4
IMany of you have been customers for years and have become accustomed to the informative newsletters we leave for you with our 6 fertilizer visits. By now I’m sure you’ve noticed we have expanded the amount of information we leave for you. It became increasingly more difficult to decide what gets left out due to our limited space. We are very excited to deliver to you even better communication and detailed information pertaining to lawns and the lawn care industry. For all who are 1 st year customers, a newsletter just like this one will be left with WELCOME TO THE START OF GREEN SIDE UP’S 2017 SEASON!!!! your paperwork after every fertilizer visit. Many repeat topics like instructions and customer incentives will be in each but we always will be adding new and fresh content as we go through the seasons. It is our intention to use this publication as a tool guiding you to help with the lawn care process, increase your knowledge of lawns, understand perils that can negatively impact the lawn’s success, allow us to communicate to you and many other reasons. We do not leave newsletters for one time services such as fungicide, insecticide and tick and flea treatments because not everybody gets those services, and we want all our customers to receive the necessary information. I The fertilization we performed today was a granular product. The fertilizer does not need to be watered to be effective. Normal activity can resume immediately. The only wait time for activity on the lawn is after it is moistened give it 2 hours to dry. In plain English you should stay off the grass after it gets wet because it is releasing its active ingredients and will be safe when dry. The morning dew is sufficient moisture. If your system is on or if it rains that’s okay, just not necessary. Same instructions if you got a lime application today as well as the fertilizer. A fun Green Side Up policy with regards to lime, is we hide a pile of lime on your property. The lime is a high quality product that is brownish in color. We get so many calls that our customers can’t see the lime we started placing a handful on air conditioner pads. We do this so we can instruct our customers to throw the lime in the grass and you’ll better understand it’s not visible to the naked eye. We have researched and purchased new weed controls and fungus control products. Every 3-4 years weeds and fungus build immunities to the products used to eliminate them. We’ve seen more resistance recently and will be changing products to achieve better results. We now offer mosquito control as a program consisting of 6 treatments staring in April and ending in September. The applications will be spaced approximately 4 weeks apart. We can provide this service as a one-time application, for example if you are having an outside party. You have probably seen a lot of companies now providing these services and wondered why Green Side Up didn’t offer mosquito control. There’s a couple reasons we waited until now to offer mosquito control. First the chance of “drift” was very concerning. I have neighbors of customers that complain if we get too close to their property with our exact lawn spray and presumed with an airborne application I would be encouraging a lot of problems. New equipment has improved the precision of the applications and droplet size controls allow us to adjust the sprays if there is a slight wind. We are very confident our sprays will not be intrusive to neighbors. Secondly it has been our philosophy when new products and services are on the market there is a learning curve. That is exactly what happened, the products are significantly more effective and safer now versus 3 years ago. Read more about our new mosquito control program on the back page of this newsletter. www.grensideupsod..com Email: [email protected] Eartly Spring Newsletter 2017

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Page 1: WELCOME TO THE START OF GREEN SIDE UP’S 2017 SEASON!!!!greensideupsod.com/wp-content/uploads/2017/03/... · Additionally, the root system of Kyllinga is called a rhizome, which

IMany of youhave beencustomers foryears and havebecomeaccustomed tothe informativenewsletters we

leave for you with our 6 fertilizervisits. By now I’m sure you’venoticed we have expanded theamount of information we leave foryou. It became increasingly moredifficult to decide what gets left outdue to our limited space. We arevery excited to deliver to you evenbetter communication and detailedinformation pertaining to lawns andthe lawn care industry. For all whoare 1st year customers, a newsletterjust like this one will be left with

WELCOME TO THE START OF GREEN SIDE UP’S2017 SEASON!!!!

your paperwork after every fertilizervisit. Many repeat topics likeinstructions and customerincentives will be in each but wealways will be adding new andfresh content as we go through theseasons. It is our intention to usethis publication as a tool guidingyou to help with the lawn careprocess, increase your knowledgeof lawns, understand perils that cannegatively impact the lawn’ssuccess, allow us to communicateto you and many other reasons.We do not leave newsletters forone time services such asfungicide, insecticide and tick andflea treatments because noteverybody gets those services, andwe want all our customers toreceive the necessary information.

I

The fertilization we performed today wasa granular product.The fertilizer does not need to bewatered to be effective. Normal activitycan resume immediately. The only waittime for activity on the lawn is after it ismoistened give it 2 hours to dry. In plainEnglish you should stay off the grassafter it gets wet because it is releasing itsactive ingredients and will be safe whendry. The morning dew is sufficientmoisture. If your system is on or if it rainsthat’s okay, just not necessary. Sameinstructions if you got a lime applicationtoday as well as the fertilizer.

A fun Green Side Uppolicy with regardsto lime, is we hide apile of lime on yourproperty. The lime is

a high quality product that is brownish incolor. We get so many calls that ourcustomers can’t see the lime we startedplacing a handful on air conditionerpads. We do this so we can instruct ourcustomers to throw the lime in the grassand you’ll better understand it’s notvisible to the naked eye.

