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Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477
WE ARE THE BEST Online Marketing, Social Media, Retail and Print Advertising Campaign
DMA: Los Angeles Project Manager: Sean Bello [email protected]
Overview of Campaign
This report recaps our efforts on multiple levels including: • Online Marketing through CampusCircle.com
Banner Ads, Newsletter Advertising, Calendar/Online Editorial Postings and Dedicated Emailing, Sweepstakes hosting were all utilized to promote the film.
• Social Media Campus Circle utilized its own Social Media channels to promote the film. We disseminated content through our Facebook and Twitter. Campus Circle
We utilized our free alternative newspaper in L.A. as a marketing tool to promote the film through print advertising.
Print ad in Campus Circle 5/8 Issue
Print ad in Campus Circle 5/22 Issue
Retail Promo – Amoeba Music #1
Retail Promo – Amoeba Music #2
Online Content
Page Views to date – 154
(Posted – 5/28) Website Traffic Page Views – 733,000/month
Unique Visitors – 466,000/month
Banner Advertising Banner advertising for the film appeared on our website, campuscircle.com. The banner ads had a 95% ROS. Campus Circle’s monthly traffic currently averages 733,000 page views and 466,000 unique visitors. Imp. – 326K. Clicks – 300. Bitly Clicks - 142
Dedicated Email - LA Delivered – 23,082
Opened – 2,696 Clicks – 342
Campus Circle
Newsletter Emails – 23,078 Opens – 1,944
Week Newsletter Campaign
Total We Are The Best
Clicks– 33
Calendar Listing
Page Views – 59 Website Traffic Page Views – 733,000/month
Unique Visitors – 466,000/month
Film Trailer
Page Views – 52 Website Traffic Page Views – 733,000/month
Unique Visitors – 466,000/month
Sweepstakes
Page Views– 1,005 to date Entries – 522 to date
Website Traffic Page Views – 733,000/month
Unique Visitors – 466,000/month
Sweepstakes - Age
Sweepstakes - Gender
Sweepstakes - Ethnicity
Sweepstakes - Status