Media Kit 2020

The magazine for

binspired

Exploring the world from a Belgian point of view, the recently redesigned binspired tells in-depth stories about lifestyle, culture and innovation that have been designed to appeal to Brussels Airlines’ broad passenger base – from international business travellers to holidaymakers.

Inspiring and innovative, binspired introduces its readers to new travel destinations and unearths the world’s most interesting stories, providing a bright, exciting and beautiful reading experience for all.

In the hands of 12m passengers every year...

Binspired magazine Mediakit 2020 2/10

As well as award-winning print content, Ink communicates with travellers in other ways 1. Digital Responsive content that converts to bookings.

2. WiFi / Portal BYOD streaming / branded WiFi and dedicated channels.

3. IFE Video Powerful branded video content that inspires.

4. Social Online campaigns for brands and tourism boards.

5. PR In-house team works with brands and airlines together.

With a growing global network and a new long-haul product for its business travellers, the Belgian flag carrier is a truly international success story.

Brussels Airlines flies to 100+ European destinations

From our Brussels hub in the heart of Europe, we fly to more than 100 destinations across the continent.

The leading Europe to Africa airline

Brussels Airlines flies to more than 25 African destinations daily.

Business matter

Nearly two-thirds of our 12m annual passengers fly for work-related purposes. In 2019 we launched the Boutique Hotel in the Sky concept for our Business Class passengers on select long-haul flights.

Over 12m passengers flying to more than 100 international destinations...

Welcoming Montreal to our growing network

2019 has seen a number of new routes including to Canada and Slovenia.

Binspired magazine Mediakit 2020 3/10

Did you know?

There are a huge array of unique possibilities to communicate with Brussels Airlines passengers via our brand partnership opportunities. See page 7 and ask for more information.

Our mainly Belgian audience is successful, well-travelled and highly engaged with binspired magazine – and they’re waiting to hear from you

Get your message in front of a broad demographic...

BELGIAN PASSENGERS

70%

INTERNATIONAL PASSENGERS

30%

FEMALE40%

MALE60%

18-24 years10%

25-34 years13%

45-54years20%

55-64 years20%

60+ years26%

35-44 years11%

62% are in the market to buy a new car in the next 12 months

35% own a watch worth over €1000

90% have read the binspired in the last 12 months40%

of seats at Brussels Airport occupied by Brussels Airlines’ passengers

81% stay more than 11 nights per year in hotels

79%look for tourism advertising in b inspired

68%have a personal income of over €55,000

58% of readers are travelling for business

Binspired magazine Mediakit 2020 4/10

←Beautiful travel features with first-class journalismIt’s with our longer-form content that we really go out and explore the world, meeting passionate people in exciting places and providing inspiring bucket lists for curious travellers – all delivered by award-winning writers and photographers.

→Product focused insightsWe know our readers love technology, so our editorial is specifically designed to inspire their next purchase.

→Trend focused cultureOur front section highlighst the hottest events, festivals and must-dos across the network, sparking inspiration and wanderlust.

→Design that grabs attentionMuch like Brussels airlines itself, binspired magazine has a strong visual identity that aids the reader experience.

→Useful travel tips and storiesHow better to see a destination that through the eyes of a local? Expert advice forms a hugely important part of the editorial offering.

→A spotlight on talentIn our inquisitive business section, we unveil the most innovative trends, the hottest talents and the rising destinations shaking up the working world.

Learn

to fl y

46 Fly to GENEVA and LYON with Brussels Airlines

Gabriella Le Breton discovers the

wildest new winter sport sweeping

the French Alps – speed riding

Photographs Mats Grimsætheton discovers the

sport sweepi

ed ridin

BI_046-059_Speed_riding_v3.PDV.indd 46 21/11/2019 10:15

he game is to mix fl ying and skiing,” explains François Bon, pioneer of the extreme sport of speed riding. “You

want to play with the ground, with the cliffs, crevasses and séracs. You simply fl y over obstacles that prevent skiers without wings access to the beauty of wonderful turns in deep snow.”

Aged 45, Bon is the “grandfather” of speed riding, the man credited with inventing the kite (or wing in speed riding vernacular) that gave rise to the birth of the sport he makes sound positively transcendental 14 years ago. A hybrid of the niche sports of paragliding, skydiving and freeriding, speed riding sees skiers don a harness rigged up to a lightweight kite, which enables them to become airborne for just enough time to launch off cliffs, hurtle down couloirs and outrace avalanches. It’s the sort of thing “normal” people watch incredulously on YouTube and dismiss as the domain of madmen.

