOLIA Toys and Games (million US $): Mongolia 1995 - 2005

Year Mongolia % of Region % of Globe _________________________________________________________________________________________________________ 1995 3 0.01% 0.00% 1996 2 0.00% 0.00% 1997 2 0.00% 0.00% 1998 2 0.00% 0.00% 1999 2 0.00% 0.00% 2000 2 0.00% 0.00% 2001 2 0.00% 0.00% 2002 3 0.00% 0.00% 2003 3 0.00% 0.00% 2004 3 0.00% 0.00% 2005 3 0.00% 0.00% _________________________________________________________________________________________________________


3.17 NEPAL Toys and Games (million US $): Nepal 1995 - 2005

Year Nepal % of Region % of Globe _________________________________________________________________________________________________________ 1995 3 0.00% 0.00% 1996 2 0.00% 0.00% 1997 2 0.00% 0.00% 1998 2 0.00% 0.00% 1999 2 0.00% 0.00% 2000 2 0.00% 0.00% 2001 2 0.00% 0.00% 2002 2 0.00% 0.00% 2003 2 0.00% 0.00% 2004 2 0.00% 0.00% 2005 2 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 50


3.18 NORTH KOREA Toys and Games (million US $): North Korea 1995 - 2005

Year North Korea % of Region % of Globe _________________________________________________________________________________________________________ 1995 72 0.31% 0.00% 1996 78 0.36% 0.07% 1997 79 0.40% 0.00% 1998 81 0.42% 0.00% 1999 83 0.40% 0.00% 2000 85 0.37% 0.00% 2001 87 0.35% 0.00% 2002 89 0.33% 0.00% 2003 92 0.31% 0.00% 2004 94 0.29% 0.00% 2005 97 0.27% 0.00% _________________________________________________________________________________________________________


3.19 PAPUA NEW GUINEA Toys and Games (million US $): Papua New Guinea 1995 - 2005

Year Papua New Guinea % of Region % of Globe _________________________________________________________________________________________________________ 1995 3 0.01% 0.00% 1996 2 0.00% 0.00% 1997 2 0.00% 0.00% 1998 2 0.00% 0.00% 1999 2 0.00% 0.00% 2000 2 0.00% 0.00% 2001 2 0.00% 0.00% 2002 2 0.00% 0.00% 2003 2 0.00% 0.00% 2004 2 0.00% 0.00% 2005 2 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 51


3.20 PHILIPPINES Toys and Games (million US $): Philippines 1995 - 2005

Year Philippines % of Region % of Globe _________________________________________________________________________________________________________ 1995 435 1.89% 0.42% 1996 468 2.19% 0.43% 1997 436 2.22% 0.39% 1998 292 1.53% 0.25% 1999 289 1.40% 0.24% 2000 315 1.40% 0.25% 2001 344 1.39% 0.26% 2002 375 1.38% 0.27% 2003 409 1.38% 0.29% 2004 445 1.37% 0.30% 2005 486 1.36% 0.31% _________________________________________________________________________________________________________


3.21 SEYCHELLES Toys and Games (million US $): Seychelles 1995 - 2005

Year Seychelles % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 52


3.22 SINGAPORE Toys and Games (million US $): Singapore 1995 - 2005

Year Singapore % of Region % of Globe _________________________________________________________________________________________________________ 1995 47 0.20% 0.04% 1996 51 0.23% 0.00% 1997 53 0.26% 0.00% 1998 49 0.25% 0.00% 1999 51 0.24% 0.00% 2000 53 0.23% 0.00% 2001 56 0.22% 0.00% 2002 59 0.21% 0.00% 2003 62 0.20% 0.00% 2004 65 0.19% 0.00% 2005 68 0.19% 0.00% _________________________________________________________________________________________________________


3.23 SOUTH KOREA Toys and Games (million US $): South Korea 1995 - 2005

Year South Korea % of Region % of Globe _________________________________________________________________________________________________________ 1995 561 2.44% 0.54% 1996 566 2.65% 0.52% 1997 494 2.52% 0.44% 1998 326 1.71% 0.28% 1999 304 1.47% 0.25% 2000 308 1.37% 0.24% 2001 313 1.27% 0.24% 2002 318 1.17% 0.23% 2003 323 1.09% 0.23% 2004 328 1.01% 0.22% 2005 333 0.93% 0.21% _________________________________________________________________________________________________________


Toys and Games 53


3.24 SRI LANKA Toys and Games (million US $): Sri Lanka 1995 - 2005

Year Sri Lanka % of Region % of Globe _________________________________________________________________________________________________________ 1995 6 0.00% 0.00% 1996 5 0.00% 0.00% 1997 5 0.00% 0.00% 1998 5 0.00% 0.00% 1999 5 0.02% 0.00% 2000 5 0.00% 0.00% 2001 5 0.00% 0.00% 2002 5 0.00% 0.00% 2003 5 0.00% 0.00% 2004 6 0.01% 0.00% 2005 6 0.00% 0.00% _________________________________________________________________________________________________________


3.25 TAIWAN Toys and Games (million US $): Taiwan 1995 - 2005

Year Taiwan % of Region % of Globe _________________________________________________________________________________________________________ 1995 424 1.85% 0.41% 1996 357 1.67% 0.33% 1997 308 1.57% 0.27% 1998 421 2.20% 0.36% 1999 479 2.33% 0.40% 2000 527 2.34% 0.42% 2001 580 2.35% 0.45% 2002 638 2.36% 0.47% 2003 701 2.37% 0.50% 2004 772 2.38% 0.52% 2005 849 2.38% 0.55% _________________________________________________________________________________________________________


Toys and Games 54


3.26 THAILAND Toys and Games (million US $): Thailand 1995 - 2005

Year Thailand % of Region % of Globe _________________________________________________________________________________________________________ 1995 160 0.69% 0.15% 1996 167 0.78% 0.15% 1997 125 0.63% 0.11% 1998 85 0.44% 0.00% 1999 85 0.41% 0.00% 2000 92 0.40% 0.00% 2001 100 0.40% 0.00% 2002 108 0.39% 0.00% 2003 117 0.39% 0.00% 2004 126 0.38% 0.08% 2005 136 0.38% 0.00% _________________________________________________________________________________________________________


3.27 VIETNAM Toys and Games (million US $): Vietnam 1995 - 2005

Year Vietnam % of Region % of Globe _________________________________________________________________________________________________________ 1995 14 0.00% 0.00% 1996 11 0.00% 0.00% 1997 11 0.05% 0.00% 1998 11 0.00% 0.00% 1999 11 0.00% 0.00% 2000 10 0.00% 0.00% 2001 11 0.00% 0.00% 2002 11 0.04% 0.00% 2003 12 0.00% 0.00% 2004 12 0.00% 0.00% 2005 13 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 55


4 EUROPE: TOYS AND GAMES

4.1 EXECUTIVE SUMMARY Market Potential for Toys and Games in Europe (million US $): 2000

Country Latent Demand million US $ % of Europe _________________________________________________________________________________________________________ United Kingdom 6,478 27.97% France 4,408 19.03% Germany 3,785 16.34% Italy 2,272 9.81% Spain 1,069 4.61% Belgium 805 3.47% Netherlands 469 2.02% Sweden 445 1.92% Switzerland 374 1.61% Austria 344 1.48% Denmark 322 1.39% Russia 313 1.35% Portugal 289 1.24% Ireland 236 1.02% Norway 225 0.97% Finland 218 0.94% Belarus 212 0.91% Greece 151 0.65% Poland 140 0.60% Czech Republic 138 0.59% Romania 137 0.59% Kazakhstan 63 0.27% Slovakia 57 0.24% Hungary 48 0.20% Bulgaria 17 0.00% Other 137 0.78% Total 23,156 100.00% _________________________________________________________________________________________________________


Toys and Games 56


Market Potential for Toys and Games in Europe (million US $): 2000

United Kingdom

France

GermanyItaly

Other

The Market for Toys and Games in Europe: 1995 - 2005



Toys and Games 57


4.2 ALBANIA Toys and Games (million US $): Albania 1995 - 2005

Year Albania % of Region % of Globe _________________________________________________________________________________________________________ 1995 3 0.00% 0.00% 1996 2 0.00% 0.00% 1997 2 0.00% 0.00% 1998 2 0.00% 0.00% 1999 2 0.01% 0.00% 2000 2 0.01% 0.00% 2001 2 0.00% 0.00% 2002 3 0.00% 0.00% 2003 3 0.00% 0.00% 2004 3 0.00% 0.00% 2005 3 0.00% 0.00% _________________________________________________________________________________________________________


4.3 ANDORRA Toys and Games (million US $): Andorra 1995 - 2005

Year Andorra % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 58


4.4 AUSTRIA Toys and Games (million US $): Austria 1995 - 2005

Year Austria % of Region % of Globe _________________________________________________________________________________________________________ 1995 336 1.55% 0.32% 1996 307 1.39% 0.28% 1997 279 1.30% 0.24% 1998 302 1.41% 0.26% 1999 324 1.45% 0.27% 2000 344 1.48% 0.27% 2001 366 1.51% 0.28% 2002 389 1.54% 0.29% 2003 414 1.56% 0.29% 2004 440 1.59% 0.30% 2005 468 1.61% 0.30% _________________________________________________________________________________________________________


4.5 BELARUS Toys and Games (million US $): Belarus 1995 - 2005

Year Belarus % of Region % of Globe _________________________________________________________________________________________________________ 1995 267 1.23% 0.25% 1996 287 1.30% 0.26% 1997 272 1.27% 0.24% 1998 197 0.92% 0.17% 1999 197 0.88% 0.16% 2000 212 0.91% 0.17% 2001 228 0.94% 0.17% 2002 246 0.97% 0.18% 2003 265 1.00% 0.18% 2004 286 1.03% 0.19% 2005 308 1.06% 0.20% _________________________________________________________________________________________________________


Toys and Games 59


4.6 BELGIUM Toys and Games (million US $): Belgium 1995 - 2005

Year Belgium % of Region % of Globe _________________________________________________________________________________________________________ 1995 690 3.19% 0.67% 1996 728 3.30% 0.67% 1997 697 3.26% 0.62% 1998 723 3.38% 0.62% 1999 763 3.43% 0.64% 2000 805 3.47% 0.65% 2001 849 3.51% 0.65% 2002 896 3.54% 0.66% 2003 945 3.57% 0.67% 2004 997 3.60% 0.68% 2005 1,052 3.63% 0.69% _________________________________________________________________________________________________________


