Upload
coleen-shaw
View
215
Download
0
Embed Size (px)
Citation preview
Why the special concern over the news?
The press is supposed to provide vital information for democracies Information on events Debate over alternative policies Revelations of government corruption Policy choices and personalities of candidates for
office
Does the press in America perform these functions?
What is required for the press to perform its democratic functions?
The press must have access to the necessary information Government secrecy
The press must present the information in an effective manner
The public must attend to press coverage of politics
The public must learn the information
Press presentation of content
What counts as news? Conflict Oddity Events (recent time frame) “Human interest” Personalities Social importance
Program content
What topics are covered?How are the stories constructed?Is there a slant?What structural features are used?
TopicsWhat is news about?
Democratic theory states that it should be about socially and politically important issues and events—especially those implicated in self-governance.
• Upcoming legislation
• Candidate policies and personalities
• Famine
• War
• Social protest
TopicsEconomic theory says it should be about
whatever will draw an audience US news organizations are commercial
enterprises, not public utilities News organizations compete with each other and
with media entertainment for advertising revenue, subscription fees, content sales, etc.
The general belief is that ‘entertainment values’ in the news will increase audience size
• Sensationalism
Recent findings
Pew Research Center for the People and the Press
Thomas Patterson, professor Harvard
What is the content of most news?
Events rather than trendsDetails rather than contextQuotes from officials, witnesses
Preferably conflict
Compelling visualsStereotypic scenes
Police walking handcuffed suspect to car, suspect hides his face
Preferred topics
Public policy, especially where conflict existsActions of famous people
especially the president
SexViolenceCrimeCorruptionCatastrophe
2006 Content analysis
“Newspaper readers on balance learn about the widest range of topics and get the deepest sourcing and the most angles on the news among consumers of all media studied except . . . the Internet, (which) still relies for the heart of its content on print journalism.”
“Most of the local news we found in newspapers was absent from local television.
The local metro dailies remain committed to offering a complete menu of news — national and international as well as local.”
Local News in Print versus on TV In local metro dailies, citizens were far more
likely to learn about things like taxes, education, zoning commissions and the activities of government than they would in most other media. In the metro papers in Houston, Milwaukee and Bend, a third of the space was taken up by matters relating to government or domestic issues such as education.
On local TV in those cities on the same day, by comparison, only 23% of the space was filled with those topics, and often they commanded only brief anchor reads read from wire stories — some of them from the local newspaper.
In the Houston Chronicle, for instance, readers of the front and local sections would have learned about:
a major plan to reform two failing local high schools machinations in the Texas Senate over taxes a new plan in the legislature to revamp college admissions the arrival in Texas of a controversial border vigilante
group from Arizona problems with university graduation rates the killing of a Texas House bill to aid the poor a drop in the governor’s approval rating
Not one of those stories earned a package on any of the city’s three main TV stations’ morning, evening or late newscasts. The state tax bill and high school reform plan were mentioned in brief tell stories in some newscasts. The others were completely absent.
The reporting was straightforward and mostly strictly factual, with little of the journalist’s opinion thrown in.
As local newsrooms are stretched thinner by producing more hours, anchor people increasingly are these newscasts. Most stories were anchor “voice-overs” supplemented with taped sound and visuals, but without correspondents. There was surprisingly little in the way of live or packaged reports from correspondents — far less than on the networks.
Morning news is the newest form and the one still evolving, but as a rule, traffic and weather dominate it.
On the 6:00 a.m. news on Houston ’s KHOU, for example, the entire first news segment, sandwiched between two traffic and weather reports, was eight crime or accident reports. The list:
Headline tease Banter Weather Banter Traffic Metrorail accident Train accident follow-up Man and baby in stolen car Charges against Texas criminal Apartment shootingMan killed in stolen car Teenager found dead Pastor’s car bursts into flames Weather Traffic
All that came in the first 13 minutes of the program.
Local TV news
“Viewers got a lot of local weather, traffic and crime. As for other news of the day — local or national — usually just three or four items received anything more than a brief anchor report with taped sound. That was true across markets.
On the other hand, local TV news is more likely than other media we studied to try to portray regular people from the community and how they feel about things, rather than just officials.”
News values
Professional ‘expertise’Impact of public demand?
Sensationalism• Market for sex, violence, tragedy, scandal?
Human interest• Personalization
Social importance Professional values
Are Americans informed about politics, etc.?
Americans are less well informed than people in other industrialized countries.
They do have a working level of knowledge relating to politics.
Strength of factors
1. Intention to vote for George W. Bush
2. Network news choice1. Fox most powerful/predictable
2. NPR/PBS next most
3. Intention to vote for Democratic candidate
4. Education
5. Age (Older slightly less likely to misperceived)