And yet, if you look beyond the death-defying stunts and fi rst descents of →

47Book your next flight today at brusselsairlines.com

BI_046-059_Speed_riding_v3.PDV.indd 47 21/11/2019 10:15

America’s Could you take on

58 Fly to WASHINGTON D.C. with Brussels Airlines

BI_058-066_Washington Trail.indd 58 22/07/2019 16:50

most epic footpath?

Great American Rail-Trail

Jess Moss sets off on an extraordinary new hiking and biking trail, spanning the entire width

of the United States via disused train lines Paper Sculpture Helen Friel

59Book your next flight today at brusselsairlines.com

BI_058-066_Washington Trail.indd 59 22/07/2019 16:51

1. Eco Glitter Pinky Set€25.65

Flower crowns and feather headdreses come and go, but glitter is a festival staple. You’ll look even cooler with this pink set as it’s fully biodegradable. ecoglitterfun.com

2. MAD Beauty Hand Sanitiser €2.91

Festivals are fun; the shower facilities are less enticing. Keep your hands clean at least with this sweet-smelling sanitiser gel on a handy clip. madbeauty.com

Festival timeGot your tickets? Pack this essential gear and stand out from the crowd this summer

3. Karma Karma Oatmeal €40 (12 pack)

A cup of this nutritious, sugar free oatmeal will set you up for a full day of raving. Easy to make with water or milk, it’s ideal for a campsite brekkie.karmakarma.be

4. Fresh ‘n Rebel Powerbank€49.99

This 18,000 mAh powerbank in cutesy cupcake pink will give your phone enough battery to Instagram-story every performance. freshnrebel.com

5. ASOS Design Glitter Boots€27.99

A pair of these glittery lace-ups acts as the perfect mix between funky dancing shoes and bad-weather boots.Stomp around to the music – rain or shine. asos.com

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33Fly to over 100 destinations with Brussels Airlines

insig ts products

PACK

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Santorini’s narrow streets and white building-scattered hillsides have become

a freerunner’s paradise. Jade Bremner meets the embryonic community practising

the art of motion on the fabled island

Photographs Greg Funnnel

toWelcome

48 Fly to SANTORINI with Brussels Airlines

BI_050-060_Parkour Island Santorini.PDV.indd 48 18/04/2019 11:00

Island

Parkour

49Book your next flight today at brusselsairlines.com

Freerunning in Santorini

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10 Fly to GRAN CANARIA with Brussels Airlines

radar discoveries

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→ There are few better places to stare at the night sky than Risco Caído and the Sacred Mountains of Gran Canaria, which were recently added to UNESCO’s World Heritage List. Not only do the island’s low light pollution, mild winds and clean skies make it possible to see some incredible constellations, this area in particular is home to archaeoastronomical sites left over by the original Canarii inhabitants. One of the most exciting examples is Cave Six, part of the network of artificial caves created more than six centuries ago. It acts as a huge solar and lunar calendar, complete with holes that let in light to mark the equinoxes – the only one of its kind on an island anywhere in the world. riscocaido.grancanaria.com

Go stargazing in some sacred mountains

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GRAN CANARIA

lunar calendar, complete with holes that let in light to mark the equinoxes – the only one of its kind on an island anywhere in the world. riscocaido.grancanaria.com

11Book your next flight today at brusselsairlines.com

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Has this Belgian made the world’s most sustainable jeans? Fashion’s most ubiquitous item just got a makeover thanks to Tom Duhoux, founder of HNST

→ Denim is the latest industry to shift focus from fast fashion to sustainability, and with 1.25 billion pairs of jeans sold annually, it’s not a moment too soon. Leading the way is Antwerp local Tom Duhoux, whose HNST (pronounced ‘Honest’) label recycles denim waste and turns it into new, sustainable – and stylish – jeans.

It was waste management expert Duhoux’s focus on circular design that led him into fashion. “Past innovations in fashion have been limited to how to produce more stock, and how to do it faster,” he explains. “Instead, I wanted to apply the rules of a circular economy and how it can produce something sustainable, and jeans seemed like the perfect thing to focus on. They combine lots of challenges – from the water and chemicals used to grow the cotton initially, to the toxicity of the indigo process... but they’re worn by everyone, so the potential for change is on a large scale.”

