Unit 7.3 Making A Leaflet

Starter Activities

Lesson 1 – What Is a Corporate Image?

In Pairs look at the four leaflets and then:

• Identify three similarities between each pair of publications.

• Identify three differences between each pair of publications.

(5 Min)

Lesson 2 – Elements of Good Design

In Fours discuss the three designs.

Think about:- Use of space, colour, logo, text.

Decide which design you prefer, and list down why ( in exercise books)

(5/7min)

Lesson 2 – Elements of Good Design (H/wk)

• How has the logo been used – where is it and is the size appropriate?

• How crowded or busy is the page?

• Is there too much or too little white space?

• Is the colour scheme effective?

• Are the different elements of the layout suitably balanced?

• Do the different elements line up where they are supposed to?

Lesson 3 – Considering Different Logos

In Fours.

Look at logos collected for homework.

• Choose two like best;

• Choose two like least.

In books write down reasons for this.

(5min)

Lesson 4 – Why Do We Use Images?

On starter sheet –

‘Reasons for using the images’

In Pairs.

Match the way images are used in your leaflets (h/wk) to reasons listed on sheet.

Add name of leaflet on sheet next to reason.

(5min)

Lesson 5 – Improving Images?

Looking at four images on the board.

Identify problem with each image then

Suggest a solution to correct the image.

(write in books)

(5min)

Lesson 6 – Good Design in a Folded Leaflet.

Using A4 Sheet choose one of the following:-

• Portrait sheet folded in half length ways;

• Landscape folded in half;

• Landscape folded in to three equal parts

On the folded sheet plan out where you might place all the elements of your original leaflet.

Remember principles of good design.

(6min)