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Martin Randi (Vital Fields OÜ) ettekanne Maailmapäeva konverentsil "Kes peaks toitma maailma?" / "Who Should Feed the World?" 14.05.2013 Ürituse korraldas Arengukoostöö Ümarlaud, toetasid Eesti Välisministeerium, Euroopa Komisjon ja Meira.
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Increasing yields through knowledge
Martin Rand
Who will feed the world?
Best forecasts
VitalFields
Cloud radar
analysis
Best forecasted and historical weather
VitalFields combines the best weather forecasts and innovative approached to track field conditions remotely.
FARM RECORDS
Field records are easily recorded with a mobile app or from a computer. This data is used to give advice.
DISEASE FORECASTING
• Alternaria brassicae• Fusarium spp.• Mycosphaerella graminicola• Phaeosphaeria nodorum• Puccinia coronata• Blumeria graminis• Pyrenophora teres• Pyrenophora tritici-repentis• Ramularia collo-cygni• Rhynchosporium secalis• Sclerotinia sclerotiorum• Phytophthora infestans• Alternaria solani
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VitalFields has built up a large database of plant disease models to be monitored
MARKETFarming unions; Consultants; Suppliers
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June2012
July2012
Aug2012
Life was good
Agriculture
Startup business Science
Doing good
Putting the four together
Startup challenge- 20x returns in 5 years
Agricultural challenge
State of the art farms
Challenge in science
• Everyone builds a their own
version
• No incentive to end research
Doing good