His solution? Inventing a fabric that can be used to create new jeans out of old jeans sourced in Antwerp – and eventually, from across Belgium. Once collected, the denim is shredded and mixed 50/50 with new Tencel fibres, spun to create a new yarn, and then used to produce new pairs of jeans. On its own, the recycled shredded denim wouldn’t be strong enough to be used to create new fabric, hence the need to add the Tencel, which as a product of wood pulp means the resulting yarn is able to be recycled again, completing the full circle.letsbehonest.eu

91Fly to BRUSSELS with Brussels Airlines

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The new-look binspired magazine has one primary objective: to introduce readers to new travel destinations and inspire them to visit them. It does this through a combination of fascinating stories – revealing a new side to a city or region – and truly evocative photography.

Bright, exciting,and beautiful to read...

Binspired magazine Mediakit 2020 5/10

As more people take more journeys, so travel media becomes stronger and more influential. This sector also stands unique in today’s advertising world, because of its growing – and captive – audience. Because readers can’t skip your ads while on a plane, you will be investing in their undivided attention. Combine our deep understanding of who is travelling, as well as where and when, with the inspirational content we produce, and it makes for a potent opportunity to get your message across – and make sure it sticks.

Why travel media?

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Binspired magazine Mediakit 2020 6/10

Airline passenger numbers are growing

by 3-5% every year†

74% of passengers read inflight magazines‡

Travel media has the most affluent

readership of any of the world’s media¤

Travellers are 50% more engaged reading inflight than when on

the ground

The passenger journey begins with the planning of a trip, and doesn’t end until the moment that the front door key turns in the lock. In between, there are numerous opportunities to reach this audience – and we can help you to make the most of all of them.

The journey

Binspired magazine Mediakit 2020 7/10 1. Airline websitesPassengers can engage with our

destination-led content at the point of holiday inspiration.

2. Airline appsWith a presence on our travel partners'

apps, our content can actively influence decision making.

3. Reach TVOur TV network beams content and

advertising directly to screens in 80 US airports.

4. Branded videoWe create bespoke video content for the

world's largest travel brands that is watched by millions pre- and during flight.

5. Social channelsWe inspire travellers with content

delivered to their social feeds.

6. Boarding passesConnect with your desired audience

through a targeted advert on a boarding pass.

7. EmailsAs part of a wider campaign, reach

passengers in their flight confirmation mail

8. ExperientialWork with us to create real-world

immersive experiences to tell your brand's story.

9. Lounge activationsFrom bar takeovers to bigger events, we can

make a lasting impression on passengers through lounge activations.

10. Plane wrapsTurn a flight into a world-beating advert

for your brand with a full-plane takeover.

11. HeadrestsAmbient advertising in-flight is a highly

effective communication tool.

12. Magazine editorialAward-winning magazine editorial is

at the centre of our content suite.

13.SamplingPut your product just where you want it – in

the hands of passengers.

14. IFE portalBranded video content shown

inflight inspires and drives bookings.

15. Cabin interiorsAn interior takeover creates an effective

brand immersion for passengers.

16. Wifi portalReach business travellers by being an

advertising partner of the WiFi portal.

Create your campaign from a huge array of platforms

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Native advertising and sponsored content provide a unique opportunity to tell your company’s story in a way that mirrors the look and feel of the magazine within which it sits. Rather than placing an advert beside a story, you become the story.

Integrate your message more deeply within...

↑ BUSINESS MATTERSEvery month, we feature a special ‘mini-magazine’ dedicated to business and industry topics of interest. This advertorial supplement is an ideal showcase for businesses around the network.

2020 THEMES:

FEBRUARY - Start-ups & entrepreneursMARCH - Property & designAPRIL - African leadersMAY - Smart workingJUNE - Start to investJULY - Inspiring leadersAUGUST - Invest in AfricaSEPTEMBER - Design & architectureOCTOBER - InnovationNOVEMBER - Business in Africa

12 hours, three countries, one car – Jack Carter searches for the ultimate European road trip in the new Lexus UX

Photography Nicolas Peeters & Olivier Anbergen

The scenic

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lumped and dizzy in the front seat underneath the empyrean peaks of Mont Blanc, it appears I’m no match for the Alps’ highest mountain. But there’s no time

to wait for the altitude sickness to subside. I put the keys back in the ignition, roll the windows down and put the pedal to the fl oor, making my way for Italy – my third country of the morning.

It was only 30 minutes ago that I was stood nearly 4,000 metres above sea level, hanging over the canyon in a glass box. And now – as nausea makes way for euphoria – I’m hurtling through the Mont Blanc Tunnel in the Lexus UX Self-Charging Hybrid on my way to the sun-soaked Aosta Valley, wondering if anything could encapsulate the extremes of the European road trip better than this.

