Velocity magazine is all about bikes, the city and – most importantly – people.

It’s about people who make and enjoy our buildings and spaces.

It’s about people who love to ride, wherever they are. And it’s about people who design the cityscape for those who want to share it with

other cyclists, pedestrians and drivers, with courtesy and style.

Each issue we’ll take a look at a key new building that has been designed with the integration of good cycling facilities in mind. We’ll have interviews with leading lights from the built environment who are trying to make a difference. And there will be much more besides: lessons from abroad, cartoons, the latest on cycling and health, plus regular columnists including Peter Murray and Leanne Tritton, as well as the favourite rides of architects, developers, agents and engineers – all delivered with a progressive design and a sense of innovation

and consideration, mixed with a good, healthy pinch of levity.

Velocity magazine – or V, for short – is taking the city forward. We hope you’ll come too.

David TaylorE D I TO R

Toby FoxP U B L I S H E R

About us

David Taylor is a writer and editor of magazines and books about architecture, property and design. He has been editor of the New London Quarterly for the last seven years, and is author of books including Volume, Continued, Plus and The Right Formula – the story of the National Graphene Institute. But ever since he was 6 he has been just as interested in front and rear mech, classic Peugeot tops, Greg Lemond and Bernhard Hinault. So, after meeting Toby Fox on one of Club Peloton’s charity rides down to the MIPIM property conference in Cannes, Velocity magazine was born. David lives in Brighton and rides a Planet X/Lynskey, Focus Cayo, Trek and Brompton (but is

always open to acquiring more, N+1 and all that).

Toby Fox has been publishing magazines for over a decade, having started as a journalist penning stories about computing, airport retail and luxury goods before venturing to the other side of the tracks. He heads up 3Fox International, which he founded in 2004, and which works with local authorities and their private sector partners to support development and regeneration programmes. His firm also gets involved with consultation and events, including Sitematch – which puts together “speed dates” for developers and local authorities. Fox lives in Sutton and is a relatively late convert to the world of cycling but, given his Strava stats, is rapidly making up for lost time. He rides (and occasionally falls off) a Wilier Triestina GTR Gran Turismo, and,

around town, a Brompton.

You’ve heard of Sex and the City. Well, we’re more Bikes and the City, each issue jam-packed with articles on buildings and spaces of note which are taking cycling forward in London, across the UK, and abroad, as well as the people who make them happen. It will be engaging, informative, but without the ‘worthiness’ that can plague other magazines in this field. It will look at cycling and the city in the round, rather than blindly concentrating on cliques or tribes. And in an age of ever more journalistic defections to screens alone, our main output will be a beautifully designed hard copy that we hope readers will keep and return to over many months.

V good. Chapeau!

EDITORIAL CONTENT

INSIG HT

FEATURES

W H AT ’ S I N S I D E

The big interview Nick Searl of Argent talks Kings Cross, the charity bug, and why cycling certainly isn’t the new golf. By David Taylor

My favourite rideAcclaimed architect Roger Hawkins on his best ever cycle trip, from Pisa to Rome

BrainwavesA regular page produced by practitioners on their ideas to improve the cycling experience. This time – architect Weston Williamson’s ‘bike tree idea

Building for bikesBuilding review on the Alphabeta building by Resolution Property. The scheme features ramp access for bikes which can be ridden right into atrium, showers, changing rooms mechanic. Interview with architect and keen cyclist Richard Hywel Evans

Bloody cyclists!Interviews and quotes from bus drivers, taxi drivers, car drivers and cyclists themselves on some of the stupid things cyclists do. Yes, we do too.

Pedalling policyConsultant Phil Jones takes a look at how bikes are being integrated into modest building developments

Fashion-INGLeanne Tritton of (sponsor) ING Media explores the world of cycling kit available for women

Soapbox Peter Murray’s regular column on cycling issues. This time, cycling and safety in the Square Mile

BiketoonCartoon on cycling issues through developing character ‘Viv’, by architect and cyclist James Burland

Ride diaryHello-style coverage of industry rides and those coming up. This time – Club Peloton’s London-Cannes ride, reunion on South Downs, previews of Pedelle and MAPIC rides. Includes Club Peloton news round-up/info

Endplugs Directory of sponsors with logos. Topical Q&As with sponsors, plus their pics

The Velocity reader is a cyclist involved in the property industry. Kit is expensive and our reader tends to be a senior developer, investor, architect or advisor. They make decisions about cycling infrastructure and how cycling is incorporated into building design. They also buy bikes and cycling kit, commute to work, ride for pleasure at weekends, and/or take part in corporate and other sportives. No other publication directly targets this market.

Velocity magazine costs £10 per issue. All 800 Club Peloton (www.clubpeloton.org) members receive the magazine free as part of their membership. A free-to-access website will offer online and email contact with a database of 45,000-plus property professionals. Using these audiences, Velocity will build a subscription base of 1,000 within a year.

Velocity is a new kind of publication and a limited number of special Velocity sponsor partnerships are available, offering:

A place on the editorial steering group

Twice yearly ‘V’ dinner meetings

Sponsors’ intro in each issue (who are you? What is it about Velocity that matches your business objectives?)

Company logo on the Velocity partners’ page

FEATURE LIST SPONSORSHIP

F E AT U R E L I S T S P O N S O R S H I P

C O P Y R I G H T V G O O D LT D