Weekly Report 01.11.2013 - 11.11.2013

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  • 8/12/2019 Weekly Report 01.11.2013 - 11.11.2013

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    Public Relations

    ReviewNovember 1-8 2013

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    ALBtelecom

    E-communication authority to award fourth 3G licence________________________________________________________on page 4

    Tirana Times(01.11.2013)o

    ALBtelecom and Eagle Mobile light the Durrs Amphitheater________________________________________________________on page 5

    News 24, Ora News, InfoAlbania, NOA.al, Durres.Lajm.com,o

    Ikub.al, Zri i Popullit, SHQIPTARJA.com, Ballkan(02.11.2013)

    ALBtelecom has proposed technical assistance, Partizani projectsTurkish coach

    ________________________________________________________on page 6

    Panorama Sport(03.11.2013)o

    AEPC: Albanians relationship with mobile phones, strengthening day byday

    ________________________________________________________on page 7

    Koha Jon(06.11.2013)o

    Albanians now keep only one mobile number________________________________________________________on page 8

    Scan TV(06.11.2013)o

    AEPC proposes lowering the price of SMS________________________________________________________on page 8

    TV Scan, Mapo(07.11.2013)o

    Scan TVEnglish Edition, Tirana Observer, 55(08.11.2013)o

    http://www.infoalbania.org/lifestyle/lifestyle-art-kulture/62483-2013-11-01-14-56-33.htmlhttp://noa.al/artikull/albtelecom-dhe-eagle-mobile-ndricojne-amfiteatrin-e-durresit/376310.htmlhttp://www.durreslajm.com/kultura/albtelecom-dhe-eagle-mobile-ndri%C3%A7-amfiteatrin-e-durr%C3%ABsithttp://time.ikub.al/Lajme/7364d72b90/ALBtelecom-dhe-Eagle-Mobile-ndricon-Amfiteatrin-e-Durresit.aspxhttp://time.ikub.al/Lajme/7364d72b90/ALBtelecom-dhe-Eagle-Mobile-ndricon-Amfiteatrin-e-Durresit.aspxhttp://time.ikub.al/Lajme/7364d72b90/ALBtelecom-dhe-Eagle-Mobile-ndricon-Amfiteatrin-e-Durresit.aspxhttp://www.durreslajm.com/kultura/albtelecom-dhe-eagle-mobile-ndri%C3%A7-amfiteatrin-e-durr%C3%ABsithttp://noa.al/artikull/albtelecom-dhe-eagle-mobile-ndricojne-amfiteatrin-e-durresit/376310.htmlhttp://www.infoalbania.org/lifestyle/lifestyle-art-kulture/62483-2013-11-01-14-56-33.html
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    Vodafone

    Vodafone supports the initiative Lets clean Albania in one day"________________________________________________________on page 9

    o Koha Jon, Tirana Observer06.11.2013o Ekonomia07.11.2013

    AMC

    AMC officially bring the iPhone 5 in Albania________________________________________________________on page 10

    o 55, Ballkan, Balkanweb(04.11.2013)o Gazeta Shqiptare,Mapo(05.11.2013)

    http://www.balkanweb.com/kryesore/1/amc-sjell-zyrtarisht-iphone-5-n--shqip-ri-113574.htmlhttp://www.balkanweb.com/kryesore/1/amc-sjell-zyrtarisht-iphone-5-n--shqip-ri-113574.htmlhttp://www.balkanweb.com/kryesore/1/amc-sjell-zyrtarisht-iphone-5-n--shqip-ri-113574.html
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    ALBtelecomE-communication authority to award fourth 3G licence

    Albanian-owned Plus Communication is the only mobile operator which does

    not offer the 3G service.

    Albania's Electronic and Postal Communications Authority has launched

    procedures to award the fourth 36 licence, fully liberalizing the service which

    offers faster internet. in the Albanian mobile market. The watchdog has already

    launched a public consultation procedure ahead of the award of the fourth 3G

    licence, expected in the first quarter of 2014.

