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A program for societal innovation
Workshop 3 Eatforum 2015
Welcome
#TRippel
What´s on the Menu today?1500-1700
STARTER
Background, zooming out and so on
MAIN COURSE:
TRIPPEL
Design Thinking
DESSERT
Your reflections and ideas
w
We help companies growby designing for people
A nudge means a friendly, little push in a green direction
GreeNudge is an organisation with the goal to
initiate, fund and promote research into
behavioural change as a climate measure.
Scandinavian Design Group GreeNudge Trippel
What if today´s societal sustainability challenges
are tomorrow´s innovation opportunities?
do goodMake money
The Impact of a Corporate Culture of
Sustainability on Corporate Behavior and
Performance (Eccles 2013)
Evolution of $1 invested in the stock marked in value-weight portfolios
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From phILANTROPY To sustainable business
ANGle of attack
Societal Innovation = to work with wicked problems as a driver for new
growth
The wicked Problems of our time are driving us all insane
Aging population Climate Change Food Waste and Health
Urbanization Poverty The end of the black economy
A program for societal innovation
NGO´s and Social
Entrepreneurs
Private
sector
PUBLIC
sector
A portfolio of green growth Initiatives
PEOPLE
PlanetProfit
Design Thinking
MOBILIZE EXPLORE CREATE DEVELOP Experiment Decide
Summer/Fall
2014
6. og 20.
November
2014
4. December
2014
8. January
2015
22 January
& 5. March
2015
30. April
2015
1.- 2. June
2015
# 1To create new ideas we must
first learn something new
Design Thinking
#2Concepts need a crystal
clear core that responds to a user need
Design Thinking
#3Maximise learning
minimise risk
Design Thinking
Workshop
To create new ideas we must first learn something new
User needs
DiscontinuitiesBusiness Orthodoxies
Let´s talk…
What if today´s societal sustainability challenges
are tomorrow´s innovation opportunities?
FROM THE inside OUT
Development
Experience
FROM THE OUTSIDE IN
Development
Experience
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