4.7 BOSNIA AND HERZEGOVINA Toys and Games (million US $): Bosnia and Herzegovina 1995 - 2005

Year Bosnia and Herzegovina % of Region % of Globe _________________________________________________________________________________________________________ 1995 7 0.00% 0.00% 1996 6 0.00% 0.00% 1997 6 0.00% 0.00% 1998 7 0.00% 0.00% 1999 7 0.00% 0.00% 2000 7 0.02% 0.00% 2001 7 0.00% 0.00% 2002 7 0.00% 0.00% 2003 7 0.00% 0.00% 2004 7 0.00% 0.00% 2005 7 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 60


4.8 BULGARIA Toys and Games (million US $): Bulgaria 1995 - 2005

Year Bulgaria % of Region % of Globe _________________________________________________________________________________________________________ 1995 20 0.00% 0.00% 1996 16 0.00% 0.00% 1997 16 0.00% 0.00% 1998 17 0.00% 0.00% 1999 17 0.00% 0.00% 2000 17 0.00% 0.00% 2001 18 0.00% 0.00% 2002 18 0.00% 0.01% 2003 18 0.06% 0.00% 2004 19 0.00% 0.00% 2005 19 0.00% 0.01% _________________________________________________________________________________________________________


4.9 CROATIA Toys and Games (million US $): Croatia 1995 - 2005

Year Croatia % of Region % of Globe _________________________________________________________________________________________________________ 1995 19 0.08% 0.00% 1996 16 0.00% 0.00% 1997 16 0.00% 0.00% 1998 16 0.00% 0.00% 1999 16 0.00% 0.00% 2000 16 0.00% 0.00% 2001 17 0.00% 0.00% 2002 17 0.00% 0.00% 2003 17 0.00% 0.00% 2004 17 0.00% 0.00% 2005 18 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 61


4.10 CYPRUS Toys and Games (million US $): Cyprus 1995 - 2005

Year Cyprus % of Region % of Globe _________________________________________________________________________________________________________ 1995 4 0.00% 0.00% 1996 3 0.00% 0.00% 1997 4 0.01% 0.00% 1998 4 0.00% 0.00% 1999 4 0.00% 0.00% 2000 3 0.00% 0.00% 2001 4 0.00% 0.00% 2002 4 0.00% 0.00% 2003 4 0.00% 0.00% 2004 4 0.00% 0.00% 2005 4 0.00% 0.00% _________________________________________________________________________________________________________


4.11 CZECH REPUBLIC Toys and Games (million US $): Czech Republic 1995 - 2005

Year Czech Republic % of Region % of Globe _________________________________________________________________________________________________________ 1995 129 0.59% 0.12% 1996 139 0.62% 0.12% 1997 131 0.61% 0.11% 1998 132 0.61% 0.11% 1999 135 0.60% 0.11% 2000 138 0.59% 0.11% 2001 141 0.58% 0.10% 2002 145 0.57% 0.10% 2003 148 0.56% 0.10% 2004 152 0.54% 0.10% 2005 155 0.53% 0.10% _________________________________________________________________________________________________________


Toys and Games 62


4.12 DENMARK Toys and Games (million US $): Denmark 1995 - 2005

Year Denmark % of Region % of Globe _________________________________________________________________________________________________________ 1995 319 1.47% 0.31% 1996 339 1.53% 0.31% 1997 315 1.47% 0.28% 1998 314 1.46% 0.27% 1999 318 1.43% 0.26% 2000 322 1.39% 0.26% 2001 326 1.35% 0.25% 2002 331 1.30% 0.24% 2003 335 1.26% 0.23% 2004 340 1.22% 0.23% 2005 344 1.18% 0.22% _________________________________________________________________________________________________________


4.13 ESTONIA Toys and Games (million US $): Estonia 1995 - 2005

Year Estonia % of Region % of Globe _________________________________________________________________________________________________________ 1995 6 0.00% 0.00% 1996 5 0.00% 0.00% 1997 5 0.00% 0.00% 1998 5 0.00% 0.00% 1999 5 0.00% 0.00% 2000 5 0.00% 0.00% 2001 5 0.00% 0.00% 2002 5 0.00% 0.00% 2003 6 0.00% 0.00% 2004 6 0.00% 0.00% 2005 6 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 63


4.14 FINLAND Toys and Games (million US $): Finland 1995 - 2005

Year Finland % of Region % of Globe _________________________________________________________________________________________________________ 1995 340 1.57% 0.33% 1996 331 1.50% 0.30% 1997 230 1.07% 0.20% 1998 214 1.00% 0.18% 1999 216 0.97% 0.18% 2000 218 0.94% 0.17% 2001 220 0.90% 0.17% 2002 222 0.87% 0.16% 2003 224 0.84% 0.16% 2004 226 0.81% 0.15% 2005 228 0.78% 0.14% _________________________________________________________________________________________________________


4.15 FRANCE Toys and Games (million US $): France 1995 - 2005

Year France % of Region % of Globe _________________________________________________________________________________________________________ 1995 4,487 20.75% 4.35% 1996 4,473 20.28% 4.17% 1997 4,180 19.57% 3.74% 1998 4,023 18.80% 3.50% 1999 4,186 18.85% 3.51% 2000 4,408 19.03% 3.56% 2001 4,643 19.20% 3.60% 2002 4,889 19.35% 3.64% 2003 5,149 19.49% 3.68% 2004 5,423 19.61% 3.72% 2005 5,711 19.72% 3.75% _________________________________________________________________________________________________________


Toys and Games 64


4.16 GEORGIA Toys and Games (million US $): Georgia 1995 - 2005

Year Georgia % of Region % of Globe _________________________________________________________________________________________________________ 1995 13 0.00% 0.00% 1996 12 0.05% 0.00% 1997 12 0.00% 0.00% 1998 12 0.00% 0.00% 1999 13 0.00% 0.00% 2000 13 0.05% 0.00% 2001 13 0.00% 0.00% 2002 13 0.05% 0.00% 2003 13 0.00% 0.00% 2004 13 0.00% 0.00% 2005 12 0.00% 0.00% _________________________________________________________________________________________________________


4.17 GERMANY Toys and Games (million US $): Germany 1995 - 2005

Year Germany % of Region % of Globe _________________________________________________________________________________________________________ 1995 4,299 19.89% 4.17% 1996 4,137 18.76% 3.86% 1997 3,736 17.49% 3.34% 1998 3,706 17.32% 3.22% 1999 3,746 16.87% 3.14% 2000 3,785 16.34% 3.05% 2001 3,825 15.81% 2.97% 2002 3,865 15.29% 2.88% 2003 3,906 14.78% 2.79% 2004 3,947 14.27% 2.70% 2005 3,989 13.77% 2.62% _________________________________________________________________________________________________________


Toys and Games 65


4.18 GREECE Toys and Games (million US $): Greece 1995 - 2005

Year Greece % of Region % of Globe _________________________________________________________________________________________________________ 1995 152 0.70% 0.14% 1996 159 0.72% 0.14% 1997 150 0.70% 0.13% 1998 141 0.66% 0.12% 1999 145 0.65% 0.12% 2000 151 0.65% 0.12% 2001 158 0.65% 0.12% 2002 164 0.64% 0.12% 2003 171 0.64% 0.12% 2004 178 0.64% 0.12% 2005 186 0.64% 0.12% _________________________________________________________________________________________________________


4.19 HUNGARY Toys and Games (million US $): Hungary 1995 - 2005

Year Hungary % of Region % of Globe _________________________________________________________________________________________________________ 1995 50 0.23% 0.00% 1996 50 0.22% 0.00% 1997 48 0.22% 0.00% 1998 48 0.22% 0.00% 1999 48 0.21% 0.00% 2000 48 0.20% 0.00% 2001 48 0.19% 0.00% 2002 49 0.19% 0.00% 2003 49 0.18% 0.00% 2004 49 0.17% 0.00% 2005 49 0.17% 0.00% _________________________________________________________________________________________________________


Toys and Games 66


4.20 ICELAND Toys and Games (million US $): Iceland 1995 - 2005

Year Iceland % of Region % of Globe _________________________________________________________________________________________________________ 1995 4 0.00% 0.00% 1996 3 0.00% 0.00% 1997 4 0.00% 0.00% 1998 4 0.00% 0.00% 1999 3 0.00% 0.00% 2000 3 0.00% 0.00% 2001 4 0.00% 0.00% 2002 4 0.00% 0.00% 2003 4 0.00% 0.00% 2004 4 0.00% 0.00% 2005 4 0.00% 0.00% _________________________________________________________________________________________________________


4.21 IRELAND Toys and Games (million US $): Ireland 1995 - 2005

Year Ireland % of Region % of Globe _________________________________________________________________________________________________________ 1995 207 0.95% 0.20% 1996 219 0.99% 0.20% 1997 217 1.01% 0.19% 1998 213 0.99% 0.18% 1999 223 1.00% 0.18% 2000 236 1.02% 0.19% 2001 250 1.03% 0.19% 2002 265 1.05% 0.19% 2003 281 1.06% 0.20% 2004 298 1.07% 0.20% 2005 315 1.08% 0.20% _________________________________________________________________________________________________________


Toys and Games 67


4.22 ITALY Toys and Games (million US $): Italy 1995 - 2005

Year Italy % of Region % of Globe _________________________________________________________________________________________________________ 1995 2,206 10.20% 2.14% 1996 2,360 10.70% 2.20% 1997 2,285 10.69% 2.04% 1998 2,269 10.60% 1.97% 1999 2,271 10.22% 1.90% 2000 2,272 9.81% 1.83% 2001 2,273 9.40% 1.76% 2002 2,274 9.00% 1.69% 2003 2,276 8.61% 1.62% 2004 2,277 8.23% 1.56% 2005 2,278 7.86% 1.49% _________________________________________________________________________________________________________


