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Marketing & Business Development Summit
Welcome and IntroductionPhillip Rosebrook, JR
Business Mentors
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Welcome
Our Host JC RestorationThank you to our sponsorsRecognitionA Business Mentors eventNetworking Schedule and breaks
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Housekeeping
Cel PhonesBathrooms Facility requestsBuses and transportation
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Expectations
Take occasion to think about your businessThink strategicallyNetworking discussionSponsors - your partners in success
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A Few Words
Phil Rosebrook, Sr, President Business MentorsWarner Cruz, CR, President JC Restoration
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Leadership, Marketing and Success
Tips on Growing a Successful Restoration
Company
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Headlines this Past Year
UnemploymentCollapse of credit marketsPolitical conflictsMiddle East conflictsTiger WoodsSovereign debt concerns
Earthquakes and natural disastersHome price collapseUncertaintyMassive deficitsJohn & KateHealth care
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What Can you Do?
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What you Can ControlYour attitudeMake your place of work a reprieve from everyday problemsPositive environmentProviding a valuable service to people in needContribute to worthwhile causesProvide opportunities for people working in your companiesBuild something of lasting value
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Building a Company of Value
Build a solid foundationCreate a strategic growth planGet out of the trenchesProactive not reactiveFocus on quality and service
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Marketing, Growth & Success
Elements of a successful organizationVision Growth CultureProactive & StrategicRational not emotional decisions
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Growth & Development is Optional
Aging is fundamental growth is strategic and optionalOne year of experience repeated?Key to success is inside not outside your organizationDevelopment needs to be planned - discipline
QuickTime™ and a decompressor
are needed to see this picture.
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Realities Insurance companies are making rapid changesCost of business is increasingCost of borrowing will likely increaseCompetitive environment is being re-definedEvolution of an industry
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Discipline
"People are always blaming their circumstances for what they are. I don't believe in circumstances. The people who get on in this world are the people who get up and look for the circumstances they want, and if they can't find them, they make them.”
George Bernard Shaw
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Perspective“We work not only to produce but to give value
to time” – Eugene DeLacroix
Most restoration companies are missing opportunities or are not effectively using resourcesRestoration is a good businessStrong purpose
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Your Best Investment “Life is too short to waste.
Dreams are fulfilled only through action, not through endless planning to take action.” David J. Schwartz
Days to weeks, weeks to years…What are your personal goals?What are your strategic business goals?Are you spending time or investing your time?
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Your Reality“I am my message “
- Gandhi
Your perceptions of your reality is all that you haveYou are in control of your perceptionsYour attitude drives the company and will be reflected by your entire team
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Hypothetically Speaking
Are you working to live or living to work?Are you defined by your business or do you define your business?
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Restoration Survival
Exceptional performance Success will is result of proactive achievement of pre-planned resultsSuccess today does not assure a successful tomorrowImagine it, plan it, achieve it
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Marketing as Tool for Success
Better Mousetraps do not create successTeam effort Restoration is still a relationship business
QuickTime™ and a decompressor
are needed to see this picture.
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Challenges
Failure is an opportunity to define you and your companyCharacter is forged through challengesMost anyone can lead when things are going wellUnfettered success can be dangerous
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Opportunity
Use challenges to define leadershipFailure is only an option when that is the endAn awesome responsibility Focus, persistence and discipline
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Value From Summit
NetworkingPartners in your business successEducational opportunities that enhance your company Broad-based marketing ideas that will help you grow your company
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Goals of SummitMarketing is a tool for successSessions designed to grow sales, build your team and improve leadershipMost marketing discussions strategicMarketing not sole responsibility of marketing departmentLearn to be more effective leader
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A Challenge to Consider
Exhibit strong optimism - Be Happy!Embrace a beginners mind and continuous improvementBe the driving force for your company’s successCreate a proactive plan and involve your team
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The JourneyThe gift of todaySet up short term victoriesCelebrate successAim highTakes no more time to create a successful companyDefine and achieve your championship
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Closing
Live life fully todayEmbrace challenges as opportunitiesBuild a strong & empowered teamHave discipline and be committed to your plan, your team, your future
