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THE LUDDITES VERSUS THE GEEKS Richard S. Wolff, Ph. D Montana State University Department of Electrical and Computer Engineering. [email protected] 406 994 7172 October 2, 2003

THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

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Page 1: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

THE LUDDITES VERSUS

THE GEEKS

Richard S. Wolff, Ph. DMontana State University

Department of Electrical and Computer [email protected]

406 994 7172October 2, 2003

Page 2: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Talk Outline

• How technologies evolve• Innovation and the shaping of the

telecommunications industry• A few considerations of what we might

expect in the future

Page 3: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

First a few definitions

• Luddite: One who opposes the introduction of new technology, esp. into a place of work.

• A member of an organized band of English mechanics and their friends, who (1811-16) set themselves to destroy manufacturing machinery in the midlands and north of England.

Source: Oxford English Dictionary

Page 4: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

First a few definitions

• Geek:A person who is extremely devoted to and knowledgeable about computers or related technology

slang (chiefly U.S.). a. orig. Eng. regional (north.). A person, a fellow, esp. one who is regarded as foolish, offensive, worthless, etc.

Source: Oxford English Dictionary

Page 5: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

0

0.2

0.4

0.6

0.8

1

1.2

A historical example of progress:Steam ships replace sail ships

Frac

tion

of g

ross

tonn

age

built

in y

ear

1830 19401880Source: Historical Statistics of the US

~ten years

Page 6: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

What were people thinking?

The luddites• Steam is dangerous• Where will we get the

fuel?• Steam engines are

unreliable• What will happen to

all the sail makers?

The geeks• Faster• More efficient• Predictable delivery

times• Easier to maneuver• Bigger ships

Page 7: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Another example

And probably the same arguments!Source: TFI, Inc.

Page 8: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

A more familiar example from telecom

Source: TFI, Inc.

Page 9: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

New technology has led to improved efficiency- employees per 10,000 access lines

Page 10: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

But its about more than only cost avoidance…

• New technology can change the landscape, enable new applications– Stored program control switches enabled value-

added services• Call re-direction, 800 numbers, etc

– Lower technology costs enable new market entrants and change the industry structure

• Competition• Intelligence at the customer premises

Page 11: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Even the luddites benefit from innovation

“You’ve got mail”

Page 12: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

The impact of sustaining and disruptive technology change

Performance demanded at low end of market

Performance demanded athigh end of market

Sustaining Technology

Prod

uct

perf

orm

ance

Disruptive Technology

Time

Source: Clayton Christensen, “The Innovator’s Dilemma”

Page 13: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Technology innovation stimulates new applications10,000

75 80 85 90 95

14 inch drives

Mainframes

8 inch drives

Mini computers 5.25 i

nch dr

ives

3.5 in

ch dri

ves

Desktop PCs

Notebo

ok PCs

YearSource: Clayton Christensen, “The Innovator’s Dilemm

1000

Ave

. dis

c ca

p aci

ty, M

B

100

10

1

a

Page 14: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Will voice over packet replace circuit-switched voice?

Packet networking is a disruptivedisruptive technology• The Geeks

– All information is digital

– Packets are more efficient

– Voice/data convergence

– The Internet will rule– New applications

without limit

• The Luddites– Circuit switching

provides high service quality

– Circuit switches are reliable

– Packet networks are vulnerable to abuse

– Huge capital investment to protect

Page 15: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Another innovation: will fiber replace copper?

Forecast made in 1989

What were we thinking?

Page 16: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

So who was right this time?

• The Luddites– No demand for more

bandwidth– Installation costs are

too high– Huge capital

investment in outside plant

– Moore’s law can’t go on for ever

• The Geeks– High def TV is coming– Broadband ISDN will

solve everything– Opto-electronics,

semiconductors and fiber are on a very steep learning curve

Maybe the Luddites were right?

Page 17: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

So what is different now?

• The Internet - applications we never dreamed of!

• Sustained technological progress in electronics and optics

• Strong evidence for high speed access (DSL, cable modems, etc.)

• A “critical mass” effect?

Page 18: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Continued growth in Internet usage-

In spite of the burst in the Telecom bubble!!

Page 19: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

New applications are hard to predict

“My god! There’s been a terrible accident in our Chicago office”!”

Page 20: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

March of progress in electronics1987 view

Page 21: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Will Moore’s law continue?

• The Luddites– Limit on narrow line

widths on chips– Too much complexity

on a chip – can’t be properly modeled and designed

– Power consumption will lead to melt down

– Too many input/output leads

• The Geeks– User shorter

wavelengths for drawing lines

– Reduce voltage to lower power

– Use optical interconnects

– Build in redundancy to improve reliability

Page 22: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

And the winner is….Progress in semiconductor electronics,2002 view

Sustained progress forecast over the next decade

Page 23: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

What is the next killer application?

Page 24: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

South Korea leads the way

• Lee Yong Kyung, CEO of Korea Telecom, "The killer application of the Internet is speed. The money is in the pipes."

