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WPP is the world leader in communications services. It comprises leading companies in all these disciplines:
Advertising Media Investment Management
Consumer Insight Public Relations & Public Affairs
Branding & Identity Healthcare Communications Direct, Digital, Promotion & Relationship Marketing
Specialist Communications
There are more than 150 companies within the Group – and each is a distinctive brand in its own right. Each has its own identity, commands its own loyalty, and is committed to its own specialist expertise. That is their individual strength. Clients seek their talent and their experience on a brand-by-brand basis. Between them, our companies work with 350 of the Fortune Global 500, all 30 of the Dow Jones 30, 63 of the NASDAQ 100 and 31 of the Fortune e-50.
It is also of increasing value to clients that WPP companies can work together, as increasingly they do: providing a tailor-made range of integrated communications services. Almost 760 clients are now served in three distinct disciplines. Nearly 480 clients are served in four disciplines, and these clients account for over 57% of Group revenues. Group companies also work with almost 360 clients across six or more countries.
Collectively, over 165,000* people work for WPP companies, out of over 3,000 offices in 110 countries.
* Including associates.
Our companies and their websites are listed on pages 12 and 13.
WPP ANNUAL REPORT 2012
The fast read
2
Who we are
Advertising
ADK1
www.adk.jpBates CHI&Partnerswww.bateschi.comCHI&Partners1
www.chiandpartners.comDentsu Y&R1,2,■
www.yr.comGreywww.grey.comHS Ad1
www.hsad.co.krjohn st.www.johnst.comJWTwww.jwt.comOgilvy & Mather Advertisingwww.ogilvy.comSantowww.santo.netScangroup1
www.scangroup.bizScholz & Friendswww.s-f.comSoho Squarewww.sohosq.comTAXI■www.taxi.caTeam Detroitwww.teamdetroit.comThe Jupiter Drawing Room1
www.jupiter.co.zaUnited Networkwww.group-united.comY&R■
www.yr.com
Media Investment Management
GroupM:www.groupm.comKR Mediawww.krmedia-france.comMaxuswww.maxusglobal.comMediaComwww.mediacom.comMECwww.mecglobal.comMindsharewww.mindshareworld.comOutriderwww.outrider.comCatalystwww.catalystsearchmarketing.comXaxiswww.xaxis.comQuismawww.quisma.comOther media agenciesM/Six2
www.msixagency.comtenthavenue:www.tenthavenue.comForwardwww.theforwardgroup.comJoulewww.jouleww.comKinetic Worldwidewww.kineticww.comSpafaxwww.spafax.com
Consumer Insight
Kantar:www.kantar.comAdded Valuewww.added-value.comCenter Partnerswww.centerpartners.comIMRB Internationalwww.imrbint.comKantar Healthwww.kantarhealth.comKantar Japanwww.kantar.jp
Kantar Mediawww.kantarmedia.comKantar Operationswww.kantaroperations.comKantar Retailwww.kantarretail.comKantar Worldpanelwww.kantarworldpanel.com Lightspeed Researchwww.lightspeedresearch.comMillward Brownwww.millwardbrown.comThe Futures Companywww.thefuturescompany.comTNSwww.tnsglobal.comOther marketing consultanciesohalwww.ohal-group.com
Public Relations & Public Affairs
Blanc & Otus♦
www.blancandotus.comBuchanan Communicationswww.buchanan.uk.comBurson-Marsteller■www.burson-marsteller.comChime Communications PLC1
www.chimeplc.comClarion Communicationswww.clarioncomms.netCohn & Wolfe■
www.cohnwolfe.comDewey Square Groupwww.deweysquare.comGlover Park Groupwww.gloverparkgroup.comHering Schuppenerwww.heringschuppener.comHill+Knowlton Strategieswww.hkstrategies.comOgilvy Government Relationswww.ogilvygr.comOgilvy Public Relationswww.ogilvypr.comPBN Hill+Knowlton Strategieswww.pbn-hkstrategies.com
Penn Schoen Berland■
www.psbresearch.comPrime Policy Groupwww.prime-policy.comQGAwww.quinngillespie.comRLM Finsburywww.rlmfinsbury.comWexler & Walker Public Policy Associates♦
www.wexlergroup.com
Branding & Identity
Addison●
www.addison.co.ukBDG architecture + designwww.bdg-a-d.comColey Porter Bellwww.cpb.co.ukDovetailwww.dovetailfurniture.comFITCH●
www.fitch.comLambie-Nairn●
www.lambie-nairn.comLandor Associates■,●
www.landor.comPeclersParis●
www.peclersparis.comThe Brand Union●
www.thebrandunion.comThe Partners●
www.the-partners.comVBAT●
www.vbat.nl
Healthcare Communications
Feinstein Kean Healthcare†
www.fkhealth.comGCI Healthwww.gcihealth.comghgwww.ghgroup.comOgilvy CommonHealth Worldwide www.ogilvychww.comSudler & Hennessey■
www.sudler.com
Key1 Associate2 Joint venture3 Investment▼ A Grey Group company♦ A Hill+Knowlton Strategies
company† An Ogilvy company■ A Young & Rubicam Group
company● A member of B to D Group + Part of the Wunderman networkAs at April 2013.