    Currently, Albanian-owned Plus Communication is the only mobile operator

    which does not offer the 36 service. Vodafone Albania won the first is-year

    licence after offering 31.4 million euros in November 2010. The second licencewas awarded to AMC in October 2011 for 15.1 million euros and the third 36

    licence awarded in late 2012 went to Turkey's Eagle Mobile for Euro 4 million.

    The electronic communications watchdog says the number of mobile subscribers

    having 36 internet access reached 594,000 in 2012, up from 248,000 in 2011. The

    number of 36 USB/modem subscribers rose to 55,000 up from 34,000 at the end

    of 2011. Currently four companies, AMC, Vodafone Albania, Eagle Mobile and

    Plus Communication operate in the Albanian market. Increased competition and

    interventions by the Electronic and Postal Communications Authority have

    considerably lowered mobile tariffs during the past 3 years in Albania, but still

    remain above the average in the region.

    Data made available by the Electronic and Postal Communications Authority

    (AKEP) shovv the number of mobile phone subscribers in 2012 reached 5.6

    million, double compared to the 2.8 million residents in Albania as revealed by

    the latest 2011 housing and population census. The number of subscribers is 7 %

    higher compared to 2011, revealing that almost every Albanian holds at least twoSIM cards. AKEP says the number of active subscribers (those who have used

    mobile services in the past three months) is 3.5 million which is 14 % more

    compared to 2011, and a mobile penetration rate of 125 %, almost the same

    compared to the EU average.

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    ALBtelecom and Eagle Mobile light the Durrs Amphitheatre

    ALBtelecom and Eagle Mobile have enabled the professional lighting of the

    Durrs Amphitheatre arena and underground galleries. On the initiative of the

    Albanian Cultural and Environmental Heritage Foundation, under the auspices

    of the First Lady Odeta Nishani, ALBtelecom and Eagle Mobile have made it

    possible for the Durrs Amphitheatre to host visitors not only during the

    daytime but also in the evenings, by lighting the historical objects located in this

    amphitheater.

    This lighting was intended to promote the country's cultural heritage and

    historical tourism as well as to bring peoples attention on the Durrs

    Amphitheatre as a cultural monument of special importance and value.

    Attending the inauguration ceremony were the First Lady of the Republic of

    Albania, Mrs. Odeta Nishani and representatives of the institution of thePresidency, Vice Minister of Culture Zef uni , Deputy CEO of ALBtelecom &

    Eagle Mobile Mr. Osman Dinler and other representatives of the company, the

    Mayor of Durrs Mr. Vangjush Dako, the Prefect of Durrs Mr. Rolant Xhelilaj as

    well as representatives of the Ministry of Culture, architects, archaeologists,

    experts in the field of restoration. In her speech, the First Lady of the Republic of

    Albania, thanking ALBtelecom and Eagle Mobile for this project, said that the

    monuments are of particular importance and need to be displayed and promoted

    better, even being used for various cultural activities.

    While the Deputy CEO of ALBtelecom & Eagle Mobile Mr. Dinler Osman

    expressed his satisfaction that the company has somewhat contributed to the

    lighting of this very important cultural monument and has made it visitable even

    in the evenings. Deputy Minister of Culture Mr. Zef uni said that if cultural

    monuments were not visitable they would be doomed to destruction, therefore

    the maintenance and investment in their preservation is a difficult and necessary

    mission. The Mayor of Durrs Mr. Vangjush Dako underlined that these

    initiatives should be supported since the Amphitheater is the biggest asset ofDurrs and a very important cultural monument for the entire country. "Now, all

    tourists will have the opportunity to visit our Amphitheater at any time. In this

    way we will add more value to the country and to our economy", said Dako.