We have researched and purchased newweed controls and fungus controlproducts. Every 3-4 years weeds andfungus build immunities to the productsused to eliminate them. We’ve seenmore resistance recently and will bechanging products to achieve betterresults.

We now offer mosquito control as a program consisting of6 treatments staring in April and ending in September. Theapplications will be spaced approximately 4 weeks apart.We can provide this service as a one-time application, forexample if you are having an outside party. You haveprobably seen a lot of companies now providing theseservices and wondered why Green Side Up didn’t offermosquito control. There’s a couple reasons we waited until now to offermosquito control. First the chance of “drift” was very concerning. I haveneighbors of customers that complain if we get too close to their property withour exact lawn spray and presumed with an airborne application I would beencouraging a lot of problems. New equipment has improved the precision ofthe applications and droplet size controls allow us to adjust the sprays if thereis a slight wind. We are very confident our sprays will not be intrusive toneighbors. Secondly it has been our philosophy when new products andservices are on the market there is a learning curve. That is exactly whathappened, the products are significantly more effective and safer now versus3 years ago. Read more about our new mosquito control program on theback page of this newsletter.

www.grensideupsod..com

Email: [email protected]

Eartly Spring Newsletter 2017

Page 2: WELCOME TO THE START OF GREEN SIDE UP’S 2017 SEASON!!!!greensideupsod.com/wp-content/uploads/2017/03/... · Additionally, the root system of Kyllinga is called a rhizome, which

We have a few new technicians thisyear. Unfortunately Alex(technician) left us to pursue abusiness venture with his cousinand we hope he has great successwith his new job. Alex has been avery valued employee since 2013and it’ll be hard to replace him.Some of our new technicians willbe part time, and as always wewere very careful who we selectedto provide services for you at yourhome. All technicians are fullylicensed through the state of NewJersey and insured.

TECHNICIANS

GREEN SIDE UPS PHILOSOPHY ON LAWN CAREA THREE LEGGED STOOL

In the office we invested in a newcolor copier. This will help usprovide even better leave behindliterature detailing issues and allowus to gain better control overmarketing and generalcommunication. This newsletter isan example of the benefits derivedfrom the investment.

OFFICE

NEW TECHNOLOGYNew technology in our servicetrucks will now allow us to betteranswer your questions regardingwhat time the driver will arrive. Inthe past if a customer wanted tospeak to our technicians andcalled the office to find out whattime they will arrive, we wouldneed to call the technician, thencall the customer back. Now we’llhave them up on the computerscreen and can give you real timeestimated time of arrivals. Thistechnology will also ensure safedriving. We will be able to monitorheavy acceleration, hard brakingand too tight turning. We havealways had very conscientiousyoung men driving our trucks withvery few incidents. Now we canactually score them on safety andreward the safest drivers. Weunderstand that by coming to yourhome to provide services it is of theutmost importance to arrive anddepart safely and appropriately.

Just like a three legged stool, a healthy lawn issupported by three equally important factors,each one works with the other to support alawn.

First leg – – Homeownersmust make sure the lawn is correctly mowed,watered and maintainedSecond leg – – She needs toprovide good growing conditions. Problems

will occur when temperatures, rain and humidity become extreme and fluctuaterapidly.Third leg – – Proper timing, application methodsand consistency are the benefits of a professional lawn fertilization company.Achieving a near perfect lawn takes time. Green Side Up cannot performmiracles. We are only one leg of the stool and it takes all three legs workingtogether to accomplish anything.

We work hard to help you attain a lawn to be proud of. It is important for ourcustomers to have realistic expectations about lawn care. Despite our bestefforts, there are many natural factor that are beyond anyone’s control. Grass isa living plant and is affected by the environment and many other variables wesimply can’t control. Our job is to fight mother nature. If we work together withtimely treatments, proper diagnosis and clear communication you will have ahealthy lawn to be proud of.

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Greetings and salutations! I hope that you all have had a

happy and healthy winter. If you’re like me, you looking

forward to another season of outdoor living. One of the

questions that we get a lot is what do we do in the off

season. Well, in addition to putting on some winter

weight (me anyway), we do a lot of research.

I know that many of you have already had experience with Kyllinga in your lawn. Kyllinga is an

invasive, weedy sedge that is believed to have originated in Asia. It has been present in

California and other warm weather states out West for decades, and has been spreading

eastward for about 10-15 years. It grows best in areas that are wet and that receive sun, but

can grow in shaded areas as well. It’s presence in a yard can be an indication of over watering

or poor drainage. As you know, I’ve always maintained that your lawn’s best friend and

advocate is you. If you notice areas in your lawn that seem unusually wet, an adjustment in

your watering schedule may be needed.

Pulling the weed out is not a good option for two reasons. First, pulling the weed that is above

ground only serves to release seeds into the atmosphere, allowing them to spread. This is an

example of transference, which is how weeds spread. Other examples include mower blades,

and birds or other critters that eat the seeds in one area and redeposit them in another.