4.23 KAZAKHSTAN Toys and Games (million US $): Kazakhstan 1995 - 2005

Year Kazakhstan % of Region % of Globe _________________________________________________________________________________________________________ 1995 97 0.44% 0.00% 1996 102 0.46% 0.00% 1997 90 0.42% 0.00% 1998 63 0.29% 0.00% 1999 61 0.27% 0.00% 2000 63 0.27% 0.00% 2001 66 0.27% 0.00% 2002 69 0.27% 0.00% 2003 73 0.27% 0.00% 2004 76 0.27% 0.00% 2005 80 0.27% 0.00% _________________________________________________________________________________________________________


Toys and Games 68


4.24 LATVIA Toys and Games (million US $): Latvia 1995 - 2005

Year Latvia % of Region % of Globe _________________________________________________________________________________________________________ 1995 10 0.00% 0.00% 1996 9 0.00% 0.00% 1997 9 0.00% 0.00% 1998 9 0.00% 0.00% 1999 9 0.00% 0.00% 2000 9 0.00% 0.00% 2001 9 0.00% 0.00% 2002 9 0.00% 0.00% 2003 9 0.00% 0.00% 2004 9 0.00% 0.00% 2005 9 0.00% 0.00% _________________________________________________________________________________________________________


4.25 LIECHTENSTEIN Toys and Games (million US $): Liechtenstein 1995 - 2005

Year Liechtenstein % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 69


4.26 LITHUANIA Toys and Games (million US $): Lithuania 1995 - 2005

Year Lithuania % of Region % of Globe _________________________________________________________________________________________________________ 1995 13 0.00% 0.01% 1996 11 0.05% 0.00% 1997 11 0.00% 0.00% 1998 12 0.00% 0.00% 1999 12 0.05% 0.00% 2000 12 0.00% 0.00% 2001 12 0.00% 0.00% 2002 12 0.00% 0.00% 2003 12 0.00% 0.00% 2004 12 0.00% 0.00% 2005 12 0.00% 0.00% _________________________________________________________________________________________________________


4.27 LUXEMBOURG Toys and Games (million US $): Luxembourg 1995 - 2005

Year Luxembourg % of Region % of Globe _________________________________________________________________________________________________________ 1995 7 0.00% 0.00% 1996 6 0.00% 0.00% 1997 6 0.00% 0.00% 1998 6 0.00% 0.00% 1999 6 0.00% 0.00% 2000 6 0.00% 0.00% 2001 6 0.00% 0.00% 2002 7 0.00% 0.00% 2003 7 0.00% 0.00% 2004 7 0.00% 0.00% 2005 7 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 70


4.28 MACEDONIA Toys and Games (million US $): Macedonia 1995 - 2005

Year Macedonia % of Region % of Globe _________________________________________________________________________________________________________ 1995 4 0.00% 0.00% 1996 4 0.00% 0.00% 1997 4 0.00% 0.00% 1998 4 0.00% 0.00% 1999 4 0.00% 0.00% 2000 4 0.00% 0.00% 2001 4 0.00% 0.00% 2002 4 0.00% 0.00% 2003 4 0.01% 0.00% 2004 4 0.00% 0.00% 2005 4 0.01% 0.00% _________________________________________________________________________________________________________


4.29 MALTA Toys and Games (million US $): Malta 1995 - 2005

Year Malta % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.00% 0.00% 1996 2 0.00% 0.00% 1997 2 0.00% 0.00% 1998 2 0.00% 0.00% 1999 2 0.00% 0.00% 2000 2 0.00% 0.00% 2001 2 0.00% 0.00% 2002 2 0.00% 0.00% 2003 2 0.00% 0.00% 2004 2 0.00% 0.00% 2005 2 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 71


4.30 MOLDOVA Toys and Games (million US $): Moldova 1995 - 2005

Year Moldova % of Region % of Globe _________________________________________________________________________________________________________ 1995 10 0.00% 0.00% 1996 9 0.03% 0.00% 1997 9 0.00% 0.00% 1998 9 0.00% 0.00% 1999 9 0.00% 0.00% 2000 9 0.00% 0.00% 2001 9 0.00% 0.00% 2002 9 0.00% 0.00% 2003 9 0.00% 0.00% 2004 9 0.00% 0.00% 2005 10 0.03% 0.00% _________________________________________________________________________________________________________


4.31 MONACO Toys and Games (million US $): Monaco 1995 - 2005

Year Monaco % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 72


4.32 NETHERLANDS Toys and Games (million US $): Netherlands 1995 - 2005

Year Netherlands % of Region % of Globe _________________________________________________________________________________________________________ 1995 489 2.26% 0.47% 1996 479 2.17% 0.44% 1997 442 2.07% 0.39% 1998 446 2.08% 0.38% 1999 457 2.05% 0.38% 2000 469 2.02% 0.37% 2001 480 1.98% 0.37% 2002 493 1.95% 0.36% 2003 505 1.91% 0.36% 2004 518 1.87% 0.35% 2005 531 1.83% 0.34% _________________________________________________________________________________________________________


4.33 NORWAY Toys and Games (million US $): Norway 1995 - 2005

Year Norway % of Region % of Globe _________________________________________________________________________________________________________ 1995 188 0.87% 0.18% 1996 190 0.85% 0.17% 1997 184 0.86% 0.16% 1998 195 0.90% 0.16% 1999 209 0.94% 0.17% 2000 225 0.97% 0.18% 2001 243 1.00% 0.18% 2002 261 1.03% 0.19% 2003 281 1.06% 0.20% 2004 302 1.09% 0.20% 2005 325 1.12% 0.21% _________________________________________________________________________________________________________


Toys and Games 73


4.34 POLAND Toys and Games (million US $): Poland 1995 - 2005

Year Poland % of Region % of Globe _________________________________________________________________________________________________________ 1995 108 0.50% 0.10% 1996 123 0.55% 0.11% 1997 127 0.59% 0.11% 1998 138 0.64% 0.11% 1999 140 0.63% 0.11% 2000 140 0.60% 0.11% 2001 141 0.58% 0.10% 2002 142 0.56% 0.10% 2003 142 0.53% 0.10% 2004 143 0.51% 0.00% 2005 143 0.49% 0.00% _________________________________________________________________________________________________________


4.35 PORTUGAL Toys and Games (million US $): Portugal 1995 - 2005

Year Portugal % of Region % of Globe _________________________________________________________________________________________________________ 1995 283 1.30% 0.27% 1996 295 1.33% 0.27% 1997 282 1.31% 0.25% 1998 285 1.33% 0.24% 1999 287 1.29% 0.24% 2000 289 1.24% 0.23% 2001 291 1.20% 0.22% 2002 292 1.15% 0.21% 2003 294 1.11% 0.21% 2004 295 1.06% 0.20% 2005 297 1.02% 0.19% _________________________________________________________________________________________________________


Toys and Games 74


4.36 ROMANIA Toys and Games (million US $): Romania 1995 - 2005

Year Romania % of Region % of Globe _________________________________________________________________________________________________________ 1995 131 0.60% 0.12% 1996 135 0.61% 0.12% 1997 133 0.62% 0.11% 1998 130 0.60% 0.11% 1999 133 0.59% 0.11% 2000 137 0.59% 0.11% 2001 142 0.58% 0.11% 2002 147 0.58% 0.10% 2003 151 0.57% 0.10% 2004 156 0.56% 0.10% 2005 162 0.55% 0.10% _________________________________________________________________________________________________________


4.37 RUSSIA Toys and Games (million US $): Russia 1995 - 2005

Year Russia % of Region % of Globe _________________________________________________________________________________________________________ 1995 377 1.74% 0.36% 1996 362 1.64% 0.33% 1997 344 1.61% 0.30% 1998 274 1.28% 0.23% 1999 285 1.28% 0.23% 2000 313 1.35% 0.25% 2001 345 1.42% 0.26% 2002 379 1.50% 0.28% 2003 417 1.57% 0.29% 2004 459 1.65% 0.31% 2005 505 1.74% 0.33% _________________________________________________________________________________________________________


Toys and Games 75


4.38 SERBIA AND MONTENEGRO Toys and Games (million US $): Serbia and Montenegro 1995 - 2005

Year Serbia and Montenegro % of Region % of Globe _________________________________________________________________________________________________________ 1995 20 0.00% 0.00% 1996 17 0.00% 0.00% 1997 17 0.00% 0.00% 1998 17 0.00% 0.00% 1999 17 0.00% 0.00% 2000 17 0.00% 0.00% 2001 17 0.00% 0.00% 2002 18 0.00% 0.00% 2003 18 0.00% 0.00% 2004 19 0.00% 0.00% 2005 19 0.00% 0.01% _________________________________________________________________________________________________________


4.39 SLOVAKIA Toys and Games (million US $): Slovakia 1995 - 2005

Year Slovakia % of Region % of Globe _________________________________________________________________________________________________________ 1995 51 0.23% 0.04% 1996 55 0.25% 0.00% 1997 55 0.25% 0.00% 1998 55 0.25% 0.04% 1999 56 0.25% 0.00% 2000 57 0.24% 0.00% 2001 58 0.23% 0.00% 2002 59 0.23% 0.00% 2003 60 0.22% 0.00% 2004 61 0.21% 0.00% 2005 62 0.21% 0.00% _________________________________________________________________________________________________________


Toys and Games 76


4.40 SLOVENIA Toys and Games (million US $): Slovenia 1995 - 2005

Year Slovenia % of Region % of Globe _________________________________________________________________________________________________________ 1995 16 0.00% 0.00% 1996 13 0.00% 0.00% 1997 13 0.06% 0.00% 1998 13 0.00% 0.00% 1999 13 0.00% 0.01% 2000 13 0.00% 0.00% 2001 13 0.00% 0.00% 2002 14 0.00% 0.00% 2003 14 0.00% 0.00% 2004 14 0.00% 0.00% 2005 15 0.00% 0.00% _________________________________________________________________________________________________________


4.41 SPAIN Toys and Games (million US $): Spain 1995 - 2005

Year Spain % of Region % of Globe _________________________________________________________________________________________________________ 1995 1,336 6.18% 1.29% 1996 1,244 5.64% 1.16% 1997 1,033 4.83% 0.92% 1998 964 4.50% 0.83% 1999 1,008 4.53% 0.84% 2000 1,069 4.61% 0.86% 2001 1,134 4.68% 0.88% 2002 1,203 4.76% 0.89% 2003 1,276 4.83% 0.91% 2004 1,354 4.89% 0.92% 2005 1,436 4.96% 0.94% _________________________________________________________________________________________________________