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    The Durrs Amphitheatre is the only one of its kind in Albania and one of the

    largest in the ancient world. The excavation for its discovery was carried out

    upon phases. So far, only half of the monument has been found, represented

    from the doorstep, galleries and two maenianums represented by stairs, galleries

    and two maenianums. This monument is built with combined walls or with

    bricks only. With a long axis by 120 m, short axis by 101 m and arena axis 61 x 42m, in the imperial roman universe, the Durrs amphitheatre is classified the third

    in regard to the arena size after the Roman Colosseum and the Verona

    amphitheatre in Italy. The seating size of the Dyrrachium amphitheater is

    thought to be 15 000 spectators.

    ALBtelecom has proposed technical assistance, Partizaniprojects

    Turkish coach

    This can only happen if the situation does not improve until the January market.

    There are reports that Partizani is designing a Turkish coach to lead the team,

    certainly if the current situation doesnt improve. From sources close to the Reds

    learned that the general sponsor "ALBtelecommanagement has proposed that,

    if they need skilled specialists in training, are willing to offer some alternatives

    from Turkey and finally select the most appropriate. From the source of news we

    learned that the sponsor is willing to assume the financial burden that will have

    the team for the Turkish coach. Turkish consortium, owning " ALBtelecom " ,

    who initially claimed that the finances are in order to push Partizani team up

    where it belongs, that would be good for the" red bulls " and Albanian football

    itself . The last sentence, the Director Erkan Tabak expressed on the day of the

    presentation was: "Partizani will be champions." If this happens and the direction

    of the Reds takes a Turkish coach, current coach Hasan Lika will take another

    position at the club.

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    AEPC: Albanians relationship with mobile phones, strengthening every

    day

    Albanians cannot live without using cell phones. And their relationship with

    them is strengthening every day. Such an occurrence is confirmed by the latest

    information communicated by AEPC, the use of mobile services in their entirety

    for the first half of this year.

    Two facts are noticed:

    1-Number of calls per month for each customer has grown

    2-Number of SMSs has grown in the same time

    2011 2012 2013/1

    Difference between 2013/1 and

    2012

    SIM Card UsersNo. of Outgoing

    calls/month 83 93 107 15%

    No. of Incoming

    calls/month 94 103 115 12%

    MOU* 177 195 222 14%

    Outgoing

    SMS/month 12 21 26 24%

    **Active Users

    No. of Outgoing

    calls/month 130 152 162 7.00%

    No. of Incomingcalls/month 147 168 175 4.00%

    MOU* 277 319 337 6.00%

    Outgoing

    SMS/month 19 35 40 14.00%

    *Minutes of Use

    **Active users (users who have used SIM cards mobile services in the last 3

    months)

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    Albanians now keep only one mobile number

    Albanians during the first half of this year have used a little less mobile

    numbers.

    Data of the AECP indicate that the number of active mobile phone users at the

    end of June fell to 3.37 million, 5% lower compared to the end of 2012.Penetration scale has fallen to 119% from 125% it was at the end of last year.

    These figures show a slight tug of Albanians from using more mobile numbers.

    Competition and market regulation have given a positive effect on the reduction

    of tariffs by offering packages of communication.

    During this year, mobile operators have included in the packages, outside

    network communication time, making consumer choices simpler. For 1000 ALL

    per month, a prepaid user can benefit almost unlimited communication within

    the network and at least 100 minutes of talk time toward other networks. As calls

    outside the network are more affordable, users are not required to use several

    SIM cards for each network communication. In terms of market share between

    operators, the first half of this year has brought great upheaval.

    "Vodafone" has expanded its market share in 46% active users, followed by

    "AMC" with 37%. "Eagle Mobile" has fallen to 10%, while the "Plus" is up to 7%.

    In outgoing call traffic, "Vodafone" owns 50% of calls and "AMC" 39%, the same

    report as in 2012. "Plus" has achieved a slight increase and has taken 1% marketshare from "Eagle Mobile". While for the SMS, "Vodafone" has a deeper

    dominance, with 73% of the total, versus 20% of "AMC".