WPP ANNUAL REPORT 2012
Who we are
12
Our companies & associates
Direct, Digital, Promotion & Relationship Marketing
A. Eicoff & Cowww.eicoff.comActis Wunderman+
www.actis.ruAGENDA+
www.agenda-asia.comAKQA www.akqa.com Aqua+
www.aquaonline.com Barrows1
www.barrowsonline.comBlast Radius+
www.blastradius.com Brierley & Partners1
www.brierley.comDesignkitchen+
www.designkitchen.comDialoguewww.dialoguelondon.comDigitwww.digitlondon.comEWAwww.ewa.ltd.ukFullSIX3
www.group.fullsix.comGrass Roots1
www.grg.comG2▼
www.g2.com– G2 Branding & Design– G2 Interactive– G2 Direct & Digital– G2 Promotional MarketingHigh Co1
www.highco.fr iconmobile■
www.iconmobile-group.com Kassius+
www.kassius.frKBM Group+
www.kbmg.comMandowww.mando.co.ukMaxx Marketingwww.maxx-marketing.comOgilvyActionwww.ogilvyaction.comOgilvyOne Worldwidewww.ogilvy.com
OOT2
www.oot.itRTC■
www.rtcagency.comSmollan Group1
www.smollan.co.zaSmollan/Headcountwww.smollan.co.ukStudiocom■
www.studiocom.comThese Days+
www.thesedays.comVML■
www.vml.comWunderman■
www.wunderman.com
Specialist Communications
Corporate/B2BOgilvy Primary Contactwww.primary.co.ukDemographic marketingBravo■
www.bebravo.comK&L■
www.kanglee.comMosaicaMDwww.mosaicamd.comUniWorld1
www.uniworldgroup.comWing▼
www.insidewing.comEmployer branding/recruitmentJWT Insidewww.jwtinside.comEvent/face-to-face marketingMJMwww.mjmcreative.comMetrowww.metrobroadcast.comFoodservice marketingThe Food Groupwww.thefoodgroup.comSports marketing9ine Sports & Entertainmentwww.9ine.com.brJMI1www.justmarketing.comPRISM Groupwww.prismteam.com
Entertainment marketingAlliancewww.alliance-agency.comYouth marketingThe Geppetto Groupwww.geppettogroup.comReal estate marketingPacewww.paceadv.comTechnology marketingBanner Corporation■
www.b1.comMedia & production servicesThe Farm Groupwww.farmgroup.tv Imagina3
www.mediapro.es MRC3
www.mrcstudios.comUnited Visionswww.united-visions.deThe Weinstein Company3
www.weinsteinco.com
WPP Digital
24/7 Mediawww.247media.comAccelerationwww.acceleration.biz Blue State Digitalwww.bluestatedigital.com The Data Alliance www.thedataalliance.comFabric Worldwide1
www.fabricww.comF.bizwww.fbiz.com.brHogarth Worldwidewww.hogarthww.com Johannes Leonardo1
www.johannesleonardo.comPOSSIBLEwww.possible.comRockfishwww.rockfishinteractive.comSalmon www.salmon.comSyzygy1
www.syzygy.netThe Media Innovation Groupwww.themig.com
WPP Digital partner companies
Ace Metrix3
www.acemetrix.comeCommera3
www.ecommera.comGlobant1www.globant.comHDT Holdings Technology3
www.hdtmedia.comIn Game Ad Interactive3
www.ingamead.cnInvidi3www.invidi.comJumptap3
www.jumptap.commySupermarket3 www.mysupermarket.co.ukMoment Systems3
www.miaozhen.comnPario1
www.npario.comProclivity Systems3
www.proclivitysystems.comSay Media3
www.saymedia.comSFX Entertainment3www.sfxii.comVice Media3
www.vice.comVisible1
www.visibletechnologies.comWildTangent3www.wildtangent.com
WPP knowledge community
The Storewww.wpp.com/store
WPP ANNUAL REPORT 2012
Who we areOur companies & associates
13