THE ALTRUSA VIEW-CFI STYLEToday’s topic – “Altrusa Membership Opportunities”

TODAY’S HOSTS

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ALTRUSA’S LOGO AND BRAND DRIVERS

HOW WILL IT HELP TO GROW, REVITALIZE AND RETAIN OUR

MEMBERSHIP?

WHO WILL BENEFIT?

Club Revitalization & RetentionHow do we excite our current members, and how do

we keep them as members?

E MAILS RECEIVED FROM ALTRUSANS

Harriet W. wrote – “We’ve been successful at bringing in new, younger memberswho have been willing to take leadership positions. We also have severallong-term members who are loyal Altrusans, have taken their turn as officers, and now mostly want to use the club as a social club that does some service. These seasoned members are quick to let newer officers or other club membersknow that the newer members are “doing it wrong”.

Frank R. wrote – “Many of our members are long-time loyal members who love the traditions of Altrusa and feel special because they were recruited because they were in business or had professional careers. Now that we may be doing away with classifications, how do we help these members accept our newer members who do not seem to be their equal?

E MAILS RECEIVED FROM ALTRUSANS

Michelle A. wrote – “Our president is a nice person but not a very good president (disorganized uninspiring, bossy) , and it is turning off some of our members who have never served under another president and think this is the true face of Altrusa. How can we convince these newer members to stay?”

Elaine G. wrote – “Our club is large, which makes it hard to get to know people. Many long-term members always sit with their friends and are resistant to getting mixed up because meetings are the only time they get to see their friends. How do we help new members BECOME part of the group so they will remain in our club?”

Kathy H. wrote – “We just had a banner year and recruited eight new members. With so many, It’s hard for our membership committee to give each one individual attention. What can we do to help them want to stay with our club?”

Scott T. wrote – “How do you work with club officers to improve her/his skills to better lead our club?”

E MAILS RECEIVED FROM ALTRUSANS

A District Governor wrote – “ This is a question I asked of the clubs in our District. Do your club’s service projects initiate enthusiasm, interest or are they just fillers to have something to do for your community?”

CLUB REVITALIZATION MANUAL

Revitalization

Self-analysis is the beginning

of revitalization, bringing new

life

into your club in membership,

leadership, and service. With

a new perspective and sound

planning, you can carry your

ideas, enthusiasm and

commitment

through to constructive,

productive revitalizing action.

Last Update: January 2013

CLUB REVITALIZATION 2013

HOW DO WE BRING IN NEW MEMBERS?

MEMBERSHIP

QUESTIONS OFTEN ASKED

What has been the biggest problem in recruiting new members?

How do we advertise/promote Altrusa and recruit new members?

How do we attract younger members and keep them once they join?

GENERATIONAL MEMBERS

NEW CLUB BUILDING

Establishing a new Altrusa Club

NEW CLUB BUILDING TWEETS

Mary H. tweeted - When will the time be right to establish a new club?

Jane F. tweeted - How do I go about it?

John S. tweeted - What is required of me?

Erica W. tweeted - How do I create a desire for the new club members to serve in leadership positions?

Veronica K. tweeted – What do I do to ensure that members of the club renew their membership the second year?

NEW CLUB BUILDING MANUAL

Allow other communitiesto experience the benefitsof an Altrusa Club

Increase the number Of members and clubs inyour District andInternational which isessential for the futuresuccess of Altrusa

Learn membershiprecruitment techniqueswhich will benefit yourown club.

Good Reasons toOrganize a New

Altrusa Club

NEW CLUB BUILDING MANUAL 2013

IT IS YOUR TURN!

WHY IS IT “COOL” TO BE AN ALTRUSAN?