Travellers have never had it so good. Reasonably priced fl ights and short journey times have made it easier than ever to hop to a city of our choosing whenever that sense of adventure kicks in. Simply feed the cat, call the cab, catch the plane, drink the beer, then fl y back home – and you’ve had yourself a 21st-century city break. Too often, though, we miss out on discovering the things that make getting from A to B so thrilling – the hiking trails, the waterfalls, the peculiar regional towns along the way. It’s why the road trip remains one of the most sacred travel experiences out there.

Just as important as the journey, the playlist and even the ferocious snacking, however, is your mode of transport. Petrolhead or not, we’ve all dreamed of hitting Route 66 in a Pontiac or cruising Canada’s sublime Sea to Sky Highway in a Winnebago. And so here I am, battling the elements along this magnifi cent pocket of central Europe, in search of a route that can match up to these classic North American road trips. And if this journey is really going to compete with the very best, then I need a car fi t for the job.

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route

→

In partnership with Lexus

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Promotion

Tournai

For a different point of view

One of the oldest cities in Belgium, Tournai’s rich history stretches back 2,000 years. The town has carefully restored and preserved the evidence of its prestigious past and is bursting with beautiful façades, historic districts, picturesque streets and two buildings on the Unesco World Heritage list: the nation's oldest belfry and a cathedral with five bell towers. Culture lovers will be drawn to the Museum of Fine Arts, designed by the renowned Art Nouveau architect Victor Horta and home to two works by Édouard Manet. For a breather, the cafés and restaurants on the triangular Grand-Place are ideal spots to sample some of the local beers. visittournai.be

Brussels

For an intriguing installationLighting up Brussels this month at KANAL-Centre Pompidou is an entire floor’s worth of experimental films by American artist Ericka Beckman, who was part of the Pictures Generation movement. The Super-8 Trilogy was inspired by the writing of Swiss psychologist Jean Piaget and questions the role of game playing in social and psychological constructions of Western, post-industrial societies. Get ready to see televised sports, musical comedy and the cultural norms of late-1970s America through an unexpectedly playful, flickering lens.

Other exhibitions include Phantom Offices, inspired by KANAL’s former life as a Citroën Garage, presenting a playful, surrealist re-creation of traditional workspaces; and Mere Constructions, offering a fresh take on Constructivism, reinvigorated by a range of new artists, such as Haegue Yang.kanal.brussels

InboundBelgium bound? Find out what's going down around the country and start planning your trip now

Destination Belgium

Dilbeek

For the wandering artists

The rural vistas of Dilbeek, near Brussels, take on a dreamlike quality in Bruegel’s Eye: Reconstructing the Landscape. Locations depicted by Flemish painter Pieter Bruegel the Elder are overlayed with installations by 14 contemporary artists, such as Guillaume Bijl and Lois Weinberger. See Sint-Anna church and Sint-Gertrudis-Pede watermill, to the west of Brussels, in a fresh context 450 years after the Flemish master’s death. Taking place from 7 April to 31 October, it’s a walking tour between the past and future. bruegelseye.be; flemishmasters.com

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De Panne

For a family day out

Looking for a hidden holiday gem? You might find it on the Flemish coast, close to the French border – and its name is De Panne. A favourite among Belgian families, the town has all you need for a fantastic break, full of fresh air, food and fun.

Its broad beach and sand dunes offer natural beauty and the perfect base for a good walk before heading to the excellent, seven-day-a-week shops and restaurants. The seawall is an atmospheric gathering place for all ages, while for the young (or young at heart), there’s the wonderfully-named theme park Plopsaland.depanne.be

Brussels

For a journey through time

Train World is a unique rail experience that guides visitors through the history of the railway universe – from the very first steam locomotives to today’s high-speed trains. A fascinating insight into railway history, the collection includes the Pays de Waes, Europe’s oldest remaining steam engine.

Visitors of all ages can climb aboard 100-year-old trains, visit a railway house and discover what it feels like to drive a train. What's more, a colourful collection of scale model trains made entirely of LEGO can be seen until the end of the month.trainworld.be

Ghent

For quality creationsThis year’s edition of Inside Out/SFEER in Ghent, taking place from 16–18 and 20–24 March, will feature a marvelous collection of precious and authentic furniture, jewellery and contemporary art originating from Africa. The artist An Ros will show her original, handmade quality creations, with every piece telling its own story.