Country Percentage of homes

South Korea 57USA 25

Internet homes with broadband access

Source: NY Times, May 3, 2003

Page 25: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Broadband access demand is global

Ranking Country Total DSL lines (millions)

1 Japan 7.0

2 USA 7.0 (+ 14M cable)

3 South Korea 6.7

4 Germany 3.6

5 China 2.9

Source: DSL Forum, June 2003

Page 26: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

The “critical mass” effect

• Malcolm Gladwell: “The Tipping Point”– Change is contagious- a few people can infect a

large population– Subtle changes can have a big effect– Several factors can combine to make a sudden

and dramatic impact

The geeks can spread an epidemic among the luddites

Page 27: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Analysts’ Forecasts for U.S. FTTH

Forecast made in 20032M

FTTHFTTHTotalTotal

1M

0

EPONEPONFTTHFTTH

1M ~ 2% ofBB U.S. HH

in 2006

2000 2001 2002 2003 2004 2005 2006

Sources: CIR, FTTH Council, InStat/MDR, Probe Research

Page 28: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

And one more thing to look out for…

WirelessWireless

Page 29: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

A few prophetic remarks from the past

• The “Negreponte Switch”:– only mobile services should be wireless;

stationary services should be wired. eg, relegate TV broadcasting to cable. ...

• The impact of billions of embedded processors– “Things that think – link”

Nicholas Negreponte, MIT Media Lab ( a famous geek)

Page 30: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

The migration of voice to wireless

• This war is over, the tipping point has occurred

• But what’s next – will data (and the Internet) move to wireless?

Page 31: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Wireless Internet: top down or bottom up?

•Windows or Linux?

–Hierarchical project managers or egalitarian hackers?

•Cellular orWiFi?

Eric Raymond

Page 32: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Wireless data –when will it happen?

• Top down: the cathedral builders– First there was CDPD– Then SMS, GPRS, EDGE, 1XRTT, 1XEVDO,

3G….• Meanwhile in the bazaar

– Will WiFi make a difference?

Page 33: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Wireless chipsets make WiFi cost effective?

Intel introducesCentrino chips

802.11g stdadopted

Source: Pyramid research

Page 34: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Intel generates momentum for WiFi

Page 35: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

WiFi access complements good food!

Page 36: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

A “war drive” of Bozeman41 WiFi access points

Page 37: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Bottom up innovation:use of WiFi for fixed Internet access

Page 38: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

A few things that will be important in the next decade

• Embedded processors– There is a chip in everything– XXX microprocessors manufactured in 2002– Chips replace bar codes…..

• And ad hoc networks to link all these gadgets– WiFi– Ultra wideband

Page 39: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

A few things that will be important in the next decade

• Adaptive, network-distributed software– Software-defined radios: adaptive waveforms,

modulation– Application software downloaded over the

network• QUALCOMM “BREW” environment in use now• software agents act on users’ behalf

Page 40: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

A few things that will be important in the next decade

• The all-optical network– Wavelengths get cheaper, closer together– Opto-electronic chips replace discrete

components– Ultra-dense WDM: A unique wavelength

replaces an IP address or phone number???

Page 41: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

25 Tbps

1991 1994 1997 2000 2003 2006 2009 2012

1 Gbps

10 Gbps

100 Gbps

1 Tbps

10 Tbps

100 Tbps

100 Mbps

High bit ratesystems

High channelcount systems

TDM

DWDM

Aggregate fibercapacity

Bit rateper channelOC-48

OC-12

OC-192

OC-768

160 λs

>1000 λs

>200 λs

Can this trend continue unabated??

Page 42: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

A few hidden assumptions- its not just about technology

• In the next few years we will need to:– Resolve video and audio ownership/sharing

intellectual property issues– Understand the economics for pricing & billing

of broadband services– Clear up some of the regulatory and

competitive issues that are constraining investment

Page 43: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

Economic trends suggest long-term telecom demand should remain robust

Telecoms Servicesas % of US GDP

-

0.5

1.0

1.5

2.0

2.5

3.0

3.5

1940 1950 1960 1970 1980 1990 2000 2010

%

Telecoms Services (Adjusted to GDP)

100

1,000

10,000

100,000

1,000,000

1940 1950 1960 1970 1980 1990 2000 2010

$ (

Lo

g S

cale

)Comms spending is ~3% of GDP & growing @1.4%/yr (not including web /internet services) GDP/capita

growing ~6%/year

Page 44: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

This is just the beginning!

Source: Rainer Malaka, EMLICDE 2001

Page 45: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

And a final caveat

• Predictions are very difficult to make, especially when they are about the future

Attributed to Mark Twain

But maybe it was Yogi Berra?

Page 46: THE LUDDITES VERSUS THE GEEKS1.0 1.5 2.0 2.5 3.0 3.5 1940 1950 1960 1970 1980 1990 2000 2010 % Telecoms Services (Adjusted to GDP) 100 1,000 10,000 100,000 1,000,000 1940 1950 1960

“All I’m saying is NOW is the time to develop the technology to deflect an asteroid”

A cautionary comment to the luddites