Toys and Games 77


4.42 SWEDEN Toys and Games (million US $): Sweden 1995 - 2005

Year Sweden % of Region % of Globe _________________________________________________________________________________________________________ 1995 513 2.37% 0.49% 1996 473 2.14% 0.44% 1997 412 1.92% 0.36% 1998 415 1.94% 0.36% 1999 430 1.93% 0.36% 2000 445 1.92% 0.35% 2001 461 1.90% 0.35% 2002 478 1.89% 0.35% 2003 495 1.87% 0.35% 2004 512 1.85% 0.35% 2005 531 1.83% 0.34% _________________________________________________________________________________________________________


4.43 SWITZERLAND Toys and Games (million US $): Switzerland 1995 - 2005

Year Switzerland % of Region % of Globe _________________________________________________________________________________________________________ 1995 430 1.98% 0.41% 1996 403 1.82% 0.37% 1997 367 1.71% 0.32% 1998 365 1.70% 0.31% 1999 370 1.66% 0.31% 2000 374 1.61% 0.30% 2001 379 1.56% 0.29% 2002 383 1.51% 0.28% 2003 388 1.46% 0.27% 2004 392 1.41% 0.26% 2005 397 1.37% 0.26% _________________________________________________________________________________________________________


Toys and Games 78


4.44 UKRAINE Toys and Games (million US $): Ukraine 1995 - 2005

Year Ukraine % of Region % of Globe _________________________________________________________________________________________________________ 1995 19 0.00% 0.00% 1996 19 0.00% 0.00% 1997 18 0.00% 0.00% 1998 13 0.00% 0.00% 1999 13 0.00% 0.00% 2000 14 0.00% 0.00% 2001 16 0.00% 0.00% 2002 17 0.00% 0.00% 2003 19 0.00% 0.00% 2004 21 0.00% 0.00% 2005 23 0.00% 0.00% _________________________________________________________________________________________________________


4.45 UNITED KINGDOM Toys and Games (million US $): United Kingdom 1995 - 2005

Year United Kingdom % of Region % of Globe _________________________________________________________________________________________________________ 1995 3,947 18.26% 3.83% 1996 4,501 20.41% 4.20% 1997 5,190 24.30% 4.65% 1998 5,625 26.29% 4.89% 1999 6,036 27.19% 5.06% 2000 6,478 27.97% 5.23% 2001 6,951 28.74% 5.39% 2002 7,459 29.52% 5.56% 2003 8,004 30.29% 5.72% 2004 8,589 31.07% 5.89% 2005 9,217 31.83% 6.05% _________________________________________________________________________________________________________


Toys and Games 79


5 LATIN AMERICA: TOYS AND GAMES

5.1 EXECUTIVE SUMMARY Market Potential for Toys and Games in Latin America (million US $): 2000

Country Latent Demand million US $ % of Latin America _________________________________________________________________________________________________________ Brazil 1,829 55.80% Mexico 431 13.15% Argentina 396 12.08% Chile 197 6.00% Peru 141 4.29% Venezuela 124 3.77% Colombia 109 3.32% Guatemala 8 0.24% Ecuador 7 0.21% Panama 6 0.19% Uruguay 6 0.18% Paraguay 4 0.13% El Salvador 4 0.11% Costa Rica 4 0.11% Bolivia 4 0.11% Honduras 4 0.10% Nicaragua 2 0.00% Suriname 1 0.00% Belize 0 0.00% Guyana 0 0.00% Total 3,277 100.00% _________________________________________________________________________________________________________


Market Potential for Toys and Games in Latin America (million US $): 2000

Brazil

MexicoArgentina

Chile

Other

Toys and Games 80


The Market for Toys and Games in Latin America: 1995 - 2005 Year million US $ % of Globe _________________________________________________________________________________________________________ 1995 2,122.03 2.06 1996 2,106.67 1.97 1997 2,321.01 2.08 1998 2,969.46 2.58 1999 3,166.02 2.66 2000 3,276.94 2.65 2001 3,393.06 2.64 2002 3,513.57 2.62 2003 3,638.43 2.60 2004 3,767.80 2.59 2005 3,901.85 2.56 _________________________________________________________________________________________________________


5.2 ARGENTINA Toys and Games (million US $): Argentina 1995 - 2005

Year Argentina % of Region % of Globe _________________________________________________________________________________________________________ 1995 371 17.46% 0.35% 1996 377 17.88% 0.35% 1997 394 16.98% 0.35% 1998 378 12.74% 0.32% 1999 385 12.15% 0.32% 2000 396 12.08% 0.32% 2001 408 12.02% 0.31% 2002 420 11.95% 0.31% 2003 432 11.88% 0.30% 2004 445 11.81% 0.30% 2005 459 11.75% 0.30% _________________________________________________________________________________________________________


Toys and Games 81


5.3 BELIZE Toys and Games (million US $): Belize 1995 - 2005

Year Belize % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


5.4 BOLIVIA Toys and Games (million US $): Bolivia 1995 - 2005

Year Bolivia % of Region % of Globe _________________________________________________________________________________________________________ 1995 4 0.20% 0.00% 1996 4 0.17% 0.00% 1997 4 0.15% 0.00% 1998 4 0.12% 0.00% 1999 4 0.11% 0.00% 2000 4 0.11% 0.00% 2001 4 0.10% 0.00% 2002 4 0.10% 0.00% 2003 4 0.10% 0.00% 2004 4 0.10% 0.00% 2005 4 0.10% 0.00% _________________________________________________________________________________________________________


Toys and Games 82


5.5 BRAZIL Toys and Games (million US $): Brazil 1995 - 2005

Year Brazil % of Region % of Globe _________________________________________________________________________________________________________ 1995 712 33.54% 0.69% 1996 731 34.68% 0.68% 1997 912 39.28% 0.81% 1998 1,597 53.76% 1.38% 1999 1,763 55.69% 1.48% 2000 1,829 55.80% 1.47% 2001 1,897 55.89% 1.47% 2002 1,967 55.98% 1.46% 2003 2,040 56.07% 1.46% 2004 2,116 56.16% 1.45% 2005 2,195 56.25% 1.44% _________________________________________________________________________________________________________


5.6 CHILE Toys and Games (million US $): Chile 1995 - 2005

Year Chile % of Region % of Globe _________________________________________________________________________________________________________ 1995 160 7.54% 0.15% 1996 168 7.96% 0.15% 1997 175 7.55% 0.15% 1998 182 6.13% 0.15% 1999 189 5.98% 0.15% 2000 197 6.00% 0.15% 2001 204 6.02% 0.15% 2002 212 6.04% 0.15% 2003 221 6.06% 0.15% 2004 229 6.08% 0.15% 2005 238 6.10% 0.15% _________________________________________________________________________________________________________


Toys and Games 83


5.7 COLOMBIA Toys and Games (million US $): Colombia 1995 - 2005

Year Colombia % of Region % of Globe _________________________________________________________________________________________________________ 1995 99 4.67% 0.09% 1996 106 5.01% 0.00% 1997 108 4.67% 0.00% 1998 103 3.46% 0.00% 1999 105 3.31% 0.00% 2000 109 3.32% 0.00% 2001 113 3.33% 0.00% 2002 117 3.34% 0.00% 2003 122 3.34% 0.08% 2004 126 3.35% 0.00% 2005 131 3.36% 0.08% _________________________________________________________________________________________________________


5.8 COSTA RICA Toys and Games (million US $): Costa Rica 1995 - 2005

Year Costa Rica % of Region % of Globe _________________________________________________________________________________________________________ 1995 4 0.21% 0.00% 1996 4 0.18% 0.00% 1997 4 0.16% 0.00% 1998 4 0.13% 0.00% 1999 4 0.12% 0.00% 2000 4 0.11% 0.00% 2001 4 0.11% 0.00% 2002 4 0.11% 0.00% 2003 4 0.11% 0.00% 2004 4 0.11% 0.00% 2005 4 0.10% 0.00% _________________________________________________________________________________________________________


Toys and Games 84


5.9 ECUADOR Toys and Games (million US $): Ecuador 1995 - 2005

Year Ecuador % of Region % of Globe _________________________________________________________________________________________________________ 1995 8 0.38% 0.00% 1996 7 0.33% 0.00% 1997 7 0.30% 0.00% 1998 7 0.24% 0.00% 1999 7 0.22% 0.00% 2000 7 0.21% 0.00% 2001 7 0.21% 0.00% 2002 7 0.20% 0.00% 2003 8 0.20% 0.00% 2004 8 0.20% 0.00% 2005 8 0.19% 0.00% _________________________________________________________________________________________________________


5.10 EL SALVADOR Toys and Games (million US $): El Salvador 1995 - 2005

Year El Salvador % of Region % of Globe _________________________________________________________________________________________________________ 1995 5 0.22% 0.00% 1996 4 0.19% 0.00% 1997 4 0.17% 0.00% 1998 4 0.13% 0.00% 1999 4 0.12% 0.00% 2000 4 0.11% 0.00% 2001 4 0.11% 0.00% 2002 4 0.11% 0.00% 2003 4 0.11% 0.00% 2004 4 0.11% 0.00% 2005 5 0.11% 0.00% _________________________________________________________________________________________________________


Toys and Games 85


5.11 GUATEMALA Toys and Games (million US $): Guatemala 1995 - 2005

Year Guatemala % of Region % of Globe _________________________________________________________________________________________________________ 1995 10 0.46% 0.00% 1996 8 0.39% 0.00% 1997 8 0.35% 0.00% 1998 8 0.27% 0.00% 1999 8 0.25% 0.00% 2000 8 0.24% 0.00% 2001 8 0.24% 0.00% 2002 8 0.24% 0.00% 2003 9 0.24% 0.00% 2004 9 0.23% 0.00% 2005 9 0.23% 0.00% _________________________________________________________________________________________________________