Her magnificent jewels are individual creations that will make you stand out in a crowd and link you to a long and fantastic journey through history. You can also discover Ros’ headstrong collection of new African talent in visual arts. While travelling through Africa, she discovers a whole range of precious objects that she will present in her 'AR Touch' collection, and you can see them for yourself when her online store launches this month.anros.be

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Promotion

Pedallers’ paradiseCyclists searching for a new adventure will discover a network of trails far from the ordinary in Limburg

Cycling through Water made it onto TIME Magazine's World's Greatest Places list last year

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Ride high in the forest at Limburg's latest project,

Cycling through the Trees

What makes a great cycling holiday? The combination of flat roads, clear routes and light traffic might be a dream when you’re riding to work, but is it enough to pack your bags and head out on that two-wheeled expedition you've always dreamed of? What really makes a trip special is the stunning surroundings – the dense forests or open landscapes – that inspire you to lift your head up from the handlebars.

Packed with all manner of stimulating sights, Limburg in Flanders is a cycling paradise, with trails that are geared up for all levels.

It was in 1995 when the cycle node system was unveiled: 2,000km of quiet and easy-to-navigate paths organised into numbered junctions that weave between picturesque towns, impressive castles and rolling countryside. Since then, Limburg has maintained its reputation as a standout destination for unique cycling experiences, with a variety of eye-catching trails that give cyclists a chance to enjoy Limburg's diverse terrain like never before.

The first project to catch the world's attention was Cycling through Water (left). Completed in 2016 inside the De Wijers nature reserve, the more than 200-metre-long path cuts neatly through the centre of a large pond, allowing cyclists to glide across with the park's wildlife at eye-level. It has become one of the region's most popular attractions, even featuring in TIME Magazine’sWorld’s Greatest Places list

in 2018. Its success has enabled Bokrijk park to move forward with a new woodland and landscape management initiative, which has done wonders for the area's flora and fauna. By opening the dikes, the ponds now stay cleaner for longer, improving the local amphibians' habitat and the park’s overall ecosystem.

After parting the waters, Limburg's next trick was to get cyclists off the ground. Located in Bosland, one of the largest areas of uninterrupted forest in Flanders, Cycling through the Trees leads visitors onto a 700-metre circuit suspended ten-metres high by weathered steel pillars that blend into the environment.

With a route built through the treetops, nurturing the forest in which it stands became a priority. The woods were used throughout the last century to produce materials for the mining industry. Today, efforts have been made to restore the woodland to its previous glory, with a new raft of indigenous trees planted across the area.

When you're done racking up the miles amid Limburg's great outdoors, there are plenty of spots to rest weary limbs. Picnic areas and cafes are dotted throughout the region and there's no shortage of welcoming accommodation options for cyclists.

The natural landscape of Belgium is tempting enough for visitors, but Limburg has gone that extra mile to create a two-wheeler's vision of heaven.visitlimburg.be/en

“Enjoy Limburg's diverse terrain like never before”

Promotion

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90%The probability of catching a cold or flu from a person within three feet

of you

“The food category I always recommend is fibre. Luckily in winter we have tonnes of different root vegetables – kohlrabi (a cabbage-like bulbous veg that’s great in soups, stir-fries and coleslaws), plus celeriac, parsnips and carrots – which all contain many different types of fibre, particularly if we eat them with the skins on. However, it’s the variety of fibre that’s key here, because it nurtures our microbiota, the population of microbes that live largely in our gut, which is absolutely essential for immune health. In addition to that, winter spices like nutmeg, cinnamon, ginger, all-spice, star anise and turmeric are fantastic in teas, broths and sprinkled on roasted veg because they are nutrient-dense. They’re also warming, so they can help stave off colds and sore throats. Though, if you are sick, sleep and rest is always the best way to fight these conditions.”

HOW TO EAT FOR ENERGY Dr Rupy Aujla, NHS doctor and author of Doctor’s Kitchen: Eat to Beat Illness

HOW TO SWERVE BUGSDr Jenna Macciochi, lecturer in immunology at the University of Sussex

“Your probability of catching a cold or flu from an infected person is only about 3% – unless that person is within three feet of you, such as on a bus or at the next desk. Then your chances increase dramatically to as high as 90%. But viruses only infect us if they can break into our body. The best defence is to wash your hands thoroughly (tip: soap is fine, but hand sanitiser won’t work against these viruses), and avoid touching your face, as viruses can enter simply by rubbing our eyes. Finally, wear a scarf – it warms the air in your nasal cavity, generating conditions that make it difficult for the virus to infect.”

