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www.axis.com
Focus on expansion of product portfolio and recruitment
January- March 2008
Ray Mauritsson, CEO & President
Fredrik Sjöstrand, CFO
www.axis.com
This is Axis
> Founded in 1984
> IT company driving the network video market
> Worldwide presence in 18 countries,600 employees*
> Product areas:
– Network Video Solutions
– Network Print Servers
> Global partnerships through distributors, resellers and system integrators
> Listed on OMX Nordic Exchange, Stockholm Large Cap and Information Technology
* March, 31.
www.axis.com
Today's agenda
> Financials
> Market & Product update
> Outlook
www.axis.com
Sales January – March 2008
> Total sales
– 438 MSEK (338)
– Growth 29%
– Currency effects - 16 MSEK
> Video sales
– 409 MSEK (309)
– Growth 32%
MSEK Growth
www.axis.com
Operating expenses, Q1, 2007- Q1, 2008
MSEK
www.axis.com
MSEK Margin
EBIT and Gross margin*
> Gross margin
– 55,4% (55,1%)
> Operating margin
– 15,7% (19,7%)
> Profit margin
– 15,6% (19,6%)
*Q1 2008
www.axis.com
OtherPrint & ScanVideo
93% 6% 1%
Sales in the product areas*
*Q1 2008
www.axis.com
AsiaEMEAAmericas
40% 50% 10%
Sales in the regions*
*Q1 2008
www.axis.com
Currency effects on total growth, percent
www.axis.com
Global distribution and sales
Resellers
Distributors
System integrators
End users
www.axis.com
A new world of video surveillance
> AXIS P3301
> AXIS Q7401
> AXIS Q7406
> AXIS Q7900
> ACS 3.0
www.axis.com
ARTPEC-3
www.axis.com
Emerging market trends
Megapixel
Compression
Intelligence
www.axis.com
H.264 compression (example savings)
Motion JPEG
Bandwidth & storage consumption
Bandwidth & storage consumption
MPEG-4 Part 2
Bandwidth & storage consumption
Bandwidth & storage consumption
H.264
Bandwidth & storage consumption
Bandwidth & storage consumption
80%
50%
H.264 – the ultimate video compression
www.axis.com
3x the performance (60 Mpixel/sec)M
pix
el/s
ec
www.axis.com
Accessories
Video encoders
AXIS 243QAXIS 243SAAXIS 241QAAXIS 241QAXIS 241SAXIS 247SAXIS 240Q
AXIS 291 1U RackAXIS 3U Rack
Domes & PTZ
AXIS 233DAXIS 232D+AXIS 231D+AXIS 214 PTZAXIS 213 PTZAXIS 215 PTZAXIS 212 PTZ/PTZ-V
Fixed cameras
AXIS 223MAXIS 221AXIS 225FDAXIS 216MFD/216MFD-VAXIS 211MAXIS 216FD/216FD-VAXIS 211WAXIS 211/211A/AXIS 210/210AAXIS 209FD-RAXIS 209FD/209MFDAXIS 207MWAXIS 207/207W AXIS 206
The market’s broadest video portfolio
Software
AXIS Camera StationAXIS Camera Management
ADP > 500 Partners
Video RecorderAXIS 262+ NVR
www.axis.com
2006 Rank Supplier 2006 Share
1 Axis Communications 32.0%
2 Sony
3 Panasonic (PCC)
4 Mobotix
5 D-Link
6 Panasonic (PSS)
7 Canon
8 Vivotek
9 DVTEL
10 Toshiba
O Others
Market shares for network cameras in 2006
Source: IMS Research
www.axis.com
Customer segments
> Retail store, US
> Airport, Hong Kong
> Schools in Midwest, US
> Retail stores, Ireland
> Industrial, China
> Cruise line, US
> Gas station, Japan
> Hospitals, US
> Government, US
> Finance house, Kuwait
> Trains, Norway
www.axis.com
Network Video Surveillance – worldwide
Source : IMS Research
+42%
+33%
+33%
+38%
+40%
Revenue in $M
www.axis.com
Future outlook, Axis goals
> Focused product range
– Aggressive product development
– Intelligent solutions
> Focused business model
– Loyalty in channel partnerships
> Focused company
Market leadershipProfessional network video
www.axis.com
Questions & Answers
Q&A