5.12 GUYANA Toys and Games (million US $): Guyana 1995 - 2005

Year Guyana % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 86


5.13 HONDURAS Toys and Games (million US $): Honduras 1995 - 2005

Year Honduras % of Region % of Globe _________________________________________________________________________________________________________ 1995 4 0.20% 0.00% 1996 4 0.17% 0.00% 1997 4 0.15% 0.00% 1998 4 0.12% 0.00% 1999 4 0.11% 0.00% 2000 4 0.10% 0.00% 2001 4 0.10% 0.00% 2002 4 0.10% 0.00% 2003 4 0.10% 0.00% 2004 4 0.10% 0.00% 2005 4 0.10% 0.00% _________________________________________________________________________________________________________


5.14 MEXICO Toys and Games (million US $): Mexico 1995 - 2005

Year Mexico % of Region % of Globe _________________________________________________________________________________________________________ 1995 494 23.28% 0.47% 1996 442 20.97% 0.41% 1997 437 18.84% 0.39% 1998 408 13.74% 0.35% 1999 416 13.12% 0.34% 2000 431 13.15% 0.34% 2001 447 13.17% 0.34% 2002 464 13.19% 0.34% 2003 481 13.21% 0.34% 2004 499 13.23% 0.34% 2005 517 13.25% 0.33% _________________________________________________________________________________________________________


Toys and Games 87


5.15 NICARAGUA Toys and Games (million US $): Nicaragua 1995 - 2005

Year Nicaragua % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.11% 0.00% 1996 2 0.00% 0.00% 1997 2 0.00% 0.00% 1998 2 0.00% 0.00% 1999 2 0.00% 0.00% 2000 2 0.00% 0.00% 2001 2 0.00% 0.00% 2002 2 0.00% 0.00% 2003 2 0.00% 0.00% 2004 2 0.00% 0.00% 2005 2 0.00% 0.00% _________________________________________________________________________________________________________


5.16 PANAMA Toys and Games (million US $): Panama 1995 - 2005

Year Panama % of Region % of Globe _________________________________________________________________________________________________________ 1995 8 0.35% 0.00% 1996 6 0.30% 0.00% 1997 7 0.28% 0.00% 1998 7 0.22% 0.00% 1999 7 0.20% 0.00% 2000 6 0.19% 0.00% 2001 7 0.19% 0.00% 2002 7 0.19% 0.00% 2003 7 0.18% 0.00% 2004 7 0.18% 0.00% 2005 7 0.18% 0.00% _________________________________________________________________________________________________________


Toys and Games 88


5.17 PARAGUAY Toys and Games (million US $): Paraguay 1995 - 2005

Year Paraguay % of Region % of Globe _________________________________________________________________________________________________________ 1995 5 0.25% 0.00% 1996 5 0.21% 0.00% 1997 4 0.19% 0.00% 1998 4 0.15% 0.00% 1999 4 0.13% 0.00% 2000 4 0.13% 0.00% 2001 4 0.13% 0.00% 2002 5 0.13% 0.00% 2003 5 0.13% 0.00% 2004 5 0.13% 0.00% 2005 5 0.12% 0.00% _________________________________________________________________________________________________________


5.18 PERU Toys and Games (million US $): Peru 1995 - 2005

Year Peru % of Region % of Globe _________________________________________________________________________________________________________ 1995 116 5.48% 0.11% 1996 123 5.82% 0.11% 1997 127 5.47% 0.11% 1998 131 4.42% 0.11% 1999 136 4.29% 0.11% 2000 141 4.29% 0.11% 2001 146 4.29% 0.11% 2002 151 4.29% 0.11% 2003 156 4.29% 0.11% 2004 162 4.29% 0.11% 2005 168 4.29% 0.11% _________________________________________________________________________________________________________


Toys and Games 89


5.19 SURINAME Toys and Games (million US $): Suriname 1995 - 2005

Year Suriname % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.00% 0.00% 1996 1 0.00% 0.00% 1997 1 0.00% 0.00% 1998 1 0.00% 0.00% 1999 1 0.00% 0.00% 2000 1 0.00% 0.00% 2001 1 0.00% 0.00% 2002 1 0.00% 0.00% 2003 1 0.00% 0.00% 2004 1 0.00% 0.00% 2005 1 0.00% 0.00% _________________________________________________________________________________________________________


5.20 URUGUAY Toys and Games (million US $): Uruguay 1995 - 2005

Year Uruguay % of Region % of Globe _________________________________________________________________________________________________________ 1995 7 0.31% 0.00% 1996 6 0.27% 0.00% 1997 6 0.25% 0.00% 1998 6 0.20% 0.00% 1999 6 0.19% 0.00% 2000 6 0.18% 0.00% 2001 6 0.18% 0.00% 2002 6 0.17% 0.00% 2003 6 0.17% 0.00% 2004 6 0.16% 0.00% 2005 6 0.16% 0.00% _________________________________________________________________________________________________________


Toys and Games 90


5.21 VENEZUELA Toys and Games (million US $): Venezuela 1995 - 2005

Year Venezuela % of Region % of Globe _________________________________________________________________________________________________________ 1995 110 5.19% 0.10% 1996 110 5.23% 0.10% 1997 116 4.97% 0.10% 1998 119 3.99% 0.10% 1999 121 3.82% 0.10% 2000 124 3.77% 0.00% 2001 126 3.72% 0.00% 2002 129 3.67% 0.00% 2003 132 3.62% 0.00% 2004 135 3.57% 0.00% 2005 138 3.52% 0.00% _________________________________________________________________________________________________________


Toys and Games 91


6 NORTH AMERICA & THE CARIBBEAN: TOYS AND GAMES

6.1 EXECUTIVE SUMMARY Market Potential for Toys and Games in North America & the Caribbean (million

US $): 2000 Country Latent Demand million US $ % of North America & the Caribbean _________________________________________________________________________________________________________ United States 65,580 92.23% Canada 5,471 7.69% Cuba 15 0.00% Dominican Republic 5 0.00% Trinidad and Tobago 3 0.00% Jamaica 2 0.00% Bahamas 2 0.00% Haiti 2 0.00% Martinique 1 0.00% Barbados 1 0.00% Netherlands Antilles 1 0.00% Bermuda 1 0.00% St. Lucia 0 0.00% Antigua and Barbuda 0 0.00% Grenada 0 0.00% St. Vincent and the Grenadines 0 0.00% St. Kitts and Nevis 0 0.00% Dominica 0 0.00% Total 71,084 100.00% _________________________________________________________________________________________________________


Toys and Games 92


Market Potential for Toys and Games in North America & the Caribbean (million US $): 2000

United States

CanadaCubaDominican Republic

Other

The Market for Toys and Games in North America & the Caribbean: 1995 - 2005



Toys and Games 93


6.2 ANTIGUA AND BARBUDA Toys and Games (million US $): Antigua and Barbuda 1995 - 2005

Year Antigua and Barbuda % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


6.3 BAHAMAS Toys and Games (million US $): Bahamas 1995 - 2005

Year Bahamas % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.00% 0.00% 1996 2 0.00% 0.00% 1997 2 0.00% 0.00% 1998 2 0.00% 0.00% 1999 2 0.00% 0.00% 2000 2 0.00% 0.00% 2001 2 0.00% 0.00% 2002 2 0.00% 0.00% 2003 2 0.00% 0.00% 2004 2 0.00% 0.00% 2005 2 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 94


6.4 BARBADOS Toys and Games (million US $): Barbados 1995 - 2005

Year Barbados % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.00% 0.00% 1996 1 0.00% 0.00% 1997 1 0.00% 0.00% 1998 1 0.00% 0.00% 1999 1 0.00% 0.00% 2000 1 0.00% 0.00% 2001 1 0.00% 0.00% 2002 1 0.00% 0.00% 2003 1 0.00% 0.00% 2004 1 0.00% 0.00% 2005 1 0.00% 0.00% _________________________________________________________________________________________________________


6.5 BERMUDA Toys and Games (million US $): Bermuda 1995 - 2005

Year Bermuda % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.00% 0.00% 1996 1 0.00% 0.00% 1997 1 0.00% 0.00% 1998 1 0.00% 0.00% 1999 1 0.00% 0.00% 2000 1 0.00% 0.00% 2001 1 0.00% 0.00% 2002 1 0.00% 0.00% 2003 1 0.00% 0.00% 2004 1 0.00% 0.00% 2005 1 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 95


6.6 CANADA Toys and Games (million US $): Canada 1995 - 2005

Year Canada % of Region % of Globe _________________________________________________________________________________________________________ 1995 4,070 7.65% 3.95% 1996 4,445 7.62% 4.15% 1997 4,832 7.43% 4.33% 1998 5,056 7.43% 4.40% 1999 5,260 7.55% 4.41% 2000 5,471 7.69% 4.42% 2001 5,691 7.83% 4.42% 2002 5,920 7.97% 4.41% 2003 6,158 8.12% 4.40% 2004 6,406 8.27% 4.39% 2005 6,663 8.42% 4.37% _________________________________________________________________________________________________________


6.7 CUBA Toys and Games (million US $): Cuba 1995 - 2005

Year Cuba % of Region % of Globe _________________________________________________________________________________________________________ 1995 17 0.00% 0.00% 1996 15 0.00% 0.00% 1997 15 0.00% 0.00% 1998 15 0.00% 0.00% 1999 15 0.00% 0.00% 2000 15 0.00% 0.00% 2001 15 0.00% 0.00% 2002 15 0.00% 0.00% 2003 16 0.00% 0.00% 2004 16 0.00% 0.00% 2005 16 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 96


6.8 DOMINICA Toys and Games (million US $): Dominica 1995 - 2005

Year Dominica % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


6.9 DOMINICAN REPUBLIC Toys and Games (million US $): Dominican Republic 1995 - 2005

Year Dominican Republic % of Region % of Globe _________________________________________________________________________________________________________ 1995 6 0.00% 0.00% 1996 5 0.00% 0.00% 1997 5 0.00% 0.00% 1998 5 0.00% 0.00% 1999 5 0.00% 0.00% 2000 5 0.00% 0.00% 2001 5 0.00% 0.00% 2002 5 0.00% 0.00% 2003 5 0.00% 0.00% 2004 5 0.00% 0.00% 2005 6 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 97


6.10 GRENADA Toys and Games (million US $): Grenada 1995 - 2005

Year Grenada % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


6.11 HAITI Toys and Games (million US $): Haiti 1995 - 2005

Year Haiti % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.00% 0.00% 1996 2 0.00% 0.00% 1997 2 0.00% 0.00% 1998 2 0.00% 0.00% 1999 2 0.00% 0.00% 2000 2 0.00% 0.00% 2001 2 0.00% 0.00% 2002 2 0.00% 0.00% 2003 2 0.00% 0.00% 2004 2 0.00% 0.00% 2005 2 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 98