Additionally, the root system of Kyllinga is called a rhizome, which translated from Greek

means “mass of roots”. Even if you pull out a portion of the roots, much of the system will

remain intact beneath the soil.

Our research indicates that the most economical way to try to control this scourge is through a

combination of healthy turf and well-timed herbicide applications. We have developed a

treatment program, and we would be happy to provide you with more details and pricing

information. Just call our office.

We also offer a program to treat your ornamental trees and shrubs. It is a 5 step program that

includes an early spring and late fall feeding, as well as 3 insecticide/fungicide sprays that are

designed to help your plants withstand the perils that the summer months can bring. Again, we

are happy to offer details and pricing if you are interested.

Today’s treatment is designed do two things. Fertilize your lawn, and create a barrier against

crabgrass. Any time fertilizer is applied to a lawn, growth occurs. Besides seeing your lawn

green up, you may see some cool-weather weeds, like chickweed, develop. They will die off

with warming temperatures and regular mowing. Additionally, you may see the appearance of

what appears to be white weeds in your lawn. Those are actually seeding grass heads. Ditch the

bag if you mow yourself, your lawn is re-seeding itself, for free! Also keep in mind that the

barrier that we’ve begun to establish today can be broken, so no heavy raking once we’ve put it

down!

It’s great to be writing to you again! Three months in front of a computer can make Lou a dull

boy! I look forward to seeing all of you again. If I can be of service to

any of you personally, please do not hesitate to call me at the office.

Here’s to a healthy, and green, season!Miers (Peace in Latvian)

Our servicetechnicians arenow required toknock before anyservice call orestimate. We donot require them toknock for routine

fertilizer applications or one time services,that would be too intrusive. Service calls arenot the normal fertilizer applications. Theyare requested visits by our customers todiagnose a problem or redo a service. Thispolicy has been put in place becauseservice calls and estimates require someconversation and we want to make sure youare comfortable with our course of action.

Knock, Knock

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One of the great aspectsof the increased contentin our newsletters is theability to add topicalinformation last minute. Isave an area for relevanttopics that are happeningnow. It is Sunday 2/26and on my walk around

the lake I passed a customer’s yard that was riddledwith “chickweed” and another that had a lot of “onion grass”. The warmFebruary has this stuff popping early. Previous years we don’t see this untillate into March and normal mowing stresses and kills both of theseunwanted growth populations without the need for pesticides. We try to beas environmentally friendly as possible. This year we are going to add astep to our 1st round of services at no additional charge. We will bringbackpack sprayers to eliminate this issue so you don’t have to look at theeyesore until mowing begins. There are no ways to prevent either of thesenuisances from emerging, they are in the soil and pop when the conditionsare favorable. There is also a strong possibility with fluctuating temperaturessome that popped because it was warm may die with a cold night. Alsothere may be more to sprout. In this case we will devise a game plan tomeet your specific needs. Remember a blanket application of weed controlscan only be done once in the spring and that is best served with treatment#2 when the really stubborn weeds are present. It is our position as yourlawn care professional that the extra step of backpack spraying this surpriseattack of early emerging chickweed and onion grass is the best solution forthe short term and long term success of your lawn. With a crazy start likethis I can’t wait to see what the hot months bring!!!

CHICKWEED AND ONION GRASS POPPING EARLY

As we discussed earlier we will beproviding mosquito control servicesthis year and it will become apermanent service that Green SideUp will be offering. The science hasevolved over the past few years towhere it works great, it’s safe tospray and there is a genuine need. Itmakes perfect sense for a lawn carecompany to add these services. For

those of you who have experience with our tick and flea program you mostlikely already know that a recurring treatment doesn’t mean the pest is totallyeliminated. Our mosquito program like our tick and flea program will take thepopulation of X and greatly reduce it to almost non-existent. Our knowledge ofyour property will allow us to give pricing without the need for a specialappointment. We try to be unintrusive and respect your valuable time. We cangive specific pricing and answer any questions over the phone. Our schedulefor the 6 step program will be late April thru September. Each treatment will beabout 4 weeks apart. We can do one time sprays upon request. We are veryexcited about this additional service and look forward to discussing the detailswith you. Please check out a mosquito control incentive in the “CustomerIncentive” section.

Setting Up Your Online Account

All you need to get started is your customer

number, house number, zip code and your

email address.

Please visit our website at

www.greensideupsod.com and click on the

customer login in tab at the top of the page.

To create your online account click on

Existing customer? Create an onlineaccount. You will now be directed to another

page to fill in your information.

If you have questions about logging into

Your Account, feel free to contact us at

856-330-4231 or email us at

[email protected]

Once you've logged in to your online account,

you can manage many aspects of your Green

Side Up Account:

· Online account access offers 24/7convenience

· View or pay your bill· Set up your payments to be de-

ducted automatically from yourcredit card

· Access account history· Add additional services or request

a service call· Change your contact information· And more

Access your account through ourconvenient, safe and secure website.