LOOK BOOK

THE

For Fashion Retail

Omni-Channel

We know fashion retailing is tough. Between frequent inventory turns, unpredictable weather, viral styles, and flat-out duds, you’re constantly walking the line between having too much or too little inventory, and in all the wrong places. But you deserve more. You can gain the agility to increase sales, margins and customer loyalty. All with Omni-Channel retailing.

Let us show you how.

STORE INVENTORY AVAILABILITYIf a customer can’t find what she wants on your site, she’ll just click away. It’s a lost sale. Our Enterprise Order Management (EOM) solution lets you make your network inventory—across distribution centers and stores—available to sell online. EOM monitors real-time inventory levels and returns across your stores and allows you to define how many of those units to make available online. After all, you can’t sell what you can’t show.

PUT ITONLINE.WATCH IT TAKE OFF.

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FLEXIBLE ORDER ORCHESTRATIONNow that your shopper has made her purchase, where do you ship it from? Well, that depends on what’s important to you. Because no one algorithm can

meet the needs of every retailer, EOM offers a highly configurable set of business rules to control order processing.

Try these examples on:

GET THE STYLE THAT SUITS YOU.

Company C: “We’re worried about showrooming and want to focus on being price-competitive and offering fast delivery. We want to ship from the closest store to deliver quickly and save on shipping.”

MIX &MATCH

Company A:“We believe we can sell a late-season blouse at a higher price online than in-store. So if it’s out of stock in the DC, we want to go to the store with the lowest price. But we also want a limit on how many orders a store can fulfill each day.”

Company B: “We believe that when it comes to fulfillment, our stores aren’t made equal. First, we want to look at our flagship stores, then mid-tier stores, and finally our small footprint locations. We also want to keep a single unit of each style/color/size in each store to protect the brick-and-mortar experience.”

OMNI-CHANNEL. OUTFITTED.

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OFF-RACK. NOT OFF-GRID.

STORE INVENTORYUnlike a distribution center, store inventory has a tendency to ‘wander’ between racks, fitting rooms and indecisive customers. That’s why we developed Store Inventory. By facilitating rapid, scan-based receiving, putaway and inventory counts, it can help improve accuracy on the store floor and decrease time spent processing in the back room.

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WHAT’S IN STOREFOR YOUR STORES.

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STORE FULFILLMENTThe key to ship-from-storeand pickup-in-store capabilities is enabling them profitably and without sacrificing the in-store experience. Our Store Fulfillment solution alerts on, prioritizes, supports acceptance, and enables efficient completion of online orders in the store. Use it on a POS terminal or entirely on a

mobile device; it provides everything you need to fulfill from your stores quickly. That means less time working in back and more time selling up front.

ASSISTED SELLINGHaving customers who shop anywhere means you need to be able to sell anywhere. In addition to capturing order data from your front-end systems, EOM also offers call center order capture capabilities. Together with our Store Order Management (SOM) solution, you can give every sales and customer-service associate the ability to take customer orders, save the sale and offer endless aisle assortments, anywhere in your enterprise. And by giving every demand touch point the ability to sell, our solutions give you one view of every customer transaction, across every channel.

ACCESSORIZEEVERY CHANNEL.

EXCEPTION MANAGEMENTBecause your stores now serve two masters—selling and fulfilling—you have to manage the conflicts and exceptions that come with it. Luckily, EOM can dynamically reallocate if an order is delayed or rejected by a store, quickly finding the next-best source for fulfillment. It can also alert your customer-service team, so they can offer an appeasement for a delay.

WRINKLE FREE FULFILLMENT.

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MOVE AT THE SPEEDOF FASHION.Our solutions allow you to sell more everywhere and improve the customer experience, while giving you the agility to wear the complexities of fashion retail with pride.

Your customers will love your new look.

ENTERPRISE ORDER MANAGEMENT

STORE ORDER MANAGEMENT

STORE FULFILLMENT

STORE INVENTORY

EOM serves as a central repository for orders from across all sales channels, providing a full view of customer interactions throughout the enterprise. With intelligent order orchestration and network inventory availability capabilities, EOM acts as the operating system for Omni-Channel retail, driving increased sales and improved margins through flexible-execution management. The solution also provides call center order capture, cross-channel returns and advanced exceptions management.

SOM empowers your store associates to save the sale when in-store customers are presented with out-of-stocks. The solution also allows for “endless aisle” assortments from across your store and online network to be leveraged by associates for cross-selling and up-selling.

Store Fulfillment enables store associates to execute pickup-in-store, ship-from-store and store-to-store transfer tasks entirely on a mobile device – minimizing the time required to execute these tasks on-the-go, even while interacting with customers on the store floor.

Store Inventory allows your stores to perform scan-based receiving to improve the inbound movement of goods. The solution also provides the ability to implement periodic cycle counts, in addition to the annual physical counts most stores execute today. Users can also perform ad-hoc inventory adjustments to account for damages, known theft and in-store usage.

MANHATTAN ASSOCIATES OMNI-CHANNEL SOLUTIONS INCLUDE:

Learn more about Manhattan Associates and our solutions:North & South America + 1 877.596.9208 • Global + 44 (0)1344 318000www.manh.com