6.12 JAMAICA Toys and Games (million US $): Jamaica 1995 - 2005

Year Jamaica % of Region % of Globe _________________________________________________________________________________________________________ 1995 2 0.00% 0.00% 1996 2 0.00% 0.00% 1997 2 0.00% 0.00% 1998 2 0.00% 0.00% 1999 2 0.00% 0.00% 2000 2 0.00% 0.00% 2001 2 0.00% 0.00% 2002 2 0.00% 0.00% 2003 2 0.00% 0.00% 2004 2 0.00% 0.00% 2005 2 0.00% 0.00% _________________________________________________________________________________________________________


6.13 MARTINIQUE Toys and Games (million US $): Martinique 1995 - 2005

Year Martinique % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.00% 0.00% 1996 1 0.00% 0.00% 1997 1 0.00% 0.00% 1998 1 0.00% 0.00% 1999 1 0.00% 0.00% 2000 1 0.00% 0.00% 2001 1 0.00% 0.00% 2002 1 0.00% 0.00% 2003 1 0.00% 0.00% 2004 1 0.00% 0.00% 2005 1 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 99


6.14 NETHERLANDS ANTILLES Toys and Games (million US $): Netherlands Antilles 1995 - 2005

Year Netherlands Antilles % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.00% 0.00% 1996 1 0.00% 0.00% 1997 1 0.00% 0.00% 1998 1 0.00% 0.00% 1999 1 0.00% 0.00% 2000 1 0.00% 0.00% 2001 1 0.00% 0.00% 2002 1 0.00% 0.00% 2003 1 0.00% 0.00% 2004 1 0.00% 0.00% 2005 1 0.00% 0.00% _________________________________________________________________________________________________________


6.15 ST. KITTS AND NEVIS Toys and Games (million US $): St. Kitts and Nevis 1995 - 2005

Year St. Kitts and Nevis % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 100


6.16 ST. LUCIA Toys and Games (million US $): St. Lucia 1995 - 2005

Year St. Lucia % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


6.17 ST. VINCENT AND THE GRENADINES Toys and Games (million US $): St. Vincent and the Grenadines 1995 - 2005

Year St. Vincent and the Grenadines % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 101


6.18 TRINIDAD AND TOBAGO Toys and Games (million US $): Trinidad and Tobago 1995 - 2005

Year Trinidad and Tobago % of Region % of Globe _________________________________________________________________________________________________________ 1995 3 0.00% 0.00% 1996 3 0.00% 0.00% 1997 3 0.00% 0.00% 1998 3 0.00% 0.00% 1999 3 0.00% 0.00% 2000 3 0.00% 0.00% 2001 3 0.00% 0.00% 2002 3 0.00% 0.00% 2003 3 0.00% 0.00% 2004 3 0.00% 0.00% 2005 3 0.00% 0.00% _________________________________________________________________________________________________________


6.19 UNITED STATES Toys and Games (million US $): United States 1995 - 2005

Year United States % of Region % of Globe _________________________________________________________________________________________________________ 1995 49,032 92.23% 47.60% 1996 53,797 92.29% 50.26% 1997 60,078 92.48% 53.84% 1998 62,896 92.49% 54.75% 1999 64,295 92.37% 53.98% 2000 65,580 92.23% 52.98% 2001 66,891 92.09% 51.95% 2002 68,227 91.95% 50.89% 2003 69,591 91.80% 49.81% 2004 70,981 91.65% 48.70% 2005 72,400 91.50% 47.57% _________________________________________________________________________________________________________


Toys and Games 102


7 OCEANA: TOYS AND GAMES

7.1 EXECUTIVE SUMMARY Market Potential for Toys and Games in Oceana (million US $): 2000

Country Latent Demand million US $ % of Oceana _________________________________________________________________________________________________________ Australia 960 87.37% New Zealand 134 12.18% Fiji 1 0.00% Solomon Islands 0 0.00% American Samoa 0 0.00% Nauru 0 0.00% Vanuatu 0 0.00% Tonga 0 0.00% Micronesia Federation 0 0.00% Palau 0 0.00% Marshall Islands 0 0.00% Kiribati 0 0.00% Tuvalu 0 0.00% Total 1,096 100.00% _________________________________________________________________________________________________________


Market Potential for Toys and Games in Oceana (million US $): 2000

Australia

New ZealandFijiSolomon IslandsOther

Toys and Games 103


The Market for Toys and Games in Oceana: 1995 - 2005 Year million US $ % of Globe _________________________________________________________________________________________________________ 1995 944.67 0.92 1996 1,027.36 0.96 1997 1,094.30 0.98 1998 1,011.94 0.88 1999 1,042.28 0.88 2000 1,098.85 0.89 2001 1,158.65 0.90 2002 1,221.84 0.91 2003 1,288.63 0.92 2004 1,359.21 0.93 2005 1,433.82 0.94 _________________________________________________________________________________________________________


7.2 AMERICAN SAMOA Toys and Games (million US $): American Samoa 1995 - 2005

Year American Samoa % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 104


7.3 AUSTRALIA Toys and Games (million US $): Australia 1995 - 2005

Year Australia % of Region % of Globe _________________________________________________________________________________________________________ 1995 805 85.18% 0.78% 1996 880 85.65% 0.82% 1997 961 87.78% 0.86% 1998 890 87.96% 0.77% 1999 914 87.68% 0.76% 2000 960 87.37% 0.77% 2001 1,009 87.06% 0.78% 2002 1,060 86.74% 0.79% 2003 1,114 86.41% 0.79% 2004 1,170 86.07% 0.80% 2005 1,229 85.73% 0.80% _________________________________________________________________________________________________________


7.4 FIJI Toys and Games (million US $): Fiji 1995 - 2005

Year Fiji % of Region % of Globe _________________________________________________________________________________________________________ 1995 1 0.10% 0.00% 1996 1 0.00% 0.00% 1997 1 0.07% 0.00% 1998 1 0.00% 0.00% 1999 1 0.00% 0.00% 2000 1 0.00% 0.00% 2001 1 0.00% 0.00% 2002 1 0.00% 0.00% 2003 1 0.00% 0.00% 2004 1 0.00% 0.00% 2005 1 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 105


7.5 KIRIBATI Toys and Games (million US $): Kiribati 1995 - 2005

Year Kiribati % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


7.6 MARSHALL ISLANDS Toys and Games (million US $): Marshall Islands 1995 - 2005

Year Marshall Islands % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 106


7.7 MICRONESIA FEDERATION Toys and Games (million US $): Micronesia Federation 1995 - 2005

Year Micronesia Federation % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


7.8 NAURU Toys and Games (million US $): Nauru 1995 - 2005

Year Nauru % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.01% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 107


7.9 NEW ZEALAND Toys and Games (million US $): New Zealand 1995 - 2005

Year New Zealand % of Region % of Globe _________________________________________________________________________________________________________ 1995 135 14.25% 0.13% 1996 143 13.89% 0.13% 1997 129 11.78% 0.11% 1998 117 11.56% 0.10% 1999 124 11.85% 0.10% 2000 134 12.18% 0.10% 2001 145 12.51% 0.11% 2002 157 12.85% 0.11% 2003 170 13.19% 0.12% 2004 184 13.55% 0.12% 2005 199 13.91% 0.13% _________________________________________________________________________________________________________


7.10 PALAU Toys and Games (million US $): Palau 1995 - 2005

Year Palau % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 108


7.11 SOLOMON ISLANDS Toys and Games (million US $): Solomon Islands 1995 - 2005

Year Solomon Islands % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


7.12 TONGA Toys and Games (million US $): Tonga 1995 - 2005

Year Tonga % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 109


7.13 TUVALU Toys and Games (million US $): Tuvalu 1995 - 2005

Year Tuvalu % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.00% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


7.14 VANUATU Toys and Games (million US $): Vanuatu 1995 - 2005

Year Vanuatu % of Region % of Globe _________________________________________________________________________________________________________ 1995 0 0.00% 0.00% 1996 0 0.00% 0.00% 1997 0 0.00% 0.00% 1998 0 0.00% 0.00% 1999 0 0.00% 0.00% 2000 0 0.00% 0.00% 2001 0 0.01% 0.00% 2002 0 0.00% 0.00% 2003 0 0.00% 0.00% 2004 0 0.00% 0.00% 2005 0 0.00% 0.00% _________________________________________________________________________________________________________


Toys and Games 110


8 THE MIDDLE EAST: TOYS AND GAMES

8.1 EXECUTIVE SUMMARY Market Potential for Toys and Games in the Middle East (million US $): 2000

Country Latent Demand million US $ % of the Middle East _________________________________________________________________________________________________________ Iran 985 48.50% United Arab Emirates 217 10.66% Pakistan 189 9.29% Syrian Arab Republic 169 8.31% Saudi Arabia 125 6.15% Israel 67 3.30% Uzbekistan 66 3.24% Turkey 65 3.18% Iraq 50 2.45% Azerbaijan 16 0.77% Kuwait 14 0.70% Armenia 9 0.43% Oman 9 0.42% Tajikistan 8 0.41% Kyrgyzstan 8 0.39% Turkmenistan 8 0.38% Yemen 7 0.34% Qatar 5 0.25% Jordan 5 0.25% Lebanon 4 0.17% Afghanistan 3 0.12% Bahrain 2 0.12% Total 2,030 100.00% _________________________________________________________________________________________________________


Toys and Games 111


Market Potential for Toys and Games in the Middle East (million US $): 2000

Iran

United Arab Emirates PakistanSyrian Arab Republic

Other

The Market for Toys and Games in the Middle East: 1995 - 2005



Toys and Games 112


8.2 AFGHANISTAN Toys and Games (million US $): Afghanistan 1995 - 2005

Year Afghanistan % of Region % of Globe _________________________________________________________________________________________________________ 1995 3 0.17% 0.00% 1996 2 0.14% 0.00% 1997 2 0.14% 0.00% 1998 3 0.13% 0.00% 1999 3 0.13% 0.00% 2000 3 0.12% 0.00% 2001 3 0.12% 0.00% 2002 3 0.11% 0.00% 2003 3 0.11% 0.00% 2004 3 0.11% 0.00% 2005 3 0.10% 0.00% _________________________________________________________________________________________________________