Root vegetables offer fibre, which is essential for immune health

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Indepth / 5

“The easiest way to feel happy in winter is to embrace it; light

candles, snuggle under blankets”

HOW TO STAY FLEXIBLENahid de Belgeonne, founder of The Human Method

HOW TO VITAMIN-LOAD YOUR DIETLily Soutter, registered nutritionist

“Vitamin D is the key nutrient for winter. Research shows that its deficiency is associated with a reduced immune response to infection. However, the amount of sunlight reaching our skin plummets in the winter, which is why Public Health England now advises everyone aged four years and above to supplement with 10mcg of vitamin D a day. Vitamin C can also help the immune system. It’s often mistaken that oranges are our top source, but red bell peppers, broccoli and Brussel sprouts all provide more vitamin C per 100g. Finally, zinc lozenges taken within 24 hours of cold symptoms can reduce the severity of the effects. Though always consult your GP before taking supplements.”

HOW TO STAY CHEERFULJo Howarth, founder of The Happiness Club

“The easiest way to feel happy in winter is to embrace it. Light candles, snuggle under blankets and watch a favourite film – the cold outside makes the whole thing even cosier. Social interaction is so important in winter, but you don’t need to venture outside: set up a Skype call with family or FaceTime friends. Then make your time trapped indoors more productive. We all have one drawer that’s overflowing; decluttering is a real wellbeing booster as it brings a great sense of achievement and it will clear your mind.”

“We move less in winter as we spend most of our time indoors, so it’s important to stay mobile. Sit comfortably cross-legged on a cushion, hips higher than your knees so your hip flexors can open, and imagine a rope is pulling you upright towards the sky. Now, pretend you have a plate balancing on your head with a marble on it. Slowly roll the marble around in a small circle, then gradually make the circle bigger and bigger – try to keep your nose facing forwards. Bring the marble back to the middle and slowly change direction. When we look at screens, we keep our eyes in a fixed position, which can lead to headaches and backaches. This movement gets blood to muscles and connective tissue at the back of head – a helpful way to relieve ‘tech neck’.”

F I T N E S S T R E N D S

FIT-CATION Exercise retreats have

become popular winter getaways

IT ’S A HIIT These intense classes are a great remedy to

dull gym workouts

FEELING HOT At 41°C, Bikram yoga is the ultimate winter

calorie burner

bi_Dec_Health&Beauty_Insert-v2.indd 5 21/11/2019 16:08

Binspired magazine Mediakit 2020 8/10

Be part of a unique Binspired supplement

Whether you’re seeking to deliver the message about a single product, raise awareness about your company with a lengthy campaign, or create a jaw-dropping and bespoke editorial magazine, our award-winning creative solutions team can work with you to devise a product that tells your story in the best possible way.

Unique creative solutions tailor-made...

Binspired magazine Mediakit 2020 9/10

→Q&A interview

Nothing gives that personal touch like an insightful Q&A. We’ll interview and can even arrange a professional photo shoot.

→Unique tailored mini magazine

We can create bespoke advertorials or composite promotions to help you engage with our audience.

↑Expert column

Imagine your CEO as a star columnist. We’ll work with you to craft a column written in their own voice.

← Special pull out

Let us devise a special gatefold section or pull-out insert for maximum impact.

→Travel feature

We’ll send a writer to your restaurant, hotel or city to pen a story in exactly the same way as a magazine would.

Something to suit every budget...

Binspired magazine Mediakit 2020 10/10

Per issue

Full page €15,000

Half page €9,000

Double-page spread €25,000

Inside front cover €18,000

Inside back cover €16,000

Outside back cover €20,000

Advertorials

Half-page advertorial €9,000

One-page spread €18,000

Double-page advertorial €26,000

Special formats available on request

Advertorials, tip-ons, gatefolds, supplements etc.

Specifications (mm)

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Trim Size 260 x 200

Bleed Size 266 x 206

b) Double Page Spread

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Bleed Size 266 x 406

c) Half Page Horizontal

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Issue Copy deadline Onboard

March 7 th Feb 1st Mar

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May 9th Apr 1st May

June 8th May 1st June

July 9th June 1st July

August 9th July 1st Aug

September 7th Aug 1st Sep

October 9th Sep 1st Oct

November 9th Oct 1st Nov

December 9th Nov 1st Dec

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c)

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Contact Jonathan Carrillo Saez Email jonathan.carrillosaez@ink-global.com Telephone +44 20 7625 0820