20
Trott Trott is a network of travelers, helping them connect with other travelers to plan secure, cost effective and enjoyable travel experiences

Trott - Cloudinaryres.cloudinary.com/general-assembly-profiles/image/upload/v... · Trott Trott is a network of travelers, helping them connect with other travelers to plan secure,

  • Upload
    lethuan

  • View
    219

  • Download
    0

Embed Size (px)

Citation preview

TrottTrott is a network of travelers, helping them connect with other travelers to plan secure, cost effective and enjoyable travel experiences

Meet Emily. She is a solo traveler

● Young professional

● Adventurous and free soul

● Cares about spending

● Planning a solo trip to Bali

Wants to:

1. Pair with travelers she can feel safe around

2. Make trip cost effective

3. Reduce time spent on travel planning

4. Have a memorable experience

Trott

72% of American women traveled solo in 2015

Top 5 problems faced by solo travelers

Travel alone the ‘whole’ time

Lack of security

3. Pay higher costs for experiences

4. Planning an itinerary

5. Eat alone

Trott

Data validates these problems

Trott

Solo travellers seek multiple solutions

Trott

Cons- Team up with trusted co-travelers- Ratings/Reviews of co-travelers- Direct messaging, plan itinerary

- Stay on a verified member’s couch- Profile/Ratings/reviews of hosts- Direct messaging, plan itinerary

- Focused on stay- Not focused on travel

- Cumbersome UX- Lacks in-depth profile matching

- Crowdsourced information- Reviews of local attractions

- Fragmented groups- Disjointed experience

Pros

But existing platforms are far from perfect

- Cost effective local experiences- Ratings/Reviews- Manage payments

- Access to travel groups- Direct messaging

- Transactional connections- Limited to experience

- Information overload

Trott

Trott addresses the gap in the market

- Team up with trusted co-travelers- Ratings/Reviews of co-travelers- Direct messaging, plan itinerary

- Stay at verified member’s couch- Profile/Ratings/reviews of hosts- Direct messaging, plan itinerary

- Crowdsourced information- Reviews of local attractions

Pros

- Cost effective local experiences- Ratings/Reviews- Manage payments

- Access to travel groups- Direct messaging

TrottTrusted companionshipBetter travel experience

Trott

is a network of travelers, helping them connect with other travelers to plan secure, cost-effective and enjoyable

travel experiences

A one stop App for the solo millennial traveler

Trott

Trott

1. Deep Verified Traveler Profiles

2. Personalized Journey Creator

3. Intelligent Co-traveler Finder

4. Co-Journey Manager

So how does Trott work?

TrottTrusted companionshipCost savingsBetter travel experience

Trott

1. Deep Verified Traveler ProfilesAge, Sex, Work, Education, Interests, Activities, History of travel, Aspiring destinations, Photos, Instagram/LinkedIn/Facebook links, References, Ratings, Verified ID

2. Personalized Journey Creator

3. Intelligent Co-traveler Finder

4. Co-Journey Manager

The Trott experience

Trott

The Trott experience

1. Deep Verified Traveler Profiles

4. Co-Journey Manager

2. Personalized Journey CreatorDates, BudgetDestination Recommendation EngineDestination Primers

3. Intelligent Co-traveler Finder

Trott

The Trott experience

1. Deep Verified Traveler Profiles

4. Co-journey Manager

2. Personalized Journey Creator

3. Intelligent Co-traveler FinderCo-traveler Recommendation Engine based on Traveler Profiles

Trott

The Trott experience

1. Deep Verified Traveler Profiles

4. Co-journey ManagerInstant messagingShared Photos/VideosStay Recommendation (AirBnB integration)Experience Recommendation (AirBnB integration)Payment sharing (Venmo integration)

2. Personalized Journey Creator

3. Intelligent Co-traveler Finder

Trott

Potential of touching 90 Million trips per year

TAM = 1.8 B

SAM = 180 M

SOM = 90 M

Total Addressable MarketNumber of person-trips that Americans took for leisure purposes

Served Available MarketTravelers going solo [10% of TAM]

Serviceable & Obtainable Market Travelers willing to group up and share information [50% of 180M million]

Trott

Opportunity size for Trott in San Francisco

Trott

GTM plan for Trott

Share Book Onboard AcquireAwareness

1. City Meetups2. Instagram, Twitter, FB3. Blogs/Guest Content, Snapchat 4. Travel partner sites5. Referrals

1. Customer Support Team2. Instagram, Twitter, FB3. Snapchat4. Emailers

1. Media Advertising2. Word of mouth3. Communities

Trott

Financials - 3 year P & L

Trott

Trott will be cash flow positive by year 2

Trott

Mrinalini ShuklaProduct, TechnologyMacys.com, Accenture

Umang VipulTechnologyA2Z, Ohio State

A Well-Rounded Team to Execute on the Vision

Trott

• Trott is an end-to-end platform helping solo travelers to find a destination, buddy up with like minded travelers and manage their entire travel experience

• Secure and trustworthy (validated through deep verified networks)

• Potential to touch 90 million trips per year

Trott