8.3 ARMENIA Toys and Games (million US $): Armenia 1995 - 2005

Year Armenia % of Region % of Globe _________________________________________________________________________________________________________ 1995 11 0.67% 0.00% 1996 9 0.55% 0.00% 1997 9 0.55% 0.00% 1998 9 0.49% 0.00% 1999 9 0.45% 0.00% 2000 9 0.43% 0.00% 2001 9 0.43% 0.00% 2002 9 0.42% 0.00% 2003 10 0.42% 0.00% 2004 10 0.42% 0.00% 2005 10 0.41% 0.00% _________________________________________________________________________________________________________


Toys and Games 113


8.4 AZERBAIJAN Toys and Games (million US $): Azerbaijan 1995 - 2005

Year Azerbaijan % of Region % of Globe _________________________________________________________________________________________________________ 1995 15 0.92% 0.00% 1996 13 0.80% 0.00% 1997 14 0.84% 0.00% 1998 15 0.79% 0.00% 1999 15 0.78% 0.00% 2000 16 0.77% 0.00% 2001 15 0.73% 0.00% 2002 15 0.68% 0.00% 2003 15 0.64% 0.00% 2004 15 0.61% 0.00% 2005 14 0.57% 0.00% _________________________________________________________________________________________________________


8.5 BAHRAIN Toys and Games (million US $): Bahrain 1995 - 2005

Year Bahrain % of Region % of Globe _________________________________________________________________________________________________________ 1995 3 0.16% 0.00% 1996 2 0.14% 0.00% 1997 2 0.14% 0.00% 1998 2 0.13% 0.00% 1999 2 0.12% 0.00% 2000 2 0.12% 0.00% 2001 3 0.11% 0.00% 2002 3 0.11% 0.00% 2003 3 0.11% 0.00% 2004 3 0.10% 0.00% 2005 3 0.10% 0.00% _________________________________________________________________________________________________________


Toys and Games 114


8.6 IRAN Toys and Games (million US $): Iran 1995 - 2005

Year Iran % of Region % of Globe _________________________________________________________________________________________________________ 1995 401 24.62% 0.38% 1996 418 25.23% 0.39% 1997 523 31.65% 0.46% 1998 868 46.80% 0.75% 1999 952 48.73% 0.79% 2000 985 48.50% 0.79% 2001 1,019 48.25% 0.79% 2002 1,055 47.98% 0.78% 2003 1,092 47.69% 0.78% 2004 1,130 47.38% 0.77% 2005 1,170 47.05% 0.76% _________________________________________________________________________________________________________


8.7 IRAQ Toys and Games (million US $): Iraq 1995 - 2005

Year Iraq % of Region % of Globe _________________________________________________________________________________________________________ 1995 49 2.98% 0.00% 1996 50 3.01% 0.00% 1997 50 3.00% 0.00% 1998 48 2.60% 0.04% 1999 49 2.49% 0.00% 2000 50 2.45% 0.00% 2001 51 2.40% 0.00% 2002 52 2.36% 0.00% 2003 53 2.31% 0.00% 2004 54 2.27% 0.00% 2005 55 2.23% 0.00% _________________________________________________________________________________________________________


Toys and Games 115


8.8 ISRAEL Toys and Games (million US $): Israel 1995 - 2005

Year Israel % of Region % of Globe _________________________________________________________________________________________________________ 1995 70 4.31% 0.00% 1996 79 4.78% 0.00% 1997 69 4.19% 0.00% 1998 59 3.19% 0.00% 1999 62 3.16% 0.00% 2000 67 3.30% 0.00% 2001 73 3.43% 0.00% 2002 79 3.57% 0.05% 2003 85 3.72% 0.00% 2004 92 3.87% 0.00% 2005 100 4.02% 0.00% _________________________________________________________________________________________________________


8.9 JORDAN Toys and Games (million US $): Jordan 1995 - 2005

Year Jordan % of Region % of Globe _________________________________________________________________________________________________________ 1995 7 0.40% 0.00% 1996 6 0.33% 0.00% 1997 5 0.33% 0.00% 1998 5 0.29% 0.00% 1999 5 0.27% 0.00% 2000 5 0.25% 0.00% 2001 5 0.25% 0.00% 2002 6 0.25% 0.00% 2003 6 0.25% 0.00% 2004 6 0.25% 0.00% 2005 6 0.25% 0.00% _________________________________________________________________________________________________________


Toys and Games 116


8.10 KUWAIT Toys and Games (million US $): Kuwait 1995 - 2005

Year Kuwait % of Region % of Globe _________________________________________________________________________________________________________ 1995 17 1.03% 0.00% 1996 14 0.87% 0.00% 1997 14 0.87% 0.00% 1998 15 0.78% 0.00% 1999 14 0.73% 0.00% 2000 14 0.70% 0.00% 2001 15 0.69% 0.00% 2002 15 0.68% 0.00% 2003 15 0.66% 0.00% 2004 16 0.65% 0.01% 2005 16 0.64% 0.00% _________________________________________________________________________________________________________


8.11 KYRGYZSTAN Toys and Games (million US $): Kyrgyzstan 1995 - 2005

Year Kyrgyzstan % of Region % of Globe _________________________________________________________________________________________________________ 1995 8 0.51% 0.00% 1996 7 0.44% 0.00% 1997 8 0.45% 0.00% 1998 8 0.42% 0.00% 1999 8 0.40% 0.00% 2000 8 0.39% 0.00% 2001 8 0.38% 0.00% 2002 8 0.36% 0.00% 2003 8 0.35% 0.00% 2004 8 0.33% 0.00% 2005 8 0.32% 0.00% _________________________________________________________________________________________________________


Toys and Games 117


8.12 LEBANON Toys and Games (million US $): Lebanon 1995 - 2005

Year Lebanon % of Region % of Globe _________________________________________________________________________________________________________ 1995 5 0.27% 0.00% 1996 4 0.22% 0.00% 1997 4 0.22% 0.00% 1998 4 0.20% 0.00% 1999 4 0.18% 0.00% 2000 4 0.17% 0.00% 2001 4 0.17% 0.00% 2002 4 0.17% 0.00% 2003 4 0.17% 0.00% 2004 4 0.17% 0.00% 2005 4 0.17% 0.00% _________________________________________________________________________________________________________


8.13 OMAN Toys and Games (million US $): Oman 1995 - 2005

Year Oman % of Region % of Globe _________________________________________________________________________________________________________ 1995 10 0.62% 0.00% 1996 9 0.52% 0.00% 1997 9 0.52% 0.00% 1998 9 0.47% 0.00% 1999 9 0.44% 0.00% 2000 9 0.42% 0.00% 2001 9 0.41% 0.00% 2002 9 0.41% 0.00% 2003 9 0.40% 0.00% 2004 9 0.39% 0.00% 2005 10 0.39% 0.00% _________________________________________________________________________________________________________


Toys and Games 118


8.14 PAKISTAN Toys and Games (million US $): Pakistan 1995 - 2005

Year Pakistan % of Region % of Globe _________________________________________________________________________________________________________ 1995 270 16.61% 0.26% 1996 289 17.43% 0.26% 1997 266 16.11% 0.23% 1998 178 9.59% 0.15% 1999 175 8.94% 0.14% 2000 189 9.29% 0.15% 2001 204 9.65% 0.15% 2002 221 10.02% 0.16% 2003 239 10.41% 0.17% 2004 258 10.81% 0.17% 2005 279 11.23% 0.18% _________________________________________________________________________________________________________


8.15 QATAR Toys and Games (million US $): Qatar 1995 - 2005

Year Qatar % of Region % of Globe _________________________________________________________________________________________________________ 1995 6 0.34% 0.00% 1996 5 0.29% 0.00% 1997 5 0.30% 0.00% 1998 5 0.27% 0.00% 1999 5 0.26% 0.00% 2000 5 0.25% 0.00% 2001 5 0.24% 0.00% 2002 5 0.24% 0.00% 2003 5 0.23% 0.00% 2004 5 0.22% 0.00% 2005 5 0.21% 0.00% _________________________________________________________________________________________________________


Toys and Games 119


8.16 SAUDI ARABIA Toys and Games (million US $): Saudi Arabia 1995 - 2005

Year Saudi Arabia % of Region % of Globe _________________________________________________________________________________________________________ 1995 233 14.33% 0.22% 1996 227 13.68% 0.21% 1997 164 9.88% 0.14% 1998 128 6.88% 0.11% 1999 124 6.35% 0.10% 2000 125 6.15% 0.10% 2001 126 5.94% 0.00% 2002 126 5.75% 0.00% 2003 127 5.55% 0.00% 2004 128 5.37% 0.00% 2005 129 5.18% 0.00% _________________________________________________________________________________________________________


8.17 SYRIAN ARAB REPUBLIC Toys and Games (million US $): Syrian Arab Republic 1995 - 2005

Year Syrian Arab Republic % of Region % of Globe _________________________________________________________________________________________________________ 1995 138 8.48% 0.13% 1996 145 8.76% 0.13% 1997 151 9.14% 0.13% 1998 157 8.45% 0.13% 1999 163 8.32% 0.13% 2000 169 8.31% 0.13% 2001 175 8.28% 0.13% 2002 182 8.26% 0.13% 2003 188 8.23% 0.13% 2004 196 8.19% 0.13% 2005 203 8.16% 0.13% _________________________________________________________________________________________________________


Toys and Games 120


8.18 TAJIKISTAN Toys and Games (million US $): Tajikistan 1995 - 2005

Year Tajikistan % of Region % of Globe _________________________________________________________________________________________________________ 1995 8 0.51% 0.00% 1996 7 0.44% 0.00% 1997 8 0.46% 0.00% 1998 8 0.43% 0.00% 1999 8 0.42% 0.00% 2000 8 0.41% 0.00% 2001 8 0.39% 0.00% 2002 8 0.37% 0.00% 2003 8 0.35% 0.00% 2004 8 0.33% 0.00% 2005 8 0.32% 0.00% _________________________________________________________________________________________________________