    AEPC proposes lowering the price of SMS

    Prices of messaging and phone calls between mobile networks will decrease overthe next two years. Authority of Electronic and Postal Communications (AEPC )

    has prepared an analysis of the wholesale market . In this analysis suggests that

    termination fees of messaging, which mobile operators pay to each other should

    sit until 0.58 ALL. This initiative aims to strengthen the competitiveness and

    creates space for drastic reduction of retail prices. Meanwhile AEPC will soon

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    start the orientation process of termination cost for voice calls. In the coming

    months is expected to propose a further reduction of the lower wholesale price.

    Termination tariff reduction enables mobile operators to offer much cheaper

    rates for calls between different networks. Altin Rrapaj, Director of Economic

    Adjustment in AEPC, states: AEPC has mentioned that would lower fees taking

    into consideration the recommendations of the EC in 2009 for cost-orientation.Technically, pure model of bull rates* brings costs in lower values than those

    we have calculated. AEPC is considering this possibility, preparing a document

    which will consult with stakeholders.

    According to AEPC tariff reduction is the main instrument for market regulators

    to promote effective competition between operators.

    *Bull markets are characterized by optimism, investor confidence and expectations thatstrong results will continue. It's difficult to predict consistently when the trends in themarket will change. Part of the difficulty is that psychological effects and speculation may

    sometimes play a large role in the markets. Mr.Rrapaj explains that even they(as AEPC)

    have calculated the SMS costs according to this model, the market prices are higher than

    that.

    Vodafone

    Vodafone supports the initiative Lets clean Albaniain one day"

    When the spirit of youth and active participation and technology unite, the result

    cannot be anything else but success.

    "Let's Do It Albania" is a youth volunteer movement to improve the lives of all of

    us, providing for us a cleaner environment and less harmful waste. Movement

    "Let's clean Albania in One Day" is part of a broad movement worldwide Lets

    Do It World" which is inspired and supported by the voluntary act of responsibleyoung people who believe in the passion of change and advanced technology.

    The movement has reached so far 107 countries, with 139 highly successful

    actions and 8 million volunteers, which have cleaned thousands of tons of

    garbage.

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    The move comes in Albania by the "Green Line Albania", which is supported by

    the Government of Albania, Vodafone Albania and a number of civil society

    organizations . Using the massive spread of intelligent phones (smartphones) ,

    especially among young people , this project brings for the first time in Albania

    this kind of innovation that is based precisely on technology and volunteerism .

    The project uses facilities trash out application, available for mobilesmartphonesin Albanian and free platforms Android, iOS and Windows

    Phone. Thanks to this application registered users can more accurately monitor

    and report the locations of illegal collection points / landfill enabling the creation

    of the first digital map of waste in Albania. After successful completion of digital

    mapping, to evaluate the distribution and logistics needed volunteers,

    coordination and definition of "collection points".

    On 22 November 2013 you can become an active part of this initiative and all

    together Letsclean Albania in One Day ". During the preceding weeks the day

    on follow on Facebook " Green Bus Tour" - Green Bus will be in all major cities

    of the country to inform and raise awareness for participation in the movement "

    Let's clean It Albania".

    AMC

    AMC officially bring the iPhone 5 in Albania

    AMC officially brings iPhone 5 to Albania TIRANA - AMC announces offers

    with a variety of tariff plans tailored for iPhone 5 subscribers in Albania. IPhone

    5 is already available in all AMC in place and covered by a formal guarantee of

    one year.

    It's hard to believe that such a thin camera can offer so many features: bigger

    screen, faster processor, the latest wireless technology, an 8 megapixel iSightcamera, and much more. Everything summarized in a beautiful aluminium

    body, designed and manufactured with a level of accuracy unfamiliar until now.

    IPhone 5 is just 7.6 millimetres thin and weighs only 112 grams. Such a model is

    only achieved by taking care of every detail, even the invisible details.

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