8.19 TURKEY Toys and Games (million US $): Turkey 1995 - 2005

Year Turkey % of Region % of Globe _________________________________________________________________________________________________________ 1995 93 5.74% 0.00% 1996 74 4.43% 0.00% 1997 61 3.68% 0.00% 1998 61 3.28% 0.00% 1999 63 3.21% 0.00% 2000 65 3.18% 0.00% 2001 67 3.15% 0.00% 2002 69 3.12% 0.00% 2003 71 3.09% 0.00% 2004 73 3.06% 0.00% 2005 75 3.03% 0.00% _________________________________________________________________________________________________________


Toys and Games 121


8.20 TURKMENISTAN Toys and Games (million US $): Turkmenistan 1995 - 2005

Year Turkmenistan % of Region % of Globe _________________________________________________________________________________________________________ 1995 8 0.49% 0.00% 1996 7 0.42% 0.00% 1997 7 0.44% 0.00% 1998 8 0.40% 0.00% 1999 8 0.39% 0.00% 2000 8 0.38% 0.00% 2001 8 0.37% 0.00% 2002 8 0.35% 0.00% 2003 8 0.33% 0.00% 2004 8 0.32% 0.00% 2005 8 0.30% 0.00% _________________________________________________________________________________________________________


8.21 UNITED ARAB EMIRATES Toys and Games (million US $): United Arab Emirates 1995 - 2005

Year United Arab Emirates % of Region % of Globe _________________________________________________________________________________________________________ 1995 183 11.26% 0.17% 1996 193 11.67% 0.18% 1997 196 11.87% 0.17% 1998 198 10.65% 0.17% 1999 206 10.55% 0.17% 2000 217 10.66% 0.17% 2001 227 10.76% 0.17% 2002 239 10.86% 0.17% 2003 251 10.95% 0.17% 2004 264 11.04% 0.18% 2005 277 11.13% 0.18% _________________________________________________________________________________________________________


Toys and Games 122


8.22 UZBEKISTAN Toys and Games (million US $): Uzbekistan 1995 - 2005

Year Uzbekistan % of Region % of Globe _________________________________________________________________________________________________________ 1995 79 4.86% 0.00% 1996 87 5.24% 0.00% 1997 76 4.61% 0.00% 1998 60 3.25% 0.00% 1999 61 3.14% 0.00% 2000 66 3.24% 0.05% 2001 71 3.33% 0.00% 2002 76 3.43% 0.00% 2003 81 3.54% 0.00% 2004 87 3.64% 0.00% 2005 93 3.75% 0.00% _________________________________________________________________________________________________________


8.23 YEMEN Toys and Games (million US $): Yemen 1995 - 2005

Year Yemen % of Region % of Globe _________________________________________________________________________________________________________ 1995 8 0.51% 0.00% 1996 7 0.43% 0.00% 1997 7 0.43% 0.00% 1998 7 0.38% 0.00% 1999 7 0.36% 0.00% 2000 7 0.34% 0.00% 2001 7 0.34% 0.00% 2002 7 0.33% 0.00% 2003 8 0.33% 0.00% 2004 8 0.32% 0.00% 2005 8 0.32% 0.00% _________________________________________________________________________________________________________


Toys and Games 123


9 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS

9.1 DISCLAIMERS & SAFE HARBOR

Summary disclaimer. This publication ("Report") does not constitute legal, valuation, tax, or financial consulting advice. Nor is it a statement on the performance, management capability or future potential (good or bad) of the company(ies), industry(ies), product(s), region(s), city(ies) or country(ies) discussed. It is offered as an information service to clients, associates, and academicians. Those interested in specific guidance for legal, strategic, and/or financial or accounting matters should seek competent professional assistance from their own advisors.

Information was furnished to Icon Group Ltd. ("Icon Group"), and its subsidiaries (Icon Group International, Inc.), by its internal researchers and/or extracted from public filings, or sources available within the public domain, including other information providers (e.g. EDGAR filings, national organizations and international organizations). Icon Group does not promise or warrant that we will obtain information from any particular independent source. Published regularly by Icon Group, this and similar reports provide analysis on cities, countries, industries, and/or foreign and domestic companies which may or may not be publicly traded. Icon Group reports are used by various companies and persons including consulting firms, investment officers, pension fund managers, registered representatives, and other financial service professionals. Any commentary, observations or discussion by Icon Group about a country, city, region, industry or company does not constitute a recommendation to buy or sell company shares or make investment decisions. Further, the financial condition or outlook for each industry, city, country, or company may change after the date of the publication, and Icon Group does not warrant, promise or represent that it will provide report users with notice of that change, nor will Icon Group promise updates on the information presented.

Safe Harbor for Forward-Looking Statements. Icon Group reports, including the present report, make numerous forward-looking statements which should be treated as such. Forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Reform Act of 1995, and similar local laws. Forward-looking statements involve known and unknown risks and uncertainties, which may cause a company's, city's, country's or industry's actual results or outlook in future periods to differ materially from those forecasted. These risks and uncertainties include, among other things, product price volatility, exchange rate volatility, regulation volatility, product demand volatility, data inaccuracies, computer- or software-genereted calculation innacuracies, market competition, changes in management style, changes in corporate strategy, and risks inherent in international and corporate operations. Forward-looking statements can be identified in statements by the fact that they do not relate strictly to historical or current facts. They use words such as "anticipate,'' "estimate," "expect,'' "project,'' "intend,'' "plan,'' "feel", "think", "hear," "guess," "forecast," "believe," and other words and terms of similar

Toys and Games 124


meaning in connection with any discussion of future operating, economic or financial performance. This equally applies to all statements relating to an industry, city, country, region, economic variable or company financial situation. Icon Group recommends that the reader follow the advice of Nancy M. Smith, Director of SEC's Office of Investor Education and Assistance, who has been quoted to say, "Never, ever, make an investment based solely on what you read in an online newsletter or Internet bulletin board, especially if the investment involves a small, thinly-traded company that isn't well known … Assume that the information about these companies is not trustworthy unless you can prove otherwise through your own independent research." Similar recommendations apply to decisions relating to industry studies, product category studies, corporate strategies discussions and country evaluations. In the case of Icon Group reports, many factors can affect the actual outcome of the period discussed, including exchange rate volatility, changes in accounting standards, the lack of oversight or comparability in accounting standards, changes in economic conditions, changes in competition, changes in the global economy, changes in source data quality, changes in reported data quality, changes in methodology and similar factors. Information Accuracy. Although the statements in this report are derived from or based upon various information sources and/or econometric models that Icon Group believes to be reliable, we do not guarantee their accuracy, reliability, quality, and any such information, or resulting analyses, may be incomplete, rounded, inaccurate or condensed. All estimates included in this report are subject to change without notice. This report is for informational purposes only and is not intended as a recommendation to invest in a city, country, industry or product area, or an offer or solicitation with respect to the purchase or sale of a security, stock, or financial instrument. This report does not take into account the investment objectives, financial situation or particular needs of any particular person or legal entity. With respect to any specific company, city, country, region, or industry that might be discussed in this report, investors should obtain individual financial advice based on their own particular circumstances before making an investment decision on the basis of the information in this report. Investing in either U.S. or non-U.S. securities or markets entails inherent risks. In addition, exchange rate movements may have an effect on the reliability of the estimates provided in this report. Icon Group is not a registered Investment Adviser or a Broker/Dealer.

9.2 ICON GROUP LTD. USER AGREEMENT PROVISIONS Ownership. User agrees that Icon Group Ltd. ("Icon Group") and its subsidiaries (Icon Group International, Inc.) retains all rights, title and interests, including copyright and other proprietary rights, in this report and all material, including but not limited to text, images, and other multimedia data, provided or made available as part of this report ("Report"). Restrictions on Use. User agrees that it will not copy nor license, sell, transfer, make available or otherwise distribute the Report to any entity or person, except that User may (a) make available to its employees electronic copies of Report, (b) allow its employees to store, manipulate, and reformat Report, and (c) allow its employees to make paper copies of Report, provided that such

Toys and Games 125


electronic and paper copies are used solely internally and are not distributed to any third parties. In all cases the User agrees to fully inform and distribute to other internal users all discussions covering the methodology of this Report and the disclaimers and caveats associated with this Report. User shall use its best efforts to stop any unauthorized copying or distribution immediately after such unauthorized use becomes known. The provisions of this paragraph are for the benefit of Icon Group and its information resellers, each of which shall have the right to enforce its rights hereunder directly and on its own behalf. No Warranty. The Report is provided on an "AS IS" basis. ICON GROUP DISCLAIMS ANY AND ALL WARRANTIES, INCLUDING BUT NOT LIMITED TO THE IMPLIED WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE, RELATING TO THIS AGREEMENT, PERFORMANCE UNDER THIS AGREEMENT, THE REPORT. Icon Group makes no warranties regarding the completeness, accuracy or availability of the Report. Limitation of Liability. In no event shall Icon Group, its employees or its agent, resellers and distributors be liable to User or any other person or entity for any direct, indirect, special, exemplary, punitive, or consequential damages, including lost profits, based on breach of warranty, contract, negligence, strict liability or otherwise, arising from the use of the report or under this Agreement or any performance under this Agreement, whether or not they or it had any knowledge, actual or constructive, that such damages might be incurred. Indemnification. User shall indemnify and hold harmless Icon Group and its resellers, distributors and information providers against any claim, damages, loss, liability or expense arising out of User's use of the Report in any way contrary to this Agreement. © Icon Group Ltd., 2000. All rights reserved. Any unauthorized use, duplication or disclosure is prohibited by law and will result in prosecution. Text, graphics, and HTML or other computer code are protected by US and International Copyright Laws, and may not be copied, reprinted, published, translated, hosted, or otherwise distributed by any means without explicit permission. Permission is granted to quote small portions of this report with proper attribution. Media quotations with source attributions are encouraged. Reporters requesting additional information or editorial comments should contact Icon Group via email at [email protected]. Sources: This report was prepared from a variety of sources including excerpts from documents and official reports or databases published by the World Bank, the U.S. Department of Commerce, the U.S. State Department, various national agencies, the International Monetary Fund, the Central Intelligence Agency, the United Nations, and Icon Group Ltd.

E N D

Documents

The 2000-2005 World Outlook for Toys and Games (Strategic Planning Series)